scholarly journals Competitive Advantages of Lazada Indonesia

Author(s):  
Dita Amanah ◽  
Dedy Ansari Harahap

Lazada Indonesia's competitive advantage as a marketplace in Indonesia is determined in this article. Internal and external factors were identified to analyze the SWOT and the strategies implemented by Lazada. In-depth interviews, observations and documentation studies are used to collect data. All students of the Doctoral Program of Management Science in Universitas Pendidikan Indonesia were respondents of this study. They all 112 respondents. The SWOT analysis results show that in the first quadrant, Lazada implements an aggressive growth strategy in achieving competitive advantage. Existing strengths and opportunities put Lazada in a advantageous position and maximally utilizing external forces to seize opportunities. Lazada is a pioneer of free shipping of goods and services for returning goods from consumers. Lazada is also increasingly expanding its products to fulfill the consumers desires.

Author(s):  
Pratiwi Ramlan ◽  
Sapri Tajuddin ◽  
Khaeriyah Adri ◽  
Mardhatillah Devi Febrianti

The purpose of this study was to analyze and determine strategies for improving the work discipline of village officials in Sidenreng Rappang Regency. This research was conducted in Carawali Village, Sidenreng Rappang Regency. The method used in this research is a qualitative approach (qualitative research). Data collection was carried out by means of observation and in-depth interviews. The primary data source in this study consisted of key informants, namely the Head of the Carawali Village and the informants in this study were officials / employees of the Carawali Village, Sidenreng Rappang District, obtained through the purposive sampling method. The data analysis technique uses the SWOT analysis method which is one of the methods used to describe the condition of a problem, and evaluate the problem, which is based on internal and external factors, namely Strengths, Weaknesses, Opportunities and Threats which then create a matrix. and assessment to find out the most appropriate strategy. Based on the results of this study, the most appropriate strategy to improve the work discipline of the Carawali Village Officials in Sidenreng Rappang District is to improve village apparatus services by conducting leadership training, utilizing human resources to participate in training in improving quality to use information system technology, improving coordination and supervision of village heads with other village officials, making clear SOPs on the rules and salary system to be applied.


2018 ◽  
Vol 4 (2) ◽  
pp. 91
Author(s):  
IDRIS YANTO NIODE

This research aims to: (1) Identified and analyzed the factors that would influences external and internal environment of SME’s in order to maintain their competitive advantages; (2) to found and analyzed what kind of effort that SME’s and government does in order to maintain and supporting the competitive advantage of SME’s at Gorontalo; (3) to analyzed the competitive advantage strategy of SME’s to winning the competition. The method used in this research is a survey method by doing data collection from interviewing, observation, and questionnaire spread up. Analysis doing by identified current external and internal environment, until move to the particular circumstances of competitive advantage strategy in the future. In order to formulating the competitive advantage strategy, researcher used SWOT analysis. The result shown, to achieve competitive advantage between competitors, SME’s must use “aggressive“ Strategy which is by decreasing a cost, create new product, quality improvement, market expansion. In addition another strategy based on SWOT matrix that could used to achieve competitive advantage are: create a fresh business plan; get more credit to have more capital; fixing and improving product quality; labor insurance (work safety); enter and conquer the market; service quality improvement; and promotion intensity.


2018 ◽  
Vol 6 (2) ◽  
pp. 127-136
Author(s):  
Dwiyanti Dwiyanti

Competition between the centers is caused by the differences between the two centers. The research is analysis strategy of competitiveness increase of a study of Bobung Wooden Batik Craft Center and Krebet Wooden Batik Craft Center. The aim of this research is to describe, analyze the internal and external factors inside the centers, and formulate the right strategy to increase the competitiveness between the two centers. The method is SWOT analysis method and the IE matrix. The population used for this research are SME entrepreneurs of wooden batik handicraft, which include eighteen entrepreneurs of wooden batik handicraft  of Krebet center and thirteen entrepreneurs of Bobung center. Based on the identification, the main strength of wooden batik handicraft is the product innovation of the design and shape. Based on the analysis, the main opportunity is the increasing number of visitors and the main threat of it is the substitute product. The alternative formulation of strategy using the SWOT matrix produces the main strategic alternative that is the SO strategy to reach the existing opportunity by utilizing the strength owned that is the product innovation. The formulation based on IE matrix produces the main strategy that is the growth strategy.


