The challenges of public service broadcasting: A study of the Empresa Brasil de Comunicação

Journalism ◽  
2019 ◽  
pp. 146488491987113
Author(s):  
Marcus Fraga ◽  
Julián Durazo Herrmann
Keyword(s):  
Public Service ◽  
Company Law ◽  
Public Communication ◽  
Public Broadcasting ◽  
Government Control ◽  
Democratic Movement ◽  
Public Service Broadcasting ◽  
Administrative Control ◽  
The Social ◽  
Communication Company

In this article, we study the creation and later deconstruction of Brazil’s public broadcasting project. We analyse the contradictions between Brazil Communication Company’s public communication mandate and its internal organization focused on government control. We show how the social and political context surrounding the 2007–2008 debate influenced both the wording of the Brazil Communication Company law and the way it was effectively applied. We also discuss President Michel Temer’s (from the Brazilian Democratic Movement Party) proposed dismantling of Brazil Communication Company as a public service broadcaster and how the current government now has full editorial and administrative control of the company.

De publieke-omroepopdracht in de ogen van het publiek: survey-onderzoek naar de toekomstige taak van de Vlaamse publieke omroep

2012 ◽  
Vol 40 (2) ◽  
Author(s):  
Alexander Dhoest ◽  
Hilde Van den Bulck ◽  
Heidi Vandebosch ◽  
Myrte Dierckx
Keyword(s):  
Survey Research ◽  
Public Service ◽  
Public Broadcasting ◽  
Future Role ◽  
The Public ◽  
Public Service Broadcasting ◽  
Highly Educated ◽  
The Future ◽  
Current Task

The public broadcasting remit in the eyes of the audience: survey research into the future role of Flemish public service broadcasting The public broadcasting remit in the eyes of the audience: survey research into the future role of Flemish public service broadcasting In view of the discussion about the future position of public service broadcasting, this research investigates the expectations of Flemings regarding their public service broadcasting institution VRT. Based on the current task description of the VRT, a survey was effectuated among a representative sample of Flemings (N=1565). Questions were asked about the content (broad or complementary to commercial broadcasting), audience (broad or niche) and distinctive nature of public service broadcasting. The analysis shows that, overall, Flemings are in favour of a broad public service broadcasting institution with a strong focus on entertainment (besides information), oriented towards a broad audience. At the same time, they believe the institution should distinguish itself from its competitors, through quality, social responsibility, cultural identity and (particularly creative) innovation, among other things. Cluster analysis shows that the call to prioritize culture and education over entertainment, which dominates public debate, is representative of only a minority (20%) of highly educated Flemings.

scholarly journals Analysis of Genres of the BBC One TV Programs

2021 ◽  
Vol 26 (1) ◽  
pp. 115-122
Author(s):  
Alexey V. Gorobiy
Keyword(s):  
Public Service ◽  
Public Broadcasting ◽  
Global Media ◽  
The Public ◽  
Social Mission ◽  
Sign Systems ◽  
The Social ◽  
Cultural Forms ◽  
Flexible Programming ◽  
Tabloid Press

The relevance of the study is based on the fact that the BBC One channel is interesting as an example of a public service broadcaster which retains its image and competitiveness on the global media market. The goal of the research is to analyze the BBC One programming with regard to its forms of journalists and cameramens work. The semiotic methodology is chosen for interpreting sign systems, i. e. journalists texts or TV frames, as interconnected phenomena of culture. As a result, important sociocultural and philosophical elements integrated into the BBC One programming and determining its genre profile have been revealed. The social mission of the public broadcasting, combination of regional and metropolitan grounds, the prevalence of serious news genres are among them. Moreover, the programs are open for entertaining content including a foreign-made one. There is also a visual and aesthetic adaptation of pre-TV cultural forms of theater and the tabloid press, etc. Therefore, we can speak of a rather flexible programming policy of the BBC One, which can be a good model to develop strategies for public service broadcasters in other countries.

Public Broadcasting through the Public Sphere: A Reimagining of Public Service Media in New Zealand

2014 ◽  
Vol 153 (1) ◽  
pp. 31-40 ◽  
Author(s):  
Donald Reid
Keyword(s):  
New Zealand ◽  
Public Service ◽  
Cost Effective ◽  
The State ◽  
Public Broadcasting ◽  
Public Service Broadcasting ◽  
Education And Health ◽  
Broadcasting System ◽  
Rural Broadband ◽  
The Public Sphere

