scholarly journals Facebook an Anti-Stereotyping Tool: A Case Study

2021 ◽  
Vol 2 (2) ◽  
pp. 1-15
Author(s):  
Mohd Sahid Khan ◽  
Keyword(s):  
Social Media ◽  
Social Change ◽  
Civil Rights ◽  
General Public ◽  
Online Survey ◽  
Freedom Of Speech ◽  
Mainstream Media ◽  
Awareness Campaigns ◽  
The World

Facebook, the most popular social media (SM) platform has penetrated every nook and corner of the world. SM is now treated as the ‘fifth Estate’, other than legislative, executive, judiciary, and mainstream media. The power of SM as a critique is widely acknowledged. Establishments are finding it difficult to deal with it at times. Due to its ease of usage and relative anonymity, the general public finds it very convenient to put across their viewpoints, even if it’s against the establishment. Some establishments at times are at loggerheads with champions of freedom of speech including civil rights activists. SM has been used for propaganda, marketing, and awareness campaigns. In this paper, we are proposing to use this powerful tool towards social change. Through a case study, a detailed process is being proposed for using social media particularly Facebook as an an-ti-stereotyping tool. The response to an online survey, the outcome of opinion min-ing, and the enthusiastic response to our case study by the targeted audience validate our hypothesis that Facebook can be effectively utilized as an anti-stereotyping tool.

Lawyers as Activists

2018 ◽  
Author(s):  
Michael C. Dorf ◽  
Michael S. Chu
Keyword(s):  
United States ◽  
Social Media ◽  
Social Change ◽  
Civil Rights ◽  
Rule Of Law ◽  
The United States ◽  
The Rule Of Law ◽  
Court Action ◽  
The Government ◽  
Trump Administration

Lawyers played a key role in challenging the Trump administration’s Travel Ban on entry into the United States of nationals from various majority-Muslim nations. Responding to calls from nongovernmental organizations (NGOs), which were amplified by social media, lawyers responded to the Travel Ban’s chaotic rollout by providing assistance to foreign travelers at airports. Their efforts led to initial court victories, which in turn led the government to soften the Ban somewhat in two superseding executive actions. The lawyers’ work also contributed to the broader resistance to the Trump administration by dramatizing its bigotry, callousness, cruelty, and lawlessness. The efficacy of the lawyers’ resistance to the Travel Ban shows that, contrary to strong claims about the limits of court action, litigation can promote social change. General lessons about lawyer activism in ordinary times are difficult to draw, however, because of the extraordinary threat Trump poses to civil rights and the rule of law.

Conceptualizing social media sub-platforms: The case of mourning and memorialization practices on Facebook

2021 ◽  
pp. 146144482110357
Author(s):  
Sarit Navon ◽  
Chaim Noy
Keyword(s):  
Social Media ◽  
Social Change ◽  
Conceptual Framework ◽  
Integrated Approach ◽  
Social Practices ◽  
Personal Quality ◽  
Hybrid Nature ◽  
Communicative Functions

This article offers a conceptual framework of Facebook’s sub-platforms: Profiles, Groups, and Pages. We demonstrate the crucially different affordances that these sub-platforms possess, and the various resulting social practices and dynamics that they enable. With mourning and memorialization as a case study, our findings point at emergent practices ranging along a personal-to-public spectrum of communicative functions and media uses: Profiles offer a personal quality, albeit differently for the bereaved’s Profile and the deceased’s Profile; Groups possess a hybrid nature, combining self-expression alongside public aspects, reviving thus premodern bereaved communities; and Pages possess a distinctly public quality, serving as online memorialization centers where the deceased becomes an icon and a resource for mobilizing broad social change. This comparative and integrated approach may be applied productively to other contexts and other social media (sub-)platforms.

scholarly journals Conflict and chaos: A case study of Ireland’s COVID-19 outbound travel market

2021 ◽  
Vol 35 (3) ◽  
pp. 87-108
Author(s):  
Tony Johnston
Keyword(s):  
Public Health ◽  
Social Media ◽  
Crisis Management ◽  
Consumer Confidence ◽  
Operational Decisions ◽  
Societal Factors ◽  
Mainstream Media ◽  
Travel Industry ◽  
Desk Research

