scholarly journals Implicit and Explicit Racial Attitudes Changed During Black Lives Matter

2018 ◽  
Vol 44 (7) ◽  
pp. 1039-1059 ◽  
Author(s):  
Jeremy Sawyer ◽  
Anup Gampa

Lab-based interventions have been ineffective in changing individuals’ implicit racial attitudes for more than brief durations, and exposure to high-status Black exemplars like Obama has proven ineffective in shifting societal-level racial attitudes. Antiracist social movements, however, offer a potential societal-level alternative for reducing racial bias. Racial attitudes were examined before and during Black Lives Matter (BLM) and its high points of struggle with 1,369,204 participants from 2009 to 2016. After controlling for changes in participant demographics, overall implicit attitudes were less pro-White during BLM than pre-BLM, became increasingly less pro-White across BLM, and were less pro-White during most periods of high BLM struggle. Considering changes in implicit attitudes by participant race, Whites became less implicitly pro-White during BLM, whereas Blacks showed little change. Regarding explicit attitudes, Whites became less pro-White and Blacks became less pro-Black during BLM, each moving toward an egalitarian “no preference” position.

2018 ◽  
Author(s):  
Jeremy Sawyer ◽  
Anup Gampa

Lab-based interventions have been ineffective in changing individuals’ implicit racial attitudes for more than brief durations, and exposure to high-status Black exemplars like Obama has proven ineffective in shifting societal-level racial attitudes. Anti-racist social movements, however, offer a potential societal-level alternative for reducing racial bias. Racial attitudes were examined before and during Black Lives Matter (BLM) and its high points of struggle with 1,369,204 participants from 2009 to 2016. After controlling for changes in participant demographics, overall implicit attitudes were less pro-White during BLM than pre-BLM, became increasingly less pro-White across BLM, and were less pro-White during most periods of high BLM struggle. Considering changes in implicit attitudes by participant race, Whites became less implicitly pro-White during BLM while Blacks showed little change. Regarding explicit attitudes, Whites became less pro-White and Blacks became less pro-Black during BLM, each moving toward an egalitarian “no preference” position.


2016 ◽  
Author(s):  
Jordan Axt

Barack Obama is perhaps the most well-known exemplar of African Americans.However, the extent to which he has impacted attitudes toward AfricanAmericans remains unclear. Using cross-sectional data (*N *> 2,200,000),the present study examined changes in racial attitudes and attitudes towardObama during the first seven years of Obama’s presidency. Attitudes showedno evidence of substantive change. After accounting for shifts in sampledemographics, results showed an increase in implicit anti-Black attitudesand no change in explicit anti-Black attitudes. Participation dateexplained only 0.01% of the variance in implicit attitudes. Correspondinganalyses of attitudes toward Obama (*N *> 210,000) indicated no change inimplicit attitudes but increasing negativity toward Obama in explicitattitudes. Date accounted for only 0.01% of explicit attitude variance.Daily and monthly means across both samples were largely unrelated.Attitudes toward African Americans in general and Obama specifically showedlittle change or correspondence during Obama’s presidency.


2018 ◽  
Vol 32 (6) ◽  
pp. 497-510 ◽  
Author(s):  
Yonghwan Chang ◽  
Yong Jae Ko ◽  
Brad D. Carlson

The researchers explore consumers’ emotional responses toward athlete brands by developing the associative evaluation–emotional appraisal–intention (AEI) model. The AEI postulates that unconscious (implicit attitudes) and conscious (explicit affective attitudes) levels of emotional responses systematically flow following assessments of perceived fit in athlete endorsements. Implicit attitudes were measured through the implicit association test, whereas pleasure, arousal, and pride captured explicit affective attitudes. Contrary to dominant beliefs about successful athlete endorsements, findings from a lab experiment indicate that low perceived fit affected implicit attitudes, which in turn affected arousal for consumers with high involvement. Pleasure, arousal, and pride were interrelated and systematically determined behavioral intentions of viewership and online friendship with athletes. Studies investigating athlete brands and endorsement success should consider the influence of both implicit and explicit attitudes on fan behavior. Managers should strategically utilize both low and high fit endorsements to facilitate emotional experiences and optimize desired consumption behavior.


2021 ◽  
Vol 49 (11) ◽  
pp. 1-11
Author(s):  
Yun Jung Choi ◽  
Dong Hee Cho

During the course of the COVID-19 pandemic, social stigmatization of people who have been infected with the virus has been observed. This study measured the degree of social stigma by examining implicit and explicit attitudes toward people with COVID-19. Explicit attitudes were measured through self-reporting, taking into account the three components of behavior, cognition, and emotion, and we used the Single-Category Implicit Association Test to assess implicit attitudes. The findings show that explicit attitudes toward people with COVID-19 were positive, whereas implicit attitudes trended toward being negative. The results suggest that mental health services and policies are needed to reduce social stigma and prevent the risk of mental health problems among people who have been infected with COVID-19.


2014 ◽  
Vol 42 (4) ◽  
pp. 655-671 ◽  
Author(s):  
Howon Jeong ◽  
Sungho Cho ◽  
Minyoung Lee ◽  
Endarman Sputra

In this study we investigated racial vs. athletes from other countries, bias and differences in attitude of South Koreans toward advertisements featuring Korean vs. foreign athletes and White vs. Black athletes by implementing explicit and implicit measures. The results suggest that Koreans have: (a) implicit preferences for Korean athletes over foreign athletes, (b) implicit attitudes that are more favorable toward advertisements featuring Korean athletes than toward those featuring foreign athlete-spokespersons, (c) implicit preferences for White athletes over Black athletes, and (d) implicit attitudes that are more favorable toward advertisements featuring White athlete-spokespersons than toward those featuring Black athlete-spokespersons. The explicit measures revealed several contradictory results; therefore we have discussed implications for the discrepancy between implicit and explicit measurement methods and the usefulness of implicit measures in the context of racial bias research.