During 2013, the New Zealand government heralded the launch of the Ultra-Fast Broadband (UFB) and Rural Broadband Initiatives (RBI) as significant tools across a range of economic and social policy areas, including the delivery of education and health services and the promotion of development policies for Maori. Conspicuously absent in the associated political discussion was the issue of public service broadcasting and the possibility for internet-based technologies to provide an efficient and cost-effective platform for the production and delivery of non-commercial public service media. The reason for this omission may be due to the governing National Party's historic disregard for public service broadcasting, as demonstrated by its disestablishment of a number of public broadcasting initiatives since 1999. Drawing on a Habermasian theoretical framework and Dan Hind's concept of ‘public commissioning’, the purpose of this article is to outline an alternative system for public service broadcasting based on a series of referenda and on open public debate. I begin by examining the present public broadcasting system and the traditional centrality of the state in governance and gatekeeping issues. I argue that the communicative potential of social media, enabled by universally accessible ultra-fast broadband, could provide an adequate platform for public gatekeeping, with the state having a significantly reduced role. I make the argument that the technological and resourcing mechanisms for such a system already exist, and the required shift in audience culture is already present in the consumption of entertainment and reality TV texts.

The ABC and the 2006 Federal Media Reforms

2006 ◽  
Vol 120 (1) ◽  
pp. 5-9 ◽  
Author(s):  
Elizabeth Jacka
Keyword(s):  
Public Service ◽  
Policy Development ◽  
Public Broadcasting ◽  
Australian Government ◽  
Public Discussion ◽  
Public Service Broadcasting ◽  
Political Interference

This article dissects the implications for the ABC of the current Australian government media reforms. If the quality of policy development and discussion of such changes to key media laws and policy is poor in general, the level of consideration of the role of public broadcasting is worse. The author also considers other perennial dilemmas such as advertising on the ABC, governance and political interference, concluding that the new communications landscapes makes the ABC and public service broadcasting more necessary than ever — yet it is still awaiting a thorough exploration and adequate public discussion.

scholarly journals German Public Television, Social Media and Audience Engagement

2019 ◽  
Vol 8 (16) ◽  
pp. 98
Author(s):  
Sven Stollfuß
Keyword(s):  
Social Media ◽  
Public Service ◽  
Public Television ◽  
Audience Engagement ◽  
Media Environment ◽  
Public Service Broadcasting ◽  
Application Systems ◽  
Social Tv ◽  
The Social ◽  
Television Audience

This article discusses how social media affect German public service broadcasting (PSB) in terms of PSB’s efforts to reach younger audiences in the digital age. Since social media play a significant role for younger media users, German PSB is attempting to integrate social media into television (commonly referred to as social TV). Social TV has the ability to develop into fairly integrated multiplatform application systems that are driven by the logic of social media. One example is the content network funk, launched by ARD and ZDF in 2016. The content network’s shows demonstrate a changed television-audience relationship within the social media environment. I will analyze this changed television-audience relationship in terms of the way it addresses audience engagement due to its policy of participation.

scholarly journals The EU, the member states and the future of public broadcasting

2005 ◽  
pp. 231-237 ◽  
Author(s):  
Christina Holtz- Bacha
Keyword(s):  
Public Service ◽  
Active Role ◽  
Public Broadcasting ◽  
Member States ◽  
Public Service Broadcasting ◽  
Special Circumstances ◽  
Considerable Pressure ◽  
Eu Commission ◽  
State Aids ◽  
The Eu

Public service broadcasting (PSB) has come under considerable pressure by the EU Commission. This is due to the fact that the Commission treats broadcasting as a service as any other and therefore applies the competition regulation of the EC Treaty to broadcasting stations, independent of their commercial interests or public service mission. Against this background, the financing of public broadcasting is regarded as being state aids that are only allowed under special circumstances. In recent years, several commercial broadcasters from different member states filed complaints and claimed distortion of competition through state aids for public service broadcasting. At first, the Commission remained reluctant but has meanwhile adopting an active role, finally pushing aside the member states although, according to the Amsterdam Protocol, they have the competence to define the remit of PSB and to decide about its funding. This battle is about to change the broadcasting systems of the European countries where PSB has been a defining feature for more than 50.

scholarly journals Public service media and public communication: concept, context and experiences

2016 ◽  
Vol 30 ◽  
pp. 71-86
Author(s):  
Fernando Oliveira Paulino ◽  
Liziane Guazina ◽  
Madalena Oliveira
Keyword(s):  
Public Service ◽  
Comparative Approach ◽  
Public Communication ◽  
South American ◽  
The Public ◽  
Public Service Broadcasting ◽  
European Tradition ◽  
Public Media ◽  
American Tradition ◽  
Communication Policies

