Development of Marketing Channels in Developing Countries the Turkish Case

Author(s):  
Kemal Kurtulu§
2012 ◽  
Vol 60 (4) ◽  
pp. 456-471 ◽  
Author(s):  
Tuba I Agartan

Turkey is undertaking comprehensive reforms in its healthcare sector which bring about a major transformation in the boundaries between the public and private sectors. As in many transition and late-developing countries reforms seek to universalize coverage, increase efficiency and improve quality of healthcare services. The Turkish case is interesting as it draws attention to the balance that is being struck between two major components of the reforms, namely marketization and universalism. Expansion of coverage and improvements in equity are taking place alongside state-induced market and managerial reforms. This article assesses the extent of marketization and argues that while market elements have been limited to the provision dimension, in the long run they may lead to some erosion in universalism. The Turkish case serves as an example of transformations in developing countries where market reforms have to be accompanied by a strong and active state for universalism to be achieved.


New Medit ◽  
2021 ◽  
Vol 20 (4) ◽  
Author(s):  

This study was conducted to determine sheep farmers' selection of marketing channels in livestock sales and the factors affecting their choices. The research data were generated from the survey data of 53 enterprises selected via simple random sampling method in Samsun province in 2019. In this research, descriptive statistics were used to determine some characteristics of the sheep farmers, and the chi-square test was employed to compare the farmers' characteristics according to the selection of the marketing channels. According to the results of the study, four marketing channels were identified to be efficient in livestock marketing. These were final consumers, brokers, retailers, and mixed channels. Besides, it was determined that the variables of selling additional products (milk, cheese, fleece) in the enterprise other than livestock, being a member of the Sheep and Goat Breeders Association, and the reason of choosing marketing channels had an impact (P<0.05) on the selection of marketing channels.


2004 ◽  
Vol 21 (4/5) ◽  
pp. 409-422 ◽  
Author(s):  
Goitom Tesfom ◽  
Clemens Lutz ◽  
Pervez Ghauri

Author(s):  
Kamil Necdet Ar

The main aim of this paper is to discuss the global youth unemployment problems and review the present situation throughout the World. Youth unemployment is a worldwide severe socio-economic problem today and may develop worse in coming years, unless effective measures are taken. Sorts of inequality which affecting youth unemployment exists throughout the world between rich and poor nations and various social layers of society and all of these waiting solutions. The dimensions of the youth problem is widening in many countries. The proportion of youth unemployment is increasing due to wrong economic and population policies. To tackle all these problems requires new strategies and policies based on fresh visions. In this respect Turkey can be case to review. The dimensions of the youth problem in Turkey is widening like many other developing countries. The proportion of youth unemployment is increasing due to wrong policies. The Turkish is economy cannot support a large growing population under the present circumstances. Also the Turkish education system has to be restructured in order to meet the needs of national and the global labour market demands. In order to solve youth unemployment problems in Turkey, prudential and scientific based policies are to be introduced.


2012 ◽  
Vol 50 (4) ◽  
pp. 657-679 ◽  
Author(s):  
Ellen Hillbom

ABSTRACTSmallholders in developing countries can potentially benefit from access to local, regional, national and international markets as they intermediate between rural and urban demand for agricultural products and smallholder supply. This study investigates how smallholders in Meru, Tanzania make use of the various marketing channels that are available to them, and argues that the variety of potential marketing channels and easily accessible market information enables smallholders to weigh advantages and disadvantages with varying market opportunities and form rational decisions. It presents a case where producers, consumers and traders are the principal agents in building market institutions through what should be characterised as endogenous processes. As these market institutions correspond to smallholders' needs, they may be able to play an important role in the overall process of agricultural development in the area.


2016 ◽  
Vol 33 (1) ◽  
pp. 112-136 ◽  
Author(s):  
Vincent Onyemah ◽  
Simon O. Akpa

Purpose – The purpose of this paper is to offer a state of the art description of open air markets (OAM), a little-known phenomenon that is indispensable in Africa’s consumer packaged goods industry. Design/methodology/approach – A qualitative methodology comprising in-depth semi-structured interviews and direct observation was employed. Findings – Analysis of data from Nigeria, Africa’s largest economy and most populous country, reveals that channel members have roles that are different from that of their Western counterparts. For example, distributors often do not distribute and principals are expected to actively sell on behalf of their distributors to empty the latter’s warehouse. Also, while many end-users in developing countries expect credit sales and opportunity to bargain, extant literature does not include these demands in the formal list of service output demands. Another major finding is the surprising order underlying OAM. It is the bedrock of commercial activities: for most consumer packaged goods manufacturers, sales through OAM account for over 90 percent of revenue. Research limitations/implications – The focus on one industry and country limits the generalizability of the above findings. Practical implications – Africa is the next growth frontier. Tapping into this growth requires a deep understanding and appreciation of the important role played by its unique marketing channels. Originality/value – Given the dearth of documented knowledge about marketing channels in emerging markets, this study addresses an important gap. Its findings could inform theory development and encourage more research on marketing channels in developing countries.


Sign in / Sign up

Export Citation Format

Share Document