scholarly journals Lexico-Stylistic Specificity of Mediatexts in the Formation of the University's Image Online

2021 ◽  
Vol 10 (2) ◽  
pp. 366-380
Author(s):  
Vera Vinichenko
Keyword(s):  
Significant Role ◽  
Mass Communication ◽  
Selection Process ◽  
Educational Institution ◽  
Level Structure ◽  
The Internet ◽  
The North ◽  
Multi Level ◽  
The Creation ◽  
Media Texts

Image as an intangible attribute of the educational institution’s social and communicative activity plays a significant role in achieving strategic goals, promotion of educational services, strengthening trust and a favorable attitude of the target audience. A website as a means of mass communication is a tool for attracting consumers, a "visiting card" of a university on the Internet. A well-designed image identifies the university in the Internet space, distinguishes it favorably from other educational institutions, and increases the level of memorability in the selection process. The concepts, structure of the image, factors influencing its formation are presented in different ways in the review of domestic and foreign publications. The media text acts as a basic tool for the creation of an organization's image, which reflect characteristic features of the desired image. This complex phenomenon of virtual media space is considered as a new communication product, as an integrative multi-level sign, as a synthetic type of text with a multi-level structure. With the help of various lexical and stylistic means, media texts influence the perceptions of target audiences about an educational institution, help to retain users’ attention. Since the number of publications on this topic is limited, the research interest of the author of the article is aimed at studying the lexical and stylistic features of media texts that affect the creation of the image of the North-Eastern Federal University named after M.K. Ammosov online. The author analyzed the website’s media material of this institution at the lexical, morphological, and syntactic level and established the importance of linguistic means in creating a positive image of the main university of the republic. As a result of the study, we identified lexical and stylistic features of media texts that play a significant role in the idea formation of public groups about the educational organization.

scholarly journals Education in the post-scientific culture

2019 ◽  
Vol 10 (1) ◽  
pp. 5-13
Author(s):  
Aleksander Kobylarek
Keyword(s):  
Significant Role ◽  
The Internet ◽  
Scientific Culture ◽  
Specific Nature ◽  
Internet Discussion ◽  
The Creation ◽  
Interdisciplinary Study

This essay presents an interdisciplinary study of the role of the net society in education, and the appearance of a post-scientific culture in the Internet. However, the theory of a society rendered stupid by the Internet is one-sided and does not bear closer analysis. The appearance of incompetence and stupidity is only one of many behavioural traits of people using the Internet, and the net society, despite its specific nature, is in many ways similar to those functioning outside the Internet. Post-scientific culture need not be the only (or even the dominant) voice in the general Internet discussion. The creation of net societies which can perform the role of groups relating to a new scientific culture in the Internet have particular significance. A significant role can be played by new leaders and educated individuals who should be engaged in promoting a scientific culture. The Internet creates suitable conditions for transformative and emancipative learning, and it is only necessary to perceive them and use them appropriately.

scholarly journals The Migration Crisis as It Seems: Speech Manipulation Technology in US Internet Media

2016 ◽  
Vol 27 (1) ◽  
pp. 16-29
Author(s):  
Ksenia Nikitina
Keyword(s):  
Mass Communication ◽  
The Internet ◽  
Media Discourse ◽  
Web Based ◽  
Distinct Structure ◽  
Mass Audience ◽  
Internet Media ◽  
Media Texts ◽  
Migration Crisis ◽  
European Situation

Abstract The following paper is devoted to the study of speech manipulation technologies in US political media discourse. A number of web-based articles have been taken under consideration for this study. They demonstrate the problem arising from the refugee flow in Europe and create a special “image” of the complicated European situation. It is helpful to see how the situation appears in the Internet media since this type of mass communication is most influential these days. While considering a large amount of media texts, a special speech manipulation technology has been revealed. This phenomenon demonstrates a distinct structure and close interrelations of purposefully selected elements. Going through a number of stages we can find out the technology of speech manipulation – a system of using the aggregate of speech manipulation instruments in order to purposefully guide the reality perception of the mass audience. The external level of the texts enables us to take a penetrating look at the internal intentions. This knowledge will help us not to confuse the migration crisis as it is and the migration crisis as it seems.

