Determinan Penggunaan Media Sosial, Kreativitas dan Pelatihan Terhadap Pengembangan Usaha Mikro Kecil dan Menengah (UMKM) Coffee shop di Kota Bekasi

UMKMs are productive economic businesses that stand alone, which are carried out by individual or business entities that are not subsidiaries in order to get benefits. At the time of this pandemic, Bekasi City UMKMs had to struggle to develop products in order to survive. This study aims to determine the effect of using social media and creativity and training on the development of micro, small and medium-sized coffee shops in the city of Bekasi. The formulation of the problem in this research is: Is there any effect of variables on social media, creativity and training partially and simultaneously on business development. The purpose and benefit of this is knowing the partial and simultaneous effect of the independent variable on the independent variable. This study used a sample consisting of 100 respondents. The data analysis technique used normality test, multiple linear regression, t test, F test with quantitative research type and the data sources used were primary and secondary. The results of this study indicate that the use of social media partially affects business development, creativity partially affects business development, but training has no effect on business development. The social media, creativity and training simultaneously affect business development with a coefficient of determination of 48 ,1% while 51.9% is explained by other variables not examined. Keywords: Social Media, Creativity, Business Development, and Training

Peran Mediasi Job Satisfaction dan Employee Engagement Pada Compensation Terhadap Job Performance Di PT Telkom Indonesia Regional Jabodetabek Banten

During the technological era, it had many impacts on various industries in Indonesia, one of which was the telecommunications industry which experienced a drastic increase in customer demand due to work from home instructions that could make working from anywhere so that discussions and giving work orders were not limited by space and time. This makes working hours longer and erratic, causing changes to routines and causing job performance to be disrupted, so an appropriate compensation strategy is needed by taking into account job satisfaction and employee engagement. Therefore, it is interesting to study how these factors affect job performance. This study aims to examine the effect of compensation given by the company on job performance mediated by job satisfaction and employee engagement. This research is a quantitative research with random sampling which involved 187 employees of PT Telkom Indonesia Regional Jabodetabek Banten. The analytical tool in this study uses SEM-PLS. The results of the study have novelty, namely compensation does not have a direct significant effect on job performance, but can be through employee engagement mediation. In addition, this study shows that job satisfaction has no significant effect on job performance either directly or as a mediating variable. The implication for the company is to know the importance of increasing compensation through employee engagement to improve job performance. From the results of the study, it is recommended to study more deeply related to other factors that affect job performance in other industries Keyword: Compensation, Job satisfaction, Employee Engagement, Job Performance

Analisis Profitabilitas Pada Perusahaan yang Tergabung dalam Indeks LQ45 di Bursa Efek Indonesia

Profitability is a measure by which a company assesses the success of a company's management. Having a good profitability level allows the company to continue its operations and increase its value. Understanding the impact of working capital, liquidity, and firm size is the purpose of thisXresearch. In addition, this research aims to know the differences in company’s financial performance from a previous reserach, wehether it still corresponded or had undergone changes. The object of this research is the manufacturingiicompany that makes up the LQ45 stock index in the Indonesian Stock Exchange. A total of 10 companies was taken to according to saturated sampling techniques, which is taking all the parts of the population as samples. The research data to be tested comes from secondary data according to the company’s annual report published periodically in BEI. Analysis techniques used in testing research hypotheses are multiple linier regressin. The results shows the regression analysis that (1) workingXcapital, liquidity, and firm size simultaneouslyiihave a significantiieffect on profitability. (2) working capital has a significantIeffect onIprofitability. (3) liquidity and firm size have no significant effect oniprofitability. Keywords : Profitability, Working Capital, Liquidity, Firm Size

Peran Mediasi Kepuasan Kerja pada Pengaruh Keadilan Distributif dan Keadilan Prosedural terhadap Komitmen Afektif Studi Pada Kantor Dinas Koperasi dan Usaha Mikro Kabupaten Pacitan

This study aims to determine (1) the effect of distributive justice on job satisfaction and, (2) the effect of procedural justice on job satisfaction (3) the effect of job satisfaction on affective commitmnent (4) the effect of distributive justice on affective commitmnet (5) the effect of procedural justice on affective commitment. Research took sample by applying nonprobability sampling with saturated sample. The sample in this study were 40 employee of Dinas Koperasi dan Usaha Mikro Kabupaten Pacitan. The data collection method uses a questionnaire method that is distributed using the Purposive Sampling technique. In this research, data quality test, classical assumption test (normality test, multicollinearity test and heterokesdasticity test) are used, multiple linear regression analysis , sobel test, path analysis, and hypothesis testing. The research show that there is a positive significant relationship between distributive justice on job satisfaction, procedural justice on job satisfaction, procedural justice on affective commitment, job satisfaction on affective commitment, job satisfaction have a positive and significant effect on mediating between distributive justice and procedural justice on affective commitment. In the other result, this research found that there is no positive and significant effect between distributive justice on affective commitment. Keywords : distributive justice, procedural justice, job satisfaction, affective commitment

