Sustainability, Competitive Advantages and Performance in the Hotel Industry: A Synergistic Relationship

The relationship between sustainability, competitive advantages, and performance is a topic with no conclusive results in the tourism industry. To contribute to the debate, the purpose of this study is i) to analyze the influence of sustainability on cost and differentiation competitive advantages and ii) to examine the possible synergistic relationship between sustainability and performance. Perceptual as well as hotel-specific objective performance measurements are used, such as occupancy rate, average daily rate (ADR), and revenues per available room (RevPAR), to examine all the relationships. Structural equation models based on Partial Least Squares (PLS-SEM) are applied to test all the hypotheses. Data is collected from 3-, 4- and 5-star hotels in Spain. The results show that sustainability positively and significantly influences cost and differentiation advantages, perceptual performance, ADR, and RevPAR. In addition, those hotels with these three performance variables whose values are above the median obtain a significant relationship between sustainability and performance. Consequently, there is evidence of a synergistic sustainability-performance relationship in the hotel industry. Therefore, this study offers academic evidence on the strong relationships that exist between these variables in the hotel industry. This research work analyses all three sustainability pillars (economic, environmental, and social sustainability), and the practices that best explain each of the three sustainability pillars are indicated so that hotel managers can optimize their sustainable management.

Monitoring Brain State and Behavioral Performance during Repetitive Visual Stimulation

We tested whether changes in prestimulus neural activity predict behavioral performance (decision time and errors) during a prolonged visual task. The task was to classify ambiguous stimuli—Necker cubes; manipulating the degree of ambiguity from low ambiguity (LA) to high ambiguity (HA) changed the task difficulty. First, we assumed that the observer’s state changes over time, which leads to a change in the prestimulus brain activity. Second, we supposed that the prestimulus state produces a different effect on behavioral performance depending on the task demands. Monitoring behavioral responses, we revealed that the observer’s decision time decreased for both LA and HA stimuli during the task performance. The number of perceptual errors lowered for HA, but not for LA stimuli. EEG analysis revealed an increase in the prestimulus 9–11 Hz EEG power with task time. Finally, we found associations between the behavioral and neural estimates. The prestimulus EEG power negatively correlated with the decision time for LA stimuli and the erroneous responses rate for HA stimuli. The obtained results confirm that monitoring prestimulus EEG power enables predicting perceptual performance on the behavioral level. The observed different time-on-task effects on the LA and HA stimuli processing may shed light on the features of ambiguous perception.

Sensory and Perceptual Abilities in People With Down Syndrome

During typical development, the efficiency with which distinct image attributes, objects such as faces, and emotions are analyzed depends on the development of ocular functioning (sensory level) and brain mechanisms mediating perceptual abilities (neural level). Compared to typically developing individuals, ocular differences are more frequent in persons with Down syndrome (DS) and include an increased incidence of refractive errors, i.e. hyperopia and myopia, and difficulties with accommodation (focusing up close). In most cases, these conditions can be corrected with bifocals, resulting in greatly improved literary skills that underlie reading, particularly for younger persons with DS. In addition, individuals with DS seem to benefit from the spatially structured presentation of visual material when learning, another accommodation that can be implemented during instruction. Finally, although not specific to DS, young children and adults with DS generally identify and recognize emotions less efficiently than do persons without DS. However, among persons with DS, these difficulties seem to be more pronounced for more intense emotions, including fear and anger. In sum, visual profiles based on sensory and perceptual performance can advance our understanding of atypical information processing among persons with DS, as well as provide practical information aimed at improving learning and instruction.

Impoverished Inhibitory Control Exacerbates Multisensory Impairments in Older Fallers

Impaired temporal perception of multisensory cues is a common phenomenon observed in older adults that can lead to unreliable percepts of the external world. For instance, the sound induced flash illusion (SIFI) can induce an illusory percept of a second flash by presenting a beep close in time to an initial flash-beep pair. Older adults that have enhanced susceptibility to a fall demonstrate significantly stronger illusion percepts during the SIFI task compared to those older adults without any history of falling. We hypothesize that a global inhibitory deficit may be driving the impairments across both postural stability and multisensory function in older adults with a fall history (FH). We investigated oscillatory activity and perceptual performance during the SIFI task, to understand how active sensory processing, measured by gamma (30–80 Hz) power, was regulated by alpha activity (8–13 Hz), oscillations that reflect inhibitory control. Compared to young adults (YA), the FH and non-faller (NF) groups demonstrated enhanced susceptibility to the SIFI. Further, the FH group had significantly greater illusion strength compared to the NF group. The FH group also showed significantly impaired performance relative to YA during congruent trials (2 flash-beep pairs resulting in veridical perception of 2 flashes). In illusion compared to non-illusion trials, the NF group demonstrated reduced alpha power (or diminished inhibitory control). Relative to YA and NF, the FH group showed reduced phase-amplitude coupling between alpha and gamma activity in non-illusion trials. This loss of inhibitory capacity over sensory processing in FH compared to NF suggests a more severe change than that consequent of natural aging.

