scholarly journals Predictors of COVID-19 Preventive Behavior Adoption Intention in Malaysia

2021 ◽  
Vol 12 ◽  
Author(s):  
Norazryana Mat Dawi ◽  
Hamidreza Namazi ◽  
Petra Maresova
Keyword(s):  
Social Media ◽  
Online Survey ◽  
Reasoned Action ◽  
Partial Least Square ◽  
Least Square ◽  
Preventive Behavior ◽  
Government Information ◽  
Cross Sectional ◽  
Digital Platforms ◽  
Intention To Adopt

Preventive behavior adoption is the key to reduce the possibility of getting COVID-19 infection. This paper aims to examine the determinants of intention to adopt preventive behavior by incorporating perception of e-government information and services and perception of social media into the theory of reasoned action. A cross-sectional online survey was carried out among Malaysian residents. Four hundred four valid responses were obtained and used for data analysis. A partial least-square-based path analysis revealed direct effects of attitude and subjective norm in predicting intention to adopt preventive behavior. In addition, perception of e-government information and services and perception of social media were found to be significant predictors of attitude toward preventive behavior. The findings highlight the importance of digital platforms in improving people’s attitudes toward preventive behavior and in turn contain the spread of the infectious disease.

scholarly journals Perception of Advertisements for Healthy Food on Social Media: Effect of Attitude on Consumers’ Response

2020 ◽  
Vol 17 (18) ◽  
pp. 6463
Author(s):  
Pedro Cuesta-Valiño ◽  
Pablo Gutiérrez Rodríguez ◽  
Estela Núñez-Barriopedro
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Representative Sample ◽  
Cross Sectional Study ◽  
Healthy Food ◽  
Partial Least Square ◽  
Least Square ◽  
Primary Data ◽  
Media Effect ◽  
Cross Sectional

The growing concern for health is currently a global trend, so promoting healthy products is an opportunity that companies can exploit to differentiate their products in highly competitive markets. The purpose of this research is to examine the antecedents of social media advertising value and their consequences for attitudes to healthy food and intentions to consume it, in a representative sample of Spanish consumers. The theory of Ducoffe’s advertising value model was used as a conceptual framework for the antecedents of attitudes based on utilitarian and hedonic values. To achieve this objective, a descriptive cross-sectional study was carried out based on primary data from a survey of a representative sample of the Spanish population with 2023 valid questionnaires. The Partial Least Square (PLS) method was applied to test the hypothesized relationships and predictive variables. The result of this research allows us to determine which variables influence the consumer’s response, as measured by intention, motivated by the consumer’s attitude to the value of healthy food, as influenced by the advertising value on social networks. Furthermore, the findings show that, for advertising healthy food on social networks to be valuable, it must be credible and richly informative.

scholarly journals Impact of Online Information on Self-Isolation Intention During the COVID-19 Pandemic: Cross-Sectional Study

10.2196/19128 ◽  
2020 ◽  
Vol 22 (5) ◽  
pp. e19128 ◽  
Author(s):  
Ali Farooq ◽  
Samuli Laato ◽  
A K M Najmul Islam
Keyword(s):  
Social Media ◽  
Online Survey ◽  
Information Overload ◽  
Information Source ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Online Information ◽  
Living Situation ◽  
The Impact

Background During the coronavirus disease (COVID-19) pandemic, governments issued movement restrictions and placed areas into quarantine to combat the spread of the disease. In addition, individuals were encouraged to adopt personal health measures such as social isolation. Information regarding the disease and recommended avoidance measures were distributed through a variety of channels including social media, news websites, and emails. Previous research suggests that the vast amount of available information can be confusing, potentially resulting in overconcern and information overload. Objective This study investigates the impact of online information on the individual-level intention to voluntarily self-isolate during the pandemic. Using the protection-motivation theory as a framework, we propose a model outlining the effects of cyberchondria and information overload on individuals’ perceptions and motivations. Methods To test the proposed model, we collected data with an online survey (N=225) and analyzed it using partial least square-structural equation modeling. The effects of social media and living situation were tested through multigroup analysis. Results Cyberchondria and information overload had a significant impact on individuals’ threat and coping perceptions, and through them on self-isolation intention. Among the appraisal constructs, perceived severity (P=.002) and self-efficacy (P=.003) positively impacted self-isolation intention, while response cost (P<.001) affected the intention negatively. Cyberchondria (P=.003) and information overload (P=.003) indirectly affected self-isolation intention through the aforementioned perceptions. Using social media as an information source increased both cyberchondria and information overload. No differences in perceptions were found between people living alone and those living with their families. Conclusions During COVID-19, frequent use of social media contributed to information overload and overconcern among individuals. To boost individuals’ motivation to adopt preventive measures such as self-isolation, actions should focus on lowering individuals’ perceived response costs in addition to informing them about the severity of the situation.

