Strategi Diferensiasi sebagai Upaya Mewujudkan Keunggulan Bersaing pada UKM Furniture

Competitive advantage is an ability to create products that have more added value that can be used as strength to win the competition. The study was conducted on the furniture business of the City of Sukabumi, which wants to win the competition in an increasingly increasing number of competitors with similar businesses. The purpose of this study is to determine and understand the effect of differentiation strategies as an effort to realize competitive advantage in furniture SMEs. Starting with the desire to realize competitive advantage, the company needs to create a difference or privilege that is not owned by competitors to be used as strength in winning the competition. The method used to process this research data is quantitative with associative methods. With 50 respondents, namely furniture business owners or managers using IBM SPSS Version 23. The results of this research show that this research is categorized as having a very strong correlation with a value of 0.896. So that the conclusions in this research reveal the differentiation strategy has an influence in realizing competitive advantage by creating a difference both from product, service, personnel and image.

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THE INFLUENCE OF DIFFERENCES STRATEGY, MARKET ORIENTATION, AND INNOVATION OF COMPETITIVE ADVANTAGES AND COMPANY PERFORMANCE (Empirical Study on Star Hotels in Semarang City)

Jurnal Sains Pemasaran Indonesia (Indonesian Journal of Marketing Science) ◽

10.14710/jspi.v17i3.196-206 ◽

2019 ◽

Vol 17 (3) ◽

pp. 196

Author(s):

Novita Lely Markus ◽

Susilo Toto Raharjo ◽

Mahfudz Mahfudz

Keyword(s):

Competitive Advantage ◽

Market Orientation ◽

Test Validity ◽

Partial Least Square ◽

Least Square ◽

Reliability Test ◽

Significant Positive Effect ◽

Differentiation Strategy ◽

The City ◽

Positive Effect

This research aims to examine and analyze the influence of differentiation strategy, market orientation, and innovation in an effort to build a competitive advantage for the performance of the company improves on star hotels in the city of Semarang. The respondents in this research are the Manager of star hotels in the city of Semarang, the size of respondents in filling in the questionnaire is 63 (sixty-three) people. However, for some reason, 22 (twenty-two) respondents are not willing to do the filling out the questionnaires which resulted in the final sample size is 41 (forty-one) respondents.in this case, the tool used in the study is the analysis of Partial Least Square (PLS). Prior to testing the researchers first tested the questionnaire by means of the validity test and reliability test. Test validity is to see the questionnaire is valid or not, and the reliability test is meant to see the questions distributed reliable or not to do further testing. The empirical findings indicated that the differentiation strategy has a significant positive effect on competitive advantage; innovation has a significant positive effect on firm performance.

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Pertanggungjawaban Pidana terhadap Pemilik Tempat Hiburan Malam Atas Peredaran Narkotika di Kota Jambi

Wajah Hukum ◽

10.33087/wjh.v5i1.427 ◽

2021 ◽

Vol 5 (1) ◽

pp. 397

Author(s):

Sumaidi Sumaidi

Keyword(s):

Sex Workers ◽

Criminal Responsibility ◽

Business Owners ◽

Research Data ◽

Library Research ◽

Analysis Technique ◽

The Subject ◽

Materials Used ◽

The City ◽

City Police

Regarding the circulation of Narcotics in nightclubs, it is regulated in Article 35 to Article 44 of Law 35 of 2009 concerning Narcotics so that this study aims to determine the criminal responsibility of owners of nightclubs for the distribution of narcotics, especially in the city of Jambi and explain the efforts that conducted to tackle the circulation of narcotics in night entertainment venues in the city of Jambi. The method in this research is juridical empirical and the scope of research studied is the circulation of narcotics and the object studied is a nightclub in the city of Jambi. The materials used are field materials and library research. Data collection techniques, namely document studies related to documents in accordance with the subject matter. The analysis technique in this research is qualitative. Criminal responsibility for the owners of nightclubs for the distribution of narcotics, especially in the Jambi City area has not been implemented so that efforts made, namely the Jambi City Police Resort with the Provincial Narcotics Agency and the National Narcotics Agency must carry out raids on visitors and commercial sex workers, as well as entertainment business owners. night in Jambi City.

