scholarly journals The need to transform Science Communication from being multi-cultural via cross-cultural to intercultural

2019 ◽  
Vol 46 ◽  
pp. 11-19
Author(s):  
Simon Schneider ◽  
Liv Heinecke
Keyword(s):  
Earth Sciences ◽  
Intercultural Communication ◽  
Science Communication ◽  
Local Community ◽  
Communication Strategies ◽  
Cross Cultural ◽  
Community Level ◽  
Communication Studies ◽  
Societal Relevance ◽  
The Individual

Abstract. When dealing with issues that are of high societal relevance, Earth sciences still face a lack of acceptance, which is partly rooted in insufficient communication strategies on the individual and local community level. To increase the efficiency of communication routines, science has to transform its outreach concepts to become more aware of individual needs and demands. The “encoding/decoding” concept as well as critical intercultural communication studies can offer pivotal approaches for this transformation.

A Cross-cultural Analysis of Two China-US Game Cases and Tobacco Control Compliance

2021 ◽  
Vol 7 (6) ◽  
pp. 5087-5102
Author(s):  
Yuan Lingyu ◽  
Dexin Tian
Keyword(s):  
Game Theory ◽  
Tobacco Control ◽  
Intercultural Communication ◽  
Communication Strategies ◽  
Cultural Analysis ◽  
Cross Cultural ◽  
Diplomatic Relations ◽  
Cultural Roots ◽  
The Us ◽  
Tit For Tat

Objectives: This paper aims at exploring the China-US relations by analyzing the communication strategies and game intentions in two case studies and the cultural roots herein. Guided by the water and game theory for intercultural communication (WGICC) and cultural analyses, this study has found that in Case 1, China and the US have established initial win-win ties because of a mutually-beneficial trade system, the US intention to gain international recognition, and the romantic expectations of each other. In Case 2, both countries have suffered great losses due to the US pursuit of reinforced national identity and revitalized conservatism which set the stage for an endless line of plots to contain China. In return, China has been practicing a tit-for-tat strategy backed up with its grand ambition to forge a community with a shared future for mankind and ready to fight against containment and suppression from both the US and its allies. This study suggests an interactive pattern of win-win cooperation based on common needs and similar interests, and loss-loss confrontation based on real and imaginary fear while manifesting that the greatest Dao is expressed in the simplest terms. The findings can shed lighton appreciating China’s efforts in such domestic campaigns as tobacco control compliance and Covid-19 prevention and its diplomatic relations with other nations.

Critical questions

2012 ◽  
Vol 74 (6) ◽  
pp. 586-600 ◽  
Author(s):  
Hannah Oliha
Keyword(s):  
Intercultural Communication ◽  
Cross Cultural ◽  
First Century ◽  
Avant Garde ◽  
World Community ◽  
Religious Conflicts ◽  
Communication Models ◽  
Cultural Voices ◽  
The Individual ◽  
Alliance Building

Present contradictions in the intercultural communication field – the pre-eminence of western communication models and the minimization and denial of particular international and racial cultural voices – delimit the possibilities for nuanced theory building, scholarship, and teaching that may address the greatest challenge facing the world community – fostering understanding and advancing peace and security. This article introduces the notion of avant-garde epistemic confluence as one possibility for engendering greater levels of inclusion of marginalized and silenced voices at the epistemic core of the field to effectively address the evolving intergroup, multi-ethnic, and inter-religious conflicts on the world’s stage. Mobilizing principles grounded in mindfulness and intercultural alliance building at the individual and disciplinary levels via research, theorizing, and teaching is a driving force. Advancing a pragmatic vision of the intercultural communication field in this twenty-first-century moment with the potential to address complex cross-cultural and intergroup social and political tensions is the central mission.

The Language of Graphic Advertising in The UK

2011 ◽  
Vol 162 ◽  
pp. 36-62
Author(s):  
Miguel Ángel García-Yeste
Keyword(s):  
Cultural Values ◽  
Intercultural Communication ◽  
Communication Strategies ◽  
Cross Cultural ◽  
Context Dependence ◽  
Research Projects ◽  
Dramatic Effect ◽  
Specific Behaviour ◽  
Spss Software ◽  
The Uk

Abstract The aim of this article is to explore the influence of cultural values on the design and communicative style of British graphic advertisements for food and beverages, particularly in relation to Hall’s context dependence and Hofstede’s individualism index. The motivation for this study comes from the increasing importance of international trade and cross-cultural and intercultural communication strategies. Additionally, previous research projects (ELISE, ELUCIDATE, ELAN) have emphasized the dramatic effect the lack of these skills has on business effectiveness. Therefore, Guillén-Nieto’s correlations model between culture-specific and language-specific behaviour (2009) was adopted, and 100 British advertisements were collected and analyzed. First, a qualitative examination of the sample using ATLAS.ti and SPSS software tried to identify any patterns present in the sample. Second, the realization of the aforementioned patterns was considered. The results of these analyses highlight the fact that the language-specific behaviour associated with context dependence is clearly visible in the sample, whereas the individualism index does not seem to be as influential in the design of press advertisements for food in the UK. Finally, some guidelines are provided in order to aid international companies in advertising their products more effectively in the UK.

Across Culture Communication Style Choices in Western and British Culture in The Leap Year movie.