Pengaruh Kedisiplinan, Komitmen Organisasi Dan Motivasi Terhadap Produktivitas Kerja Karyawan Pada PT Putra Gerem Jaya - Merak

ABSTRACT This study aims to determine discipline, organizational commitment and motivation to work productivity of employees at PT. Putra Gerem Jaya-Merak. This research method uses descriptive and associative quantitative methods. The data sources are primary data and secondary data. The research was conducted from December 2018 to June 2019. The study population was 63 employees of KPDC, the sample was 61 people using saturated sampling. Data were collected using research instrumens and processed using SPSS statistics version 24.00 windows. Discipline process, organizational commitment and motivation have very important roles to realizae optimal company goals requiring quality human resources, but in reality based on preliminary observations at PT. Putra Gerem Jaya-Merak work productivity is currently in a low condition because the average score has only reached 30.3, the standard score of 35, due to the accuracy of employee work with a score of 19. So it can be said that employee productivity is still not good and successful in its implementation. Based on the results of the analysis, the results obtained: discipline has no positive and insignificant effect, Meanwhile, organizational commitment and motivation have a positive and significant effect on employee work productivity either partially or jointly at PT. Putra Gerem Jaya-Merak. Keywords : Discipline, Organizational, Motivation, Employee Productivity.

Pengaruh Kualitas Pelayanan dan Kepercayaan Terhadap Kepuasan Nasabah (Studi Pada Bank Mandiri Cabang Alam Sutera Tangerang)

Kualitas Pelayanan menjadi gambaran dan acuan bagi para konsumen dalam membeli atau menggunakan sebuah produk atau jasa, tingkatan keunggulan (excellence) yang diharapkan dan pengendalian atas keunggulan tersebut dan merupakan alat sebagai ukuran seberapa bagus tingkatan layanan yang diberikan mampu sesuai dengan ekspetasi pelanggan. Kepercayaan merupakan keyakinan bahwa seseorang akan menemukan apa yang diinginkan pada mitra pertukaran. Kepercayaan melibatkan kesediaan seseorang untuk bertingkah laku tertentu karena keyakinan bahwa mitranya akan memberikan apa yang ia harapkan dan suatu harapan yang umumnya dimiliki seseorang bahwa kata, janji atau pernyataan orang lain dapat dipercaya. Kepuasan nasabah merupakan suatu konsep yang telah lama dikenal dalam ilmu pemasaran. Di saat persaingan semakin ketat, produsen berusaha memenuhi kebutuhan dan keinginan konsumen dengan menawarkan berbagai jenis produknya, dampaknya konsumen memiliki banyak pilihan, kekuatan tawar-menawar konsumen semakin besar, yang mendorong setiap perusahaan harus menempatkan orientasinya pada kepuasan pelanggan sebagai tujuan utamanya.Tujuan penelitian ini mencari pengaruh secara parsial maupun simultan dari variabel Kualitas Pelayanan dan Kepercayaan Terhadap Kepuasan Nasabah. Penelitian ini merupakan penelitian kuantitatif dengan metode penelitian deskriptif dan verivikatif. Populasi diambil untuk penelitian ini sebanyak data diambil berdasarkan hasil observasi awal di Bank Mandiri Cabang Alam Sutera Tanggerang. Sampel dalam penelitian ini berjumlah 322 responden menggunakan teknik sampling purposive sampling. Hasil penelitian menunjukan bahwa Kualitas Pelayanan dan Kepercayaan berpengaruh secara parsial maupun simultan terhadap Kepuasan Nasabah Bank Mandiri Cabang Alam Sutera Tanggerang. Hasil penelitian menunjukan bahwa Kualitas Pelayanan dan Kepercayaan mempunyai hubungan yang sangat kuat ditunjukan dengan nilai korelasi sebesar 0,968. Terdapat pengaruh secara parsial maupun simultan antara Kualitas Pelayanan dan Kepercayaan Terhadap Kepuasan Nasabah Bank Mandiri Cabang Alam Sutera Tanggerang

Efek Mekanisme Good Corporate Governance dan Kinerja Keuangan terhadap Nilai Perusahaan

This study aims to examine the effects of institutional ownership, independent board of commissioners, profitability and liquidity on firm value. Goods and consumer manufacturing companies listed on the Indonesia Stock Exchange were sampled in this study with the period 2015 to 2019. Data analysis used statistical methods. The results showed that Institutional Ownership and Profitability had a positive and significant effect on firm value. Meanwhile, the independent board of commissioners has a negative and insignificant effect on firm value, liquidity has a positive and insignificant effect. This study implies that increased monitoring of institutional shareholders and increased performance is an effective way to increase firm value. In addition, the company must continue to improve the supervisory role of the independent board of commissioners and maintain the level of liquidity in order to have a long-term advantage.

