scholarly journals Strategi Komunikasi Krisis pada Era Digital: Penggunaan Internet Dari Sebelum Hingga Sesudah Krisis

2018 ◽  
Vol 22 (1) ◽  
pp. 19-36
Author(s):  
Aqida Nuril Salma

In recent years, the Internet has evolved into the most popular way for companies to communicate with stakeholders and key public while also changing the practice of corporate communications and public relations professionals. Especially in crisis communications activities that are considered to be more complex in the digital era. Handling of the crisis nowadays is considered ineffective if only using traditional ways, but also requires the use of the Internet within every element of the crisis. The Internet has dramatically changed the way to respond to a crisis. Thus, research on internet usage in crisis communication are getting a lot of scholar attention. But unfortunately, many studies still only focus on internet usage at one stage. This research paper presents an exploratory study conducted to understand how the internet could be used in all stages of the crisis either before the crisis, during the crisis, and after the crisis. Furthermore, crisis communication strategy in the digital age is not limited to the use of the Internet as a medium of communication, but also to note the principles and ways of communicating.Keywords: Crisis Communication, Internet, Corporate Communication, Public Relations ABSTRAKDalam beberapa tahun ini, Internet telah berkembang menjadi cara yang paling populer bagi perusahaan untuk berkomunikasi dengan stakeholder dan publik kuncinya sekaligus juga mengubah praktik komunikasi korporat dan public relations profesional. Terlebih dalam kegiatan komunikasi krisis yang dinilai menjadi lebih kompleks di era digital. Penanganan krisis dianggap tidak cukup efektif jika hanya menggunakan cara tradisional, namun juga mewajibkan penggunaan internet di dalam setiap elemen krisis. Internet telah secara dramatis mengubah cara untuk merespon sebuah krisis. Sehingga penelitian mengenai penggunaan internet dalam komunikasi krisis semakin banyak dilakukan oleh para peneliti. Namun sayangnya beberapa masih hanya berfokus pada penggunaan internet pada satu tahapan saja. Maka dari itu, melalui metode studi kasus, penelitian ini dilakukan untuk mengetahui bagaimana internet dapat berperan di dalam setiap tahapan krisis, baik itu sebelum krisis, saat krisis hingga sesudah krisis. Selanjutnya hasil penelitian juga menunjukkan bahwa strategi komunikasi krisis di era digital tidak terbatas hanya pada penggunaan internet sebagai media, namun juga perlu diperhatikan perubahan pada prinsip dan cara berkomunikasinya.Kata Kunci: Komunikasi Krisis, Internet, Komunikasi Korporat, Hubungan Masyarakat

Low internet usage by extension agent, impact on the inhibition of the flow of information to the farmers and lead to the income received by farmers. In the digital era today, if the extension agent is not encouraged to use the internet then they will be left behind and will be left out by the farmers. This study aimed to (1) analyze the internet availability in Lampung Province (2) to analyze the level of internet usage for extension agent in Lampung and (3) to analyze factors influencing internet usage of extension agent. This research was conducted in Lampung Province with analysis unit of extension agent in the office of BP3K (Extension Agency of Agriculture, Fisheries, and Forestry) which has been facilitated by computer and internet network. Respondents consisted of 355 extension agent served in BP3K. Multiple Linear Regression Analysis was used to determine the effect of independent variables on the dependent variable. The availability of facilities and internet network in Extension Offices is not sufficient even extension agent used their private facilities. The Internet network had reached the remote areas very well in spreading and transmitting information. Almost all extension agent have internet-connected devices and internet-based applications. Extension agents facilitated by computer and internet network communicating using social media, however capabilities in using the internet to search information related agricultural technology remained low. The use of the internet by extension agent was influenced by the nature of internet innovation, the number of Internet-based applications and the amount of existed hardware.


2019 ◽  
Vol 3 (1) ◽  
pp. 83
Author(s):  
Prita Haryani

The e-safety parenting socialization activity aims to provide knowledge about patterns of childcare in the digital era in using smartphones, especially the use of the Internet. The socialization activities were attended by 38 participants fromTrayeman village, Plered, Bantul. The method used is lecture and question and answer. Socialization material is distributed in the form of material handouts. The implementation of e-safety parenting is getting a good response. The participants were enthusiastic in listening to lectures from the speakers. This can be seen from the many questions raised related to childcare patterns in the digital age in using smartphones, especially Internet usage. After participating in this socialization, the participants of the socialization have understood the potential or risks of children using the Internet, tips on using the Internet wisely and knowing the procedures and techniques for the prevention of negative content on the Internet. Socialization participants can also practice the steps of using the Secure Parental Control App on their smartphone. It is hoped that by taking part in the socialization of e-safety parenting, they will discuss the negative impacts of using gadgets and direct the use of these gadgets for positive activities.


Author(s):  
Damion Waymer ◽  
Nneka Logan

Culture, business, and communication are overlapping human phenomena. However, corporate communication methods have yet to embrace the complexity of organizational culture. Since the study of culture is anthropological in nature, we propose foregrounding autoethnography/autobiographical approaches and method to analyze corporate organizational culture. We argue that studying corporate communication, public relations, and society via the lenses of organizational culture and subsidiary organizational memory can provide unique insights into practice of corporate communication and the theorizing of organizational memory research. In this case example, we answer this question: In what ways can autobiographical/autoethnographic narratives of organizational members inform the theory, research, and practice in corporate communication?


