scholarly journals The Relationship between Crowding and Perceived Health Risk in the COVID-19 Era

Author(s):  
Giorgia Profumo ◽  
Lara Penco ◽  
Sandro Castaldo

The current COVID-19 pandemic, and the related social distancing policies adopted in many countries, are deeply affecting consumers’ perceptions towards crowding. This study tries to understand in particular if the perceived human and spatial crowding might increase consumers’ health risk, with an impact on intentions to buy, and if corporate reputation can reduce such impact. As tourism and hospitality is one the sectors most susceptible to the current COVID-19 health crisis, we focus our empirical study on the cruise industry. The empirical study was conducted on a sample of cruise passengers using a structured questionnaire submitted online. Overall, 447 individuals’ responses were used for understanding such relationships by performing a regression model. The results indicate that both human and spatial crowding seem to influence people’s perceived health risk, while corporate reputation does not seem to reduce such deterring impact. The study presents several managerial implications for different service industries, as in the cruise package the customer can find many different services, from restaurant to shopping. The results, in fact, may be useful for better understanding how to cope with COVID-19.

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Sandro Castaldo ◽  
Lara Penco ◽  
Giorgia Profumo

Purpose Cruising is one of the industries most susceptible to the current COVID-19 health crisis, due to the closed environment and the contacts between cruisers and crewmembers. This study aims to understand if the perceived crowding and the health risk perception related to the pandemic situation might threaten passengers’ intentions to cruise. The study also examines corporate reputation and trust, as well as social motivation and self-confidence, as possible predictors of consumers’ intention to cruise. Design/methodology/approach The study is based on the development of a structured questionnaire submitted online via social media. Overall, 553 individuals’ responses were used for understanding the factors that can affect consumers’ intention to cruise by performing several regression models. Findings The results show that the perceived crowding related to the pandemic does not seem to influence people’s intention to cruise. On the contrary, trust in the cruise company, corporate reputation, cruisers’ self-confidence and research of social motivation are positive predictors of intention to cruise, thus reducing the perceived risk’s deterring impact. The importance of such factors differs in respect of repeat and not repeat cruisers. Practical implications The study presents several managerial implications as it analyses the variables that could help cruise management cope better with COVID-19’s negative impact. Originality/value Despite the severity of COVID-19’s impact on the cruise industry, no studies have yet focussed on how the current pandemic situation may influence customers’ intention to cruise in the future.


1998 ◽  
Vol 22 (1) ◽  
pp. 4-14 ◽  
Author(s):  
Mark R. Testa ◽  
Cindy Skaruppa ◽  
Dale Pietrzak

Service quality and customer satisfaction are vital concerns in service industries, particularly in the cruise industry. As such, the development of new methods for improving both is essential. A model of attitudes, intentions, and behaviors proposed by Bagozzi and refined by Schmit and Allscheid was tested to determine if employee job satisfaction and customer satisfaction were related constructs in the cruise industry. The hypothesized model did not account for the relationship between the measured and latent variables; however, a direct relationship between employee job satisfaction and customer satisfaction was found to exist (R2 = . 30). Implications for hospitality and travel organizations are discussed, and recommendations are made for future research.


2020 ◽  
Vol 7 ◽  
Author(s):  
Erkan Ari ◽  
Veysel Yilmaz ◽  
İnci Arikan

Background: The emergence of COVID-19 and its pandemic nature have increased fears and anxieties that have led to stigmatization worldwide. This fear and anxiety are directly related to the rate of transmission of the disease, its invisible presence in the environment, its spread, morbidity and mortality. The aim of this study is to develop a data collection tool (a scale) which will evaluate perceived risk and anxiety of people living in Turkey regarding COVID-19, to propose a research model to describe the relationship between perception of risk and anxiety, and to form hypotheses.   Methods: The number of participants from each province of Turkey was determined by considering the number of COVID-19 positive cases in the provinces and their populations. The study was conducted between April 2020 with the participation of 661 individuals through a link created on the internet.   Results:The fit of the proposed model and the test of hypotheses were performed by using structural equation modelling. As a result of the study, it was determined that one unit increase in perceived health risk related to COVID-19 would lead to a 0.47 unit increase in anxiety, and one unit increase in perceived economic risk and inability to socialize would cause an increase of 0.18 and 0.15 units in anxiety, respectively. Conclusions: As a result of the study, it was determined that the variable that most affects people's anxiety is perceived health risk. COVID-19 scale can be used as a valid and reliable scale. It should be applied in larger and different sample groups.  


2016 ◽  
Vol 17 (5) ◽  
pp. 810-823 ◽  
Author(s):  
Hana Šuster ERJAVEC ◽  
Tanja DMITROVIĆ ◽  
Petra POVALEJ BRŽAN

The relationship between customer satisfaction, customer loyalty and their antecedents, service output quality, quality of staff, corporate image, and price perception, is examined in the context of three service industries: use of the highway infrastructure, mobile telephone services, and hairdressing services. The research model was empirically evaluated for a large sample of respondents from a Central European country, using structural equation modelling. The results indicate that the four antecedents affect customer loyalty, and customer satisfaction acts as a mediator in all three service industries. However, the strength of the relationship between the constructs varies markedly across the industries, implying that competitive environment importantly determines the elements of service offering that lead to satisfaction and loyalty in a particular industry. The research findings contribute to a better understanding of which behavioural mechanisms and factors are a viable basis for increasing customer retention in a specific market structure. Managerial implications are discussed, and policy recommendations are offered.


2015 ◽  
Vol 45 (6) ◽  
pp. 797-815 ◽  
Author(s):  
Vivette García-Deister ◽  
Carlos López-Beltrán

This article provides a comparison between genomic medicine and forensic genetics in Mexico, in light of recent depictions of the nation as a ‘ país de gordos’ (country of the fat) and a ‘ país de muertos’ (country of the dead). We examine the continuities and ruptures in the public image of genetics in these two areas of attention, health and security, focusing especially on how the relevant publics of genetic science are assembled in each case. Publics of biomedical and forensic genetics are assembled through processes of recruitment and interpellation, in ways that modulate current theorizations of co-production. The comparison also provides a vista onto discussions regarding the involvement of genetics in regimes of governance and citizenship and about the relationship between the state and biopower in a context of perceived health crisis and war-like violence.


2016 ◽  
Vol 4 (4) ◽  
pp. 43
Author(s):  
Lennora Putit ◽  
Mazzini Muda ◽  
Ainul Nadzirah Mahmood ◽  
Nor Zafirah Ahmad Taufek ◽  
Norhayati Wahib

An increasing demand for Islamic tourism has driven the concept of a ‘Halal’ (or permissible) friendly hotel into another level of business insight within the consumers’ travel market. The concept via its unique value proposition has rapidly become very attractive not only to Muslim tourists, but also to non-Muslim tourists globally. This study aims to examine the relationship linking ‘Halal’ friendly hotel attributes and customer satisfaction. Using purposive sampling, a total of 410 survey questionnaires were distributed to targeted respondents with only 323 usable feedbacks and used for data analysis. Regression results revealed that four main “Halal-friendly hotel” attributes have significant relationships with customer satisfaction. These include prayer facilities, Halal food, Islamic dress code and general Islamic morality. Of these four attributes, prayer facilities proved to have the most significant impact on customer satisfaction. Findings and managerial implications were further discussed in this article.


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