Romanian Public Service Television: Struggle for Existence in the Digital Era

Media Watch ◽  
2015 ◽  
Vol 6 (3) ◽  
pp. 351
Author(s):  
Bianca Mitu
Keyword(s):  
2019 ◽  
Vol 1 (1) ◽  
pp. 85-101 ◽  
Author(s):  
Hanne Bruun

AbstractThis article compares the “continuity” produced by private- and public service television companies and discusses whether it can survive in the digital era. In broadcast television, “continuity” carries the industry’s dominating business model: the commercial break. The present disruption to this model, caused by digital technology, over-the-top companies like Netflix and social media like Youtube, has made the television industry eager to adapt to new television viewing habits. However, based on a comparative analysis of the communicative strategies of four television companies in Denmark, the article argues that a traditional delay economy still governs the temporal structures and constructions of continuity. This delay economy draws heavily on the patience of its implied viewers. The article discusses this conceptualization of the audience in the context of an emerging impatience culture in which instant access to personalized audio-visual content and gaming on different devices are part of the viewers’ media experience.


This chapter discusses emerging issues and technologies, such as ethical responsibilities in a changing technological environment, the use of analytics and artificial intelligence, the evolution of communications technology, and the growth of block chain and mobile apps technology. Mobile apps technology is a very exciting development because the nature of the applications is very personal and target specific customer needs, hence gradually resolving the issue of explicitly knowing the customer and meeting its personal needs through the concept of personas. This chapter provides numerous examples of how the various technological developments can be specifically implemented to enhance public service delivery in the digital era. In this context, Chapter 12 has two important implications, namely the impact of the technology trends to revolutionise public service delivery on the operations of government entities and users of government services in the future.


2008 ◽  
Vol 126 (1) ◽  
pp. 106-119 ◽  
Author(s):  
James Bennett ◽  
Niki Strange

This article maps out some of the implications of interactivity and convergence for television's textual and industrial forms in relation to the BBC's status as a public service broadcaster. Whilst the digitalisation of television may bring about new textual, industrial and audience configurations, the goals for broadcasters remain the same: to attract viewers in a marketplace where there is increasing competition for screen-based leisure time. John Caldwell's work on ‘second-shift aesthetics’ demonstrates how TV-dot.com synergies must now attempt to ‘master textual dispersals and user navigations that can and will inevitably migrate across brand boundaries’ in order to keep audiences engaged with their proprietary content for as long as possible (Caldwell, 2003: 136). However, for public service broadcasters, mastering these user flows does not simply take the form of an economic transaction. Rather, these second-shift strategies must serve and fulfil public service (PS) obligations and engage viewers in new relationships. Based on a combination of textual analysis and critical industrial research, including interviews with key industry personnel, this article examines the BBC's early second-shift practices in relation to interactive television (iTV) and ‘multi-platform projects’, as the corporation moves from being a PS broadcaster to a PS content-provider.


2013 ◽  
Vol 146 (1) ◽  
pp. 123-132 ◽  
Author(s):  
Mark Andrejevic

Far from being relegated to history's dustbin by technological developments, a public service rationale is as pertinent as ever in the digital era, the capabilities of which lend themselves to the development of public service media. This article explores calls to regulate digital media platforms like Facebook and Google as public utilities, but concludes that, with the exception of regulations to facilitate user mobility and platform/network neutrality, it makes more sense to focus on the development of a robust public service media sector for the digital era. Such a sector would broaden the scope of public service beyond content production and distribution to include social media, search and other information-sorting and communication utilities. The article considers the rationale and scope for such a program, arguing that an era of information glut poses challenges that are distinct from those associated with the broadcast era of relative content scarcity.


2016 ◽  
Vol 37 (2) ◽  
pp. 33-49 ◽  
Author(s):  
Hanne Bruun

Abstract This article presents and discusses the communicative behaviour in the continuity texts produced by public service television providers in Denmark in the digital era. Based on a case study of the two main channels, DR and TV 2, the article argues that, after previous trends towards convergence in the way the two providers communicate, the present developments exhibit a divergence. Three major differences are found in the efforts to (1) hold on to and ‘herd’ the viewers within the scope of products and platforms, (2) strengthen the provider–viewer relationship, and (3) stand out with a distinctive set of institutional values. The findings are interpreted as a consequence of the challenges and opportunities facing the providers in terms of funding and in terms of meeting public service obligations, in a situation of tension between a traditional linear model of broadcasting and an emerging non-linear model.