Unlike the commercial sector because, among other aspects, it does not have a profitable objective, the public sector of communication has been defined according to a principle of universality and of equal access of citizens to media products. Notwithstanding this basic ground, which is more or less common to the public service broadcasting systems from most origins, the denomination of public service broadcasting – consistent with a European tradition – is not an unequivocal correlate of the concept of public communication – more in tune with an American, at least South-American, tradition. Focused on the experiences of Portugal and Brazil, this paper develops a comparative approach that aims to understand the political, social, and cultural framework of the public media activity in these two countries. Based on an analysis of legal documents that support the development of this activity, the paper is meant to discuss the sector in the broader context of Portuguese and Brazilian communication policies. On the other hand, while not ignoring the aspects – such as funding and independence issues – that have made public service broadcasting and public communication a field of permanent debate, this article also aims to identify and discuss the challenges faced by concessionary companies.

Public service media, an overview: Reflecting on news and trends

2020 ◽  
Vol 11 (2) ◽  
pp. 253-259
Author(s):  
Sally-Ann Wilson
Keyword(s):  
New Media ◽  
Public Service ◽  
Core Values ◽  
Public Broadcasting ◽  
Public Service Broadcasting ◽  
Media Technologies ◽  
The Core ◽  
Media System ◽  
Public Media ◽  
New Media Technologies

This commentary outlines the impacts of new media technologies and changed global geopolitics on public service broadcasting (PSB); documents the core values of public broadcasting as a media system, noting its evolution to public service media (PSM); and provides an overview of the current threats to and erosion of independent public media worldwide. However, PSM remains the most trusted source for news and information and a call for better global advocacy for public media.

scholarly journals El régimen jurídico de los medios de comunicación en el Reino Unido

2015 ◽  
pp. 497
Author(s):  
Yolanda Fernández Vivas
Keyword(s):  
Public Service ◽  
Self Regulation ◽  
Legal Framework ◽  
Public Broadcasting ◽  
Public And Private ◽  
Public Service Broadcasting ◽  
Relevant Reference ◽  
The Media ◽  
The Uk ◽  
Medios De Comunicacion

El trabajo que aquí presentamos tiene por objeto el análisis del régimen jurídico de los medios de comunicación en el Reino Unido —prensa, radio y televisión, pública y privada, así como las autoridades de supervisión y control—, que se caracteriza por ser un sistema basado en los principios de independencia, imparcialidad y autorregulación, y cuyo modelo de radiotelevisión pública (la BBC) constituye una referencia en la prestación del servicio público de radiodifusión.This essay analyzes the legal framework for the media in the UK — press, radio and television both public and private, as well as the supervisory authorities — which is based on the principles of independence, impartiality and self-regulation, and whose model of public broadcasting (BBC) is the most relevant reference in public service broadcasting.

scholarly journals 'Distinctiveness' and programme diversity in public broadcasting revisited: A seven-country comparison

2019 ◽  
Vol 15 (3) ◽  
pp. 283-302 ◽  
Author(s):  
Jonathan Hendrickx ◽  
Tim Raats ◽  
Heritiana Ranaivoson ◽  
Michaël Opgenhaffen
Keyword(s):  
Quantitative Study ◽  
Public Service ◽  
Performance Indicators ◽  
Public Broadcasting ◽  
Large Set ◽  
Scholarly Work ◽  
Public Service Broadcasting ◽  
The Past ◽  
The United Kingdom ◽  
Country Comparison

Abstract In the past decade, public service broadcasters have been confronted with major shifts affecting their remit, portfolio and financing. Heavily fuelled by cutbacks and increasing competition, discussions on 'distinctiveness' have resurfaced again and stand central in many policy discussions on the legitimacy of public service broadcasting. This article critically contextualizes discussions on distinctiveness within broader scholarly work on genre and genre diversity in public service broadcasting. It presents the findings of a comparative, quantitative study of the programming schedule of seven public broadcasters (Flanders, Finland, Germany, Hungary, Iceland, Portugal and the United Kingdom). The article addresses how discussions on distinctiveness tap into broader discussions on genre diversity and the amount of entertainment in public service broadcasting programming, how we can assess and compare the diversity of genre programming across different broadcasters, and to what extent high levels of specific genres such as entertainment can be linked to other performance indicators of the selected public broadcasters. The article provides a consistent comparison of genre outputs, based on an original database made of a large set of countries and a high, representative number of programmes and applies a consistent set of indexes to assess not only the share of entertainment but also the diversity of the programming. The underlying question to this article is to what extent genre is still valuable to measure performance and legitimacy of public service broadcasting, considering difficulties of measuring 'genre' as proxy for public service media's (PSM) effectiveness.

Sign in / Sign up

Export Citation Format

Share Document