The neural basis for violations of Weber’s law in self-motion perception

A prevailing view is that Weber’s law constitutes a fundamental principle of perception. This widely accepted psychophysical law states that the minimal change in a given stimulus that can be perceived increases proportionally with amplitude and has been observed across systems and species in hundreds of studies. Importantly, however, Weber’s law is actually an oversimplification. Notably, there exist violations of Weber’s law that have been consistently observed across sensory modalities. Specifically, perceptual performance is better than that predicted from Weber’s law for the higher stimulus amplitudes commonly found in natural sensory stimuli. To date, the neural mechanisms mediating such violations of Weber’s law in the form of improved perceptual performance remain unknown. Here, we recorded from vestibular thalamocortical neurons in rhesus monkeys during self-motion stimulation. Strikingly, we found that neural discrimination thresholds initially increased but saturated for higher stimulus amplitudes, thereby causing the improved neural discrimination performance required to explain perception. Theory predicts that stimulus-dependent neural variability and/or response nonlinearities will determine discrimination threshold values. Using computational methods, we thus investigated the mechanisms mediating this improved performance. We found that the structure of neural variability, which initially increased but saturated for higher amplitudes, caused improved discrimination performance rather than response nonlinearities. Taken together, our results reveal the neural basis for violations of Weber’s law and further provide insight as to how variability contributes to the adaptive encoding of natural stimuli with continually varying statistics.

Business incubator management and entrepreneur collaboration with R&D milieus: Does the regional context matter?

We study whether business incubator management collaboration with R&D milieus affects incubated entrepreneurs to also collaborate with R&D milieus in different regional contexts. Empirically, we analyse 281 Norwegian entrepreneurs in 32 different business incubators. Incubator collaboration with R&D milieus increases entrepreneur collaboration with R&D milieus in sparsely but not densely populated regions. Also, education level increases collaboration with R&D milieus (plus investor milieus and international customers). Entrepreneur collaboration with R&D milieus is positively associated with market orientation and perceptual performance but tends to delay enterprise development.

Constant curvature modeling of abstract shape representation

How abstract shape is perceived and represented poses crucial unsolved problems in human perception and cognition. Recent findings suggest that the visual system may encode contours as sets of connected constant curvature segments. Here we describe a model for how the visual system might recode a set of boundary points into a constant curvature representation. The model includes two free parameters that relate to the degree to which the visual system encodes shapes with high fidelity vs. the importance of simplicity in shape representations. We conducted two experiments to estimate these parameters empirically. Experiment 1 tested the limits of observers’ ability to discriminate a contour made up of two constant curvature segments from one made up of a single constant curvature segment. Experiment 2 tested observers’ ability to discriminate contours generated from cubic splines (which, mathematically, have no constant curvature segments) from constant curvature approximations of the contours, generated at various levels of precision. Results indicated a clear transition point at which discrimination becomes possible. The results were used to fix the two parameters in our model. In Experiment 3, we tested whether outputs from our parameterized model were predictive of perceptual performance in a shape recognition task. We generated shape pairs that had matched physical similarity but differed in representational similarity (i.e., the number of segments needed to describe the shapes) as assessed by our model. We found that pairs of shapes that were more representationally dissimilar were also easier to discriminate in a forced choice, same/different task. The results of these studies provide evidence for constant curvature shape representation in human visual perception and provide a testable model for how abstract shape descriptions might be encoded.

Behavioral Approaches to Study Top-Down Influences on Active Listening

The massive network of descending corticofugal projections has been long-recognized by anatomists, but their functional contributions to sound processing and auditory-guided behaviors remain a mystery. Most efforts to characterize the auditory corticofugal system have been inductive; wherein function is inferred from a few studies employing a wide range of methods to manipulate varying limbs of the descending system in a variety of species and preparations. An alternative approach, which we focus on here, is to first establish auditory-guided behaviors that reflect the contribution of top-down influences on auditory perception. To this end, we postulate that auditory corticofugal systems may contribute to active listening behaviors in which the timing of bottom-up sound cues can be predicted from top-down signals arising from cross-modal cues, temporal integration, or self-initiated movements. Here, we describe a behavioral framework for investigating how auditory perceptual performance is enhanced when subjects can anticipate the timing of upcoming target sounds. Our first paradigm, studied both in human subjects and mice, reports species-specific differences in visually cued expectation of sound onset in a signal-in-noise detection task. A second paradigm performed in mice reveals the benefits of temporal regularity as a perceptual grouping cue when detecting repeating target tones in complex background noise. A final behavioral approach demonstrates significant improvements in frequency discrimination threshold and perceptual sensitivity when auditory targets are presented at a predictable temporal interval following motor self-initiation of the trial. Collectively, these three behavioral approaches identify paradigms to study top-down influences on sound perception that are amenable to head-fixed preparations in genetically tractable animals, where it is possible to monitor and manipulate particular nodes of the descending auditory pathway with unparalleled precision.

Linking individual differences in cognitive control and perception: Meta-perception in older and younger adults

Visual perception is not only shaped by sensitivity, but also by confidence, i.e. the ability to estimate the accuracy of a visual decision. There is robust evidence that younger observers have access to a reliable measure of their own uncertainty when making visual decisions. This metacognitive ability might be challenged during aging due to increasing sensory noise and decreasing cognitive control resources. We investigated age effects on visual confidence using a confidence forced-choice paradigm. We determined discrimination thresholds for trials in which perceptual judgements were indicated as confident and for those in which they were declined as confident. Younger adults (19-38 years) showed significantly lower discrimination thresholds than older adults (60-78 years). In both age groups, perceptual performance was linked to confidence judgements, but overall results suggest reduced confidence efficiency in older adults. However, we observed substantial variability of confidence effects across all particpants. This variability was closely linked to individual differences in cognitive control capacities, i.e. executive function. Our findings provide evidence for age-related differences in meta-perceptual efficiency that present a specific challenge to perceptual performance in old age. We propose that these age effects are primarily mediated by cognitive control resources, supporting their crucial role for metacognitive efficiency.