Product Selection in E-Commerce Under Fuzzy Environment: A MADM Game Theoretic Model

2015 ◽  
Vol 17 (01) ◽  
pp. 1540008 ◽  
Author(s):  
B. K. Mohanty ◽  
Mahima Gupta
Keyword(s):  
Game Theory ◽  
Fuzzy Numbers ◽  
Optimal Strategies ◽  
Theory Model ◽  
Theoretic Model ◽  
Fuzzy Environment ◽  
Business System ◽  
The Game Theory ◽  
Game Theoretic ◽  
Fuzzy Probabilities

This paper introduces a methodology based on fuzzy game theory to determine the buyer's priority of the attributes and select a product in the e-business system. The game theory model developed in our paper considers the prioritization of attributes as strategies for the player (player 1) in one side and selection of the products for the opponent player (player 2). The fuzzy probabilities of the strategies in the game theory are obtained by using the concepts of similarities between the fuzzy numbers. The e-business system devises strategies for the player 1 by attaching appropriate priority levels to product attributes for maximum gain. On the other hand the opponent player 2 select the products as the strategies accordingly. The payoffs obtained in the game theory model as fuzzy numbers are subsequently converted to their equivalent probabilistic mean intervals. This process leads to transform the game theory model into a linear programming problem (LPP) with interval coefficients. The solution to LPP gives us the optimal strategies. These probability of strategies are considered as attributes' weights to determine ranking of the products in e-business system. The methodology is illustrated with the help of a numerical example.

scholarly journals Strategy Analysis of Promoting Pollution Control of SMEs

2021 ◽  
Vol 237 ◽  
pp. 01025
Author(s):  
Yanying Zhang ◽  
Gui Jiang ◽  
Ziwei Yu
Keyword(s):  
Game Theory ◽  
Economic Development ◽  
Pollution Control ◽  
Theory Model ◽  
Strategy Analysis ◽  
Pollution Problem ◽  
The Game Theory ◽  
The Government ◽  
Two Sides

The pollution problem of SMEs is an important problem to be solved in the process of China’s economic development. Based on the game theory, this paper takes the government and SMEs as the two sides of the game, constructing the game theory model of pollution control of SMEs, putting forward the strategies to promote the pollution control of SMEs according to the analysis results of the model.

A Game Theory Coopetitive Perspective for Sustainability of Global Feeding

2017 ◽  
pp. 100-143 ◽  
Author(s):  
David Carfì ◽  
Alessia Donato ◽  
Dania Panuccio
Keyword(s):  
Game Theory ◽  
Theory Model ◽  
Global Market ◽  
Future Generations ◽  
Food Producer ◽  
Mathematical Game ◽  
The Future ◽  
The Game Theory

Throughout this study, the authors propose possible agreements among different food producers, in order to develop a new better conceived diet for the future generations, by using a coopetitive approach and game theory. Specifically, the authors shall consider food producers and sellers of vegan (respectively, vegetarian) and non-vegan (or non-vegetarian) food. The coopetitive approach used by the authors provides a mathematical game theory model, which could help producers of vegan food a simpler entry in the market and free significant publicity. Meanwhile, the model could allow producers of non-vegetarian food a smooth transaction to vegetarian and vegan production. In particular, authors propose an agreement setting among McDonald's and Muscle of Wheat, because they think that Muscle of Wheat cannot enter a global market without the help of a large food producer already in the market. The game theory model represents an asymmetric R&D alliance between McDonald's and Muscle of Wheat.

scholarly journals THE ANALYSIS OF BOT STRATEGIES BASED ON GAME THEORY – CASE STUDY ON TAIWAN'S HIGH SPEED RAILWAY PROJECT

2012 ◽  
Vol 18 (5) ◽  
pp. 662-674 ◽  
Author(s):  
Tien-Chien Chen ◽  
Yu-Cheng Lin ◽  
Lung-Chuang Wang
Keyword(s):  
Game Theory ◽  
High Speed ◽  
Market Competition ◽  
Theory Model ◽  
Competition And Cooperation ◽  
Financial Difficulties ◽  
The Game Theory ◽  
The Government ◽  
High Speed Railroad

