Understanding and Modeling Visitor Behaviours for Enhancing Personalized Cultural Experiences

2020 ◽  
Vol 16 (3) ◽  
pp. 24-38
Author(s):  
Laura Pandolfo ◽  
Sara Spanu ◽  
Luca Pulina ◽  
Enrico Grosso
Keyword(s):  
Cultural Heritage ◽  
Adaptive Systems ◽  
User Model ◽  
Survey Questionnaire ◽  
Cultural Objects ◽  
Heritage Sites ◽  
Cultural Experiences ◽  
Main Factors ◽  
Adaptive Technologies ◽  
Heritage Collections

Nowadays, there is an increasing interest in using adaptive technologies in cultural heritage sites to personalize and enhance the user's visit experience. However, personalizing the cultural experiences is still a challenging task that requires a deep knowledge of those user aspects that influence the visit. In order to facilitate the learning process during the visit, adaptive systems should consider differences between individuals for personalizing access to cultural heritage collections. This article calls into question the role that technologies can play both to enhance a user's visit experience and to attract new audiences through personalized interactions with cultural objects. It addresses a specific understanding of visitors' needs and behaviours by means of empirical data collected through a survey questionnaire. Knowing the main factors underlying visitors' styles it allowed formalization of this knowledge into a user model ontology which collects the main visitors' characteristics in the use of cultural heritage contexts.

scholarly journals The Effect of Tourism Experience on Tourists’ Environmentally Responsible Behavior at Cultural Heritage Sites: The Mediating Role of Cultural Attachment

2022 ◽  
Vol 14 (1) ◽  
pp. 565
Author(s):  
Zhenfeng Cheng ◽  
Xin Chen
Keyword(s):  
Sustainable Development ◽  
Cultural Heritage ◽  
Environmentally Responsible Behavior ◽  
The Sustainable Development ◽  
Heritage Sites ◽  
Mediating Role ◽  
Tourist Destinations ◽  
Responsible Behavior ◽  
Environmentally Responsible ◽  
Cultural Experiences

With the rapid development of tourism and the explosive growth of tourist arrivals, the destructive effects of tourist activities on the ecological environment of tourist destinations are becoming increasingly severe, seriously restricting the sustainable development of these destinations. As one of the most important types of current tourist destinations, cultural heritage sites are in urgent need of a well-protected ecological environment. Environmental protection has already become an important task for their sustainable development. The behavior of tourists during visits, which plays a central role in tourist activities, has gradually become a key factor affecting the environment of tourist destinations. Therefore, approaches to effectively identify the mechanisms underpinning tourists’ environmentally responsible behavior have become a focus of both theoretical and practical domains. Based on a stimulus-organism-response (S-O-R) theoretical framework, our study established a mediation model based on cultural attachments, and explored the mechanisms affecting how cognitive, emotional, and cultural experiences influence tourists’ environmentally responsible behavior. The experience-attachment-behavior transmission mechanism was also considered. A structural equation model was applied to empirically test the 588 pieces of data collected from tourists involved in heritage tourism. The test results show that the cognitive, emotional, and cultural experiences delivered from tourist destinations of cultural heritage, positively affected tourists’ environmentally responsible behavior. Cultural attachment plays a partially mediating role between cognitive, emotional, cultural experiences and tourists’ environmentally responsible behavior. These study results not only support theoretical research on the relationship between tourism experiences and tourists’ environmentally responsible behavior, but also indicate the effective driving pathways of tourists’ environmentally responsible behavior at the practical level. As such, this research provides both theoretical reference and practical guidance for the sustainable development of tourist destinations with diverse cultural heritages.

scholarly journals SYNTHESIS: A Platform of Platforms for Integrated Management, Curation, and Visualization of Digital Cultural Experiences through VR and AR Technologies

2021 ◽  
Author(s):  
Stelios C.A. Thomopoulos
Keyword(s):  
Cultural Heritage ◽  
Mobile Apps ◽  
Integrated Management ◽  
Digital Content ◽  
Heritage Sites ◽  
Multimedia Material ◽  
Cultural Experiences ◽  
Digital Material ◽  
Innovative System ◽  
The Creation

SYNTHESIS is a platform of platforms (PoP) for the management, curation, and creation of digital cultural experiences related to cultural heritage material (artifacts), and their visualization through mobile applications and virtual and augmented reality (VR/AR) technologies. The digital cultural experiences may relate to specific cultural heritage monuments or exhibits of museum collections and may reside either on site or remotely. The platform provides a comprehensive supervisory tool that allows curators to select digital artifacts from different databases around the topic of interest, associate them through narratives that translate them into a sequence of semantic correlations that can be visualized using VR/AR technologies. The SYNTHESIS of platforms contributes to the creation of a new condition for the promotion of cultural heritage sites, museums, and exhibits, and facilitates the management and interaction of the user-visitor with them. The platform contributes to the creation of an innovative system for the management and curation of large volume of digital material related to an exhibit and consequently its promotion by unifying the stages of: (a) production of digital content; (b) connection of additional digital multimedia material related to the digital content; (c) curation of the digital content and transformation to a digital experience in accordance to a desired narrative; and (d) visualization of the digital experience in-situ or remotely with the use of mobile apps and VR/AR technologies.

scholarly journals Immovable Cultural Heritage at Risk: Past – Present – Future

2014 ◽  
Vol 21 (3) ◽  
pp. 267-279
Author(s):  
Kurt G. Siehr
Keyword(s):  
At Risk ◽  
Urban Planning ◽  
Cultural Heritage ◽  
The State ◽  
Armed Conflicts ◽  
National State ◽  
Cultural Objects ◽  
Heritage Sites ◽  
The World ◽  
International Conventions

Abstract:Immovable cultural heritage is still at risk of being neglected by the state responsible for heritage sites, by urban planning of big cities, and by armed conflicts around the world. Normally, because it is immovable, the international community cannot do very much. It can ban the trade of items that became movable property when detached from buildings or illegally excavated in certain protected sites. In other cases, it is the responsibility of the national state to care for cultural heritage and cultural objects. International conventions may furnish help and advice and provide for monitoring any risk to the cultural heritage of state parties.

