scholarly journals Mediality: the cultural-symbolic sphere of social practice

Author(s):  
Thomas A. Bauer

Abstract At least since the practical complexity of media landscapes is growing, the theoretical complexity of media communication has to be widened (horizon and frame) and deepened (focus) — especially when fulfilling the mission and the quality of science: generating complexity on a level of logical theory towards a subject that is not an object by itself but a culturally programmed metaphor of description: communication, culture, society etc. The complexity of communication, media or society is not a character of those constructs themselves but a complexity of thinking, in practice hopefully reduced, in theory hopefully produced. Facing communication (more) as a cultural performance of humanness and of social practice and facing media (more hermeneutically than technically) demands to conceptualize those constructs as models of knowledge, as culturally programs in search of mindful meaning and meaningful relevance of social /societal life. Therefore, there is need of a shifting paradigm from functional, objectivist concepts to hermeneutically open concepts — not only, but also to generate a wider frame of analysis and interpretation of social and cultural change referred through the mediality character of communication and society. So called social media are not new media but show the possibility as well the challenge and chance of change of media orders. Of course, that demands other (new) competence concepts of social practice.

2021 ◽  
Vol 2 (2) ◽  
pp. 82-96
Author(s):  
Siti Ani Munasaroh

Abstract Social media is the main choice in establishing social interactions in cyberspace in this new media era. The Facebook application as one of the contemporary social media is widely used by Digital natives. As a creative generation in using technology, Digital natives use Facebook as a medium of communication today. Facebook users who are increasing and used continuously have formed a habit that eventually becomes a culture of communication. This research is a qualitative research with a constructivist paradigm that uses a virtual ethnographic research approach. Virtual ethnography is an approach that aims to observe behavior patterns, patterns of life and social relations in virtual life in cyberspace. This study is to determine the communication culture of Digital natives on the use of social media Facebook. And to find out the communication culture formed from the use of Facebook by Digital natives. Keywords: Culture, Communication, New Media, Facebook, Digital natives. Abstrak Media sosial menjadi pilihan utama dalam menjalin interaksi sosial di dunia maya pada era media baru ini. Aplikasi facebook sebagai salah satu media sosial kekinian banyak digunakan oleh Digital natives. Sebagai generasi kreatif dalam menggunakan teknologi, Digital natives memanfaatkan facebook sebagai media komunikasi saat ini. Pengguna facebook yang semakin meningkat dan digunakan secara terus menerus telah membentuk sebuah kebiasaan yang pada akhirnya menjadi budaya dalam berkomunikasi. Penelitian ini merupakan penelitian kualitatif dengan paradigma konstruktivis yang menggunakan pendekatan penelitian etnografi virtual. Etnografi virtual merupakan pendekatan yang bertujuan untuk mengamati pola-pola perilaku, pola kehidupan dan relasi sosial dalam kehidupan virtual di dunia maya (cyber) Penelitian ini hendak mengkaji tentang, perubahan dan budaya komunikasi Digital natives pada penggunaan facebook di era media baru, sedangkan Tujuan dari penelitian ini adalah Untuk mengetahui budaya komunikasi Digital natives pada penggunaan media sosial facebook. Dan untuk mengetahui budaya komunikasi yang terbentuk dari penggunaan facebook oleh Digital natives. Kata Kunci : Budaya, Komunikasi, Media Baru, Facebook, Digital natives.


2019 ◽  
pp. 438-450
Author(s):  
Jennifer L. Seifert

Drawing from the literature in Intercultural and New Media Studies (INMS), this study explores the SlutWalk social movement, a transnational movement of protest marches. The author conducted interviews with seven SlutWalk organizers from various cities in the United States to understand what culture SlutWalk organizers are fostering through their work and the role of new media communication in their organizational efforts. Results of the interpretative analysis suggest that although SlutWalk organizers foster a survivor culture through activities consistent with intercultural dialogue and third culture building, their use of various social media outlets might be motivated by various definitions of localized need. In addition, organizers highlight a tension between prioritizing more global survivor experiences over individual experiences with sexual assault and reveal the possibility for new media communication to enable anti-social cultural interactions. These findings contribute to the continued development of theorizing in INMS related to virtual third culture and continued scholarship exploring the intersections between new media and intercultural communication.


