scholarly journals Space for self-expression: communication of Czech female athletes on social media and fansʼ reactions

2021 ◽  
Vol 57 (2) ◽  
pp. 147-172
Author(s):  
Kateřina Turková ◽  
Veronika Macková ◽  
Alice Němcová Tejkalová
Keyword(s):  
Social Media ◽  
Female Athletes ◽  
Self Presentation ◽  
The Public ◽  
Mainstream Media ◽  
The Social ◽  
Negative Comments ◽  
Social Media Platforms ◽  
Share Information ◽  
Higher Sensitivity

Social media platforms allow athletes to share information with the public. This opportunity is arguably more important for female athletes who traditionally receive less space in the mainstream media than their male counterparts. This article focuses on the social media self-presentation of six successful, internationally recognized, professional Czech female athletes and their fans’ reactions. By using qualitative and quantitative content analyses, it was revealed that throughout the season, the selected athletes presented themselves as powerful professionals, while their off-season posting tended to be more personal and, for the most part, more feminine. Contrary to previous research, fans did not frequently respond with explicitly sexual or negative comments. Moreover, they supported and admired the athletes, and in most cases, reacted positively. A higher sensitivity was indicated in relation to the sportswomen’s personal relationships and opinions. This leads us to the conclusion that social media enables professional female athletes to present themselves more freely than traditional media and be positively received by the public.

Self-Presentation of Female Athletes: A Content Analysis of Athlete Avatars

2016 ◽  
Vol 9 (4) ◽  
pp. 460-475 ◽  
Author(s):  
Megan B. Shreffler ◽  
Meg G. Hancock ◽  
Samuel H. Schmidt
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Web Sites ◽  
Female Athletes ◽  
Common Theme ◽  
Traditional Media ◽  
Self Presentation ◽  
The Public ◽  
Athletic Competence

Unlike traditional media, which frames female athletes in sexualized manners and in socially accepted roles such as mothers and girlfriends, user-controlled social-media Web sites allow female athletes to control the image and brand they wish to portray to the public. Using Goffman’s theory of self-presentation, the current study aimed to investigate how female athletes were portraying themselves via their Twitter avatar pictures. A total of 207 verified Twitter avatars of female athletes from 6 sports were examined through a content analysis. The avatars from each player were coded using the following themes: athlete as social being, athlete as promotional figure, “selfie,” athletic competence, ambivalence, “girl next door,” and “sexy babe.” The results revealed that athletic competence was the most common theme, followed by selfie and athlete as social being. Thus, when women have the opportunity to control their image through social media they choose to focus on their athletic identities.

Social Media Usage among University Students in Malaysia

2013 ◽  
pp. 244-255 ◽  
Author(s):  
Norsiah Abdul Hamid ◽  
Mohd Sobhi Ishak ◽  
Syamsul Anuar Ismail ◽  
Siti Syamsul Nurin Mohmad Yazam
Keyword(s):  
Social Media ◽  
Personality Traits ◽  
Human Beings ◽  
Self Disclosure ◽  
Self Presentation ◽  
Media Usage ◽  
Virtual Self ◽  
Frequency Of Use ◽  
The Social ◽  
Social Media Platforms

Social media are playing an increasing role in today’s living. The social media platforms allow users to search, create, share, collaborate, and organise contents among them, and at the same time provide virtual self-presentation and self-disclosure of oneself. Social media were also claimed to give implications to human beings with regards to personality, yet these variables have not much been emphasised in previous studies. Thus, it is important to highlight the implications of social media on users’ personality. Given the issues and challenges faced by the country in profiling the adoption of social media and its implications in view of the perspective of personality, it is timely and significantly important to undertake this research in Malaysia. The objective of this chapter is to discuss a research conducted recently to determine the relationships between social media and personality traits. The specific objectives of this study are to identify the profile of social media adoption among students in Malaysia, including duration, frequency of use, purpose, and person/s that introduced the social media, and to determine the relationships between social media and personality traits.