Faktor - Faktor Yang Mempengaruhi Loyalitas Pelanggan Giant Tole Iskandar

Penelitian ini merupakan penelitian kuantitatif yang bertujuan untuk menjawab pertanyaan tentang apa saja faktor-faktor yang mempengaruhi loyalitas pelanggan pada Giant Tole Iskandar Depok dan faktor manakah yang paling dominan dalam mempengaruhi loyalitas pelanggan pada Giant Tole Iskandar Depok. Metodologi penelitian yang digunakan merupakan pendekatan kuantitatif deskriptif yaitu dengan mencari informasi tentang gejala yang ada, pengumpulan data dilakukan dengan kuesioner, dan penelitian ini menggunakan teknik analisis data yaitu analisis rentang skala dan analisis faktor. Dalam penelitian ini terdapat 7 variabel dengan 33 indikator yang merupakan faktor-faktor yang mempengaruhi loyalitas pelanggan pada Giant Tole Iskandar Depok, dari 7 variabel yang telah dianalisis terbentuk 6 faktor yakni faktor daya tanggap, faktor akses, faktor keterjangkauan harga, faktor penjualan langsung, faktor suhu dan faktor kesesuaian dengan spesifikasi. Untuk faktor dominan dengan analisis rentang skala yaitu faktor akses dengan nilai rata-rata 1.222 dan untuk faktor dominan dengan analisis faktor yaitu faktor daya tanggap dengan nilai total variance sebesar 29,59%. Kata Kunci: analisis faktor, loyalitas pelanggan, Giant Tole Iskandar Depok

Pengaruh Stress Kerja dan Karakteristik Personal Terhadap Turnover Intention Pegawai Pada Perusahaan di Suralaya.

Pada saat ini dunia industri sedang mendapat perhatian khusus karena pentingnya peran industri bagi peningkatan kesejahteraan rakyat dan kualitas sumber daya manusia. Selain itu terjadi hal yang bertolak belakang yaitu adanya pemutusan kerja yang disebabkan karena adanya kasus korupsi, kolusi, nepotisme, turnover yang tinggi, menurunnya produktivitas, dan belum optimalnya kinerja pada perusahaan. Oleh karena hal tersebut maka pada penelitian ini sangat menarik untuk mengetahui faktor-faktor dominan yang mempengaruhi turnover intention pegawai. Adapun tujuannya adalah untuk mengetahui besarnya pengaruh stres kerja dan karakteristik personal terhadap turnover intention pegawai pada sebuah perusahaan di Suralaya. Penelitian ini dilakukan dengan menggunakan metode analisis regresi linear berganda. Populasi penelitian berjumlah 110 pegawai, dan diambil sampel sebanyak 84 pegawai divisi operasi unit dengan menggunakan probability sampling. Data primer diperoleh melalui hasil kuesioner dan data sekunder diperoleh dari hasil wawancara dan laporan perusahaan. Berdasarkan hasil penelitian dapat disimpulkan bahwa :1) Terdapat pengaruh negatif yang signifikan antara stres kerja dan turnover intention pegawai tetap divisi operasi unit, 2) Terdapat pengaruh yang signifikan antara karakteristik personal dan turnover intention pegawai tetap divisi operasi unit, 3) Terdapat pengaruh yang signifikan antara stres kerja dan karakteristik personal terhadap turnover intention pegawai tetap divisi operasi unit. Adapun hasil dari penelitian ini, diharapkan akan menjadi bahan pertimbangan dasar pengambilan keputusan manajemen perusahaan untuk menurunkan angka turnover pegawai. Katakunci : karakteristik personal, stres kerja, turnover intention.

Pengaruh Display, Promosi Penjualan dan Kualitas Produk Pada Toko Online Terhadap Loyalitas Konsumen Dengan Variabel Intervening Kepuasan Pelanggan

Perkembangan teknologi mendorong perilaku belanja konsumen pada sikap belanja online. Tujuan dari penelitian ini adalah untuk mengetahui pengaruh display, promosi penjualan, dan kualitas produk yang dijual secara online terhadap loyalitas konsumen dengan menambahkan variabel intervening kepuasan pelanggan untuk melihat pengaruhnya. 116 responden di Kota Bandung yang pernah melakukan pembelian produk secara online dilibatkan. Hasil penelitian menunjukkan display toko online secara parsial tidak berpengaruh dan signifikan terhadap loyalitas konsumen, sedangkan promosi penjualan dan kualitas produk berpengaruh dan signifikan terhadap loyalitas konsumen. Secara Simultan display dan promosi penjualan tidak signifikan terhadap loyalitas konsumen dan berdasarkan hasil perhitungan promosi penjualan dan kualitas produk berpengaruh terhadap loyalitas konsumen. Hasil perhitungan setelah ditambahkan intervening, kepuasan pelanggan dengan sobel test, berpengaruh mediasi karena konsumen yang puas dengan kualitas produk mampu meningkatkan loyalitas konsumen. Display dan promosi penjualan, setelah dimasukkan variabel intervening tidak mampu meningkatkan loyalitas konsumen karena kepuasan pelanggan atas display toko online dan promosi rendah. Kata Kunci : Toko online,display, promosi penjualan, kualitas produk, kepuasan pelanggan, loyalitas konsumen.