An exploration of strategic public relations management in Ghana

2020 ◽  
pp. 2046147X2097929
Author(s):  
Albert Adjei Anani-Bossman

The study examines the current state of public relations practice in Ghana. The study applied the four principle of generic public relations theory to determine whether PR practice in Ghana was strategic. A mixed mode of survey and in-depth interviews were used to gather data from 108 respondents and 15 interviewees respectively. Findings show PR in Ghana is seldom managed strategically, is practiced more at the technician level than managerial, and is bound to cultural norms of the country.

2018 ◽  
Vol 7 (1) ◽  
pp. 42-52
Author(s):  
Ayu Wahyuni Solihah ◽  
I Nyoman Musiasa ◽  
Mohammad Shihab

The tourism sector is one of the sectors to increase the economy of the state. Banten is one of the province in Indonesia that has the potential to develop the tourism sector since Banten has Tanjung Lesung as Special Economic  Zone. PT Banten West Java Tourism Development (BWJTD) as a developer of Tanjung Lesung has to manage various strategies to increase the number of tourists. This study explained the public relation strategies of PT BWJTD to increase the number of tourists to Tanjung Lesung. It used a model of strategic planning for public relations from Ronald D. Smith for analysis, known as The Nine Steps of Strategic Public Relations.  The model includes research formative, strategy, tactics, and evaluation. The data were collected using in-depth interviews with three key informants, observation on tactics, and documentation related to Tanjung Lesung. Based on the findings, it can be concluded that the public relation strategies used by PT BWJTD are the proactive strategies. Keywords: Tourism, Tanjung Lesung, Strategic Planning, Public Relations


2021 ◽  
pp. 2046147X2110083
Author(s):  
Erica Ciszek ◽  
Richard Mocarsky ◽  
Sarah Price ◽  
Elaine Almeida

Pushing the bounds of public relations theory and research, we explore how institutional texts have produced and reified stigmas around gender transgression and how these texts are bound up in moments of activism and resistance. We considered how different discursive and material functions get “stuck” together by way of texts and how this sticking depends on a history of association and institutionalization. Activism presents opportunities to challenge institutional and structural stickiness, and we argue that public relations can challenge the affective assemblages that comprise and perpetuate these systems, unsettling the historical discourses that have governed institutions by establishing new communicative possibilities.


Inner Asia ◽  
2009 ◽  
Vol 11 (1) ◽  
pp. 97-114
Author(s):  
Anna Yur'evna Buyanova

AbstractThis article explores the repercussions of the demographic changes currently taking place in Buryatia. In particular, it concerns the mass migration of young rural Buryats to Ulan-Ude, in search of a higher education and, eventually, better career prospects. In-depth interviews with a sample of Buryat university students are used to reveal the challenges rural incomers face in adapting to urban life, and the differing strategies they use to overcome them. As these interviews show, the success of a rural Buryat's university career depends on their capacity to change their behaviour and aspirations to fit urban cultural norms.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Kathy R. Fitzpatrick ◽  
Paula L. Weissman

PurposeThe aim of this study was to understand how public relations leaders view and use social media analytics (SMA) and the impact of SMA on the public relations function.Design/methodology/approachThe research involved in-depth interviews with chief communication officers (CCOs) from leading multinational corporate brands.FindingsThe findings revealed that although CCOs perceive social media analytics as strategically important to the advancement of public relations, the use of social media data is slowed by challenges associated with building SMA capacity.Theoretical and practical implications – The research extends public relations theory on public relations as a strategic management function and provides practical insights for building SMA capabilities.Originality/valueThe study is among the first to provide empirical evidence of how companies are using social media analytics to enhance public relations efforts.


2018 ◽  
Vol 49 (5) ◽  
pp. 1198-1215 ◽  
Author(s):  
Yochay Nadan ◽  
Netanel Gemara ◽  
Rivka Keesing ◽  
Esther Bamberger ◽  
Dorit Roer-Strier ◽  
...  