Mediatization of conflict in the social media era: A case study of Sino-Indian border crisis in 2017

Journalism ◽  
2019 ◽  
pp. 146488491987032 ◽  
Author(s):  
Shixin Ivy Zhang
Keyword(s):  
Social Media ◽  
Actor Network Theory ◽  
Social Media Platform ◽  
The Public ◽  
The Social ◽  
Social Media Platforms ◽  
Media Platform ◽  
Central Argument ◽  
Actor Networks

Inspired by the concepts of Arrested War and actor–network theory, this study has traced and analyzed four main actors in the wars and conflicts in the social media age: social media platform, the mainstream news organizations, online users, and social media content. These four human and nonhuman actors associate, interact, and negotiate with each other in the social media network surrounding specific issues. Based on the case study of Sino-Indian border crisis in 2017, the central argument is that social media is playing an enabling role in contemporary wars and conflicts. Both professional media outlets and web users employ the functionalities of social media platforms to set, counter-set, or expand the public agenda. Social media platform embodies a web of technological and human complexities with different actors, factors, interests, and relations. These actor-networks and the macro social-political context are influential in the mediatization of conflict in the social media era.

How to strengthen the social media interactivity of e-government

2016 ◽  
Vol 40 (1) ◽  
pp. 79-96 ◽  
Author(s):  
xiaoling Hao ◽  
Daqing Zheng ◽  
Qingfeng Zeng ◽  
Weiguo Fan
Keyword(s):  
Social Media ◽  
Local Governments ◽  
Structural Features ◽  
Content Type ◽  
The Public ◽  
Positive Effects ◽  
Popular Government ◽  
The Social ◽  
Social Media Platforms ◽  
The Government

Purpose – The purpose of this paper is to explore how to use social media in e-government to strengthen interactivity between government and the general public. Design/methodology/approach – Categorizing the determinants to interactivity covering depth and breadth into two aspects that are the structural features and the content features, this study employs general linear model and ANOVA method to analyse 14,910 posts belonged to the top list of the 96 most popular government accounts of Sina, one of the largest social media platforms in China. Findings – The main findings of the research are that both variables of the ratio of multimedia elements, and the ratio of external links have positive effects on the breadth of interactivity, while the ratio of multimedia features, and the ratio of originality have significant effects on the depth of interactivity. Originality/value – The contributions are as follows. First, the authors analyse the properties and the topics of government posts to draw a rich picture of how local governments use the micro-blog as a communications channel to interact with the public. Second, the authors conceptualize the government online interactivity in terms of the breadth and depth. Third, the authors identify factors that will enhance the interactivity from two aspects: structural features and content features. Lastly, the authors offer suggestions to local governments on how to strengthen the e-government interactivity in social media.

scholarly journals The Presence of the Ministry of National Defense in the Social Media Space. Analysis of the Official Communication Effort Between the Years 2012-2017

2018 ◽  
Vol 24 (2) ◽  
pp. 261-268
Author(s):  
Răduţ Bîlbîie
Keyword(s):  
Social Media ◽  
Public Relations ◽  
Qualitative Analysis ◽  
National Defense ◽  
The Public ◽  
Space Analysis ◽  
Implementation Team ◽  
The Social ◽  
Media Space ◽  
Social Media Platforms

Abstract The study presents the emergence and evolution of the Public Relations accounts and products associated with social media platforms, at the official level in the Romanian army. We present the main regulations, the planning and execution structures, the significant moments in the development of the platforms, the successes and errors of the implementation team, the main results obtained by the quantitative and qualitative analysis of the products between the year 2012, the year of implementation. and the present time

scholarly journals Interaction and Transformation on Social Media: The Case of Twitter Campaigns

2018 ◽  
Vol 4 (1) ◽  
pp. 205630511775072 ◽  
Author(s):  
William Housley ◽  
Helena Webb ◽  
Meredydd Williams ◽  
Rob Procter ◽  
Adam Edwards ◽  
...  
Keyword(s):  
Social Media ◽  
Modern Society ◽  
Media Analysis ◽  
Social Media Analysis ◽  
Media Campaigns ◽  
The Public ◽  
The Social ◽  
Wide Range ◽  
Social Media Platforms ◽  
Insight Into

The increasing popularity of social media platforms creates new digital social networks in which individuals can interact and share information, news, and opinion. The use of these technologies appears to have the capacity to transform current social configurations and relations, not least within the public and civic spheres. Within the social sciences, much emphasis has been placed on conceptualizing social media’s role in modern society and the interrelationships between online and offline actors and events. In contrast, little attention has been paid to exploring user practices on social media and how individual posts respond to each other. To demonstrate the value of an interactional approach toward social media analysis, we performed a detailed analysis of Twitter-based online campaigns. After categorizing social media posts based on action(s), we developed a typology of user exchanges. We found these social media campaigns to be highly heterogeneous in content, with a wide range of actions performed and substantial numbers of tweets not engaged with the substance of the campaign. We argue that this interactional approach can form the basis for further work conceptualizing the broader impact of activist campaigns and the treatment of social media as “data” more generally. In this way, analytic focus on interactional practices on social media can provide empirical insight into the micro-transformational characteristics within “campaign communication.”

