scholarly journals An exploration investigation on important factors influencing pricing strategy for market share adjustment

Author(s):  
Somayeh Hozouri ◽  
Gholamreza Heidari Kord Zangeneh ◽  
Naser Azad
Author(s):  
Samuel Azuz ◽  
Max Newton ◽  
Dorthe Bartels ◽  
Birgitte Klindt Poulsen

Abstract Purpose The aim of this study was to describe the implementation and uptake of biosimilar trastuzumab in Denmark compared with other European countries. Methods European data for usage of trastuzumab was supplied by IQVIA™, using the MIDAS® dataset. A comparison was performed based on market share estimated in sales volume. A separate comparison was undertaken between countries with a full two-fold switch between different biosimilars. Data was collected spanning the time from first registered sales of biosimilar trastuzumab until the 1st quarter of 2020. Results Denmark had the fastest and most thorough uptake of biosimilar trastuzumab compared with other EU countries. After 3 months, the market share of biosimilar trastuzumab had increased to 90% while the second fastest country had a 50% market share after 3 months. Only two other countries had undergone a full second switch between biosimilars, Hungary and Norway. All of the three countries made near complete switches between biosimilars while only Denmark had reduced the use of biooriginator below 10%. Conclusion The implementation of biosimilar trastuzumab in Denmark was rapid and achieved high overall uptake compared with other EU countries. The switch from one biosimilar to another was also achieved quickly and thoroughly. We believe that the rapid dissemination of information and involvement of all stakeholders — administrators, pharmacies, prescribers, nurses, and patients — constitute the backbone of the Danish success. A similar strategy is recommend for biosimilar implementation in other countries.


2014 ◽  
Vol 31 (3) ◽  
pp. 255-271 ◽  
Author(s):  
Subba Reddy Yarram

Purpose – The purpose of this study is to examine factors influencing decisions to repurchase shares on-market in Australia. The present study also examines the role of board size, board independence and chief executive officer duality on the decision to repurchase shares on-market by Australian firms. Design/methodology/approach – This study blends the traditional motivations of share repurchases with the influences of governance. The sample consists of all non-financial firms included in the Australian All Ordinaries Index (AOI) for the period 2004-2010. The repurchase sample consists of 104 repurchases undertaken by 62 firms. A probit panel model is used to analyse the decision to repurchase shares on the market. To account for unobserved heterogeneity, random effects panel models are also used. Findings – Analyses of a sample of non-financial firms included in the AOI for the period 2004-2010 show that size is significantly positively correlated with the decision to repurchase shares, thus supporting the agency cost. Findings also support the undervaluation and signalling hypotheses. Similarly, there is evidence in support of the view that firms repurchase shares to reach their target optimal capital structure. The present study also finds a significant positive association between board independence and the decision to repurchase shares in Australia. Research limitations/implications – On-market share repurchases help firms to signal their future growth opportunities and resolve agency conflicts. Signals from repurchases also help markets discover the true fundamental values of firms. Governance plays an important role in improving the effectiveness of on-market share repurchases, as independent directors provide both monitoring and discipline which helps to ensure that firms have valid motivations in undertaking share repurchases. Practical implications – These findings have implications for capital restructuring and governance policies. Principle-based governance frameworks that prevail in countries like Australia work as well as rule-based governance. Originality/value – This study highlights the complementary roles that financial policies and corporate boards play in corporate governance. Independent boards ensure that firms pursue appropriate financial policies that help resolve agency conflicts and information asymmetry problems.


2019 ◽  
Vol 2019 ◽  
pp. 1-13 ◽  
Author(s):  
Shuai Feng ◽  
Xiaojian Hu ◽  
Aifeng Yang ◽  
Jiqiong Liu

An increasing number of firms and retailers use presale strategies to induce customers to purchase before new products enter the market to increase their market share. Presales have gradually become a hot issue in business and academic circles. Based on a skimming pricing strategy and a penetration pricing strategy, this paper uses the different choice behaviors of two types of consumers to investigate the pricing strategy of preselling new products. The results show that if the proportion of fashion consumers is relatively low and their willingness to buy in the spot channel is below the threshold, the retailer should focus on traditional consumers by using a skimming pricing strategy; otherwise, the retailer should switch to a penetration pricing strategy. Moreover, we find that to gain more profits, the retailer should introduce a presale channel using either a penetration pricing or skimming pricing strategy. The introduction of a presale channel may not only reduce inventory risk and cost and enhance the market share and profitability of the enterprise but also help consumers avoid the risk of shortage and enhance their sense of security.