2020 ◽  
Vol 8 (2) ◽  
pp. 103-112
Author(s):  
Tukina Tukina

Abstrak         Dalam era Revolusi Industri 4.0 terjadi perubahan cepat disebabkan  Perkembangan Teknologi berbasis internet. Dalam perubahan yang cepat tersebut, Pemerintah perlu mampu memanfaatkan era serba digital (‘masyarakat online’). Dalam meningkatkan pelayanan Publik yang baik peran pemerintah diuji. Peneltian ini menjadi sangat penting karena sebenarnya ada permasalahan, pertanyaan dan sekaligus tantangan dasar yang perlu dijawab terkait Pelayanan Publik agar menjadi pelayanan Publik Profesional, dan Komunikatif. Penelitian ini merupakan Penelitian kualitatif (deskriptif naturalistik) dengan mengunakan analisis pendekatan induktif (dari khusus ke umum). Proses dan makna prespektif subjektif dimana peran peneliti sangat menentukan. Penelitian akan dianggab selesai bila Tujuan Penelitian sudah terjawab. Unit analisis dalam penelitian ini adalah Pelayanan Publik yang profesional dan komunikatif. Perkembanga Teknologi Komunikasi berbasis Internet begitu cepat. Pelayanan Publik yang baik akan sejalan dengan prinsip Goodgovernement dan tujuan bernegara Indonesia. Pelayanan Publik yang profesional menjadi kunci, menyelesaikan masalah dengan hati dan sesuai dengan keinginan masyarakat. Disamping itu, kemampuan berkomunikasi yang baik merupakan hal dasar yang diperlukan dan sangat mendukung sukses tidaknya pelayanan Publik secara keseluruhan.   Keywords:      perubahan teknologi, internet, pelayanan publik, profesional, komunikatif     Abstract     In the era of the Industrial Revolution 4.0 there was a rapid change in the development of internet-based technology. In this rapid change, the Government needs to take advantage of the all-digital era ('online society'). In improving public services this Research becomes very important because there are questions, and to be challenges related to Public Services in order to become a Professional and Communicative. This research is a qualitative (descriptive naturalistic) study using inductive research analysis (from specific to general). The process and meaning of subjective perspective in which the role of researchers is crucial. The research will be considered complete if the Research Objectives have been answered. The unit of analysis in this study is a professional and communicative in public service. The development of Internet-based Communication Technology is so fast. Good public services will be in accordance with the principles of good governance and the objectives of the state of Indonesia. Professional public service is the key, solving problems with heart and in accordance with the wishes of the community. Besides that, good support is the basic thing that is needed and strongly supports unnecessary success.   Keywords: technological change, internet, public services, professional, communicative  


The focus of this chapter is on various concepts that need to be carefully considered when defining an information systems strategic plan (ISSP) for enhancing public service delivery in the digital era. The first concept discussed is the critical success factors framework. This framework ensures that the ISSP strategic objectives are aligned with the corporate strategic objectives. The aim is to identify those critical success factors that ensure the successful implementation of the ISSP and to determine whether these factors are being achieved in the implementation process. Secondly, the chapter will consider the general implementation philosophy, including the IS application acquisition methods and the key IS features. This ensures the implementation of value for money IS applications. The third concept considered is related to the justification methods for undertaking IS applications. Finally, the chapter will discuss a number of ICT planning issues that may be applicable to the public sector.


This chapter has the objective of defining a practical framework to define an ISSP for government entities to enhance public service delivery in the digital era. However, before it defines this framework, the chapter addresses a number of important and fundamental concepts. The chapter starts by addressing the confusion of terminology by providing an unambiguous explanation regarding the differences between various terms, such as information technology (IT), information systems (IS), and information communications technology (ICT), amongst others. The chapter then focuses on specifically identifying the end user and examining the role of the end user by relating the discussion to the research of the previous chapters regarding the ICT strategy-centric aspects. The chapter concludes with a practical ISSP framework that aims to provide enhanced public service delivery in the digital era.


Author(s):  
Konstantina Bania

The application of the State aid rules to public service broadcasting has never been a straightforward exercise for the European Commission (hereafter the Commission). The picture became more complex in the digital era in light of the expansion of public broadcasting organizations to new media markets. Yet, in spite of the challenges it faced, the Commission has not limited itself to a marginal compatibility assessment checking solely whether the provision of related services outweighs the harm to competition. Through its decision-making and the adoption of a soft law instrument, the Broadcasting Communication, the Commission gradually managed to inject into national schemes supporting broadcasting activities its own perspective of “good” State aid policy. This chapter discusses the impact that the Commission State aid practice has had on national systems and reflects on whether the latter has struck the right balance between the conflicting values involved, namely competition and public service broadcasting. The chapter argues that, while in several instances the Commission went beyond the Treaty letter, its control over relevant State measures has contributed substantially to ensuring a level playing field between public broadcasters and commercial undertakings operating in the wider context of the media market.


Author(s):  
Hanne Bruun

This article presents results from a production study on how the on-air schedule is changing in the digital era at the Danish public service broadcaster, TV 2. TV 2’s multichannel and increasingly non-linear television portfolio has a profound impact on the production practices involved in order to meet the public service obligations. The analysis shows that the producers develop new ways to secure an audience of scale under these conditions. So far three lessons are learned: First, the workflow of promoting content and the demands on the qualities of the promotional material have changed. Second, an understanding of the interplay between flow and subscribtion-video-on-demand (SVOD) scheduling is emerging. And third, a renewed focus is put on branding the viewer–provider relationship. The article concludes that the production of on-air scheduling makes the contours of what can be termed ‘a third television paradigm’ visible in which a distinction between linear and non-linear television does not apply.


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