Author(s):  
Nadya Berliana Putri ◽  
Nada Arina Romli

AbstrakTwitter merupakan salah satu platform media sosial terkemuka di seluruh dunia. Di Indonesia sendiri, penggunaannya sangat luas mulai dari update status, hiburan sampai berbisnis. Tak heran, berbagai kalangan sangat senang menggunakan media sosial ini. Namun, terdapat dampak dari penggunaan yang terus menerus. Maka dari itu, penulisan artikel ilmiah ini bertujuan untuk menganalisis dampak adiksi internet pada media sosial  Twitter di Indonesia dengan pendekatan teori komunikasi. Teori yang digunakan dalam penelitian ini adalah Teori Komunikasi Media Baru oleh Daniel Harries dan Teori Komunikasi Interpersonal oleh Young Yun Kim dan William Gudykunst. Metode yang digunakan pada penelitian ini adalah dengan pendekatan kualitatif dimana teknik pengumpulan data menggunakan kajian pustaka yang memfokuskan pada data sekunder. Hasil penelitian ini menunjukkan bahwa Twitter memanfaatkan proses pembelajaran berbasis bakat alami kita yaitu pemicu, perilaku, dan penghargaan. Kita memiliki ide atau memikirkan sesuatu yang lucu (pemicu), tweet (perilaku), dan menerima likes dan retweet (hadiah). Proses belajar ini menyebabkan aliran dopamin di pusat-pusat otak. Semakin banyak kita melakukan ini, semakin perilaku ini semakin diperkuat bahkan karena kuatnya kebanyakan orang memilih untuk tidak tidur (atau susah tidur) karena euforia yang dirasakan.Kata-kata kunci: Adiksi internet; perilaku; media sosial; teori komunikasi; twitter.AbstractTwitter is one of the leading social media platforms throughout the world. In Indonesia, its use is very wide ranging from status updates, entertainment, to business. Not surprisingly, various groups are very happy to use social media. However, there is an impact of continuous use. Therefore, the writing of this article aims to analyze the impact of internet addiction on Twitter's social media in Indonesia with a communication theory approach. Theories used in this research are New Media Communication Theory by Daniel Harries and Interpersonal Communication Theory by Young Yun Kim and William Gudykunst. The method used in this study is a qualitative approach where data collection techniques use literature review that focuses on secondary data. The results of this study indicate that Twitter makes use of our natural talent-based learning process, namely triggers, behaviors, and rewards. We have ideas or think of something funny (triggers), tweet (behavior), and receive likes and retweets (gifts). This learning process causes the flow of dopamine in the centers of the brain. The more we do this, the more amplified this behavior is, even because most people choose not to sleep (or have trouble sleeping) because of the euphoria they feel. Keywords:  Internet addiction; behavior; social media; communication theory; twitter.


Author(s):  
Noor Aini Rachmawati ◽  
Oryza Devi Salam ◽  
Giovani Anggasta Setiawan ◽  
Regina Geovania Anggasita Izaak

The essence of man in life is to conduct communication activities. An individual is said to communicate with others if both have an understanding of the meaning of the message conveyed in his interaction. Advances in information communication technology provide opportunities for individuals to more easily interact over the internet. Of the recorded internet users, 130 million are active on social media. New Media Communication, or communication based on information technology, makes social media a prima donna for individuals to interact socially in cyberspace. Text-based communication platforms such as WhatsApp and LINE make it easier for individuals or those in cyberspace referred to as digital natives to interact. These digital natives in their interactions do the continuous thing as a habit that eventually becomes a culture of communication.             In this research, the focus of research is the evolution of communication between users in the new media era in LINE users as a text application-based social media with a constructivist approach, qualitative research methodology with virtual ethnographic research methods and descriptive analysis levels. Data collection with online interviews, as well as chat history observations and the use of LINE sticker features. The purpose of the study is: (1) to find out the communication of digital natives on the LINE application platform, (2) to find out the evolution of interpersona communication formed from the results of native digital interactions on the LINE application platform using a virtual ethnographic approach.


Author(s):  
Rikke Haller Baggesen

<p>Mirroring digital culture developments in society at large, museums are increasingly incorporating social media platforms and formats into their communication practices. More than merely providing additional channels of communication, this development is invested with an understanding of social media as integral to the ongoing democratisation of the museum. The confluences of new media affordances with New Museology objectives along with the underpinning of the aforementioned understanding is discussed in this article. The article will argue that development in this area is not only driven by solid results and public demand but also by collective assumptions and associations as well as by a political need for institutions to justify their relevance in society. In conclusion, the article suggests that, while the integration of social media communication may serve to market the museum as inclusive, it may also simply pay lip service to genuine civic engagement and democratic exchanges with the public.</p>


Author(s):  
A. N. Ponomareva ◽  

The article analyses Tinkoff’s bank communication strategies in social networks. These platforms are a promising avenue for advertising and promotion in the context of rapid development of information technology. Meanwhile we can talk about transitions of the companies to social networks to promote their products. There is an increasing focus on content marketing and blogging in the new media. The study aims to show which platforms and formats the bank chooses, what content it publishes and how it communicates with the audience.


