scholarly journals The Effect of Doctor-Consumer Interaction on Social Media on Consumers� Health Behaviors: Cross-Sectional Study (Preprint)

2017 ◽  
Author(s):  
Tailai Wu ◽  
Zhaohua Deng ◽  
Zhanchun Feng ◽  
Darrell J Gaskin ◽  
Donglan Zhang ◽  
...  
Keyword(s):  
Social Media ◽  
Health Behaviors ◽  
Cognitive Theory ◽  
Partial Least Square ◽  
Least Square ◽  
Survey Method ◽  
Research Model ◽  
Measurement Instruments ◽  
Cross Sectional ◽  
Affective Interaction

BACKGROUND Both doctors and consumers have engaged in using social media for health purposes. Social media has changed traditional one-to-one communication between doctors and patients to many-to-many communication between doctors and consumers. However, little is known about the effect of doctor-consumer interaction on consumers’ health behaviors. OBJECTIVE The aim of this study was to investigate how doctor-consumer interaction in social media affects consumers’ health behaviors. METHODS On the basis of professional-client interaction theory and social cognitive theory, we propose that doctor-consumer interaction can be divided into instrumental interaction and affective interaction. These two types of interactions influence consumers’ health behaviors through declarative knowledge (DK), self-efficacy (SE), and outcome expectancy (OE). To validate our proposed research model, we employed the survey method and developed corresponding measurement instruments for constructs in our research model. A total of 352 valid answers were collected, and partial least square was performed to analyze the data. RESULTS Instrumental doctor-consumer interaction was found to influence consumers’ DK (t294=5.763, P<.001), SE (t294=4.891, P<.001), and OE (t294=7.554, P<.001) significantly, whereas affective doctor-consumer interaction also impacted consumers’ DK (t294=4.025, P<.001), SE (t294=4.775, P<.001), and OE (t294=4.855, P<.001). Meanwhile, consumers’ DK (t294=3.838, P<.001), SE (t294=3.824, P<.001), and OE (t294=2.985, P<.01) all significantly affected consumers’ health behaviors. Our mediation analysis showed that consumers’ DK, SE, and OE partially mediated the effect of instrumental interaction on health behaviors, whereas the three mediators fully mediated the effect of affective interaction on health behaviors. CONCLUSIONS Compared with many intentional intervention programs, doctor-consumer interaction can be treated as a natural cost-effective intervention to promote consumers’ health behaviors. Meanwhile, both instrumental and affective interaction should be highlighted for the best interaction results. DK, SE, and OE are working mechanisms of doctor-consumer interaction.

scholarly journals EXPLORING THE RELATIONSHIP BETWEEN PROCEDURAL JUSTICE AND INNOVATIVE WORK BEHAVIOR IN HOSPITALITY INDUSTRY

2019 ◽  
Vol 21 (1) ◽  
pp. 21-31 ◽  
Author(s):  
Noerchoidah Noerchoidah ◽  
Dhyah Harjanti
Keyword(s):  
Procedural Justice ◽  
Knowledge Sharing ◽  
Partial Least Square ◽  
Least Square ◽  
Work Behavior ◽  
Survey Method ◽  
Research Model ◽  
Innovative Work Behavior ◽  
Innovative Work ◽  
The Relationship

The purpose of this study is to examine the relationship between procedural justice, know­ledge sharing and innovative work behavior. The research model and hypothesis were developed from related literature. The data was collected through survey method on 297 supervisors of four and five star hotels in East Java, Indonesia. The obtained data from the questionnaire were tested with Partial Least Square (PLS) to investigate the research model. The results confirm that pro­cedural justice has positive impact on knowledge sharing. While the effect of knowledge sharing on innovative work behavior is another finding of this research. The implications of this study are discussed in the conclusions section of the study

scholarly journals Mediating Effect of Social Media Marketing Adoption Towards Business Performance: An Approach of Structural Equation Modelling Partial Least Square (SEM-PLS)

