The Phenomenon of High-Growth SMEs (Gazelles), Part 2

The primary objective of this paper is to advance the theoretical knowledge on the phenomenon of gazelles by integrating the findings of previous studies into a conceptual model that would account for a sustainable high growth. A theoretical explorative and deductive method is adopted. A number of published works on gazelles were systematically reviewed. Based on this review, the paper attempts to identify the key factors that have been found to explain the high growth of the gazelles and its discontinuity, and integrate them to form a conceptual model. The proposed model illustrates the linkages between Entrepreneurship and Marketing disciplines. Five building blocks of the model are identified. It is developed based on previous studies on gazelles which are majorly mixed sector studies. Therefore, to refine the understanding of the phenomenon of HG-SMEs, future research suggestions would be to enrich the concepts obtained from the literature by gathering the data from the field and to test the new model in HGSMEs operating only in the service industry.

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What Drives Consumer’s Intention to use Online Property Websites: A Conceptual Model

The Journal of Social Sciences Research ◽

10.32861/jssr.spi2.630.633 ◽

2018 ◽

pp. 630-633

Keyword(s):

Real Estate ◽

Conceptual Model ◽

Construction Industry ◽

Real Estate Market ◽

Future Research ◽

Intention To Use ◽

The Real Estate ◽

Proposed Model ◽

The Real Estate Market ◽

Conceptual Paper

The real estate market in Malaysia is growing as the nation grows more prosperous. There were 376,583 transactions recorded in Malaysia in 2010 with an aggregate worth RM107.44 billion (Construction Industry Development ,2016). This study intends to inspect the factors that drive consumer’s intention to use online property website. Previous literature does not include in-depth analyses such as consumer behavior. Hence, this conceptual paper proposes a model the key constructs that determine consumers’ intention to use online property website based on the Stimulus-Organism-Response (S-O-R) model. The proposed model integrates the S-O-R model with atmospheric cues from websites such as informativeness, effectiveness and entertainment. The results of the study provide significant insights the phenomenon of using online property ads and factors that influence consumers’ intention regarding online property websites. Recommendations for future research are also presented.

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Conceptual Model for Mutual (Host-Guest) Authentication of Intangible Cultural Heritage

E-Journal of Tourism ◽

10.24922/eot.v6i2.53471 ◽

2019 ◽

pp. 160

Author(s):

Shahida Khanom ◽

Noel Scott ◽

Millicent Kennelly ◽

Brent Moyle

Keyword(s):

Cultural Heritage ◽

Conceptual Model ◽

Mutual Authentication ◽

Indigenous Communities ◽

Community Empowerment ◽

Host Community ◽

Future Research ◽

Intangible Cultural Heritage ◽

Social Psychological ◽

Proposed Model

The intangible cultural heritage (ICH) of indigenous communities is an attraction to many tourists. Authentic ICH experiences rely on the perceptions and actions of both the host community and guests, a topic which has received with limited scholarly attention, particularly in recent research. This paper presents a conceptual model examining how the mutual (host-guest) authentication of ICH (integrating the perceptions of both hosts and guests) can potentially lead to community empowerment. A literature review has identified that the host community?s attitude and motivation towards ICH, their psychological and economic benefit from ICH, and their participation or involvement in the ICH, together influence the authentication of ICH by these communities. Similarly, a guest?s attitude to and motivation for ICH as well as the way the traditional objects, events or environment are experienced, influence the authentication of ICH. The proposed mutual ICH authentication model combines the interaction of such host and guest factors in authentication of ICH, i.e. both the host community and guest should perceive the same elements as authentic ICH through a synthesis of their own unique perspectives. The perceived authenticity of ICH by the host and guest is reflected in their loyalty, satisfaction, and support for tourism. Further, the model suggests that tourism based on authentic ICH has the potential to empower local communities in their economic, social, psychological and political domains. The proposed model may be useful for future research defining power relations in the authentication of ICH and improving community-based ecotourism through community empowerment. Keywords: intangible cultural heritage, authenticity, mutual authentication, cultural tourism, community empowerment

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Exploring positively- versus negatively-valenced brand engagement: a conceptual model

Journal of Product & Brand Management ◽

10.1108/jpbm-06-2013-0332 ◽

2014 ◽

Vol 23 (1) ◽

pp. 62-74 ◽

Cited By ~ 187

Author(s):

Linda D. Hollebeek ◽

Tom Chen

Keyword(s):