Author(s):  
Antonella Capriello ◽  
Simone Splendiani

The role of crisis communication is becoming increasingly important in disaster management, especially considering the impact that disasters can have on the image and reputation of tourist destinations. Although the literature has begun to focus on this topic in recent years, the greater number of natural disasters and the impact of new media communication tools, make this theme particularly interesting for further scholarly investigation. Developing an effective crisis communication strategy requires consideration of the role that local authorities, including destination management organizations (DMOs) play, the channels they use, and the content that should be included. Numerous authors have analyzed this issue from a chronological perspective in terms of the difference phases of a crisis starting from preparation and ending with recovery. However, a series of strategic requirements emerge alongside these phases for successful crisis management, including: - Cooperation with the media in providing information to the public; in particular, imparting a consistent message to all stakeholders to build credibility and preserve the image of organizations and destinations. - Preparedness and the capacity to plan an effective communication response to a crisis in advance, paying attention to the specific characteristics of each case. - The development of a public relations plan that creates a support network for the dissemination of communication across multiple channels facilitated by the web and Information Communications Technologies (ICTs).


Author(s):  
Aslıhan Mihrimah Unutur

The scope of this chapter is to provide insight into how reputation can be managed through brand management, corporate communication practices, and new media strategies. Corporate communication practices carried out through public relations applications has become an increasingly important function in business organizations. Yet, little has been published on the role and function of communication executives. This chapter reveals the impact of corporate communications upon the formulation of corporate strategy.


Author(s):  
Kai Zheng ◽  
Akhilesh Bajaj ◽  
Beth Osborne Daponte ◽  
John B. Engberg

How people use the Internet is an intriguing question to researchers, computer educators, Internet content providers (ICPs), and marketing practitioners. With the expansion of online information resources and the improvement of connection bandwidth, Internet users have been offered more and more choices, at the same time, faced with more and more dilemmas on how to allocate their time and energy online. How much time do people spend on surfing the Internet? What do they do? Are there any traceable patterns to interpret the Internet behavior and to predict future use based on people’s demographic, social, or psychological characteristics? These are all interesting questions that researchers attempt to answer. In 1995, the HomeNet project conducted at the Human Computer Interaction Institute, Carnegie Mellon University, launched a series of field studies to examine the residential Internet behavior. It has found that social demographics—generation, race and gender, rather than socioeconomic factors—income, education—and psychological factors—like social extraversion and attitude toward computing—were major influences on use (Kraut, Scherlis, Mukhopadhyay, Manning, & Kiesler, 1996). Following the HomeNet project’s initial attempt, many empirical studies have been conducted globally to study the Internet behavior and its driving factors. Among these efforts, a noticeable focus is to resolve the long-lasting controversy, inherited from the similar debate of computer behavior studies, on how gender differences influence the way people use the Internet. Many researchers believe that females are less technology-inclined, less motivated, and therefore less competent in the masculine computer and Internet culture; on the other hand, some other researchers argue females have the ability to be proficient in use of the Internet. The present study is thereby conducted to provide more empirical evidence of gender effects on Internet usage and task preferences. In particular, we are interested in examining gender influences when users’ computer proficiency is controlled for. We believe that the results of this study can provide valuable insights into effective online content delivery, targeted marketing strategies, and customized computer education to encourage use. The close examination of people’s actual surfing data can also contribute to a better understanding of how the Internet is actually utilized. The next section describes the debate about how women and men respond in different ways to computers and the Internet. This is followed by a presentation of our study design: the monitoring software, the content classification schema and method, and the user population that we studied. The findings are presented next, followed by concluding remarks.


2011 ◽  
Vol 39 (10) ◽  
pp. 1425-1430 ◽  
Author(s):  
Vesile Oktan

The relationship between emotion management skills and the use of the Internet was examined in this study to determine whether or not the emotion management skills of university students are a predictor of Internet addiction. The study was conducted in the 2008/2009 academic year with 345 students from different departments of a university in Turkey. Data were collected using the Emotion Management Skills Inventory (Çeçen, 2006) and the Problematic Internet Usage Scale (Ceyhan, Ceyhan, & Gürcan, 2007). Results of regression analysis showed that the total measure of emotion management skills predicted the levels of Internet addiction.


2021 ◽  
Vol 9 (1) ◽  
pp. 1
Author(s):  
Sefy Andhriany

Preserving local culture by reflecting it in every organization's activities becomes a challenge for Public Relations in the digital era 4.0. This is due to a shift in local culture which was replaced by foreign cultures that entered Indonesia. Various kinds of communication strategies are carried out, one of them is by the Public Relations of Aston Imperium Purwokerto hotel which maintains the local cultural specialties at the hotel. This study aims to analyze the communication strategy carried out by Aston Imperium Hotel Public Relations in maintaining local diversity in the 4.0 era. This study uses qualitative research methods with data collection techniques through in-depth interviews, observation, and related literature studies. The results of this study indicate that the Aston Imperium Hotel Public Relations communication strategy is implemented internally and externally. Internally, local culture is included in the forms of food and beverage, Banyumas regional specialties, hotel interiors and rooms by displaying puppet decorations and Banyumas batik motifs, employees inserting Banyumas local language in greeting guests, providing clothing counters and batik decorations in the hotel. Externally, Aston hotel PR cooperates with the local government and tourism office to support maintaining local wisdom.��


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