RESULTS OF COOPERATION BETWEEN BREEDERS OF DIFFERENT INSTITUTIONS IN CREATION OF NEW GENERATION APPLE TREE

1970 ◽  
pp. 46-49
Author(s):  
Е. N. Sedov ◽  
T. V. Yanchuk ◽  
S. А. Korneeva ◽  
L. I. Dutova ◽  
Е. V. Ulianovskaya
Keyword(s):  
Selection Process ◽  
North Caucasus ◽  
Joint Work ◽  
Crop Breeding ◽  
Scientific Center ◽  
The North ◽  
State Register ◽  
Russian Research Institute ◽  
Apple Cultivars ◽  
New Generation

The experience in cooperation of breeders of different institutions in creating cultivars is shown. It is not always when the breeding institution has the necessary initial forms for selection. In this regard, there is a need to conduct separate stages of selection in different breeding institutions. For this purpose, a provision on authorship and continuity in the integrated work of several institutions in fruit breeding has been developed (Program and methods of fruit, berry and nut crop breeding. Annex. – Orel, 1995. – pp. 492-498). Breeding work of the Russian Research Institute of Fruit Crop Breeding (VNIISPK) and North Caucasian Federal Scientific Center of Horticulture, Viticulture, Winemaking can serve as a positive experience of creating new apple cultivars by two institutions. As a result of the joint work of these two institutions, 22 apple cultivars have been created, of which 9 have already been included in the state register of breeding achievements approved for use (zoned), including three cultivars for the conditions of the Middle zone of Russia – Aleksandr Boiko, Maslovskoye and Yablochny Spas and six cultivars for the conditions of the North Caucasus – Vasilisa, Karmen, Margo, Orfey, Soyuz and Talisman. Brief economical and biological characteristics of these cultivars are given in this paper. The obtained practical results indicate that in some cases, when creating modern cultivars that meet the requirements of production, it is necessary to use the knowledge of breeders, the source material and equipment of different breeding institutions, and carry out separate stages of the selection process in different institutions.

IMPLEMENTASI METODE VIKOR DALAM PEMILIHAN KEPALA SEKOLAH BERPRESTASI PADA DINAS PENDIDIKAN SUMATERA UTARA

2018 ◽  
Vol 2 (1) ◽  
Author(s):  
Sri Wulan ◽  
Berto Nadeak ◽  
Rivalri Kristianto Hondro ◽  
Fince Tinus Waruwu
Keyword(s):  
Decision Support ◽  
Decision Support System ◽  
Support System ◽  
Selection Process ◽  
Assessment Process ◽  
Head Of School ◽  
Global Era ◽  
Professional Attitude ◽  
The North ◽  
North Sumatra

North Sumatra Office of education through the Directorate General of Teachers conducting the election of the head of the school is doing, with these activities the North sumatra Office of education hope school principals have success in education, so demanding to renew the social and professional attitude in managing education led. The election of the head of school is done to be able to improve quality and manage in school education so that it could be improved, so that it is able to answer the challenges of the global era-based excellence. The selection process should be free from the interests of religion, tribe or region. So that the final results of the election, do not cause harm to either party. But in pelaksanaanya there are some parties who feel aggrieved because of the lack of transparency of the assessment process and clear terms for the election of the head of school achievers. Resolve the problem then need to built a decision support system (SPK) which is able to provide the ability to solve problems with the condition of semi structured and unstructured. Use the perangkingan method, it is expected that it may facilitate in providing the principal election decision accomplished using VIKOR. The results obtained in this study is an alternative that has been dirangkingkan. Based on the results of the rank of produced output that is the names of the principal performer.Keywords: Head Of School Achievers, Decision Support System, VIKOR Method

Love and Jihad. Female Trajectories from North Caucasus to the Islamic State

2020 ◽  
Vol 7 (2) ◽  
pp. 123-151
Author(s):  
Denis Sokolov
Keyword(s):  
Muslim Women ◽  
Al Qaeda ◽  
The Internet ◽  
Islamic State ◽  
Armed Groups ◽  
North Caucasus ◽  
The Caucasus ◽  
The North ◽  
Caucasian Women

In the 2000s, Al-Qaeda, represented by the Caucasus Emirate, took over the first Chechen resistance, as well as local Islamist armed groups in Dagestan and other republics of the North Caucasus. However, a decade later, the Islamic State won the competition with Al-Qaeda, by including the involvement of women in its project. Hundreds of Russian-speaking Muslim women followed men to live by the rules of Islam. Some joined their husbands or children. Others travelled to the Islamic State in pursuit of love and romance with future husbands they had met on the internet. Based on exclusive interviews done with women detained in the Roj detention camp in the Kurdish territories in northeastern Syria near the Iraqi border, this article analyzes some of the trajectories that has pushed young North Caucasian women to the Syrian war theater in the name of love.

