Social Media and Social Movements

2021 ◽  
pp. 1096-1105
Author(s):  
Sheldondra J. Brown ◽  
Grace M. Babcock ◽  
Monica Bixby Radu
Keyword(s):  
Social Media ◽  
Social Movements ◽  
Social Change ◽  
Social Movement ◽  
Media Studies ◽  
Recent Literature ◽  
Sociological Theory ◽  
Active Role ◽  
Future Research ◽  
Sociological Research

Because of the increasing importance of the link between social media and social movements, recent research attempts to bridge the gap between media studies and sociological research on social movements. Yet, questions remain unanswered. For example, does social media help facilitate activism that leads to social change? What are the strengths and limitations of social media in creating and maintaining a social movement? This chapter explores these questions and others, paying attention to the #Blacklivesmatter hashtag and social movement, which scholars argue is a power force demanding social change in America. This chapter introduces the concepts of social media and social movements and reviews recent literature examining how social media plays an active role in creating and encouraging social movements. This chapter also considers how sociological theory can provide a better understanding of what social media means for modern social change and concludes with suggestions for future research.

We are “the Resistance”: Predictors and consequences of self-categorization into the emerging movement to oppose Trump

2020 ◽  
pp. 136843022097475
Author(s):  
Samuel Hansen Freel ◽  
Rezarta Bilali ◽  
Erin Brooke Godfrey
Keyword(s):  
Social Media ◽  
Social Movements ◽  
Longitudinal Study ◽  
Collective Action ◽  
Social Movement ◽  
Efficacy Beliefs ◽  
Future Research ◽  
Identity Consolidation

In a three-wave longitudinal study conducted in the first 100 days of Trump’s presidency, this paper examines how people come to self-categorize into the emerging social movement “the Resistance,” and how self-categorization into this movement influences future participation in collective action and perceptions of the movement’s efficacy. Conventional collective action (e.g., protest, lobby legislators)—but not persuasive collective action (e.g., posting on social media)—and perceived identity consolidation efficacy of the movement at Wave 1 predicted a higher likelihood of self-categorization into the movement 1 month later (Wave 2) and 2 months later (Wave 3). Self-categorization into the Resistance predicted two types of higher subsequent movement efficacy perceptions, and helped sustain the effects of conventional collective action and movement efficacy beliefs at Wave 1 on efficacy beliefs at Wave 3. Implications for theory and future research on emerging social movements are discussed.

Coloring social change: Humor, politics, and social movements

2019 ◽  
Vol 33 (4) ◽  
pp. 485-511
Author(s):  
Aleksandar Takovski
Keyword(s):  
Social Media ◽  
Social Movements ◽  
Social Change ◽  
Social Movement ◽  
Free Expression ◽  
Positive Effects ◽  
On Line ◽  
Present Case Study

AbstractAs many social movements demonstrate, humor can serve as an important resource to resist oppression, fight social injustice and bring social change. Existing research has focused on humor’s role within social movements and its positive effects on the free expression of criticism, reduction of fear, communication, mobilization of participants and so on. However, the current literature on the activist use of humor also expresses some reservations about its political efficacy. While humor may steam off the energy necessary to counteract oppression and injustice, other tools of achieving the same political ends have been successfully deployed, primarily social media. Building upon this research, the present case study explores the 2016 Macedonian social movement called the Colorful Revolution. In particular, through the analysis of social media and activists’ reflection on the political use of humor, this case study examines how on-line humor contributed to the emergence and development of the movement. Factoring in activists’ opinions on the role of humor in society and especially in movements, while also paying attention to the role of social media, this case study tends to re-interpret the role of humor in the totality of the actions and circumstances underpinning the development of a social movement.

A useful shift in our perspective: integrating social movement framing into social marketing

2017 ◽  
Vol 7 (2) ◽  
pp. 188-204 ◽  
Author(s):  
Kate Daellenbach ◽  
Joy Parkinson
Keyword(s):  
Social Movements ◽  
Social Change ◽  
Collective Action ◽  
Social Movement ◽  
Social Marketing ◽  
Well Being ◽  
Future Research ◽  
Content Type ◽  
Collective Action Frames ◽  
Social Movement Framing

Purpose The elaboration of framing in social movement theory offers a different perspective than is typically taken in social marketing. This paper explores how social marketing may benefit from this alternate lens. Design/methodology/approach The construction, features and processes associated with collective action frames in social movements are examined and explored via two social causes: obesity and disaster preparation. Findings A social movement perspective on framing highlights the need to better understand variations in how groups may perceive a problem and its solutions. It suggests a range of considerations and options in constructing and participating in the development of collective action frames, which are suggested to benefit social marketing initiatives and, thus, society. Research limitations/implications Further research in societal well-being and the meso-level of social change should consider adopting a social movement framing perspective. A list of questions is provided to guide future research. Practical implications Mobilising a group into action is often a necessary and effective step in realising social change. The questions raised in social movement framing will equip practitioners and researchers with greater understanding of the issue, the context and potential solutions, ultimately to encourage positive social movements and social benefit. Originality/value While calls have been made for broader perspectives in social marketing, little attention has been given to social movements. This paper offers a way forward with respect to framing.