2020 ◽  
Vol 11 (5) ◽  
pp. 100
Author(s):  
Muhammad Faizal Samat ◽  
Mohd Nor Hakimin Yusoff ◽  
Mohammad Ismail ◽  
Nur Amalina Awang ◽  
Norazlan Anual
Keyword(s):  
Social Media ◽  
Structural Equation ◽  
Business Environment ◽  
Partial Least Square ◽  
Least Square ◽  
Mediating Effect ◽  
Competitive Intelligence ◽  
Social Media Marketing ◽  
Survey Method ◽  
Technological Support

Business environment in Malaysia has become more competitive due to the advancement of technology and globalisation including the small and medium enterprises (SMEs). SMEs have so long devised various marketing strategies in order to penetrate the online advertisement clutter alongside improving their performance. Past studies have shown that using ICT such as social media help to improve SMEs’ performance. The owner-managers themselves determine the adoption of social media in their marketing due to the process of information collection and analysis are highly relied on them. Most of the SMEs have their own websites but these are primarily used as an information tool only. Thus, this study investigated the mediating role of social media marketing adoption between technological support, organisational support, government support and competitive intelligence towards the performance of SME. The theoretical framework of this study is substantiated by Resource-based View (RBV) theory and supported by Technology, Environment and Organisation (TOE) framework. This study has been carried out in the East Coast region of Malaysia consisting of Kelantan, Terengganu and Pahang states and also employed a questionnaire survey method. From 1920 questionnaires distributed, 339 responses were returned and found usable for the final analysis using the structural equation model partial least square (SEM-PLS). The findings revealed that the adoption of social media marketing mediates the relationship between these technological, organisational, and government supports, the competitive intelligence, and SME performance. Finally, the study’s theoretical and practical implications as well as the limitations and directions for future research were provided and discussed.

scholarly journals Perception of Advertisements for Healthy Food on Social Media: Effect of Attitude on Consumers’ Response

2020 ◽  
Vol 17 (18) ◽  
pp. 6463
Author(s):  
Pedro Cuesta-Valiño ◽  
Pablo Gutiérrez Rodríguez ◽  
Estela Núñez-Barriopedro
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Representative Sample ◽  
Cross Sectional Study ◽  
Healthy Food ◽  
Partial Least Square ◽  
Least Square ◽  
Primary Data ◽  
Media Effect ◽  
Cross Sectional

The growing concern for health is currently a global trend, so promoting healthy products is an opportunity that companies can exploit to differentiate their products in highly competitive markets. The purpose of this research is to examine the antecedents of social media advertising value and their consequences for attitudes to healthy food and intentions to consume it, in a representative sample of Spanish consumers. The theory of Ducoffe’s advertising value model was used as a conceptual framework for the antecedents of attitudes based on utilitarian and hedonic values. To achieve this objective, a descriptive cross-sectional study was carried out based on primary data from a survey of a representative sample of the Spanish population with 2023 valid questionnaires. The Partial Least Square (PLS) method was applied to test the hypothesized relationships and predictive variables. The result of this research allows us to determine which variables influence the consumer’s response, as measured by intention, motivated by the consumer’s attitude to the value of healthy food, as influenced by the advertising value on social networks. Furthermore, the findings show that, for advertising healthy food on social networks to be valuable, it must be credible and richly informative.

scholarly journals ENVIRONMENTALLY SPECIFIC SERVANT LEADERSHIP AND EMPLOYEES’ PROENVIRONMENTAL BEHAVIOUR IN HOSPITALITY FIRMS IN SOUTH AFRICA

2021 ◽  
Vol 37 (3) ◽  
pp. 943-950
Author(s):  
Olawale FATOKI ◽  
Keyword(s):  
Servant Leadership ◽  
Structural Equation ◽  
Quantitative Research ◽  
Partial Least Square ◽  
Least Square ◽  
Mediating Effect ◽  
Survey Method ◽  
Cross Sectional Survey ◽  
Cross Sectional ◽  
Hospitality Firms