1830: van de Belgische protonatie naar de natiestaat (deel 1)

2007 ◽  
Vol 66 (3) ◽  
pp. 199-227
Author(s):  
Lode Wils
Keyword(s):  
French Revolution ◽  
Scientific Literature ◽  
Nation State ◽  
Final Phase ◽  
Nineteen Twenties ◽  
Parliamentary Debates ◽  
The North ◽  
Binding Factor ◽  
Southern Netherlands ◽  
The Creation

In dit eerste deel van zijn uiteenzetting poneert Lode Wils de door zijn bronnen onderbouwde stelling dat het ontstaan van de Belgische (natie)staat de feitelijke slotfase was van een passage van de protonatie(s) in de Zuidelijke Nederlanden doorheen de grote politiek-maatschappelijke en culturele mutaties na de Franse Revolutie. Een passage die tijdens de late twintiger jaren van de negentiende eeuw bovendien sterk gekruid werd door het Belgisch 'wij'-denken dat meer en meer het cement ging vormen in de parlementaire en buitenparlementaire contestatie tegen het Hollandse regime.Wils verbindt in zijn uiteenzetting zijn eigen onderzoek omtrent de "cruciale parlementaire debatten in de jaren 1827-1830" aan zijn lectuur van de wetenschappelijke literatuur die zowel in het Noorden als in het Zuiden werd gewijd aan die problematiek, in bijzonderheid de doctoraalstudie L’invention de la Belgique. Genèse d’un Etat-Nation. 1648-1830 van de UCL-historiograaf Sébastien Dubois. Betekenisvol is overigens de frase van Wils waarin hij stelt dat Dubois zich "na het doorworstelen van bijna 2000 archiefbundels, ergert aan de voorstelling alsof niet het koninkrijk, maar 'België' geschapen werd in 1830."________1830: from the Belgian pre-nation to the nation state [part I]In this first part of his discourse Lode Wils puts forward the thesis corroborated by his sources that the creation of the Belgian (nation)state was in fact the final phase of a transition from the pre-nation(s) of the Southern Netherlands through the major socio-political and cultural mutations after the French Revolution. During the late nineteen twenties this transition was particularly marked by the Belgian “we-thinking” that gradually came to be the binding factor in the parliamentary and extra-parliamentary protest against the Dutch regime.  In his argument Wils connects his own research into the “crucial parliamentary debates during the period of 1827-1830” to his reading of the scientific literature, which was dedicated to that issue both in the North and in the South, in particular to the doctoral dissertation by the UCL historiographer Sébastien Dubois L’invention de la Belgique. Genèse d’un Etat-Nation. 1648-1830  (The invention of Belgium. Genesis of a Nation State: 1648-1830). We note in particular Will’s remark that Dubois “after having waded through almost 2000 archival volumes is irritated by the conception that 1830 saw the creation not of the kingdom but of ‘Belgium’.”

scholarly journals FRONTIER, FORTIFICATION, AND FORESTATION: DEFENSIVE WOODLAND ON THE SONG–LIAO BORDER IN THE LONG ELEVENTH CENTURY

2018 ◽  
Vol 2 (2) ◽  
pp. 313-334
Author(s):  
Yuan Julian Chen
Keyword(s):  
Eleventh Century ◽  
Physical Distance ◽  
Capital City ◽  
The North ◽  
Northern Song ◽  
The Creation

ABSTRACTThis article examines the creation, preservation, and destruction of the defensive forest that the Northern Song built in Hebei along the Song–Liao border. Created as a landscape barrier against the Kitan attacks, this forest established the necessary strategic depth between the capital city and the northern frontline of the Song empire to compensate for Kaifeng's geographical vulnerability. While the Song government painstakingly maintained this forest throughout most of the dynasty, Liao troops, Hebei borderland residents, and many Song officials had nonetheless posed incessant challenges to this military forestation project. In 1122/23, at the onset of the war on the Liao to retrieve the Sixteen Prefectures, the Song army removed this borderland forest that blocked their northern expedition. The destruction of this defensive forest, which could have had thwarted attacks from the north, dismantled the strategic depth between Kaifeng and the Hebei borderland and henceforth presaged the fall of Kaifeng to the Jin, the Liao's successor, in a few years. I argue that this strategic depth was not only a physical distance, but also a diplomatic, sociopolitical, and military link that connected the ecology of the Song's northernmost periphery and the fate of the entire empire.

HIGHER ORDER CELLULAR AUTOMATA

2005 ◽  
Vol 08 (02n03) ◽  
pp. 169-192 ◽  
Author(s):  
NILS A. BAAS ◽  
TORBJØRN HELVIK
Keyword(s):  
Dynamical Systems ◽  
Cellular Automata ◽  
Level Structure ◽  
Higher Order ◽  
New Concepts ◽  
Multi Level

We introduce a class of dynamical systems called Higher Order Cellular Automata (HOCA). These are based on ordinary CA, but have a hierarchical, or multi-level, structure and/or dynamics. We present a detailed formalism for HOCA and illustrate the concepts through four examples. Throughout the article we emphasize the principles and ideas behind the construction of HOCA, such that these easily can be applied to other types of dynamical systems. The article also presents new concepts and ideas for describing and studying hierarchial dynamics in general.

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