Exploring Public Perceptions of Native-Born American Emigration Abroad and Renunciation of American Citizenship through Social Media

2019 ◽  
pp. 60-101
Author(s):  
Shalin Hai-Jew
Keyword(s):  
Social Media ◽  
Research Literature ◽  
Social Phenomena ◽  
Social Media Data ◽  
The Public ◽  
The Social ◽  
American Citizenship ◽  
Social Media Platforms ◽  
Work Done ◽  
Media Data

There has been little work done on American emigration abroad and even less done on the formal renunciation of American citizenship. This chapter provides an overview of both phenomena in the research literature and then provides some methods for using the extraction of social media data and their visualization as a way of tapping into the public mindsets about these social phenomena. The software tools used include the following: Network Overview, Discovery and Exploration for Excel (NodeXL Basic), NVivo, and Maltego Carbon; the social media platforms used include the following: Wikipedia, YouTube, Twitter, and Flickr.

Curating a Culture: The Portrayal of Disability Stereotypes by Paralympians on Instagram

2021 ◽  
pp. 1-22
Author(s):  
Fallon R. Mitchell ◽  
Paula M. van Wyk ◽  
Sara Santarossa
Keyword(s):  
Social Media ◽  
Media Content ◽  
Visual Content ◽  
Physical Competence ◽  
Self Presentation ◽  
The Social ◽  
Content Analyses ◽  
Social Media Platforms ◽  
Sport And Exercise

Through user-generated posts on Instagram, Paralympians’ self-presentation may mitigate stereotypes associated with disability, counteracting negative assumptions. Using content analyses and paired t tests, visual content posted by Paralympians was examined for the portrayal of disability stereotypes. Compared with the social media content of able-bodied athletes, which typically focus on personal and lifestyle aspects, the majority of the Paralympians’ visual content depicted them engaged in sport or fitness-related activities. By posting content that depicts physical competence and elite abilities, Paralympians may change the narrative to promote the capabilities of athletes with a disability. Through the portrayal of sport and exercise engagement on social media platforms, these Paralympians are potentially mitigating disability stereotypes with the intent to curate a culture that is more accepting and inclusive.

Illusions of Empowerment

2012 ◽  
Vol 2 (1) ◽  
pp. 36-51 ◽  
Author(s):  
Corinne Weisgerber
Keyword(s):  
Social Media ◽  
New Media ◽  
The Public ◽  
Media Technologies ◽  
Digital Democracy ◽  
Internet Users ◽  
Attention Economy ◽  
The Social ◽  
Social Media Platforms ◽  
Media Systems

This article calls into question the social media empowerment narrative and the underlying idea that social media platforms are empowering everyday netizens to have their voices heard. The author argues that social media technologies may simply privilege only those Internet users who are new media savvy and have leisure time to participate in the so-called digital democracy. While social media systems might have lowered the entrance threshold for civic engagement, hurdles such as the growing competition in an attention economy, the odds of standing out amidst millions of other individual voices, knowledge of new media technologies required to achieve visibility, and time demands make the social media empowerment vision more difficult to attain than the architects of the empowerment ideology have made the public to believe.

Fixing the SIC

2019 ◽  
pp. 1-16
Author(s):  
Andrew S. Pyle
Keyword(s):  
Social Media ◽  
Organizational Conflict ◽  
The Public ◽  
Crisis Events ◽  
The Social ◽  
Social Media Platforms ◽  
Communication Practices ◽  
Media Message ◽  
Public Views ◽  
Successes And Failures

Social media platforms provide channels for both individuals and organizations to engage with global audiences. A successful social media message can reach millions and shape the way the public views a particular person, group, or cause. As organizations become more engaged with the public through social media platforms, a new area of organizational risk has also developed. It is possible for an organization to create a self-inflicted crisis through the unintentional transmission of a poorly worded or ill-conceived social media message. This type of self-induced crisis event creates organizational conflict that must be managed quickly. This chapter explores three cases of organizational conflict resulting from self-inflicted crisis events. All three events caused major conversations to erupt on social media platforms. The author examines the social media-based communication practices of three organizations and draws lessons from both successes and failures for how organizations should respond to self-inflicted crises.

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