scholarly journals The Effect of Doctor-Consumer Interaction on Social Media on Consumers� Health Behaviors: Cross-Sectional Study (Preprint)

2017 ◽  
Author(s):  
Tailai Wu ◽  
Zhaohua Deng ◽  
Zhanchun Feng ◽  
Darrell J Gaskin ◽  
Donglan Zhang ◽  
...  
Keyword(s):  
Social Media ◽  
Health Behaviors ◽  
Cognitive Theory ◽  
Partial Least Square ◽  
Least Square ◽  
Survey Method ◽  
Research Model ◽  
Measurement Instruments ◽  
Cross Sectional ◽  
Affective Interaction

BACKGROUND Both doctors and consumers have engaged in using social media for health purposes. Social media has changed traditional one-to-one communication between doctors and patients to many-to-many communication between doctors and consumers. However, little is known about the effect of doctor-consumer interaction on consumers’ health behaviors. OBJECTIVE The aim of this study was to investigate how doctor-consumer interaction in social media affects consumers’ health behaviors. METHODS On the basis of professional-client interaction theory and social cognitive theory, we propose that doctor-consumer interaction can be divided into instrumental interaction and affective interaction. These two types of interactions influence consumers’ health behaviors through declarative knowledge (DK), self-efficacy (SE), and outcome expectancy (OE). To validate our proposed research model, we employed the survey method and developed corresponding measurement instruments for constructs in our research model. A total of 352 valid answers were collected, and partial least square was performed to analyze the data. RESULTS Instrumental doctor-consumer interaction was found to influence consumers’ DK (t294=5.763, P<.001), SE (t294=4.891, P<.001), and OE (t294=7.554, P<.001) significantly, whereas affective doctor-consumer interaction also impacted consumers’ DK (t294=4.025, P<.001), SE (t294=4.775, P<.001), and OE (t294=4.855, P<.001). Meanwhile, consumers’ DK (t294=3.838, P<.001), SE (t294=3.824, P<.001), and OE (t294=2.985, P<.01) all significantly affected consumers’ health behaviors. Our mediation analysis showed that consumers’ DK, SE, and OE partially mediated the effect of instrumental interaction on health behaviors, whereas the three mediators fully mediated the effect of affective interaction on health behaviors. CONCLUSIONS Compared with many intentional intervention programs, doctor-consumer interaction can be treated as a natural cost-effective intervention to promote consumers’ health behaviors. Meanwhile, both instrumental and affective interaction should be highlighted for the best interaction results. DK, SE, and OE are working mechanisms of doctor-consumer interaction.

scholarly journals Impact of Online Information on Self-Isolation Intention During the COVID-19 Pandemic: Cross-Sectional Study (Preprint)

2020 ◽  
Author(s):  
Ali Farooq ◽  
Samuli Laato ◽  
A K M Najmul Islam
Keyword(s):  
Social Media ◽  
Online Survey ◽  
Information Overload ◽  
Information Source ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Online Information ◽  
Living Situation ◽  
The Impact

BACKGROUND During the coronavirus disease (COVID-19) pandemic, governments issued movement restrictions and placed areas into quarantine to combat the spread of the disease. In addition, individuals were encouraged to adopt personal health measures such as social isolation. Information regarding the disease and recommended avoidance measures were distributed through a variety of channels including social media, news websites, and emails. Previous research suggests that the vast amount of available information can be confusing, potentially resulting in overconcern and information overload. OBJECTIVE This study investigates the impact of online information on the individual-level intention to voluntarily self-isolate during the pandemic. Using the protection-motivation theory as a framework, we propose a model outlining the effects of cyberchondria and information overload on individuals’ perceptions and motivations. METHODS To test the proposed model, we collected data with an online survey (N=225) and analyzed it using partial least square-structural equation modeling. The effects of social media and living situation were tested through multigroup analysis. RESULTS Cyberchondria and information overload had a significant impact on individuals’ threat and coping perceptions, and through them on self-isolation intention. Among the appraisal constructs, perceived severity (<i>P</i>=.002) and self-efficacy (<i>P</i>=.003) positively impacted self-isolation intention, while response cost (<i>P</i>&lt;.001) affected the intention negatively. Cyberchondria (<i>P</i>=.003) and information overload (<i>P</i>=.003) indirectly affected self-isolation intention through the aforementioned perceptions. Using social media as an information source increased both cyberchondria and information overload. No differences in perceptions were found between people living alone and those living with their families. CONCLUSIONS During COVID-19, frequent use of social media contributed to information overload and overconcern among individuals. To boost individuals’ motivation to adopt preventive measures such as self-isolation, actions should focus on lowering individuals’ perceived response costs in addition to informing them about the severity of the situation.