Leaders can influence the prosocial behaviour of employees through their behaviour and action. The study investigated the effect of environmentally specific servant leadership (ESSL) on employees’ voluntary pro-environmental behaviour (PEB) in hospitality firms. In addition, the study examined the mediating role of harmonious environmental passion (HEP) in the relationship between ESSL and PEB. The study adopted the quantitative research design and the cross-sectional survey method was adopted for data collection. The Partial Least Square Structural Equation Modelling (PLS SEM) with Smart-PLS 3.2.8 software was used for data analysis. The results indicated a significant positive relationship between ESSL and employees’ PEB. The mediating effect of HEP is significant. Theoretical, empirical and managerial implications are discussed.

scholarly journals Exploring the Relationship Between Personality Factors and Workplace Deviant Behavior Among Pekanbaru City Civil Servants

Performance ◽  
2017 ◽  
Vol 24 (1) ◽  
pp. 1 ◽  
Author(s):  
Dwi Hastuti
Keyword(s):  
Deviant Behavior ◽  
Partial Least Square ◽  
Workplace Deviance ◽  
Civil Servants ◽  
Least Square ◽  
Survey Method ◽  
Personality Factors ◽  
Cross Sectional Survey ◽  
Cross Sectional ◽  
Employee Recruitment

This study investigated personality factors as predictors of workplace deviance behavior among civil servants in Pekanbaru, Indonesia. Using cross-sectional survey method, data were conducted to 263 civil servants from various departments and Agencies in Pekanbaru by using questionnaires. The instrument for data collection includes the Big Five Inventory (BFI) and the Workplace Deviance Scale. The hypothesis was used multiple regression with data analyzed by using Partial Least Square (PLS). The results revealed that there were a significant influence personality factors to workplace deviance behavior. The independently, extraversion and conscientiousness have negative significant to workplace deviance behavior and neuroticism and openness to experience have positive significant to workplace deviance behavior but not agreeableness significantly. This study recommended that the importance of taking personality traits into consideration during employee recruitment processes to minimize workplace deviant behavior.  

scholarly journals Predictors of Patients’ Intention to Interact With Doctors in Web-Based Health Communities in China: Cross-Sectional Study

10.2196/13693 ◽  
2019 ◽  
Vol 21 (6) ◽  
pp. e13693
Author(s):  
Tailai Wu ◽  
Zhaohua Deng ◽  
Zhuo Chen ◽  
Donglan Zhang ◽  
Ruoxi Wang ◽  
...  
Keyword(s):  
Physical Health ◽  
Health Facilities ◽  
Ease Of Use ◽  
Partial Least Square ◽  
Least Square ◽  
Survey Method ◽  
Measurement Instruments ◽  
Web Based ◽  
Patient Interaction ◽  
Health Communities

Background Web-based health communities provide opportunities for doctors and patients to interact with each other and change the traditional communication mode between doctors and patients. However, little is known about the predictors of patients’ intention to interact with doctors in Web-based health communities in China. Objective The purpose of this study was to investigate what are the predictors of patients’ intention to interact with doctors in Web-based health communities in China. Methods On the basis of two-factor theory and service convenience theory, we propose that the attributes of Web-based health communities including ease of use and perceived synchronicity influence patients’ intention to interact through convenience of Web-based health communities, whereas the attributes of physical health facilities such as inaccessibility and discontinuity affect patients’ intention to interact through inconvenience of physical health facilities. We employed the survey method to validate our hypothesized relationships. Through developing the measurement instruments, we collected 334 valid answers from Web health community users and utilized partial least square to analyze the data. Results Ease of use (t311=2.924, P=.004) and perceived synchronicity (t311=2.353, P=.019) were found to influence convenience of Web-based health communities significantly, whereas inaccessibility (t311=3.189, P=.002) and discontinuity (t311=3.149, P=.002) were found to impact inconvenience of physical health facilities significantly. Meanwhile, both convenience of Web-based health communities (t311=2.353, P=.019) and inconvenience of physical health facilities (t311=2.787, P=.006) were found to affect patients’ intention to interact with doctors in Web-based health communities significantly. Therefore, all the proposed hypotheses were supported. Conclusions Through including factors from both Web-based health communities and physical health facilities, we can understand patients’ intention to interact comprehensively. This study not only contributes to literature of doctor-patient interaction and Web-based health platforms but also provides implications to promote doctor-patient interaction online and offline.