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ANALISIS DAYA SAING UBI KAYU INDONESIA DI PASAR INTERNASIONAL

SEPA Jurnal Sosial Ekonomi Pertanian dan Agribisnis ◽

10.20961/sepa.v14i1.21034 ◽

2018 ◽

Vol 14 (1) ◽

pp. 1

Author(s):

Fahrisa Surya Pramesti ◽

Endang Siti Rahayu ◽

Agustono Agustono

Keyword(s):

Competitive Advantage ◽

Comparative Advantage ◽

Added Value ◽

Pcr Analysis ◽

Cost Ratio ◽

A Value ◽

Comparative Advantages ◽

Agricultural Areas ◽

Method Analysis ◽

Domestic Factor

Abstract: This research aims to determine the competitiveness of cassava Indonesia compared with competitor countries if the terms of its comparative advantages, and to know the competitiveness of Indonesian cassava if the terms of its competitive advantage. The basic method used is descriptive analytical method. Analysis of the data used is the analysis of comparative advantage Revealed Comparative Advantage (RCA) and analysis of competitive advantage Privat Cost Ratio (PCR). RCA analysis results for commodities cassava Indonesia has a value of 0.7 or below one, which means that during the period of cassava Indonesia does not have a comparative advantage compared to other countries with the same commodity. While the results of PCR analysis, farming cassava in Indonesia has a competitive advantage because it has a PCR value of 0.36 or less than one, which means that to get the added value of farm output by one unit cassava required additional domestic factor costs less than one unit is equal to 0 , 36. While private profits is positive, it shows that the indication of the results of farming cassava Indonesia supernormal and should lead to the expansion or expansion in the future, unless the agricultural areas in Indonesia can not be expanded or substitute crops are more profitable in private. Abstrak: Penelitian ini bertujuan untuk mengetahui daya saing ubi kayu Indonesia dibandingkan dengan negara pesaing jika ditinjau dari keunggulan komparatifnya, dan mengetahui daya saing ubi kayu Indonesia jika ditinjau dari keunggulan kompetitifnya. Metode dasar yang digunakan adalah metode deskriptif analitis. Analisis data yang digunakan adalah analisis keunggulan komparatif Revealed Comparative Advantage (RCA) dan analisis keunggulan kompetitif Privat Cost Ratio (PCR). Hasil analisis RCA untuk komoditas ubi kayu Indonesia memiliki nilai 0,7 atau di bawah satu, yang berarti pada periode tersebut ubi kayu Indonesia tidak memiliki keunggulan komparatif dibandingkan dengan negara lain dengan komoditas yang sama. Sedangkan hasil analisis PCR, usahatani ubi kayu di Indonesia memiliki keunggulan kompetitif karena memiliki nilai PCR 0,36 atau kurang dari satu, yang berarti untuk mendapatkan nilai tambah output usahatani ubi kayu sebesar satu satuan diperlukan tambahan biaya faktor domestik kurang dari satu satuan yaitu sebesar 0,36. Sedangkan keuntungan privat bernilai positif, hal tersebut menunjukkan bahwa indikasi dari hasil usahatani ubi kayu Indonesia supernormal dan harus mengarah pada ekspansi atau perluasan di masa mendatang, kecuali apabila daerah pertanian di Indonesia tidak dapat diperluas atau terdapat tanaman pengganti yang lebih menguntungkan secara privat

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AN INDEX FOR MEASURING HORIZONTAL DIFFERENTIATION IN HOSPITALITY

5th International Thematic Monograph: Modern Management Tools and Economy of Tourism Sector in Present Era - International Thematic Monograph: Modern Management Tools and Economy of Tourism Sector in Present Era ◽

10.31410/tmt.2020.539 ◽

2020 ◽

pp. 539-553

Author(s):

María D. Illescas-Manzano ◽

◽

Manuel Sánchez-Pérez ◽

Sergio Martínez-Puertas ◽

◽

...

Keyword(s):

Competitive Advantage ◽

Hospitality Industry ◽

Horizontal Differentiation ◽

Product Analysis ◽

Great Range ◽

Differentiation Strategy ◽

A Value ◽

Quality Signals ◽

Objective Quality ◽

Resources And Capabilities

Amid a continuous and evolving offer of new services, the hospitality industry is immersed in a highly competitive changing environment, being differentiation an essential strategy to survive and gain a competitive advantage. As a consequence, a differentiation strategy is continuously being defined and adapted. Beyond the vertical differentiation, focused on objective quality signals, horizontal differentiation offers more chance and alternatives to hoteliers for using own resources and capabilities to gain a competitive advantage. In particular, product analysis and competition evaluation are a must-be to offer a value proposition co-created with the customer. Considering the great range of services, and the need to compute all properly and understandably, this work aims to design and index that can integrate all services of a hotel and allow comparison to evaluate the level of differentiation.