2016 ◽  
Vol 4 (1) ◽  
pp. 4-14
Author(s):  
Wolfgang Suetzl

Advocates of elicitive conflict transformation (ECT) maintain that the parties to a conflict are the most important resource in efforts to render that conflict less violent. According to them, the transformation of the conflict is immanent to the conflict itself. The claim of ECT theorists is that classical conflict resolution has mostly aimed at overcoming a conflict by means of neutral mediation, while conflict transformation is not primarily concerned with terminating a conflict and considers the conflict worker as part of the conflict system. Although ECT is a communication-based model of conflict management and relies on human media, its media-theoretical aspects are not made explicit, raising the question of what role technological media play in the communicative processes that make up ECT techniques. Through an examination of the claimed differences between conflict resolution and conflict transformation, and focusing on the common roots of new media and the elicitive model in systems and cybernetic theory, this paper asks whether any peacebuilding potential of new media could be found in a specific anti-propagandistic quality of distributed technological media. It concludes by looking at any such potential in social media.


Author(s):  
Michael S. Tang ◽  
Arunprakash T. Karunanithi

This chapter presents a media studies interpretation of the impact of Cloud communication technologies on traditional academic achievement. According to social media critics following the “medium is the message” theory of Marshall McLuhan, the hidden “message” in the new Cloud communication education technologies conflicts with the old message of the printed textbook, the traditional medium of communication in education since the printing press in the 16th and 17th centuries. The chapter begins with a brief history of media technologies in education to gain understanding into the nature of this conflict and follows with a review of research and studies that document the conflict's cause and consequences with the conclusion that a major factor in the proliferation of any new media communication technology is its commercial value. Moreover, because new technologies in education are driven by commercial interests, its pedagogical value becomes secondary resulting in what social media and other critics view as the dumbing down of the American student. These social media critics contend that not only have American students been declining intellectually, computer technologies, including the Cloud Internet communication technologies are the direct cause of this decline, raising the question, “is education technology an oxymoron?” Given this analysis of media communication technologies' impact on education, the authors then offer a possible way out of the current situation by proposing a more human factors approach towards Cloud technologies based on constructivist educational and cognitive styles theory.


2015 ◽  
Vol 11 (2) ◽  
Author(s):  
Formas Juitan Lase

Abstract: This article discusses the development of new media jurnalistic in Indonesia that seem to mix online media and social media as a practise of hybrid jurnalism. Hybrid jurnalism gives a complete picture of how media business is currently runned by the logic of Mcdonaldization as the principle of fast food restaurants. Consequently, it generates the homogenization of content, decreases the quality of jurnalism and misuses the concept of citizen journalism.Abstrak: Artikel ini membahas perkembangan jurnalistik pada media baru di Indonesia yang kini membaurkan media online dengan media sosial dalam praktik jurnalisme hibrida. Praktik jurnalisme hibrida memberikan gambaran utuh bagaimana bisnis media saat ini dikelola berdasarkan logika Mcdonaldisasi, yang merupakan prinsip dasar restoran cepat saji. Konsekuensinya, jurnalisme media baru di Indonesia dipenuhi oleh homogenisasi konten, penurunan kualitas jurnalistik, dan penyalahgunaan konsep jurnalisme warga.


2018 ◽  
Vol 1 (1) ◽  
Author(s):  
Rifqi Fauzi

Abstract A total of 63 million Indonesians are currently active as internet users and 95% of Indonesians use the internet to access social networks. This new media era makes social media a prima donna primarily to establish social relationships in cyberspace. With smartphones that support the WhatsApp app as one of the contemporary social media that is widely used by digital natives. As a creative generation in using technology, digital natives make use of WhatsApp as a communication medium today. WhatsApp users can continuously form a habit that eventually becomes a culture of communication. In this study, researchers interested to examine the digital communication culture natives formed by the use of social media WhatsApp. The purpose of this research is 1) To know the culture of digital communication natives on the use of WhatsApp. 2) To know the communication culture formed from the use of WhatsApp by digital natives. This type of research uses qualitative research with constructivist paradigm using virtual ethnography research approach. The data collection techniques are done by interviewing online and offline and make observations made through chat history and activities use WhatsApp features by informants. The results showed that there is a change in communication culture in the conventional era into the new medi era, ie from face to face communication to computer mediated communication. For digital natives, the established communication culture is a textile culture by building the value of emotional closeness and ease in conveying information, and embracing the norm of speed, entertainment, customization and freedom. Keywords: Communication Culture, New Media Era, WhatsApp, Digital Natives.


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