scholarly journals The Level of Development of the Digital Economy in Poland and Selected European Countries: A Comparative Analysis

2017 ◽  
Vol 9 (1) ◽  
pp. 175-190 ◽  
Author(s):  
Miroslaw Moroz

Abstract An assessment of the degree of the development of the digital economy in Poland in comparison to chosen European countries is the main purpose of the paper. The methodology of the conducted research is based on the analysis of secondary sources and applying statistical methods. In order to make the comparison in methodically correct manner, synthetic measures of the development of the e-economy were used in the form of two indexes: NRI (Networked Readiness Index) and DESI (Digital Economy and Society Index). On the basis of available statistical data, four European countries were confronted with Poland. Results of the analysis indicate a relatively unfavorable situation of Poland.

Author(s):  
Г. НАКИПОВА ◽  
Р. СЫЗДЫКОВ

В данной статье исследуется современное состояние Digital-маркетинга в Казахстане. Digital-маркетинг – это продвижение товаров и услуг через информационные и электронные каналы, такие как телевидение, интернет, социальные сети и т.д. Основная цель применения digital-маркетинга связана с расширением числа возможных каналов коммуникации с клиентами. Авторами проведен анализ методов и инструментов Digital-маркетинга, на основе которого были выявлены проблемы развития Digital-маркетинга в Казахстане. В процессе исследования использовались экономико-статистические методы, а также сравнительно-сопоставительный анализ статистических данных. Бұл мақалада Қазақстандағы digital-маркетингтің қазіргі жағдайының ерекшеліктері көрсетілген. Digital-маркетинг - бұл тауарлар мен қызметтерді ақпараттық және электронды каналдар, мысалы теледидар, интернет, әлеуметтік желілер және т.б. арқылы жылжыту. Digital маркетингтің басты мақсаты - тұтынушылармен байланыс арналарын кеңейту. Мақала авторлары digital-маркетингтің әдістері мен құралдарын талдады, сол анализ негізінде Қазақстанда digital-маркетингтің дамуының негізгі проблемалары анықталды. Зерттеу барысында экономикалық және статистикалық әдістер, сондай-ақ статистикалық мәліметтерді салыстырмалы талдау анализы қолданылды. This article highlights the features of the current state of Digital Marketing in Kazakhstan. Digital marketing is the promotion of goods and services through information and electronic channels such as television, the Internet, social networks, etc. The main purpose of digital marketing is to expand the number of possible communication channels with customers. The authors analyzed the methods and tools of Digital marketing, and the main problems of the development of Digital marketing in Kazakhstan were identified on its basis. In the course of the research, we used economic and statistical methods, as well as a comparative analysis of statistical data.


2020 ◽  
Vol 7 (3) ◽  
pp. 54-61
Author(s):  
P. A. Trotskyi ◽  
O. V. Shcherbak ◽  
I. M. Lyuta

Aim. To study the effect of different concentrations of ethylene glycol and glycerin in equilibration and vitrifi cation solutions on 1) the viability and further development of frozen-thawed bovine ovarian cumulus-oocyte complexes (COCs), cryopreserved by vitrifi cation method, 2) on the effectiveness of inseminating mature oocytes, obtained from them, and 3) on the formation of embryos. Methods. Biotechnological, cryobiological, morphological, cytogenetic, and statistical methods, as well as methods of statistical data processing were used in the research. Results. The results of experimental studies on the effect of different concentrations of ethylene glycol and glycerin in the equilibration solution during cryopreservation of bovine ovarian COCs (n = 502) on their viability and further development after freezing-thawing are presented. We also show the results of the comparative analysis of cryoresistant properties of bovine ovarian COCs (n = 560) using different concentrations of ethylene glycol and glycerin, as cryoprotectants, in the vitrifi cation solution in terms of the viability and maturation of the oocytes, which originated from these COCs, up to metaphase II of meiosis. A comparative analysis of the application of ethylene glycol and glycerol in differ- ent concentrations for the equilibration and vitrifi cation solutions in cryopreserving bovine ovarian COCs (n = 220) demonstrated a relationship between the level of concentration of these cryoprotectants and the number of embryos after in vitro insemination of mature gametes, obtained from these frozen-thawed COCs. Conclusions. It was found that the use of 25 % ethylene glycol and 5 % glycerin in the equilibration solution and 10 % ethylene glycol and 40 % glycerin in the vitrifi cation solution during cryopreservation of bovine ovarian COCs ensures lower toxicity of these solutions and promotes more effi cient (up to 14.3 %) formation and development of embryos after in vitro insemina- tion of mature gametes, obtained from these COCs


