Modernization of the society under the circumstances of the COVID-19 pandemic: global and local transformations
The paper studies how COVID-19 influenced the processes, related to the modernization of the social development. It presents the results of the domestic and foreign social studies, related to the conceptual consideration of the global and local social changes, caused by pandemics consequences. The study demonstrates how modernization processes are associated with the growing trends of deglobalization, strengthening of social inequality, weakening of the international relations, and also with the transformation of the former social structure and conventional forms of social interaction. The paper notes the contradictory nature of the influence of the post-COVID changes on the modernizing trends. On the one hand, new vectors to modernize a number of spheres of social life (systems of health care, education, government management, trade) were indicated, wide possibilities for digitalization and development of IT appeared, on the other hand – the isolationist and conformist intentions are intensified. An increased focus is put on individual and personal estimation of social modernization. The author, relying on empiric data of her own studies, analyzes the concept of “modern personality” by the American sociologist А. Inkeles, showing its efficiency under the circumstances of the quickly changing realities of the post-COVID society. The qualities of the “modern personality” (openness to changes, social responsibility) allow giving an adequate response to the new challenges and risks. It is assumed that the representatives of the generation of millennials and generation Z, who have a significant modernizing potential and have been formed under the circumstances of the specific “conditions of growing-up”, are one of the most adapted to consequences of the COVID-19 pandemic social groups in Russia and foreign countries.