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PENGARUH PENERAPAN UNDANG-UNDANG KEPERAWATAN NO. 38 TAHUN 2014 TERHADAP KINERJA PERAWAT DI RUMAH SAKIT TK.IV ISKANDAR MUDA 07.01 LHOKSEUMAWE

Indonesian Trust Health Journal ◽

10.37104/ithj.v2i2.37 ◽

2019 ◽

Vol 2 (2) ◽

pp. 208-213

Author(s):

Anda Syahputra ◽

Asrul Fahmi

Keyword(s):

Hypothesis Testing ◽

Leadership Training ◽

Quantitative Research ◽

Work Motivation ◽

Research Data ◽

F Test ◽

Significance Level ◽

A Value ◽

Research Show

The research was carried out at TK. IV Iskandar Muda 07.01 Hospital Lhokseumawe. The research objective was to influence work motivation, leadership, work facilities, training and service reward with nurses performance in TK. IV IM 07.01 Hospital Lhokseumawe. The method of research was a quantitative research. Data obtained by asking the questionnaire to 75 respondents. The results showed work motivation, leadership, work facilities, training and service reward a positive and significant with nurse performance at TK. IV IM 07.01 Hospital Lhokseumawe. Hypothesis testing using the F test with a value of F-count = 13.054 with a significance of 0,000 <0.05. Variables in work motivation, leadership, work facilities, training and service reward are related to nurse performance. While the F-table with a significance level of 0.05 (5%) was obtained at 2,500. Thus the results of the F test show the value of F-count> F-table that is 13.054> 2,500. This research show that there are influence between work motivation, leadership, training and service reward with nurse performance. Penelitian ini dilakukan di Rumah Sakit TK.IV Iskadar Muda 07.01 Lhokseumawe. Penelitian ini bertujuan untuk mengetahui pengaruh motivasi kerja, kepemimpinan, fasilitas kerja, pelatihan dan imbalan jasa terhadap kinerja perawat pada Rumah Sakit TK.IV IM 07.01 Lhokseumawe. Metode penelitian yang digunakan adalah penelitian kuantitatif. Data diperoleh dengan menyebarkan kuesioner kepada 75 responden. Hasil Penelitian menunjukkan bahwa motivasi kerja, kepemimpinan, fasilitas kerja, pelatihan dan imbalan jasa berpengaruh positif dan signifikan terhadap kinerja perawat Rumah Sakit TK.IV IM 07.01 Lhokseumawe. Pengujian hipotesis menggunakan uji F dengan nilai Fhitung= 13,054 dengan signifikansi sebesar 0,000<0,05. menunjukkan bahwa secara bersama-sama variabel motivasi kerja, kepemimpinan, pelatihan dan imbalan jasa mempunyai pengaruh terhadap kinerja perawat. Sedangkan nilai Ftabel dengan tingkat sigifikansi 0,05 (5%) diperoleh sebesar 2,500. Dengan demikian hasil uji F menunjukkan bahwa nilai Fhitung>Ftabel yaitu 13.054 > 2,500. Hasil analisis ini dapat dijelaskan bahwa secara simultan motivasi kerja, kepemimpinan, pelatihan dan imbalan jasa berpengaruh signifikan terhadap kinerja perawat.

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TATA RUANG KOTA CIAMIS PASCAPERDAGANGAN DUNIA ABAD KE-19 – 20

PANALUNGTIK ◽

10.24164/pnk.v1i1.5 ◽

2019 ◽

Vol 1 (1) ◽

pp. 41-60

Author(s):

Nanang Saptono

Keyword(s):