Conceptual Model ◽

Large Scale ◽

Future Research ◽

Managerial Decision ◽

Content Type ◽

Brand Engagement ◽

Proposed Model ◽

Academic Marketing ◽

Quantitative Analyses ◽

Antecedents And Consequences

Purpose – After gaining traction in business practice the “brand engagement” (BE) concept has transpired in the academic marketing/branding literature. BE has been defined as the level of a consumer's “cognitive, emotional and behavioral investment in specific brand interactions”. Although pioneering research provides exploratory insights, the majority of literature to-date addresses consumers' specific positively-valenced BE; thus largely overlooking potential negatively-valenced manifestations of this emerging concept and their ensuing implications. The purpose of this paper is to propose a novel BE conceptualization that extends to cover focal negatively-valenced, in addition to positively-valenced BE expressions, thus providing a more comprehensive theoretical model of BE. Specifically, while positively-valenced BE addresses consumers' favorable/affirmative cognitive, emotional and behavioral brand-related dynamics during focal brand interactions (e.g. brand-usage); negatively-valenced BE, by contrast, is exhibited through consumers' unfavorable brand-related thoughts, feelings, and behaviors during brand interactions. Design/methodology/approach – Drawing on netnographic methodology, the authors develop a conceptual model addressing the key characteristics of consumers' positively-/negatively-valenced BE, and derive a set of key BE triggers and consequences. Findings – Based on their analyses the authors develop a conceptual model, which addresses consumers' positively/negatively valenced BE, and key antecedents and consequences. Research limitations/implications – Future research is required, which tests and validates the proposed model for specific categories and brands using large-scale, quantitative analyses. Practical implications – Generating enhanced managerial understanding of positively/negatively valenced BE, this research contributes to guiding managerial decision making regarding the management of specific brands. Originality/value – By proposing a conceptual model incorporating positively-/negatively-valenced BE, this paper extends current insights in the branding/marketing literatures, thus contributing to managers and scholars.

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Key Factors for Online Branding Success in India: An ISM Approach

Asian Journal of Engineering and Applied Technology ◽

10.51983/ajeat-2020.9.1.1078 ◽

2020 ◽

Vol 9 (1) ◽

pp. 42-50

Author(s):

Mandeep Kaur

Keyword(s):

Success Factors ◽

Future Research ◽

Structural Modelling ◽

Branding Strategy ◽

Key Factors ◽

Critical Success ◽

Online Branding ◽

Proposed Model ◽

Brick And Mortar ◽

Modelling Approach

In today’s digital age it is essential to analyse the factors that influence the success of online branding. Pure play e-tailer, Brick and mortar, click and mortar companies are required to follow online branding strategy. As online branding is the need of the hour companies are moving on the track where the ultimate destination is to adopt online branding as the strategy to stay ahead. Online branding is moving at the pace of the light. To keep up, companies need a robust foundation with the judgment to think precariously about the critical success factors for online branding. The purpose of the paper is to identify factors that influence the success of online branding, interrelationship among those factors and categories them in line with its driving and dependence power. These factors will help to prepare the model for companies who are planning to go for online branding strategy. Interpretative Structural Modelling approach is used to construct this model. The result found that both online factors and offline factors influence the success of online branding. Future research may endeavour to statistically validate the proposed model and may also expand the model by suggesting other factors that are influencing the success of online branding. Little research has investigated the interrelationship among factors which are affecting the success of online branding and thereby inducing companies to go for online branding. In addition the present paper contributed insights developed from the model that would help companies in taking decision related to online branding.

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Lung Cancer Screening Participation: Developing a Conceptual Model to Guide Research

Research and Theory for Nursing Practice ◽

10.1891/1541-6577.30.4.333 ◽

2016 ◽

Vol 30 (4) ◽

pp. 333-352 ◽

Cited By ~ 11

Author(s):

Lisa Carter-Harris ◽

Lorie L. Davis ◽

Susan M. Rawl

Keyword(s):

Lung Cancer ◽

Cancer Screening ◽

Conceptual Model ◽

Lung Cancer Screening ◽

Future Research ◽

Adoption Process ◽

Screening Behavior ◽

Screening Participation ◽

Proposed Model ◽

Cancer Screening Participation

Purpose: To describe the development of a conceptual model to guide research focused on lung cancer screening participation from the perspective of the individual in the decision-making process. Methods: Based on a comprehensive review of empirical and theoretical literature, a conceptual model was developed linking key psychological variables (stigma, medical mistrust, fatalism, worry, and fear) to the health belief model and precaution adoption process model. Results: Proposed model concepts have been examined in prior research of either lung or other cancer screening behavior. To date, a few studies have explored a limited number of variables that influence screening behavior in lung cancer specifically. Therefore, relationships among concepts in the model have been proposed and future research directions presented. Conclusion: This proposed model is an initial step to support theoretically based research. As lung cancer screening becomes more widely implemented, it is critical to theoretically guide research to understand variables that may be associated with lung cancer screening participation. Findings from future research guided by the proposed conceptual model can be used to refine the model and inform tailored intervention development.

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Exercise, Affect, and Adherence: An Integrated Model and a Case for Self-Paced Exercise

Journal of Sport and Exercise Psychology ◽

10.1123/jsep.30.5.471 ◽

2008 ◽

Vol 30 (5) ◽

pp. 471-496 ◽

Cited By ~ 148

Author(s):

David M. Williams

Keyword(s):

Conceptual Model ◽

Exercise Intensity ◽

Exercise Prescription ◽

Affective Response ◽

Exercise Adherence ◽

Future Research ◽

Dual Mode ◽

Proposed Model ◽

Hedonic Theory ◽

Response To Exercise

The article reviews research relevant to a proposed conceptual model of exercise adherence that integrates the dual mode model and hedonic theory. Exercise intensity is posited to influence affective response to exercise via interoceptive (e.g., ventila-tory drive) and cognitive (e.g., perceived autonomy) pathways; affective response to exercise is posited to influence exercise adherence via anticipated affective response to future exercise. The potential for self-paced exercise to enhance exercise adherence is examined in the context of the proposed model and suggestions are given for future research. Further evidence in support of self-paced exercise could have implications for exercise prescription, especially among overweight, sedentary adults, who are most in need of interventions that enhance adherence to exercise programs.