scholarly journals Social Media Activity dan Customer Experience dalam Membentuk Relationship Quality

2021 ◽  
Vol 4 (2) ◽  
pp. 480-490
Author(s):  
Barbara Suha ◽  
Kurnia
Keyword(s):  
Social Media ◽  
Public Relations ◽  
Relationship Quality ◽  
Online Survey ◽  
Customer Experience ◽  
Service Industries ◽  
Partial Least Square ◽  
Least Square ◽  
Insurance Companies ◽  
Study Approach

Social media activities and positive user experiences are very important for Public Relations (PR) strategy in three aspects, namely as a media for presentation, communication, and improving PR performance, where social media activities that can be in line with users' positive experiences will be able to function to show organizational identity, create communication, direct decision making and improve the organization's mutual relationship strategy with its publics. This study aims to understand the relationship between social media activity and customer experience in establishing relationship quality which is implemented in specific insurance companies through a study approach at PT Asuransi Jiwa Astra, which was later known as Astra Life. This research method uses a quantitative approach using the positivism paradigm. The research population is Astra Life's active customers and 100 respondents are assigned as a representative sample. Data were collected through an online survey and analyzed using the Partial Least Square (PLS) method. The results of the study indicate that Social Media Activity and Customer Experience have a positive effect in shaping Relationship Quality. The results of this study also show that Social Media Activity and Customer Experience are very strong in explaining the success of Astra Life's PR Relationship Quality strategy approach with customers so that further research can also identify Social Media Activity and Customer Experience approaches in building Relationship Quality in similar service industries in order to obtain findings. the benefits of research in the field of communication Public Relations are more diverse.

Non-Probabilistic Approach to e-Banking Adoption: The Moderating Impact of Trialability

2021 ◽  
pp. 0258042X2110542
Author(s):  
Frederick Pobee
Keyword(s):  
Developing Country ◽  
Structural Equation ◽  
Online Survey ◽  
Probabilistic Approach ◽  
Partial Least Square ◽  
Least Square ◽  
Behavioural Intention ◽  
Cross Sectional ◽  
Actual Use ◽  
The Relationship

The purpose of this study is to assess the factors influencing the adoption of e-banking in a developing country and to explore the moderating effects of trialability on the relationship between behavioural intention and the actual use of e-banking services. The study has employed the convenience and cross-sectional data collection approach in three of the 16 regions in Ghana. Data was collected from 568 respondents through an online survey. The Partial Least Square-Structural Equation Modelling (PLS-SEM) was used to analyse the data. The findings indicate that performance expectancy, effort expectancy, social influence and facilitating conditions positively and significantly influence the intention to adopt e-banking. The structural path analysis also showed that trialability positively and significantly moderates the relationship between behavioural intention and actual use of e-banking platforms. This research fills the existing gap in the e-banking literature by integrating trialability into the Unified Theory of Acceptance and Use of Technology (UTAUT) model to assess its moderating impact on the relationship between behavioural intention and actual e-banking adoption in a developing country.

Consumers’ attitudes, perceived risks and perceived benefits towards repurchase intention of food truck products

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Zeyen Loh ◽  
Siti Hasnah Hassan
Keyword(s):  
Developing Countries ◽  
Perceived Risk ◽  
Online Survey ◽  
Partial Least Square ◽  
Least Square ◽  
Perceived Benefits ◽  
Repurchase Intention ◽  
Cross Sectional ◽  
Content Type ◽  
Perceived Risks

PurposeThis study aims to determine the repurchase intention of food truck products based on perceived risks and perceived benefits by consumers within the context of Malaysia. Recently, the food truck industry has been expanding as customers begin to explore alternatives for food convenience. However, there are not many studies carried out on this topic, especially in Asian countries. This study will fill the gaps on the factors that affect repurchase intention, especially perceived risks and perceived benefits of food trucks products.Design/methodology/approachA cross-sectional online survey was conducted through Facebook Messenger and WhatsApp on consumers with prior experience in buying food truck products. The partial least square (PLS) modelling using the SmartPLS software was employed to analyse the data.FindingsThe results from 294 food truck consumers showed that perceived benefit, food safety, attitude and subjective norm significantly influence food truck products' repurchase intention. On the other hand, perceived risk towards the environment and perceived behavioural control do not substantially affect food truck products' repurchase intention.Research limitations/implicationsThe data collected were related only to the food trucker's customer that operates in Malaysia. Thus, the results might be only applicable to similar other Asian or developing countries.Practical implicationsThe results provided some managerial indicators to improve the level of business efficiency among food truck operators. Besides, marketers and policymakers can develop effective strategies and policies based on this study to develop this industry further.Originality/valueThe study gives a fresh overview of how the food truck business can improve its services in developing countries. The results offer a competitive advantage and how to strengthen customer retention that can improve business performance.

scholarly journals The Dark Side of Mobile Learning via Social Media: How Bad Can It Get?