AbstractThis article addresses child protection in close-knit religious communities. Specifically, it presents the findings of a qualitative research project that examined Ultra-Orthodox Jewish parents’ perceptions and ascribed meanings of child risk and protection based on fifty in-depth interviews with parents from Israel and the USA. Here, we hone in on one key theme that emerged from our analysis of the interviews, which the interviewees themselves referred to as ‘spiritual risk’. ‘Spiritual risk’ is a complex construct comprising the following three interrelated dimensions: (i) a decline in observance of the Torah and the commandments, (ii) violation of socio-cultural norms and rules and (iii) a decline in spiritual beliefs, including the sense of connection with G-d. In the eyes of parents, it is decline in these three dimensions that constitutes the ‘spiritual risk’ to the child. ‘Spiritual risk’ can be a consequence of parental maltreatment and can result in children and adolescents moving away from the Ultra-Orthodox religious world and leaving their community. The results of this study advocate context-informed and religious-sensitive prevention and intervention programmes. They also highlight the need to include context and religious competency in the training of professionals working with diverse communities.


2018 ◽  
Vol 25 (3) ◽  
pp. 658-668 ◽  
Author(s):  
Ibrahim Umar ◽  
Rose Shamsiah Samsudin ◽  
Mudzamir bn Mohamed

Purpose The purpose of this paper is to appraise the Nigerian Economic and Financial Crimes Commission (EFCC) of their role in tackling systemic corruptions and to associate how institutional and organizational factors influence the performance of the EFCC. Design/methodology/approach Data were gathered through in-depth interviews, non-participatory observations and documentary analysis. Findings The results of the integrative analysis show that the EFCC has apparently been ineffective, and further improvization of the organization is needed. Poor performance of the EFCC was associated with factors such as lack of commitment, inefficient judiciary, insufficient budgets and incompetent personnel. Practical implications This study recommends further improvements in the form of a greater political will, improved legal process and also elevated budgetary funds and recruitment of personnel to the EFCC. Originality/value The study adopted a descriptive, qualitative case study approach to describe the current state of the EFCC in Nigeria.


2020 ◽  
Vol 6 (1) ◽  
pp. 7-33
Author(s):  
Rita Chen

Academic scholarship and professional literature have defined communications as existing in two groups: internal and external/public relations. However, globalism, technology, evolving communication practices, and the maturation of the public relations field have evoked changing attitudes and perceptions regarding stakeholder identification, publics, and communications. This researcher sent a broad, representative survey to university alumni, conducted in-depth interviews with university staff, and performed a content analysis of alumni-facing communications, resulting in an alternate method of viewing internal and external communications. Dubbed the stakeholder-communication continuum, the theory places internal and external communications on either end of a spectrum, with stakeholder groups plotted along the continuum based on their relationship to the organization and each other. ©Journal of Professional Communication, all rights reserved.


Author(s):  
Lubov Lipych ◽  
Oksana Khilukha ◽  
Myroslava Kushnir

Due to the limited safety of pedestrians, as well as the ability to direct their movement according to the established infrastructure, the analysis of the impact of factors consistent with the concept of push/pull, seems justified and useful. The aim of the article is to try to apply the concepts of push / pull in terms of the impact of logistics infrastructure on the nature of pedestrian traffic. The components of the logistics infrastructure related to the movement of the population are public roads, roads of cities and other settlements, departmental (technological) roads, roads in private areas, providing access to external and internal vehicles and passengers. The nature of pedestrian traffic is determined by the decision-making process of a certain person when moving along a certain route. It is proved that the form and result of this process are influenced by psychological and social mechanisms. It is established the main psychological and social characteristics of pedestrian traffic: maintaining personal space, as a result of which people prefer to «move for», keeping a distance of ten or several tens of centimeters; avoidance of direct impact of discomfort (psychological and physical), ie «movement from» different intensities, depending on the scale of the projected threat; minimization of efforts that cause «movement against» the shortest way; conformism (tendency to succumb to group behavior and attitude to novelty, different levels of which determine belonging to groups of innovators, early followers, early majority, late majority and conservatives); cultural norms (modification of behavior based on the influence of learned principles). The article presents models of simple situations of pedestrian traffic, which in practice demonstrate the influence of determinants of push/pull factors. It is substantiated that simulation of pedestrian traffic allows to increase its safety. Pedestrian safety issues are particularly important due to the high risk of accidents and their impact on other transport processes. However, the current state of knowledge about the determinants of the push / pull system does not yet allow such a free and comprehensive modeling.


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