During the COVID-19 pandemic the international outbound travel market from Ireland collapsed, declining at one point by 94%. This case study paper explores the environment which framed the collapse in travel, positioning it as one of conflict and chaos. The main objective is to document and analyse the legal, industry and societal factors which may have contributed to the collapse, identifying the key regulations, decisions, metrics, and societal responses, and exploring their intersection with outbound tourism. Three areas of inquiry are explored, namely: 1) the legal instruments used by government to restrict travel, 2) operational decisions made by industry, and 3) societal and media response to the pandemic. Three findings are presented from the desk research. First, it is suggested that the conflicting agendas of government and public health, the mainstream media and the travel industry would be more effectively dealt with in private as opposed to via news articles, social media arguments, and openly published letters. Second, clarity of communication from all three bodies needs improvement due to its impact on consumer confidence. Finally, the article proposes lessons for government in relation to future crisis management situations regarding outbound travel.

SMS and Civil Unrest

2019 ◽  
pp. 1102-1113
Author(s):  
Innocent Chiluwa
Keyword(s):  
Social Media ◽  
Social Change ◽  
Communication Networks ◽  
Text Messaging ◽  
Current Knowledge ◽  
Research Literature ◽  
Civil Unrest ◽  
General Overview ◽  
The World ◽  
National Governments

This chapter examines the roles of text messaging in organizing and mobilizing protests and social unrest. It gives a general overview of the various forms of protest behaviors, showing how and why social media and ICTs have enhanced protest planning and implementation by activists around the world. The chapter reviews current knowledge in research literature and describes and gives examples of types of responses to ICT communication networks by national governments during crises. It concludes with a hope that ICT-based initiatives and movements can achieve impactful social change despite skepticism among scholars on the contrary.

Impact of Digital Marketing on ICDL 2016 Event Promotion

2020 ◽  
pp. 216-230
Author(s):  
Reeta Sharma ◽  
P. K. Bhattacharya ◽  
Shantanu Ganguly ◽  
Arun Kumar
Keyword(s):  
Social Media ◽  
Digital Media ◽  
Human Life ◽  
Age Groups ◽  
Digital Marketing ◽  
The World ◽  
Knowledge Economies ◽  
Media Channels ◽  
User Friendly

Today's world is technology-driven. Technology has penetrated almost every sphere of human life. Digital marking is one of the technologies that have attracted people from different age groups all over the world with their advanced nature of applications and uses. One of the foremost reasons why patrons like to use this technology is because these are not only user-friendly in nature and innovativeness but also carry the knowledge economies. Marketing and branding through digital media channels are very decent ventures that have steadily increased in value and are thereby considered safe and secure investments. In this chapter, the authors discuss a case study of ICDL 2016 conference where social media and other technology is widely used to market this event and catch prospective users.

SMS & Civil Unrest

2018 ◽  
pp. 6275-6285 ◽  
Author(s):  
Innocent Chiluwa
Keyword(s):  
Social Media ◽  
Social Change ◽  
Communication Networks ◽  
Text Messaging ◽  
Current Knowledge ◽  
Research Literature ◽  
Civil Unrest ◽  
General Overview ◽  
The World ◽  
National Governments

This entry examines the roles of text messaging in organizing and mobilizing protests and social unrest. It gives a general overview of the various forms of protest behaviors, showing how and why social media and ICTs have enhanced protest planning and implementation by activists around the world. The chapter reviews current knowledge in research literature as well as describes and gives examples of types of responses to ICT communication networks by national governments during crises. It concludes with a hope that ICT based initiatives and movements can achieve impactful social change despite skepticism among scholars on the contrary.

Social Media, Political Mobilization, and Citizen Engagement

2017 ◽  
pp. 360-388
Author(s):  
Kenneth C. C. Yang ◽  
Yowei Kang
Keyword(s):  
Social Media ◽  
Civil Disobedience ◽  
Trade Agreement ◽  
Political Mobilization ◽  
Resource Mobilization Theory ◽  
Republic Of China ◽  
Mainstream Media ◽  
Mobilization Theory

On March 18, 2014, a group of student protestors raided and occupied the Legislative Yuan and later the Executive Yuan in Taiwan. The student-led movement lasted for about 3 weeks after Taiwan's President made significant concessions to change his non-transparent practices when signing the Cross-Strait Service Trade Agreement (CSSTA) with People's Republic of China. Mostly labelled as a movement of civil disobedience against government's dealings with China, the 318 Sunflower Student Movement is viewed as an important step toward the deepening of Taiwan's democratization process. Its repercussions were felt in Hong-Kong and Macao where similar civil disobedience movements had emerged. On the basis of the resource mobilization theory (RMT), the authors used a combination of case study and thematic analysis methods to examine the role of social media in political mobilization in Taiwan. This chapter identified two major recurrent themes as follows: challenging mainstream media and mobilizing multi-movement resources.