2021 ◽  
Author(s):  
Xiu-Kin Loh ◽  
Voon-Hsien Lee ◽  
Xiu-Ming Loh ◽  
Garry Wei-Han Tan ◽  
Keng-Boon Ooi ◽  
...  
Keyword(s):  
Social Media ◽  
University Students ◽  
Mobile Learning ◽  
Structural Equation ◽  
Teaching And Learning ◽  
Online Survey ◽  
Partial Least Square ◽  
Least Square ◽  
Dark Side ◽  
Intention To Use

AbstractAs the COVID-19 pandemic continues to spread at an unprecedented rate, many universities around the world halted physical forms of teaching and learning to stop the spread of the virus. As a result, many university students were forced to utilize online learning through channels such as mobile social media. Due to the novelty of this situation, there are many unknowns particularly with the negative influences of mobile learning via social media on university students. Thus, this study looks to examine this subject matter from the perspective of the stimulus–organism–response theory. The uniquely developed research model included four stimuli (i.e., social overload, information overload, life invasion, and privacy invasion), two organisms (i.e., technostress and exhaustion) as well as a response in terms of reduced intention to use mobile learning via social media. The responses were collected from 384 university students via an online survey and analyzed with the Partial-Least-Square-Structural-Equation-Modelling. It was found that the antecedents for both technostress and exhaustion were able to account for more than half of their respective variances. Furthermore, technostress and exhaustion were significant facilitators of the students’ reduced intention to use mobile learning via social media. In addition to the practical insights for stakeholders in the education industry, this study also posited several theoretical implications for researchers.

scholarly journals THE DETERMINANTS OF PURCHASE INTENTION ON COUNTERFEIT SPORTSWEAR

2017 ◽  
pp. 13-26
Author(s):  
Eugene Aw Cheng Xi ◽  
Kenny Teoh Guan Cheng
Keyword(s):  
Purchase Intention ◽  
Structural Equation ◽  
Reasoned Action ◽  
Cross Sectional Study ◽  
Subjective Norms ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Sectional Study ◽  
Cross Sectional

This study looks into the determinants of purchase intention on counterfeit sportswear based on Theory of Reasoned Action. This is a cross-sectional study and purposive sampling was applied. Survey data was collected from 200 respondents aged below 30. Using Partial Least Square Structural Equation Modeling (PLS-SEM), result indicated that attitude influences purchase intention on counterfeit sportswear, where attitude is predetermined by materialism and subjective norms but not integrity. Creating an environment which disfavor the attitude towards counterfeits is important in curbing counterfeits consumption issue.

Kualitas, Kepuasan, Perawat KUALITAS KEHIDUPAN KERJA DAN KEPUASAN KERJA PERAWAT DI RUMAH SAKIT

2018 ◽  
Vol 2 (2) ◽  
pp. 57-62
Author(s):  
Ike Nesdia Rahmawati
Keyword(s):  
Random Sampling ◽  
Simple Random Sampling ◽  
Partial Least Square ◽  
Least Square ◽  
Cross Sectional

Abstrak Kualitas kehidupan kerja dan kepuasan kerja perawat telah diketahui dapat mempengaruhi turnover pada tenaga kesehatan. Informasi tentang hubungan kualitas kerja dan kepuasan kerja pada perawat masih sangat minimal. Tujuan dari penelitian ini adalah untuk menganalisis hubungan antara kualitas kehidupan kerja dan kepuasan kerja perawat. Penelitian ini menggunakan disain penelitian survey ekspanatif dengan pendekatan cross sectional. Data didapatkan dari 32 perawat melalui simple random sampling dan dianalisis menggunakan partial least square (PLS). Hasil penelitian menunjukkan ada hubungan antara kualitas kehidupan kerja dan kepuasan kerja perawat. Meningkatkan kualitas kehidupan kerja perawat dapat menjadi strategi untuk meningkatkan kepuasan kerja perawat.   Kata Kunci: Kualitas, Kepuasan Kerja, Manajemen, Keperawatan

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