The Relationship Study between the Mobile Commerce Personalized Service Scene and Customer Behavior

Author(s):  
Ting Lei ◽  
Jianwei Cao
2021 ◽  
Vol IV (2) ◽  
pp. 84-97
Author(s):  
Alina Popa ◽  

With the recent COVID-19 pandemic, the world we knew changed significantly. The buying behavior shifted as well and is reflected by a growing transition to online interaction, higher media consumption and massive turn to online shopping. Companies that aim to remain top of mind to customers should ensure that their way of interacting with user is both relevant and highly adaptive. Companies should invest in state-of-the-art technologies that help manage and optimize the relationship with the client based on both online and offline data. One of the most popular applications that companies use to develop the client relationship is a Recommender System. The vast majority of traditional recommender systems consider the recommendation as a static procedure and focus either on a specific type of recommendation or on some limited data. In this paper, it is proposed a novel Reinforcement Learning-based recommender system that has an integrative view over data and recommendation landscape, as well as it is highly adaptive to changes in customer behavior, the Holistic Adaptive Recommender System (HARS). From system design to detailed activities, it was attempted to present a comprehensive way of designing and developing a HARS system for an e-commerce company use-case as well as giving a suite of metrics that could be used for its evaluation.


2016 ◽  
Vol 20 (4) ◽  
pp. 300-311 ◽  
Author(s):  
Geeta Rana ◽  
Renu Rastogi ◽  
Pooja Garg

Competent managers are very important assets to any organization as they drive it to success through the challenges of global competition. Managerial effectiveness has gained much research attention in recent years due to its importance to the organization as a whole. The purpose of this study is to test the impact of work values on managerial effectiveness in Indian organizations. To this end, a survey was conducted on a sample of 300 managers working in different organizations in India. The article employs factor analysis, Pearson’s r and step-wise multiple regression analysis to determine the effect of work values on managerial effectiveness. Findings indicate that work values have a positive and significant relationship with managerial effectiveness. The study provides valuable implications for practitioners and researchers by providing a deep understanding of the relationship between work values and managerial effectiveness, and between the dimensions and aspects of the two constructs. Practitioners could use the findings of the study to identify which work values influence managerial effectiveness most and work towards incorporating those values in the organizational culture.


2019 ◽  
Vol 36 (11-12) ◽  
pp. 3471-3491
Author(s):  
Anthony E. Coy ◽  
Jody L. Davis ◽  
Jeffrey D. Green ◽  
Paul E. Etcheverry

A dyadic approach to studying relationship dynamics yields considerably more insights than examining each partner separately. Yet relatively little research has examined dyadic models of commitment, despite commitment being essential to relationship persistence. Accordingly, we tested a dyadic version of the investment model of commitment. In two cross-sectional studies of couples and one experiment, we tested the role of partner investments and perceived partner investments as novel antecedents of commitment. Studies 1 and 2 demonstrated that greater partner investments were related to greater levels of individuals’ commitment, while controlling for individuals’ own satisfaction with, investments in, and alternatives to the relationship. Study 3 revealed that partner-reported investments predicted commitment independent of perceived partner investments. The findings advance the investment model beyond the individual level, emphasizing the need to examine dyadic elements of relationships.


Author(s):  
O. Nanka ◽  
M. Lysychenko ◽  
M. Kiriyenko ◽  
V. Pavlykivskyi ◽  
T. Duyunova ◽  
...  

Purpose: To search for training methods for specialists in industrial safety, environmental and occupational safety and health in conditions of insufficient (or absent) laboratory support and to study the relationship between the student learning approach and acquired competencies. Design/methodology/approach: To study modern advances in industrial safety, environmental and occupational safety and health and training methods for specialists a systematic literature review approach has been used. For publications from 2017, queries were asked through keywords and safety related topics. To relationship study between the student learning approach and acquired competencies a student survey on random sampling has been used. A total of 112 students of the 3rd and 4th year of study at the university were interviewed. Findings: The results of the survey showed that the students’ number who simultaneously successfully answered theoretical questions and completed practical tasks is 33.8% from the group with theoretical training and 75% from the group that was trained in the workplace. The relationship between the groups with a visit to the existing enterprise and acquired competencies was justified by the association coefficient and contingency coefficient that are 0.7 and 0.4 respectively. Research limitations/implications: A student’s survey was conducted at only one university. Questions were asked only according to the curriculum of the course “Labour Protection”. No survey for other training courses conducted. Practical implications: The research results are reasonable and can be applied at universities to improve the educational process of training specialists. Originality/value: It was proposed that students be trained using existing enterprises as a laboratory base and by the methods of statistics mathematical processing was substantiated the proposal feasibility.


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