The Reconstruction Project of Illumination Devices at the Krasnoselskaya Station of the Moscow Metro

2019 ◽  
pp. 59-66
Author(s):  
Ksenia I. Nechaeva
Keyword(s):  
Cultural Heritage ◽  
Historical Analysis ◽  
Metro Station ◽  
Heritage Sites ◽  
Passenger Transportation ◽  
Fluorescent Lamps ◽  
Current State ◽  
Heritage Site ◽  
Lighting Environment ◽  
Incandescent Lamps

The current state of the Moscow Metro station of the first priority that became operational in 1935 does not allow it to be called a cultural heritage site. This is due to the fact that lighting modernisation carried out by the Moscow Metro was based on fluorescent lamps. Such lamps are more energy efficient compared to incandescent lamps, which were used in original lighting devices specified in the Station Lighting Project developed by architects and designers. However, they significantly changed the station appearance, transforming the originally designed station with entire well visible architectural tectonics?1 from the standpoint of lighting into a simple, flat, unremarkable, and little loaded station of the Moscow Metro./br> This paper describes a method of lighting reconstruction at Krasnoselskaya station by means of original lighting devices that meet modern standards and requirements for cultural heritage sites. The historical analysis on the development of the station lighting environment was conducted during its operation in order to understand what kind of station was conceived by its architects, what changes occurred with its lighting over time, and how it influenced the station appearance and safety of passenger transportation.

Food, Museums, and Cultural Heritage Sites

2019 ◽  
Vol 49 (3) ◽  
pp. 372-381
Author(s):  
Tanfer Emin Tunc
Keyword(s):  
Cultural Heritage ◽  
Heritage Sites

Does historical nostalgia predict tourists' delight and their destination loyalty intention for the world cultural heritage site of Mahabalipuram, India?

2020 ◽  
Author(s):  
Anil Verma ◽  
G. Rajendran
Keyword(s):  
Cultural Heritage ◽  
Structural Equation ◽  
Destination Loyalty ◽  
Heritage Sites ◽  
Heritage Site ◽  
Loyalty Intention ◽  
Tourism Studies ◽  
The World ◽  
World Cultural Heritage ◽  
The Impact

Delighting consumers has been one of the most important goals for marketing stakeholders but the effect of historical nostalgia on tourists delight at the world cultural heritage sites has rarely been examined. This study examines the impact of historical nostalgia on the heritage tourists' delight, their satisfaction and destination loyalty intention. The survey for the study was conducted at the world cultural heritage site of Mahabalipuram, India. The hypotheses were tested through the structural equation modelling technique. The results indicated positive and significant effect of historical nostalgia on tourists' delight, satisfaction and destination loyalty intention. The study makes contribution to the tourism studies by examining the role of historical nostalgia in delighting the tourists at the cultural heritage sites and instructs the managers to evoke such experiences to keep the heritage tourists delighted and thereby enhance their loyalty.

scholarly journals Human-Centered Artificial Intelligence for Designing Accessible Cultural Heritage

2021 ◽  
Vol 11 (2) ◽  
pp. 870
Author(s):  
Galena Pisoni ◽  
Natalia Díaz-Rodríguez ◽  
Hannie Gijlers ◽  
Linda Tonolli
Keyword(s):  
Artificial Intelligence ◽  
Literature Review ◽  
Cultural Heritage ◽  
Conceptual Framework ◽  
Interaction Design ◽  
Participatory Design ◽  
Future Directions ◽  
Heritage Sites ◽  
Review Analysis

This paper reviews the literature concerning technology used for creating and delivering accessible museum and cultural heritage sites experiences. It highlights the importance of the delivery suited for everyone from different areas of expertise, namely interaction design, pedagogical and participatory design, and it presents how recent and future artificial intelligence (AI) developments can be used for this aim, i.e.,improving and widening online and in situ accessibility. From the literature review analysis, we articulate a conceptual framework that incorporates key elements that constitute museum and cultural heritage online experiences and how these elements are related to each other. Concrete opportunities for future directions empirical research for accessibility of cultural heritage contents are suggested and further discussed.

scholarly journals Site Experience Enhancement and Perspective in Cultural Heritage Fruition—A Survey on New Technologies and Methodologies Based on a “Four-Pillars” Approach

2021 ◽  
Vol 13 (4) ◽  
pp. 92
Author(s):  
Agnese Augello ◽  
Ignazio Infantino ◽  
Giovanni Pilato ◽  
Gianpaolo Vitale
Keyword(s):  
Cultural Heritage ◽  
New Technologies ◽  
Multimodal Interaction ◽  
Heritage Sites ◽  
The Future ◽  
Cultural Interest ◽  
And Behavior

This paper deals with innovative fruition modalities of cultural heritage sites. Based on two ongoing experiments, four pillars are considered, that is, User Localization, Multimodal Interaction, User Understanding and Gamification. A survey of the existing literature regarding one or more issues related to the four pillars is proposed. It aims to put in evidence the exploitation of these contributions to cultural heritage. It is discussed how a cultural site can be enriched, extended and transformed into an intelligent multimodal environment in this perspective. This new augmented environment can focus on the visitor, analyze his activity and behavior, and make his experience more satisfying, fulfilling and unique. After an in-depth overview of the existing technologies and methodologies for the fruition of cultural interest sites, the two experiments are described in detail and the authors’ vision of the future is proposed.

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