Social media and consumer engagement: a review and research agenda

2016 ◽  
Vol 10 (4) ◽  
pp. 268-287 ◽  
Author(s):  
Victor Barger ◽  
James W. Peltier ◽  
Don E. Schultz
Keyword(s):  
Social Media ◽  
Recent Literature ◽  
Future Research ◽  
Consumer Engagement ◽  
Research Directions ◽  
Content Type ◽  
Future Research Directions ◽  
Antecedents And Consequences ◽  
Area Of Concern ◽  
Definition Of

Purpose In “Social media’s slippery slope: challenges, opportunities and future research directions”, Schultz and Peltier (2013) asked “whether or how social media can be used to leverage consumer engagement into highly profitable relationships for both parties”. The purpose of this article is to continue this discussion by reviewing recent literature on consumer engagement and proposing a framework for future research. Design/methodology/approach The paper reviews the marketing literature on social media, paying particular attention to consumer engagement, which was identified as a primary area of concern in Schultz and Peltier (2013). Findings A significant amount of research has been conducted on consumer engagement since 2010. Lack of consensus on the definition of the construct has led to fragmentation in the discipline, however. As a result, research related to consumer engagement is often not identified as such, making it difficult for academics and practitioners to stay abreast of developments in this area. Originality/value This critical review provides marketing academics and practitioners insights into the antecedents and consequences of consumer engagement and offers a conceptual framework for future research.

Intellectual capital disclosure on Twitter – empirical evidence from the world’s largest companies

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Łukasz Bryl ◽  
Justyna Fijałkowska ◽  
Dominika Hadro
Keyword(s):  
Social Media ◽  
Intellectual Capital ◽  
Recent Literature ◽  
Future Research ◽  
Corporate Disclosure ◽  
Content Type ◽  
Management Philosophy ◽  
Business Units ◽  
Structural Capital ◽  
Practical Implications

Purpose This study aims to examine intellectual capital disclosure (ICD) on Twitter by 60 of the world’s largest companies and explains the main themes communicated to stakeholders. The second objective is to determine which topics provoke most stakeholders’ reactions. Design/methodology/approach The authors perform content analysis on more than 42,000 tweets to examine ICD practices along with the reactions of stakeholders in the form of retweets and “favorites” toward the information disclosed. Findings Intellectual capital (IC) is an important theme in corporate disclosure practices, as more than one-third of the published tweets refer to IC. The world’s largest companies focus on relational capital information, followed by human and structural capital. The main IC themes disclosed were management philosophy, corporate reputation and business partnering. Tweets related to IC are of greater interest to stakeholders than other tweets and provoke more reactions. There is no complete consistency between the topics most intensively disclosed by companies and those that elicit the most vivid responses from the addressees. Practical implications This study offers an understanding of the world’s largest companies’ practices that refer to ICD via social media and has implications for organizations in the creation and use of communication channels when developing a dialogue with stakeholders on topics regarding IC that may lead to better management of IC performance. Originality/value This paper is a response to the call for studies on ICD via social media, which is strongly highlighted in the recent literature concerning future research on IC and until now was almost absent in the field of business units. This research provides in-depth insights into the use of Twitter to disclose IC elements and indicates which fields and topics of this disclosure provoke stakeholders’ reactions, which is a novelty in ICD studies.

Facework on Social Media in China

2021 ◽  
Author(s):  
Xiaoli Tian ◽  
Qian Li
Keyword(s):  
Social Media ◽  
Social Interactions ◽  
Future Research ◽  
Sociological Research ◽  
Interpersonal Interactions ◽  
The World ◽  
Online Spaces ◽  
The Face ◽  
Different Parts

With more social interactions shifting to online venues, the different attributes of major social media sites in China influence how interpersonal interactions are carried out. Despite the lack of physical co-presence online, face culture is extended to online spaces. On social media, Chinese users tend to protect their own face, give face to others, and avoid discrediting the face of others, especially when their online and offline networks overlap. This chapter also discusses the different methods used to study facework online and offline and how facework is studied in different parts of the world. It concludes with a brief discussion of how sociological research has contributed to the study of social media in China and directions for future research.

scholarly journals GERAKAN SOSIAL DAN NALAR ISLAM PROGRESIF: MENCARI TITIK TEMU KERANGKA METATEORI

2018 ◽  
Vol 1 (2) ◽  
pp. 281
Author(s):  
Ahmad Izudin
Keyword(s):  
Social Movements ◽  
Social Change ◽  
Social Class ◽  
Natural Resources ◽  
Social Movement ◽  
Turning Point ◽  
Human Beings ◽  
Important Position ◽  
New Social Movement ◽  
Meta Theory