Neutralizing Maleficent Effects of COVID-19 Through Entrepreneurship

2021 ◽  
pp. 67-86
Author(s):  
Manpreet Arora ◽  
Roshan Lal Sharma
Keyword(s):  
Economic Growth ◽  
Social Media ◽  
Special Reference ◽  
General Public ◽  
Business Development ◽  
The World ◽  
Social Media Platforms ◽  
Current Scenario ◽  
Entrepreneurial Activities

Entrepreneurs are regarded as the leaders of socio-economic, industrial, and business development. They are important pillars of any economy. They are the employment generators and contribute to economic growth. In the current scenario caused by the COVID-19 pandemic, we witnessed people across the world losing their jobs. An inclination towards entrepreneurial activities has been observed in 2020. People have started communicating how entrepreneurial activities are the only solution for economies in crises. The role of social media platforms cannot be under-emphasized, and therefore, an entrepreneur today has to be a master of various media of communication. This chapter aims at exploring the concept of entrepreneurship with special reference to communication. It highlights challenges and issues in the post-pandemic world with reference to entrepreneurship and the role effective communication can play in handling them. It also attempts to examine the use of the term ‘entrepreneurship' by general public on social media such as Twitter in particular with a view to work out its implications.

Political communication Modi style: A case study of the demonetization campaign on Twitter

2019 ◽  
Vol 15 (3) ◽  
pp. 361-379 ◽  
Author(s):  
Usha M. Rodrigues ◽  
Michael Niemann
Keyword(s):  
Social Media ◽  
Political Communication ◽  
News Media ◽  
Mass Communication ◽  
Communication Strategy ◽  
Direct Communication ◽  
Mainstream Media ◽  
Social Media Platforms ◽  
Government Websites

Abstract Indian Prime Minister Narendra Modi (@narendramodi) is one of the world's most followed political leaders on Twitter. During the 2014 and 2019 election campaigns, he and his party used various social media networking and the Internet services to engage with young, educated, middle-class voters in India. Since his first sweeping win in the 2014 elections, Modi's political communication strategy has been to neglect the mainstream news media, and instead use social media and government websites to keep followers informed of his day-to-day engagements and government policies. This strategy of direct communication was followed even during a critical policy change, when in a politically risky move half-way through his five-year prime ministership, Modi's government scrapped more than 85 per cent of Indian currency notes in November 2016. He continued to largely shun the mainstream media and use his social media accounts and public rallies to communicate with the nation. As a case study of this direct communication strategy, this article presents the results of a study of Modi's Twitter articulations during the three months following the demonetization announcement. We use mediatization of politics discourse to consider the implications of this shift from mass communication via the mainstream news media, to the Indian prime minister's reliance on direct communication on social media platforms.

scholarly journals Using the president’s tweets to understand political diversion in the age of social media

2020 ◽  
Vol 11 (1) ◽  
Author(s):  
Stephan Lewandowsky ◽  
Michael Jetter ◽  
Ullrich K. H. Ecker
Keyword(s):  
New York ◽  
Social Media ◽  
Agenda Setting ◽  
Media Coverage ◽  
New York Times ◽  
Political Agenda ◽  
Mainstream Media ◽  
The Media ◽  
Increased Activity

Abstract Social media has arguably shifted political agenda-setting power away from mainstream media onto politicians. Current U.S. President Trump’s reliance on Twitter is unprecedented, but the underlying implications for agenda setting are poorly understood. Using the president as a case study, we present evidence suggesting that President Trump’s use of Twitter diverts crucial media (The New York Times and ABC News) from topics that are potentially harmful to him. We find that increased media coverage of the Mueller investigation is immediately followed by Trump tweeting increasingly about unrelated issues. This increased activity, in turn, is followed by a reduction in coverage of the Mueller investigation—a finding that is consistent with the hypothesis that President Trump’s tweets may also successfully divert the media from topics that he considers threatening. The pattern is absent in placebo analyses involving Brexit coverage and several other topics that do not present a political risk to the president. Our results are robust to the inclusion of numerous control variables and examination of several alternative explanations, although the generality of the successful diversion must be established by further investigation.

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