20Th Century ◽

Development Process ◽

Industrial Area ◽

Spatial Layout ◽

Research Data ◽

City Development ◽

Descriptive Research ◽

Economic Infrastructure ◽

Ancient Maps ◽

The City

The capital of Ciamis Regency has experienced several displacements. During the reign of Raden Adipati Aria Kusumadiningrat the development of the capital was encouraged to develop into a city. After the kulturstelsel era, many European capitalists invested in Ciamis. At the beginning of the 20th century economic infrastructure, especially the means of distribution of commodities is much needed. Building economic facilities have sprung up in several locations in Ciamis. Such conditions result in the development of the city. This study aims to get a picture of the spatial layout of Ciamis and the city development process. The research method applied descriptive research. Data collection is done through direct observation in the field and accompanied by the utilization of instrument in the form of ancient maps. In the area of Ciamis City there are still some old building objects that can be used as a spatial bookmark of the city. At a glance the city's development spontaneously, but visible on the basis of existing infrastructure, in the 20th century the city of Ciamis showed a planned city. The growth of Ciamis city is of course influenced by several factors including economic and geographical factors.Keywords: city, layout, planned, industrial area

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KAJIAN NORMATIF KEBERADAAN TOKO MODERN DI KOTA SEMARANG

Hukum dan Masyarakat Madani ◽

10.26623/humani.v5i3.946 ◽

2015 ◽

Vol 5 (3) ◽

pp. 50

Author(s):

Efi Yulistyowati ◽

Endah Pujiastuti

Keyword(s):

Data Analysis ◽

Data Collection ◽

Research Data ◽

Analysis Method ◽

Literature Study ◽

Normative Study ◽

Descriptive Research ◽

Approach Method ◽

The City ◽

Collection Methods

ABSTRAKArtikel hasil penelitian tentang kajian normatif keberadaan toko modern di Kota Semarang akan mengkaji mengenai keberadaan toko modern di Kota Semarang apakah sudah memenuhi ketentuan dalam Peraturan Presiden Nomor 112 Tahun 2007. Untuk membahas permasalahan tersebut, metode pendekatan yang dipakai adalah yuridis normatif, dengan spesifikasi penelitian deskriptif analitis, metode pengumpulan datanya : studi dokumentasi dan studi kepustakaan, sedangkan metode analisis data yang dipergunakan adalah analisis kualitatif.Hasil dari penelitian menunjukkan bahwa keberadaan toko modern di Kota Semarang sudah memenuhi beberapa ketentuan yang ada dalam Peraturan Presiden Nomor 112 Tahun 2007, yang belum terpenuhi adalah : ketentuan Pasal 13 & Pasal 15 Peraturan Presiden Nomor 112 Tahun 2007.Articles of research on the normative study of the existence of modern stores in the city of Semarang will examine the existence of modern stores in the city of Semarang whether they have fulfilled the provisions in Presidential Regulation No. 112 of 2007. To discuss these problems, the approach method used is normative juridical, with the specifications of analytical descriptive research, data collection methods: documentation and literature study, while the data analysis method used is qualitative analysis. The results of the study show that the existence of a modern shop in Semarang City has fulfilled several provisions in the Presidential Regulation Number 112 of 2007, which has not been fulfilled are:provisions in Article 13 and provisions Article 15 of the Presidential Regulation Number 112 of 2007.Keywords: Study, Normative, Modern Shop, Semarang City.

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A Selection of Bandung City Travel Route Using The FLOYD-WARSHALL Algorithm

International Journal of Integrated Engineering ◽

10.30880/ijie.2020.12.07.010 ◽

2020 ◽

Vol 12 (7) ◽

Author(s):

Muhammad Ghifari Arfananda ◽

◽

Surya Michrandi Nasution ◽

Casi Setianingsih ◽

◽

...

Keyword(s):

Traffic Congestion ◽

Rapid Development ◽

Route Selection ◽

Tourist Attractions ◽

Tourist Destinations ◽

A Value ◽

Distance Data ◽

Simple Additive Weighting ◽

The City ◽

Selection Of

The rapid development of information and technology, the city of Bandung tourism has also increased. However, tourists who visit the city of Bandung have problems with a limited time when visiting Bandung tourist attractions. Traffic congestion, distance, and the number of tourist destinations are the problems for tourists travel. The optimal route selection is the solution for those problems. Congestion and distance data are processed using the Simple Additive Weighting (SAW) method. Route selection uses the Floyd-Warshall Algorithm. In this study, the selection of the best route gets the smallest weight with a value of 5.127 from the Algorithm process. Based on testing, from two to five tourist attractions get an average calculation time of 3 to 5 seconds. This application is expected to provide optimal solutions for tourists in the selection of tourist travel routes.

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