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Demand creating service

Asia Pacific Journal of Marketing and Logistics ◽

10.1108/apjml-09-2014-0130 ◽

2015 ◽

Vol 27 (3) ◽

pp. 467-585 ◽

Cited By ~ 5

Author(s):

Feng-Chung Chang ◽

Tzong-Ru (Jiun-Shen) Lee ◽

Szu-Wei Yen

Keyword(s):

Fuzzy Ahp ◽

Future Research ◽

Key Factors ◽

Analytic Hierarchy ◽

Content Type ◽

Proposed Model ◽

And Performance ◽

Grey Relational ◽

Service Strategies ◽

Hierarchy Process

Purpose – The purpose of this paper is to develop a model not only for determining the key factors in selecting optimal international express suppliers, but also for extracting the priority strategic suggestions of management for international express suppliers. Design/methodology/approach – The proposed model comprises two parts. The first part identifies suitable criteria for evaluating international express supplier by reviewing studies from 1989 to 2009, after which the fuzzy analytic hierarchy process (AHP) is applied to determine the relative weights of the criteria. The second part adopts grey relational analysis to extract five priority managing strategies from which 16 strategies are developed based on three concern factors derived from the first part. Findings – The results show customers’ top three concerns when selecting international express companies. In addition, the results show the five priority strategic suggestions to international express suppliers. Research limitations/implications – The research has two major limitations. First, this study was conducted using a sample of companies operating in Taiwan. Thus, other countries such as Japan and South Korea should be examined in future research. Second, this study focuses on the application of fuzzy AHP techniques to identify key selection criteria and service strategies of international express suppliers. Other important aspects, such as performance evaluation and performance prediction in the selection of international express suppliers, were not involved in this study because of the limited research scope. Originality/value – The proposed model helps international express suppliers enhance their competitiveness and raise their customers’ satisfaction.

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Logistics Maturity Model for Engineering Management – Method Proposal

Management Systems in Production Engineering ◽

10.1515/mspe-2019-0006 ◽

2019 ◽

Vol 27 (1) ◽

pp. 33-39 ◽

Cited By ~ 1

Author(s):

Karolina Werner-Lewandowska ◽

Monika Kosacka-Olejnik

Keyword(s):

Service Industry ◽

Three Dimensions ◽

Future Research ◽

Maturity Model ◽

Current State ◽

Scor Model ◽

Proposed Model ◽

Theoretical Assumptions ◽

State Of Research ◽

Original Approach

AbstractThe objective of the paper is to present results of research carried out on the development of a logistics maturity model for enterprises. The proposed approach allows for companies to self-assess their level of advancement of logistics processes implementation with the use of logistics maturity model. Considering the results of the assessment, directions for further actions may be determined. The proposed model comprises three dimensions: SCOR model, phases of the industry logistics and logistics tools, what makes it original approach in the field of logistics maturity research. Moreover, the model described in the paper is dedicated for service industry, which is in research niche. The current state of research on maturity models is reviewed to serve as a basis for the model developed in the paper. There are inlcuded theoretical assumptions of the proposed logistics maturity model and presentation of the model’s concept, considering directions for future research on the specified issue.

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“You Can’t Just Start and Expect It to Work”: An Investigation of Strategic Capacity Building in Community Sport Organizations

Journal of Sport Management ◽

10.1123/jsm.2017-0233 ◽

2018 ◽

Vol 32 (4) ◽

pp. 348-361 ◽

Cited By ~ 7

Author(s):

Patti Millar ◽

Alison Doherty

Keyword(s):

Capacity Building ◽

Process Model ◽

Organizational Capacity ◽

Future Research ◽

Sport Organizations ◽

Key Factors ◽

Organizational Challenges ◽

Community Sport ◽

Proposed Model ◽

Organizational Needs

Capacity building is a targeted approach to addressing organizational challenges by focusing development efforts on specific needs. Utilizing Millar and Doherty’s process model of capacity building, the purpose of this study was to (a) gain insight into the nature of the conditions and processes of capacity building in the community sport context and (b) examine the veracity of the proposed model. Interviews were conducted with organizational members from two community sport organizations that were purposefully chosen and happened to have introduced new programs: one that experienced successful capacity building that enhanced program and service delivery and one that experienced unsuccessful capacity building where organizational needs were not effectively addressed. Findings revealed that the thoroughness of the needs assessment, the selection of appropriate capacity building strategies, and readiness to build capacity were key factors in the (lack of) success of the capacity building efforts. Implications for practice and future research on organizational capacity building are presented.

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