2018 ◽  
Vol 7 (2) ◽  
Author(s):  
Nargis - ◽  
Imtihan - Hanim
Keyword(s):  
Intercultural Communication ◽  
Research Method ◽  
Power Distance ◽  
Cross Cultural ◽  
Communication Style ◽  
Cultural Communication ◽  
High Culture ◽  
Cross Cultural Communication ◽  
Different Cultures ◽  
British Culture

The different cultures, power distance could be the obstacle in intercultural communication. The aim of this research to identify the types of Cross-Cultural Communication Style Choice between British and American in the Leap Year movie. The researchers attempt to reveal kinds of Cross-Cultural Communication Style Choice between Declan as British and Anna as American for three days. This Qualitative research method analyses data of utterances and are classified into four types of Cross-Cultural Communication Style Choice. The result shows that there are 356 utterances of Anna and Declan. for three days. Anna has 204 utterances with 44,3 % direct style and indirect 5,8 %.. Declan uses 155 utterance with 37 % and 12 % indirect style. British tend to use more indirect styles in expressing their intention to save the interlocutor’s face.Meanwhile, American use direct styles to reveal their intentions as they belong to the high culture communication.Key words: across culture communication,direct style, indirectstyle

Towards a New Approach to Cross-Cultural Distinctiveness and Typicality of Human Faces: The Cross-Group Typicality/Distinctiveness Metric

2018 ◽  
Author(s):  
Karel Kleisner ◽  
Šimon Pokorný ◽  
Selahattin Adil Saribay
Keyword(s):  
Cross Cultural ◽  
Facial Appearance ◽  
Alternative Measure ◽  
Home Culture ◽  
Facial Stimuli ◽  
The Two Cultures ◽  
Potential Applications ◽  
The Individual ◽  
Human Faces ◽  
Ingroup Outgroup

In present research, we took advantage of geometric morphometrics to propose a data-driven method for estimating the individual degree of facial typicality/distinctiveness for cross-cultural (and other cross-group) comparisons. Looking like a stranger in one’s home culture may be somewhat stressful. The same facial appearance, however, might become advantageous within an outgroup population. To address this fit between facial appearance and cultural setting, we propose a simple measure of distinctiveness/typicality based on position of an individual along the axis connecting the facial averages of two populations under comparison. The more distant a face is from its ingroup population mean towards the outgroup mean the more distinct it is (vis-à-vis the ingroup) and the more it resembles the outgroup standards. We compared this new measure with an alternative measure based on distance from outgroup mean. The new measure showed stronger association with rated facial distinctiveness than distance from outgroup mean. Subsequently, we manipulated facial stimuli to reflect different levels of ingroup-outgroup distinctiveness and tested them in one of the target cultures. Perceivers were able to successfully distinguish outgroup from ingroup faces in a two-alternative forced-choice task. There was also some evidence that this task was harder when the two faces were closer along the axis connecting the facial averages from the two cultures. Future directions and potential applications of our proposed approach are discussed.

Interdisciplinary History of Intercultural Communication Studies

2020 ◽  
pp. 60-163
Author(s):  
Steve J. Kulich ◽  
Liping Weng ◽  
Rongtian Tong ◽  
Greg DuBois
Keyword(s):  
Intercultural Communication ◽  
Communication Studies ◽  
History Of

scholarly journals Individual and community-level risk factors of women’s acceptance of intimate partner violence in Ethiopia: multilevel analysis of 2011 Ethiopian Demographic Health Survey

2021 ◽  
Vol 21 (1) ◽  
Author(s):  
Emiru Merdassa Atomssa ◽  
Araya Abrha Medhanyie ◽  
Girmatsion Fisseha
Keyword(s):  
Risk Factors ◽  
Intimate Partner Violence ◽  
Health Survey ◽  
Women's Education ◽  
Partner Violence ◽  
Significant Risk ◽  
Intimate Partner ◽  
Community Level ◽  
State Region ◽  
The Individual

Abstract Background The prevalence of Intimate partner violence (IPV) is higher in societies with higher acceptance of norms that support IPV. In Ethiopia, the proportion of women’s acceptance of IPV was 69%, posing a central challenge in preventing IPV. The main objective of this study was to assess the individual and community-level factors associated with women’s acceptance of IPV. Methods Two-level mixed-effects logistic regression was applied to the 2011 Ethiopia Demographic and Health Survey data. A total of 16,366 women nested in the 596 clusters were included in the analysis. Results The acceptability of the IPV was estimated to be 69%. Among the individual-level factors: women’s education with secondary and above (AOR = 0.38; 95% CI 0.29–0.52), partner’s education secondary and above (AOR = 0.71; 95% CI 0.54–0.82), women aged 35–49 years (AOR = 0.67; 95% CI 0.54–0.82), fully empowered in household level decision making (AOR = 0.67; 95% CI0.54–0.81), literate (AOR = 0.76; 95% CI 0.62–0.92), and perceived existence of law that prevents IPV (AOR = 0.56; 95% CI 0.50–0.63) were significantly associated with women’s acceptance of IPV. Similarly, rural residence (AOR = 1.93; 95% CI 1.53–2.43) and living in the State region (AOR = 2.37; 95% CI 1.81–3.10) were significantly associated with the women’s acceptance of IPV among the community-level factors. Conclusion Both individual and community-level factors were significant risk factors for the acceptability of intimate partner violence. Women's education, women's age, women’s empowerment, partner education level, perceived existence of the law, and literacy were among individual factors. State region and residence were among community-level risk factors significantly associated women’s acceptance of IPV.

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