scholarly journals Perceived Impact of Ideal Thin Models in TV Advertisement and Behavioral Intention: a Case Study of China National Undergraduate Students in Malaysia

2021 ◽  
Vol 23 (2) ◽  
pp. 93-114
Author(s):  
Ruolan Deng
Keyword(s):  
Body Image ◽  
Undergraduate Students ◽  
Chinese Culture ◽  
Mainland China ◽  
Body Image Disturbance ◽  
Mainland Chinese ◽  
Third Person Effect ◽  
Effect Theory ◽  
Third Person ◽  
Perceived Impact

Globally, the influx of Western mass media in non-Western societies has coexisted with the beauty standard of the thin ideal. Therefore, body-image disturbance becomes an emerging issue in Chinese culture as well. Using surveys, this research investigated the perceptual discrepancy between the perceived impact of idealized thin models on self and on others according to the third-person effect theory among mainland Chinese overseas undergraduate female students in Malaysia. It found that respondents perceived that the thin models in TV advertisements exerted a greater impact on others than on themselves. The role of social difference and gender was demonstrated in determining the size of the perceptual gap. This perceptual gap could lead to dieting, excessive exercising, and the likelihood of liposuction undertaking as well as body dissatisfaction. Theoretically, it expands third-person effect theory in body image field in mainland China context. It also gives practical implications to solve body image disturbance among Chinese females.

The many faces of suzhi in the Chinese organization and society

2014 ◽  
Vol 5 (1) ◽  
pp. 51-61 ◽  
Author(s):  
Sean Upton-McLaughlin
Keyword(s):  
Chinese Culture ◽  
Mainland China ◽  
Future Research ◽  
Chinese Society ◽  
Content Type ◽  
Mainland Chinese ◽  
Foreign Companies ◽  
Expatriate Managers ◽  
The Many ◽  
Practical Implications

Purpose – The purpose of this paper was to explore the Chinese concept of suzhi and how it relates to behavioral standards within mainland Chinese society and the workplace. The article provides a general discussion of suzhi and its inherent elements to act as a foundation for the education of expatriate managers and executives and for future research by Chinese human resource management (HRM) scholars. Design/methodology/approach – This paper draws on the author's first-hand experience and observations from five years of living and working abroad in mainland China with Chinese companies and executives. Findings – The concept of suzhi in China is a reflection of multiple behavioral standards throughout China. And while suzhi's roots are in ancient Chinese culture and Confucianism, it is also subject to influence and change. Practical implications – The paper may serve as a foundation both for expatriate managers seeking to improve HRM practices in foreign companies in China and future scholars who wish to conduct further research on suzhi and Chinese behavioral standards as they can be applied to the workplace. Originality/value – This is an attempt to enlighten expatriate managers and executives in China on the concept of suzhi and its implication for HRM in China.

Body Image Distortion Following Social Rejection or Acceptance Cues

2019 ◽  
Vol 38 (5) ◽  
pp. 395-408 ◽  
Author(s):  
Wenting Mu ◽  
Michelle Schoenleber ◽  
Ariana Castro Leon ◽  
Howard Berenbaum
Keyword(s):  
Body Image ◽  
Undergraduate Students ◽  
Body Satisfaction ◽  
Social Rejection ◽  
Body Image Disturbance ◽  
Virtual Image ◽  
Conditioning Procedure ◽  
Women's Body Image ◽  
Acceptance Condition ◽  
State Negative Affect

Introduction: Body image has been shown to be subject to explicit, body-related feedback influences, yet little attention has been paid to subtle feedback about overall social acceptability. The current study tested competing hypotheses regarding women's body image after being primed with cued social rejection or acceptance. Whereas sociometer theory predicts that women will perceive their bodies more negatively following a social rejection prime, self-enhancement theory predicts the opposite. Method: A total of 105 female undergraduate students underwent a conditioning procedure in which distinctive tones were paired with signs of social rejection or acceptance. After this, body distortion (measured by a participant-adjusted virtual image), self-reported body satisfaction and affect were measured, while one of the tones sounded repeatedly in the background. Results: Compared with the acceptance condition, rejection condition participants reported greater state negative affect, F(1, 103) = 4.41, p = .04, greater state positive affect, F(1, 103) = 5.52, p = .02, and perceived their bodies as being smaller, F(1, 103) = 6.53, p = .01, consistent with the expectations of self-enhancement theory. Discussion: Implications of these findings are discussed regarding improved understanding of body image disturbance as well as development of novel clinical treatments.