The Effect of Brand Page Commitment, Brand Awareness, Electronic Word Of Mouth and Brand Image on Purchase Intention of Xiaomi Smartphone on Social Media in Indonesia

2021 ◽  
Vol 12 (1) ◽  
pp. 121-121
Author(s):  
Nora Andira Brabo ◽  
Andri Irmawan Karif ◽  
Setyani Dwi Lestari ◽  
Agus Sriyanto
Keyword(s):  
Social Media ◽  
Purchase Intention ◽  
Word Of Mouth ◽  
Brand Image ◽  
Partial Least Square ◽  
Least Square ◽  
Brand Awareness ◽  
Survey Method ◽  
Social Media Platform ◽  
Media Platform

Brand Xiaomi launched its first smartphone in 2011 and in 2019, Xiaomi become the 4th largest smartphone manufacturer in the world. This extraordinary achievement has brought questions how their product marketed and promoted and how consumers are persuaded to buy their product. This study aims to analyze factors that influence consumers purchase intention on Xiaomi smartphone. Context of analysis in this study is social media platform, namely Xiaomi official fan page in Facebook, Twitter and Instagram in Indonesia. Survey method is conducted and respondents were chosen by using non-probability sampling with convenience technique. Data were analyzed using Structure Equation Model (SEM) with smart PLS (Partial Least Square) software version 3. The result shows that Brand Page Commitment, Brand Awareness, Electronic WOM, and Brand Image have significant positive influence on purchase intention for Xiaomi smartphone. Brand Page Commitment of Xiaomi social media has an impact on eWOM, brand image and also consumer purchase intention. Creative content are needed to keep customers engagement and commitment to the Xiaomi social media platform, such as photo competition with Xiaomi camera. Social media allow consumers to post user-generated content (such as, online comments, product reviews), thus allow consumers spread the word-of mouth about the product digitally. Social media also allow company has conversations with consumers responding to those who reach out to Xiaomi Brand page through commenting or messaging. Through Brand Page, company can execute social media strategy, and if done correctly it will increase Xiaomi brand image and purchase of this product. Keywords: Brand Page Commitment, Brand Awareness, Electronic WOM, Brand Image, Purchase Intention

The Effect of Brand Page Commitment, Brand Awareness, Electronic Word Of Mouth and Brand Image on Purchase Intention of Xiaomi Smartphone on Social Media

2021 ◽  
Vol 6 (4) ◽  
pp. 235-244
Author(s):  
Nora Andira Brabo ◽  
Andri Irmawan Karif ◽  
Setyani Dwi Lestari ◽  
Agus Sriyanto
Keyword(s):  
Social Media ◽  
Purchase Intention ◽  
Word Of Mouth ◽  
Brand Image ◽  
Positive Influence ◽  
Partial Least Square ◽  
Least Square ◽  
Brand Awareness ◽  
Survey Method ◽  
Product Reviews

