scholarly journals Las habilidades blandas, clave del éxito en la formación de líderes digitales intermediarios de empresas comerciales multinivel

Author(s):  
Rosalinda Armas Gómez ◽  
Maribel Nava Pozos ◽  
María Guadalupe Cruz García

Debido a la pandemia registrada en el 2020, la economía mexicana fue afectada de forma total: tanto los negocios establecidos como los informales se vieron en la necesidad de cerrar sus puertas. Sin embargo, el mercadeo a través de internet generó una opción viable, principalmente para mujeres que han logrado establecer contacto de manera virtual y vincular, por una parte, la nueva cultura laboral con puntos de venta regionales y, ¿por qué no?, internacionales. Las habilidades tecnológicas van tomando auge en cuanto al mercado multinivel, de tal manera que podrá considerarse como una de las aportaciones en el tema de creatividad en la venta directa. El principal hallazgo que se encuentra en esta investigación preliminar es la ausencia de formación digital para interactuar con sus colaboradoras y clientes potenciales, así como innovar en el proceso de venta directa. AbstractDue to the pandemic registered in 2020, Mexican economies were completely affected: established as well as informal businesses were faced with the necessity to close their doors. Nevertheless, marketing through internet generated a viable option, mainly for women who have achieved to establish virtual contacts and link, on one hand, to a new work culture within regional point-of-sales and why not, within international sales. Technological skills are gathering momentum regarding multi-level marketing, so much so, that it could be considered as one of the contributions focused on the subject of creativity in direct sales. Our main finding within this preliminary research is the absence of digital development to interact with collaborators and potential customers as well as innovating direct sales processes.

2020 ◽  
Vol 1 (3) ◽  
pp. 37-44
Author(s):  
Elena Ladik ◽  
A. Makridina

The problems of planning the organization of territories and objects of ethnographic tourism, taking into account the landscape features of the regions of the Russian Federation, in particular the Belgorod region, are relevant. The study developed regional principles for planning ethno-tourist spaces on the example of the Belgorod region. The object of research is the territories favorable for the development of ethnographic tourism objects within the Belgorod region, the subject of research is the influence of regional historical and cultural features on the formation of ethnographic tourism territories. As a result of the study, based on the analysis of world and national experience in the design of ethnographic tourism objects, their typological and historical-cultural analysis, the principles of organizing ethnographic tourism objects were developed. These principles take into account such regional features of the cultural landscapes of the Belgorod region, as the principle of preservation of the cultural landscape, the principle of authenticity of the recreated environment, the principle of symbolic exposure, the principle of stylistic unity and the multi-level principle. The use of the developed principles will allow us to preserve the identity and originality of the environment, reduce anthropogenic pressures on valuable landscape areas, increase information content and determine the gradual immersion in the concept of a tourist site.


2021 ◽  
pp. 182-188
Author(s):  
A.A. Maksurov

Today, a fairly common type of work is the so-called commercial or trade representative office. The labor functions of employees — commercial representatives usually include the search for potential customers, presentation of goods, direct sales of goods, etc. In some ways, such activities resemble the work of salesmen and specialists in the field of marketing. However, the question arises as to whether this kind of work can be referred to as commercial representation in principle?


2016 ◽  
Vol 3 (2) ◽  
pp. 152-164 ◽  
Author(s):  
Hamid Sharifi

In this research, we studied localized commercial texts of globalized companies in the context of intertextuality on three levels: lexical, thematic, and cultural. Amongst many products of the three companies under study (Samsung, LG, and Sony), four smartphone models of each were selected (total: 12). Their introductory web pages both in Persian and English were the sources of the data. Furthermore, we used an online analyzer tool (online-utility.org/text/analyzer.jsp) so as to analyze the data; the results were also corroborated with other pieces of software packages and applications. In the scene of booming globalization, a better understanding of cross-cultural vocative communication proves to be helpful. One of the most active areas is to study flagship brands where rivals are trying their best at localizing their devices to the liking of potential customers. Descriptive and explanatory methods were brought into play in order to compare English and Persian commercial texts. The research revealed the critical role intertextuality plays in the process of glocalization. Developing companies should note that they, too, could utilize this great potentiality in the context of web localization. Therefore, the findings would be of benefit to Chief Executive Officers (CEOs), product developers and scholars interested in the subject.