Uncertainty in a contract for some BOT (Build-Operate-Transfer) projects may allow an opportunistic developer to take advantage of information asymmetrical factors, long-term external changes, and agency dilemma to request renegotiation and to alter the contact after it has been awarded. Such requests often entrap the government in hold-up problems and result in improper payments to the developers and may even create general public dissatisfaction with a project. In this paper, the Game Theory model is used to analyze the Taiwan High Speed Railroad project to examine how developers implement different strategies at the various stages of a project to alter the contract's conditions in order to continually creating competitive advantage after they have been awarded the contract. This project developer is now facing serious financial difficulties. In this study, the financial information on the Taiwan High Speed Railroad operations was used as the foundation for conducting a simulation to calculate the project's value after this project began operation. The results will serve as reference to the best decision-making strategy for renegotiating costs in competition and cooperation so that a developer can select the optimum project offering the maximum reward. Also, the result will be offered to industries involved in market competition or act as an approach to establish future BOT policies on renegotiation.

Hobbes's State of Nature: A Modern Bayesian Game-Theoretic Analysis

2015 ◽  
Vol 1 (3) ◽  
pp. 485-508 ◽  
Author(s):  
HUN CHUNG
Keyword(s):  
Game Theory ◽  
The State ◽  
The Other ◽  
Theoretic Model ◽  
Theoretic Analysis ◽  
Bayesian Game ◽  
Game Theoretic Analysis ◽  
State Of Nature ◽  
Game Theoretic ◽  
Game Theoretic Model

ABSTRACT:Hobbes's own justification for the existence of governments relies on the assumption that without a government our lives in the state of nature would result in a state of war of every man against every man. Many contemporary scholars have tried to explain why universal war is unavoidable in Hobbes's state of nature by utilizing modern game theory. However, most game-theoretic models that have been presented so far do not accurately capture what Hobbes deems to be the primary cause of conflict in the state of nature—namely, uncertainty, rather than people's egoistic psychology. Therefore, I claim that any game-theoretic model that does not incorporate uncertainty into the picture is the wrong model. In this paper, I use Bayesian game theory to show how universal conflict can break out in the state of nature—even when the majority of the population would strictly prefer to cooperate and seek peace with other people—due to uncertainty about what type of person the other player is. Along the way, I show that the valuation of one's own life is one of the central mechanisms that drives Hobbes's pessimistic conclusion.

The Analysis of Energy Conservation Venture Investment in a Limited Partnership Based on the Game Model of Human Capital

2013 ◽  
Vol 791-793 ◽  
pp. 1558-1561
Author(s):  
Zu Xu Zou ◽  
Yun Xia Xue
Keyword(s):  
Game Theory ◽  
Human Capital ◽  
Property Rights ◽  
Physical Capital ◽  
Theory Model ◽  
Venture Capitalists ◽  
Limited Partnership ◽  
Venture Investment ◽  
Capital Owner ◽  
The Game Theory

In the paper, we start with the game theory, by building the game theory model of Venture Capitalist (human capital owner) and Venture Investor (physical capital owner),and with the analysis and derivation of the game theory model , conclusions can be got that Venture Capitalists should share the enterprise property rights and so on. Then some researches are made to know whether limited partnership system arrangement reflects the idea that Venture Capitalists should share the enterprise property rights. At last, some ways are known for Venture Investors to realize their maximum benefits.