2016 ◽  
Author(s):  
Brian A. Nosek

Preferences that are products of introspection and endorsed by the respondent (explicit attitudes) can conflict with preferences that are measured indirectly and do not require conscious introspection or endorsement (implicit attitudes). In three studies, two factors are examined that may predict when implicit and explicit attitudes will be associated or dissociated: self-presentation and attitude elaboration. In the first study, evidence that increasing self-presentation demands negatively affected implicit-explicit correspondence was observed through a manipulation of a public and a private context in which the attitude was reported. In the second study, elaborating an attitude for 20 minutes increased implicit-explicit correspondence compared to a control attitude. The third study reports a synthesis of web-based and laboratory tasks that varied in self-presentation and elaboration. Perceived self-presentation and elaboration produced stable differences in implicit-explicit correspondence such that attitude objects with low self-presentation concerns and high elaboration showed the strongest correspondence. These data suggest that existing models cannot sufficiently account for the relationship between implicit and explicit attitudes, and that the relationship between automatic and consciously mediated preferences is both reliable and predictable.


2021 ◽  
Vol 6 ◽  
Author(s):  
Nicole Zaruba ◽  
Andrea Westphal ◽  
Franziska Gutmann ◽  
Miriam Vock

When it comes to teacher attitudes towards teaching and learning, research relies heavily on explicit measures (e.g., questionnaires). These attitudes are generally conceptualized as constructivist and transmissive views on teaching and learning with constructivism often considered to be more desirable. In explicit measures, this can have drawbacks like socially desirable responding. It is for this reason that, in this study, we investigated implicit attitudes as well as explicit attitudes towards constructivism and transmission. N = 100 preservice teachers worked on a questionnaire and two Single-Target Implicit Association Tests (ST-IAT constructivism and ST-IAT transmission) before (T1) and after (T2) a single master’s semester. One group (n = 50) did student teaching while a second group (n = 50) took master’s courses. We evaluated preservice teachers’ views on teaching at the end of their masters’ studies. Participants agreed with transmission and constructivism (T1) on both an explicit and implicit level. Implicit measures seem to exceed explicit measures in differentially assessing constructivist and transmissive views on teaching and learning. After student teaching (T2), there was no overall effect of attitude development but changes in rank indicate that participants’ implicit attitudes towards constructivism and transmission developed differently for each individual.


2019 ◽  
Vol 11 (22) ◽  
pp. 6290 ◽  
Author(s):  
Sarabia-Andreu ◽  
Sarabia-Sánchez ◽  
Moreno-Albaladejo

: This study explores the relationship between different implicit and explicit attitudes and green purchase intention. A distinction is made between the cognitive and affective components of implicit attitudes. Negative-oriented attitudes such as cynicism and skepticism are also examined. The data collection process provided 724 responses to two online Implicit Association Tests, followed by a questionnaire on explicit attitudes. Two products (insecticide and toothpaste) in green and conventional formats were used. Each individual responded to a random choice of one of these two products. Structural equation modeling was used to test the research hypotheses. The cognitive and affective components of implicit attitudes were confirmed to be different constructs. Only the cognitive construct was observed to influence attitudes toward green products. Skepticism was observed to negatively influence attitudes toward green products, although it was not found to influence either attitudes toward purchasing green products versus conventional products or purchase intentions. This study offers an innovative approach by examining different types of attitudes that have never been analyzed together in the literature on green products.


2012 ◽  
Vol 43 (1) ◽  
pp. 33-40 ◽  
Author(s):  
Loris Vezzali ◽  
Luca Andrighetto ◽  
Elena Trifiletti ◽  
Emilio Paolo Visintin

We examined whether perceptions of status (in)stability moderate the effects of ingroup identification on explicit and implicit intergroup attitudes. We expected that identification with Italians (low-status group) would enhance ingroup bias toward (US) Americans (high-status group) more when status was unstable rather than stable. We also predicted that the effects of identification on bias would be driven by ingroup enhancement for explicit attitudes and by both ingroup enhancement and outgroup derogation for implicit attitudes. The results revealed that identification increased explicit ingroup evaluation and ingroup bias independently from status (in)stability. However, identification increased implicit outgroup derogation only with unstable status. The results are discussed with reference to social identity theory and to the importance of considering both explicit and implicit attitudes.


2017 ◽  
Vol 45 (3) ◽  
pp. 427-440 ◽  
Author(s):  
Yuanyan Hu ◽  
Najam ul Hasan Abbasi ◽  
Shuang Wang ◽  
Yao Zhou ◽  
Ting Yang ◽  
...  

We investigated the implicit attitudes of Chinese youth towards the second-generation rich, and the relationship of these with their explicit attitudes. Participants were 119 undergraduate students (58 men and 61 women). Using the Semantic Differential Measure and the Feeling Thermometer Scale, we examined the participants' explicit attitudes, and we used the Implicit Association Test to assess their implicit attitudes toward the second-generation rich. Results showed that the participants did not show a negative implicit attitude towards the secondgeneration rich. However, the participants exhibited a negative explicit attitude toward the second-generation rich. These results are consistent with previous research. This suggests that the second-generation rich can take advantage of these findings and project a more positive image of themselves to other people in China.


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