2014 ◽  
Vol 4 (3) ◽  
pp. 352 ◽  
Author(s):  
Nain Tara ◽  
Madiha Irshad ◽  
Muhammad Rizwan Khan ◽  
Mahwish Yamin ◽  
Muhammad Rizwan

Islamic banking system was initiated in Pakistan nearly three decades back in 1980 by SBP, through restructuring banking rules and ordinance i.e., it imposed alterations in operations of conventional banks. The first full-fledge Islamic Bank was granted incorporation certificate in 2001. However, the Islamic banking (IB) still seemed to have comparatively low market share. Therefore, the main objective of this study is to scrutinize the awareness, religious perception, and preferences in terms of reputation and networking on IB, of Pakistani community. Hence, a survey was conducted based on 150 respondents, representing Muslim community from metropolitan as well as rural areas, all over the country. Results revealed that there is a significant perceived adoption criteria regarding Islamic Banking. Criteria include factors of importance, starting from the most significant, Awareness regarding financial teachings of Islam, Reputation, Networking and Religion. Thus, the results would be worthwhile for the Islamic banking sector in comprehending the customer perception and preferences regarding IB, and to stimulate it strategically, and for the concerned authorities, in promoting specific regulations and policies that complement the market share of IB.


2015 ◽  
Vol 11 (2) ◽  
pp. 143
Author(s):  
Winarno Winarno ◽  
Lina Nur Hidayati ◽  
Arum Darmawati

Abstrak: Faktor-Faktor yang Memengaruhi Profitabilitas Perusahaan Manufaktur yang Listed di Bursa Efek Indonesia. Penelitian ini bertujuan untuk mengetahui pengaruh pangsa pasar (market share), leverage, intensitas modal, pertumbuhan penjualan dan total assets baik secara parsial maupun simultan terhadap profitabilitas perusahaan manufaktur yang listed di Bursa Efek Indonesia. Penelitian ini termasuk penelitian kausalitas, sampel yang digunakan 86 perusahaan dan 329 pengamatan. Data diambil dengan metode purposive sampling. Intensitas modal dan total assets berpengaruh positif dan signifikan terhadap profitabilitas, sedangkan market share (pangsa pasar), leverage dan pertumbuhan penjualan tidak berpengaruh terhadap profitabilitas.Kata Kunci: Market Share, Leverage, Intensitas Modal, Pertumbuhan penjualan, Total Assets, ProfitabilitasAbstract: Determinant Factors Influencing The Profitability of Manufacturing Companies Listed on The Indonesia Stock Exchange. This research aimed to know the influence of market share, Leverage, Capital Intensity, growth of sales and Total Assets either partially or simultaneous to the profitability of the manufacturing companies listed on the Indonesia Stock Exchange. This research included research of causality, the sample used 86 companies and 329 observations. The data were taken with purposive sampling method. The intensity of capital and total assets turnover had a positive and significant effect on profitability, while market share, leverage and sales growth had no effect on the profitability.Keywords: Market Share, Leverage, Intensity of Capital and Total Assets, Profitability


2020 ◽  
Vol 8 (4) ◽  
pp. 32-37
Author(s):  
B Baranirani ◽  
R Kousalya

The taxi space in India is heating up and has been seeing phenomenal growth in the past 6-7 years. An organized rental cab was introduced in the Indian market in 2004 with Meru cab service. It soon became popular among customers in metropolitan cities, but the actual revolution came in 2010 when app-based services started its operation. Soon the market became competitive, and consumers became more demanding. Now companies are using various strategies to bring more customers as well as to retain their old customers. The study of customer attitude is important for every cab service provider to get the maximum market share in the business. Customer attitude is a post dissonance of consumption activity influenced by various factors. To study the customer attitude towards online cab services, a sample of 150 respondents was selected in Madurai city. The purpose of the present study is to know the various factors influencing the customers while selecting a cab service. The study also focuses on the problems faced in online cab services, and also the future needs of the customers are also found. The study also reveals the most preferred online cabs by the customers.


2013 ◽  
Vol 2013 ◽  
pp. 1-6 ◽  
Author(s):  
Enjian Yao ◽  
Qirong Yang ◽  
Yongsheng Zhang ◽  
Xun Sun

High-speed rail (HSR) has developed rapidly in China over the recent years, for the less pollution, faster speed, comfort, and safety. However, there is still an issue on how to improve the seat occupancy rates for some HSR lines. This research analyzes the pricing strategy for HSR in Wuhan-Guangzhou corridor based on the competition among different transport modes with the aim of improving occupancy rates. It starts with the theoretical analysis of relationship between market share and ticket fare, and then disaggregate choice models with nested structure based on stated preference (SP) data are established to obtain the market share of HSR under specific ticket fare. Finally, a pricing strategy is proposed to improve the occupancy rates for Wuhan-Guangzhou HSR. The results confirm that a pricing strategy with floating fare should be accepted to improve the profit of HSR; to be specific, the ticket fare should be set in lower level on weekdays and higher level on holidays.


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