This article will examine how progressive Islam’s reasoning can be a reference to free human beings from the exploitation and domination of social class? So what social movements can we do in the midst of crush the nation’s problems related to the exploitation of natural resources that increasingly vine? From this point on, I hope to get a meta-theory regulation that can be implied entirely for the benefit of society, in order to be free from exploitation and domination. To answer this important position, the discourse of social movements can be mapped into two, namely old social movement and new social movement. While Islam as a universal religion, there is no need to discuss theological-transcendental issues, but how the theology should create a new, more applicable avenue of dialectics to answer the question the rulers of powers domination. In the hope of a progressive, inclusive, open-minded, and pluralist theological doctrine. The results of this study may contribute to the development of science and the movement that became a turning point and reference in social change.[Artikel ini hendak mengkaji bagaimana nalar Islam progresif yang dapat menjadi acuan untuk membebaskan manusia dari eksploitasi dan dominasi kelas sosial? Lantas gerakan sosial apa yang dapat kita lakukan di tengah himpitan persoalan bangsa terkait eksploitasi sumber daya alam yang kian menggurita? Dari titik ini, maka saya berharap mendapat satu regulasi metateori yang bisa diimplikasikan sepenuhnya untuk kepentingan masyarakat, agar bisa terbebas dari ekspolitasi dan dominasi. Untuk menjawab posisi penting ini, maka diskursus gerakan sosial dapat dipetakan menjadi dua, yakni old social movement dan new social movement. Sementara Islam sebagai agama universal, tidak perlu lagi membahas persoalan teologis-transendental, tetapi bagaimana teologi itu harus menciptakan ruang dealektika baru yang lebih aplikatif menjawab persoalan dominasi kekuasaan para penguasa. Dengan harapan munculnya doktrin teologis yang progresif, inklusif, open-minded, dan pluralis. Hasil kajian ini semoga memberikan kontribusi bagi perkembangan ilmu pengetahuan dan gerakan yang menjadi titik balik dan acuan dalam perubahan sosial.]

scholarly journals Reflections on Todd Wolfson’s Book “Digital Rebellion: The Birth of the Cyber Left”

2015 ◽  
Vol 13 (1) ◽  
Author(s):  
Christian Fuchs
Keyword(s):  
Political Economy ◽  
Social Movements ◽  
Social Movement ◽  
Media Studies ◽  
Marxist Theory ◽  
Creative Commons

This article presents a review of and reflections on Todd Wolfson’s (2014) book “Digital Rebellion: The Birth of the Cyber Left”. The book criticises the fetishisation of the digital and the neglect of political organisation and the analysis of class and capitalism in recent social movements. I contextualise Wolfson’s work by more broadly discussing the lack of engagement with capitalism, class, Marxist theory and political economy in social movement studies and social movement media studies as well as the naïve and celebratory idealism that results from this orientation and that does not help actual social movements in identifying the problems that their work is confronted with under capitalist conditions. Acknowledgement: This review has been simultaneously published in tripleC: Communication, Capitalism & Critique’s volume 13 and the International Journal of Communication’s volume 9 using Creative Commons licenses that allow the sharing of articles in journals.

Bridging Between Cyber Politics and Collective Dynamics of Social Movement

2019 ◽  
pp. 160-172
Author(s):  
Kazuhiko Shibuya
Keyword(s):  
Social Media ◽  
Social Movements ◽  
Social Movement ◽  
Real World ◽  
International Affairs ◽  
New Paradigm ◽  
Collective Dynamics ◽  
Open Questions ◽  
Systemic Risks ◽  
Political Actions

The author argued that the advent of social media summoned the collective dynamics of democracy of the citizens, by the citizens, and for the citizens. Such patterns using social media can readily alter the form of social movements, allowing their mutual interconnection and shaping the enclaves of networked clustering. Social media offer a new paradigm of democracy that encourages engagement and participation in both cyber and actual political actions for ordinary citizens. Nevertheless, little is known about co-occurrence and linkages between cyber and real-world actions by numerous participants. Consequently, this issue should be investigated with open questions related to the following points: 1) social institutional matters related to legitimation crises caused by social movements, 2) co-occurrence and linkages of collective dynamics between cyber and actual political actions, 3) enlargement of participants in social movement, and 4) systemic risks from local to international affairs.

scholarly journals The evolving quality and scope of new social movements: Toronto food security organizations mobilizing for change.

2021 ◽  
Author(s):  
Elisabeth Schieck
Keyword(s):  
Social Movements ◽  
Food Security ◽  
Social Change ◽  
Social Movement ◽  
Theoretical Framework ◽  
New Social Movements ◽  
Research Project ◽  
Movement Theory ◽  
Food Taking ◽  
Security Organizations

"This research project investigates some contemporary urban aspects of the politics of food. Taking social movement theory as my theoretical framework, this paper examines the ways in which the practices and services of Toronto organizations such as the Stop Community Food Centre, FoodShare, and Not Far From The Tree promote countercultural food ideologies and thus may be viewed as actors attempting to influence political and social change through food. While individual organizations should not be confused with social movements, it is possible that we may be able look at this ensemble of organizations as an informal network that exemplifies a new contemporary form of social movement."--Pages 3-4.

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