Symbols of Political Participation: Jayalalitha’s Fan Imagery in Tamil Nadu
Abstract Contributing to the growing literature on fandom, this study investigates the political fan imagery in Tamil Nadu of the past AIADMK chief-minister J. Jayalalitha (1948–2016) that arouse popular devotion in her followers as if she was a Hindu deity (Hills 2002; Porter 2009; Duffett 2013). During Jayalalitha’s reign, her AIADMK followers, often called bhaktas, pursued her favour by making divine-like icons of her as well as by performing extreme physical acts for her attention that may be reproduced as visual narratives in the local press. The Tamil karate star Shihan Hussaini crucified himself on a cross wearing a t-shirt with Jayalalitha’s political nickname on it, the MLA representative M.V. Karuppaiah floated in a swimming pool holding an AIADMK flag in his mouth for forty-eight hours, and minister Sellur Raju organized huge ritual processions derived from local traditions, repurposed for Jayalalitha’s praise. These bhakti images involve a transactional visuality between iconic depictions of Jayalalitha and supportive narratives featuring her devotees’ unusual actions that serve as defining symbols of their political participation.