2017 ◽  
Vol 5 (1) ◽  
pp. 5-12
Author(s):  
Matej Pechota ◽  
◽  
Mária Matúšková

Nowadays we live in a time, when the number of internet connections are growing as users start sending information mostly via the internet. This article consists of statistics and information about the internet connections in Slovakia and through statistical methods we will calculate if the trend grows or rises in every district of Slovakia. The trend shows us, how important it is to adapt from postal services to new trends and take care about users who want to use postal services in this new way and to demonstrate that the number of internet connections are growing in every country. In this article we will compare statistical data between Slovakia and selected European countries. For more specific results, we should calculate the trend per citizen. The reason is, that we should compare countries where much more citizens live, than in Slovakia. This article focuses on the situation in the Slovak market. It could help to demonstrate how electronic communication and postal services could cooperate.


Author(s):  
Iulia Cristina Iuga

The purpose of this study is to evaluate, based on official statistical data, Romania's situation on SME marketing adaptation to the digital economy compared to 25 other European countries. The chapter will consist of three parts: Part 1, “Digital Economy”; Part 2, “Marketing of SMEs in the Context of the Digital Age”; Part 3, “The Analysis of the Degree of Digitisation of SMEs and the Creation of Favourable Conditions for this Process in the EU: Application - Hellwig's Classic Taxonomic Method.” The situation created by the COVID-19 pandemic will also be included. The author presents the main aspects of SME marketing and the new characteristics and trends of their marketing in the 'digital age'. This paper aims at the following objectives: 1) to show how the economy is influenced by new technologies and 2) to highlight Romania's position among other European countries in the application of electronic marketing techniques among SMEs.


2020 ◽  
Vol 11 (6) ◽  
Author(s):  
VALERII M. DRESHPAK ◽  
VIKTOR G. KOVALOV ◽  
NATALIІA V. BABACHENKO ◽  
EVGEN M. PAVLENKO

2011 ◽  
Vol 14 (2) ◽  
pp. 101-123 ◽  
Author(s):  
Małgorzata Koszewska

An overview of the Western European literature shows that one of the most distinct trends in consumption that has been noted in the recent years is globally increasing environmental and social awareness. The issue of consumers' behaviours and attitudes towards "socially responsible products" has been gaining importance in Polish economy as well. This article evaluates the development prospects of ethical and ecological consumption in Poland vis-a-vis Western European countries. The comparative analysis being part of the article utilizes primary sources of information, i.e. interviews with a representative sample of Polish adults, as well as secondary sources of information. A factor analysis or, more precisely, a principal component analysis, allowed dividing Polish consumers into groups that were typologically homogeneous in respect of their sensitivity to various aspects of business ethics and ecology.


2021 ◽  
Vol 37 (37) ◽  
pp. 22-42
Author(s):  
Alicja Paluch ◽  
Henryk Spustek

The ever-increasing need for in-depth analysis and quantification of the national power, in particular ‘hard’ and ‘soft’ power-generating factors as well as difficulties in identifying a comprehensive and effective method for scientific determination of the national power, have given rise to research in the indicated scientific issues within this article. The presented considerations aim to define the assumptions for a descriptive sub-model that would enable a comparison of Poland’s power in the economic sphere (which is a component of the non-military sphere) with the power of selected European countries. The research hypothesis is that, among the variety of descriptive variables in the economic sphere of the national power, there is a subset of mutually independent variables, at the same time strongly correlated with the national power, which make it possible to define assumptions for the sub-model of the national power. The steps of the research procedure were carried out using the method of system analysis (multi-criteria comparative analysis) and statistical analysis. The research activities undertaken have shown that the factors that are strongly correlated with the national power in the economic area of the European countries adopted for the analysis are: dynamics of industrial production, private sector credit flows and economic freedom index. The comparative analysis carried out demonstrates that the greatest increase in the economic power in the analysed period took place in Germany (0.68). Slightly smaller growth was recorded in the Czech Republic (0.62) and Poland (0.60), while the lowest value of increase was in Romania (0.23). The conducted qualitative comparative analysis of the economic power of selected European countries allowed to conclude that the independent variables identified are crucial for the formation of the economic power of the analysed countries. At the same time, a fairly strong position of the Czech Republic and Poland in relation to the economic power of Germany was found. The performed quantification of the economic power of the European countries provides a basis for the correct determination of changes in the power distribution of political units, assessment of the power and resources held by the state.


2017 ◽  
Vol 27 (suppl_3) ◽  
Author(s):  
A Borghini ◽  
E Caredda ◽  
L Paglione ◽  
V Baccolini ◽  
MB Michelazzo ◽  
...  

Sign in / Sign up

Export Citation Format

Share Document