Traditio ◽  
1947 ◽  
Vol 5 ◽  
pp. 135-161 ◽  
Author(s):  
Ernest Honigmann

Msgr. Devreesse, well known to every Church historian for his successful researches on Theodore of Mopsuestia, on Greek catenae and other subjects, reveals in a recent publication his mastery in a field in which he had previously published only various minor essays. By its rich documentation and lucid presentation the new work, a historical and geographical description of the Patriarchate of Antioch, will remain for a long time the standard work on the subject. Based upon a scrupulous and intelligent investigation of the original sources and the author's perfect familiarity with all problems related in any way to the topic, his work deserves the admiration and appreciation of all who are interested in the history and institutions of the Ancient Church. My own studies in the same field, pursued during some twenty-five years, perhaps enable me to recognize more than many other critics the extraordinary qualities of Devreesse's work—a fact which I want to stress all the more as in the following I shall mention many details about which I cannot agree with the author; for my objections and additions could easily be misinterpreted as a sign that I underrate the incontestable merits of the work as a whole.


Author(s):  
Janusz Majewski

The aim of the paper was to identify factors affecting the profitability of apiculture production in Poland. In the work was used data from the Central Statistical Office, the Polish Beekeeping Association and literature on the subject. Eight direct interviews with beekeepers were also conducted. The calculations were made for four types of apiaries differing in the scale of production and the way of management. For the types of apiaries indicated, the calculated direct surplus for two methods of selling honey (purchase and direct sales). The highest results were obtained in the case of a migratory apiary. The value of direct surplus per bee colony amounted to PLN 1,160 for direct sales, and PLN 450 for purchase. In the case of stationary management, the amount of direct surplus was from 2 to a dozen times lower than in the case of a migratory apiary. Similar differences were also recorded when estimating the value of net agricultural income. The factors determining the profitability of beekeeping production in Poland include: the scale of production, the kind of economy in the apiary (stationary or migratory), honey distribution channels and the beekeeper’s reputation.


2012 ◽  
Vol 468-471 ◽  
pp. 2115-2118 ◽  
Author(s):  
Heng Fen Yang ◽  
Ga Zhao ◽  
Xiao Jun Wang ◽  
Ping Ping Shu ◽  
Jun Yang

Student is the subject of the experimental teaching activities, cultivating the ability of independent study and technological innovation is the main aspect in experimental teaching reform. This paper analyzed the problems of traditional teaching model, explored and practiced the multilevel experimental teaching pattern which is based on the blended learning, it made the teachers fully play the leading role, and it fully reflected the subject status of students, it also roused the enthusiasm of students by the use of multi-platforms, media and environments. The multilevel experimental teaching pattern which is based on the blended learning can effectively cultivate the innovation ability of students, and it has achieved good results in practice.


1916 ◽  
Vol 62 (256) ◽  
pp. 1-108
Author(s):  
Charles A. Mercier

Through the kindness of Dr. Mercier we have been favoured with an advanced copy of the first instalment of a new work recently completed by him on the subject of Causation, with special reference to causes of death and causes of insanity. Owing to conditions now existing in consequence of the war, with, as a result, an extreme scarcity of suitable literary material for publication, as explained in the October number of the Journal, the Editors have had to face quite unprecedented difficulties; and they wish here to express their acknowledgments to Dr. Mercier for so generously coming to their aid in what may almost be termed a crisis in the history of the Journal. The second (and final) instalment of Dr. Mercier's book will appear in the April number.


2017 ◽  
Vol 1 (2) ◽  
pp. 100-111
Author(s):  
Lailatur Rahmah ◽  
Wawan Juandi ◽  
Muhammad Shaleh

One of form economic that develop in this modern era is MLM (Multi Level Marketing) business. One of MLM business that can interest Situbondo society is 4Jovem MLM. This business promise exciting rewads like money, HP, car, umroh, and others. Requirements about Islamic MLM contained in DSN MUI No. 75/DSN-MUI/VII/2009 as one of reference in determining the halal haram of MLM. This research have purpose to present practice 4Jovem MLM business completely and it’s analysis based on Fatwa MUI until the society can take a stand about this 4Jovem MLM. Based on analysis presented, it be concluded that the implementation of the 4Jovem MLM business in Situbondo especially, most of them is have been fulfilled provisions and applied the contract in Fatwa MUI about  Syari’ah Direct Sales. However, in the fied practice, there are some 4Jovem practice that have not been fulfilled provisions of Fatwa MUI, that is advanced  prerequirement in the Agya reward. For reach that agya car,  must recruit  of 700 point or members at right and 800 point or members at left. Not only this is gharar in marketing plan, but also 4Jovem practice is ighra’.


2020 ◽  
Vol 65 (4) ◽  
pp. 208-213
Author(s):  
B.D. Zhigitbekova ◽  
◽  
G. Arhodzhatva ◽  

A competent, qualified psychologist becomes in the process of education and formation of professionally important qualities and, observing the moral and ethical standards of behavior when working with clients, which have been developed by psychological practice. Professionally important qualities (PVK) are individual qualities of the subject of activity that affect the effectiveness of the activity and the success of its development. The professional competence of a psychologist, their compliance with moral and ethical norms of behavior in professional activity is one of the indicators of professional competence assessment, ensure their social adaptation, ability to self-regulation and multi-level reflection


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