Diasporic literature

2011 ◽  
Vol 21 (2) ◽  
pp. 309-318
Author(s):  
Melissa Lam
Keyword(s):  
Chinese Culture ◽  
English Language ◽  
Mainland China ◽  
The United States ◽  
Mainland Chinese ◽  
Asian Diaspora ◽  
Diasporic Literature ◽  
Ha Jin ◽  
The 1960S ◽  
Historical Movement

Only since the 1960s has the Asian Diaspora been studied as a historical movement greatly impacting the United States — affecting not only socio-historical cultural trends and geographic ethnography, but also culturally redefining major areas of Western history and culture. This paper explores the reverse impact of the Asian America Diaspora on Mainland China or the Chinese Motherland. Mainland Chinese writers Ha Jin and Yiyun Li have left China and today teach in major American universities and reside in America. However, the fiction of both authors explores themes and landscapes that remain immersed in Mainland Chinese culture, traditions and environment. Both authors explore the themes of “cultural collisions” between East and West, choosing to write in their adopted English language instead of their mother Putonghua tongue. Central to this paper is the idea that ethnicity and race are socially and historically constructed as well as contested, reclaimed and redefined

scholarly journals FACTOR VALIDITY OF THE ATHLETIC IDENTITY MEASUREMENT SCALE IN A MAINLAND CHINESE SAMPLE

2021 ◽  
Vol 27 (1) ◽  
pp. 90-93
Author(s):  
Meng Zhang ◽  
Bin Shao
Keyword(s):  
Chinese Culture ◽  
Factor Model ◽  
Mainland China ◽  
Athletic Identity ◽  
Model Fit ◽  
Measurement Scale ◽  
Level Of Evidence ◽  
Confirmatory Factor Analyses ◽  
Chinese Sample ◽  
Mainland Chinese

ABSTRACT Introduction The Athletic Identity Measurement Scale (AIMS) is a multi-dimensional instrument for measuring athletic identity and has been validated in different cultural samples around the world, except in mainland China. Objective This study aimed to test the validity of the mainland Chinese version of AIMS. Methods The sample consisted of 205 athletes, including 150 student athletes and 55 retired athletes. Validation of the factor structure and internal consistency was tested by performing confirmatory factor analyses and calculating Cronbach’s alpha on eight different models proposed in the literature. Results The results indicated that the 7-item 2-factor model fit best in retired athlete samples, while the 7-item 3-factor model fit best in student athlete samples, according to stringent fitting criteria. Conclusion Based on the data analysis, it is proven that the 7-item multidimensional structure of AIMS is valid for the mainland Chinese culture. Level of evidence II; Comparative study.

scholarly journals Facebook influences you more than me: The perceived impact of social media effects among young Facebook users

2018 ◽  
Vol 10 (2) ◽  
pp. 239-253
Author(s):  
Nicoleta Corbu ◽  
Oana Ştefǎnițǎ ◽  
Raluca Buturoiu
Keyword(s):  
Social Media ◽  
Young People ◽  
Media Effects ◽  
Third Person Effect ◽  
The Third ◽  
Third Person ◽  
New Type ◽  
Perceived Impact ◽  
Effect Hypothesis ◽  
The Third Person

The popularity and prevalent use of Facebook among young people are common pre­occupations for communication researchers. They focus on unveiling people’s motivations, usage be­haviour, and gratifications offered by this communication medium. However, little attention has been invested in examining how young people perceive this new type of media consumption and its effects on themselves as compared to others. Drawing on Davison’s 1983 third-person effect hypothesis, this research paper investigates the a differences in estimated Facebook effects on self versus others, b association between the desirability of the message anti-social versus pro-social and estimated Facebook effects on self versus others, and c association between the type of the message and es­timated Facebook effects on self versus others. These relationships are studied with reference to the behavioural component of the third-person effect. Results confirm that Facebook might influence the magnitude and direction of the perceptual gap of media effects.

scholarly journals The Third-Person Effect

2005 ◽  
Vol 26 (1) ◽  
pp. 81-94 ◽  
Author(s):  
Bengt Johansson
Keyword(s):  
Interpersonal Communication ◽  
Personal Experience ◽  
Political Attitudes ◽  
Sources Of Information ◽  
Swedish Population ◽  
Third Person Effect ◽  
Third Person ◽  
Perceived Impact ◽  
High Level ◽  
The Third Person

Abstract This article focuses on people’s beliefs about how other people’s political attitudes are shaped and examines how the hypothesis of a third-person effect is related to non-mediated sources of information such as personal experience and interpersonal communication. Also presented are results on the perceived impact of different media such as television, newspapers and political advertising. A representative sample of the Swedish population answered a national survey during the period November - December 2001, and the results show general support for a third-person effect. Mediated information sources and interpersonal communication are believed to influence others more than oneself. Personal experience, on the other hand, is believed to be more important for oneself than for other people, and first-person effects were found among people with a high level of education or a strong political interest. Thus, one conclusion is that people tend to believe their own picture of politics is more dependent on personal experience and that others’ political attitudes are more dependent on mass media or people in their social environment.

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