Optimal Strategies in Best-Choice Game with Incomplete Information — The Voice Show

2016 ◽  
Vol 18 (02) ◽  
pp. 1640001 ◽  
Author(s):  
Vladimir V. Mazalov ◽  
Anna A. Ivashko ◽  
Elena N. Konovalchikova
Keyword(s):  
Incomplete Information ◽  
Optimal Strategies ◽  
The Other ◽  
Theoretic Model ◽  
Object Based ◽  
Game Theoretic ◽  
Game Theoretic Model ◽  
The Voice

This paper studies a game-theoretic model of best choice with incomplete information. In this model, players observe a sequence of incoming objects each described by two random quality components. The first component is announced to players and the other one is hidden. Players choose an object based on known information about it. The winner is the player having a higher sum of the quality components than the opponents do. The optimal strategies of the players and their payoffs in the game are derived.

scholarly journals Capitalizing on Game Theory for Optimal Marketing Decision in Service Industry: Evidence From Telecommunication Industry in Nigeria

SAGE Open ◽  
2021 ◽  
Vol 11 (2) ◽  
pp. 215824402110231
Author(s):  
Oluwakemi T. Oreagba ◽  
Olaleke O. Ogunnaike ◽  
Oladele J. Kehinde
Keyword(s):  
Game Theory ◽  
Service Industry ◽  
Relevant Literature ◽  
Marketing Mix ◽  
Telecommunication Industry ◽  
Integrated Marketing ◽  
Product Price ◽  
Marketing Decision ◽  
The Game Theory ◽  
Game Theoretic

This article aims to capitalize on game theoretic techniques for optimal service marketing decision based on existing literature review. The study collated relevant literature and reviewed the relationship that exists between game theory and marketing mix—product, price, place, and promotion within the Telecommunication industry. Using the game theory techniques—prisoner’s dilemma, Cournot model, Bertrand model, quasi-game model, Stackelberg model for making marketing decisions—the article shows that there is a consensus among scholars that game theoretic techniques facilitate product, pricing, promotion, and distribution decision in the service industry. In addition, an integrated marketing mix model was developed to support this study.

scholarly journals Practical Implications of Game Theory and Consumer Rights

2019 ◽  
Vol 7 (2) ◽  
pp. 11-19
Author(s):  
K S DhanyaShankar
Keyword(s):  
Game Theory ◽  
Decision Making ◽  
Real World ◽  
World Economy ◽  
Strategic Decision ◽  
Conflict And Cooperation ◽  
Consumer Rights ◽  
The Game Theory ◽  
Game Theoretic ◽  
Practical Implications

 Game theory is the formal study of conflict and cooperation. Game theoretic concepts apply whenever the actions of several agents are interdependent. These agents may be individuals, groups, firms, or any combination of these. The concepts of game theory provide a language to formulate structure, analyse, and understand strategic scenarios. Supermarkets are one such industry which is characterized by narrow profit margin and cut throat competition which had necessitated the need for the formulation and implementation of strategic decision. This interplay of decision making is similar to that of a game. This game of strategy can be used to test the real world theoretical implications of game theory. Thus from this context there arises the need of a study to test the game theory against the experimental evidences of real world economy and the analysis of the implications of game theory in experimental economics.

scholarly journals Data Analytics of Social Networking sites using Game Theory Model

2019 ◽  
Vol 8 (6S3) ◽  
pp. 1046-1050
Keyword(s):  
Game Theory ◽  
Decision Making ◽  
Social Networking ◽  
Social Networking Sites ◽  
Research Work ◽  
Simple Random Sampling ◽  
End Users ◽  
Theory Model ◽  
Interactive Strategies ◽  
The Game Theory

Decision making tools provides substantial supports to companies as to optimize their strategies with respect to their competitors. The end users or say the consumers’ satisfaction plays the key role in the Decision making. The application under this research work is based on two giants of the social networking sites viz Facebook and Instagram. The primary requirement of a Game theory model is to have such competitors or says players and their interaction parameters. The first step is to identify the common features between these two players which satisfy the interaction criterion. These are the called interactive strategies under consideration. A heterogeneous group of frequent users of these two social networking sites is selected using simple random sampling. The reliability of the questionnaire, formed on the basis of interactive parameters, is tested by using Cronbach's alpha test. The graphical and descriptive statistics give the initial trends of the end users. The regression analysis is carried out where the intercept data is collected as payoff values. This leads to the formation of the two player Game theory model. As the final result, the optimum strategies of each player and the value of the game are calculated. The interpretation of the calculated values reflects the influence of decision making for the optimum strategies under the game theory model.

Sign in / Sign up

Export Citation Format

Share Document