Objective - Brand Xiaomi launched its first smartphone in 2011 and in 2019, Xiaomi become the 4th largest smartphone manufacturer in the world. This extraordinary achievement has brought questions about how their product is marketed and promoted and how consumers are persuaded to buy their products. This study aims to analyze factors that influence consumers purchase intentions in relation to Xiaomi smartphones. The context of the analysis in this study is social media platform, namely Xiaomi official fan page in Facebook, Twitter and Instagram in Indonesia. Methodology/Technique - A survey method is conducted and the respondents were chosen using non-probability sampling with convenience technique. Data wasanalyzed using Structure Equation Model (SEM) with smart PLS (Partial Least Square) software version. Findings - The results show that Brand Page Commitment, Brand Awareness, Electronic WOM, and Brand Image have a significant positive influence on purchase intention for Xiaomi smartphones.Brand Page Commitment of Xiaomi social media has an impact on eWOM, brand image and also consumer purchase intention. Creative content isneeded to keep customers engaged and committed to the Xiaomi social media platforms, such as photo competitions with Xiaomi cameras. Social media allows consumers to post user-generated content (such as online comments, product reviews), thus allow consumers spread the word-of mouth about the product digitally. Novelty - Social media also allowscompanies to have conversations with consumers responding to those who reach out to Xiaomi Brand page through commenting or messaging. Through their Brand Page, a company can execute social media strategies and, if done correctly, it will increase Xiaomi brand image and sales. Type of Paper - Empirical Keywords: Brand Page Commitment; Brand Awareness; Electronic WOM; Brand Image; Purchase Intention JEL Classification: M30, M39.

An empirical study of biological scientists’ article sharing through ResearchGate

2018 ◽  
Vol 70 (5) ◽  
pp. 458-480 ◽  
Author(s):  
Youngseek Kim
Keyword(s):  
Academic Culture ◽  
Partial Least Square ◽  
Least Square ◽  
Control Beliefs ◽  
Equation Modeling ◽  
Survey Method ◽  
Control Belief ◽  
Research Model ◽  
Content Type ◽  
And Control

Purpose The purpose of this paper is to investigate how attitudinal, normative and control beliefs influence scientists’ article sharing through ResearchGate. Design/methodology/approach A survey method was employed to examine a research model of scientists’ article sharing through ResearchGate. A total of 264 survey responses from biological scientists in the USA were used to evaluate the research model by using partial least square based structural equation modeling. Findings The results showed that scientists’ attitudinal beliefs (i.e. perceived relationship, reputation and risk), normative beliefs (i.e. subjective norm, perceived academic culture and community norm of article sharing) and control belief (i.e. perceived ease of use) all significantly affect their attitudes toward article sharing and article sharing intentions through ResearchGate. Research limitations/implications The theory of planned behavior (TPB) was used to develop the research model, and the specific research constructs from prior literature were incorporated in the model. The TPB and related research constructs nicely explained biological scientists’ article sharing through ResearchGate. Practical implications This study suggests that academic libraries can better promote their scientists’ article sharing through digital platforms such as institutional repositories as well as scholarly social media. This can be achieved by emphasizing its benefits, including potential relationships or collaborations, positive academic reputation and community norms of article sharing, and by decreasing scientists’ concerns about copyright infringements and effort expectancy involved in article sharing. Originality/value As one of the initial studies in scientists’ article sharing through ResearchGate, this study provides a holistic picture of how attitudinal, normative and control beliefs all affect scientists’ article sharing through ResearchGate.

scholarly journals Predictors of COVID-19 Preventive Behavior Adoption Intention in Malaysia

2021 ◽  
Vol 12 ◽  
Author(s):  
Norazryana Mat Dawi ◽  
Hamidreza Namazi ◽  
Petra Maresova
Keyword(s):  
Social Media ◽  
Online Survey ◽  
Reasoned Action ◽  
Partial Least Square ◽  
Least Square ◽  
Preventive Behavior ◽  
Government Information ◽  
Cross Sectional ◽  
Digital Platforms ◽  
Intention To Adopt

Preventive behavior adoption is the key to reduce the possibility of getting COVID-19 infection. This paper aims to examine the determinants of intention to adopt preventive behavior by incorporating perception of e-government information and services and perception of social media into the theory of reasoned action. A cross-sectional online survey was carried out among Malaysian residents. Four hundred four valid responses were obtained and used for data analysis. A partial least-square-based path analysis revealed direct effects of attitude and subjective norm in predicting intention to adopt preventive behavior. In addition, perception of e-government information and services and perception of social media were found to be significant predictors of attitude toward preventive behavior. The findings highlight the importance of digital platforms in improving people’s attitudes toward preventive behavior and in turn contain the spread of the infectious disease.

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