2020 ◽  
pp. 26-29
Author(s):  
Valentina Petrovna Chibilyova ◽  
Irina Yurevna Filimonova

Ethnic tourism is an important cultural and educational direction in the field of knowledge of traditions and everyday life of an ethnic group. The subject of the research is ethnic tourism. The research is aimed at solving the scientific problem of substantiating and developing modern forms of internal ethnotourism in a multicultural region. The purpose of the work is to determine the features and prospects of ethnic tourism in the sustainable development of territories. Methods: comparative and geographical, statistical methods, SWOT-analysis, field research. It was revealed that Russia, being a multi-ethnic state, has significant prerequisites for the development of ethnic tourism and contributes to the inclusion of the original culture of peoples in the world heritage. Important centers of ethnotourism in the regions of Russia are ethnographic museums, open-air museums, and ethnographic villages, the concentration of which can be observed in Western Siberia and the Ural-Volga region. One of the promising areas for the development of ethnic tourism is the Orenburg region, which has a number of competitive advantages (the presence of various forms of folk art, including the holding of popular mass national holidays; the production of exclusive goods and services that are products of folk crafts; the presence of a greater number and variety of types of cultural heritage objects). The article concludes that the development of ethnic tourism cultivates respect for the traditional culture of various peoples of Russia.


2020 ◽  
Vol 12 (1) ◽  
pp. 66
Author(s):  
Haryono ◽  
Endang Siswati ◽  
Indah Epriliati ◽  
Indra P P Salmon

This paper aims to explain the highly prospect and opportunity of yellow pumpkin commercialized and its indicate variable behind the lows interest of making it as the main crop by farming society. Cultivation technical approach used in identifying cultivating system of yellow pumpkin and use SWOT analysis to develop the strategy. Analyzing business feasibility commercialization of the cultivation of yellow pumpkin income calculations every harvest based on the primary data by the census of 9 sample group of farmers, observation, and in-depth interviews some key informants. The result of this research show that cultivation system of yellow pumpkin in Majasem Village do potential for cultivated commercially based on the mountain areas the mount of Northern Lawu with a production capacity 180.000 tons. Majasem Village qualified planting cultivation yellow pumpkin although using the simple and planting patterns the midst of rice, corn and soybean. Potential development cultivation yellow pumpkin in the future identified based on internal and external factors have a great capital opportunity to commercialization in supporting industrialization food and drink. Business feasibility in commercialization by requiring investment IDR 3.579.800 and IDR 6.211.667 at operational cost can produce income IDR 8.550.000 per harvest or IDR 2.338.333 per month with long turning capital during 2 months.


2010 ◽  
pp. 115-134
Author(s):  
Mark Xu ◽  
Ravni Rohatgi ◽  
Yanqing Duan

The rapid rise of e-business has brought profound impact on, as well as significant challenges to, businesses of all sizes. The lack of anticipated engagement in e-business by small and medium sized enterprises (SMEs) is still a concern to the UK government. Findings from the literature appear to have revealed a contradictory picture of SMEs’ engagement in e-business. There is limited systematic research into how companies, especially small companies, are adopting the Internet technologies. This book chapter reviews current research on SMEs’ e-business adoption by following various adoption models. The chapter examines the driving forces and inhibitors that effect the adoption of ebusiness technology in SMEs. Through interviews with 40 owner managers in the electronic components industry, the chapter reveals that most of the small firms in this industry are at the lower level of the ‘e-adoption ladder’ - predominantly using the Internet for searching information and email. SMEs in this industry have not yet widely engaged in online transactions. The current level of adoption is driven by both internal and external factors, including operational benefits, industry common practice and peer pressure. External forces such as a lack of push from suppliers and customers and a lack of strategic vision of using advanced e-business technology for competitive advantages have determinant effects on the level and scale of e-adoption in SME sector.


2011 ◽  
Vol 9 (2) ◽  
pp. 157-170 ◽  
Author(s):  
Jana Kajanová

The main subject of this paper is to present and submit the basis of both internal and external factors determining the competitive advantages in the global labour market and to assess the possibilities and changes occurring in the current labour market due to the present-day requirements of this sphere. Today, it is necessary to take into account a certain advantage in comparison to other applicants in the market place. It follows that the matter in question is the creation of the competitive advantage, which will strengthen the position of an applicant, point out to the causes of his preference and will provide interesting conditions.


This paper presents a Quantified SWOT (Strengths, Weaknesses, Opportunities and Threats) analytical method and an analytical hierarchy process method which provides more detailed and quantified information on tourism potential in Tuy Hoa city. Quantified SWOT analysis was used to assess the competing strength of Tuy Hoa’s tourism potential with other places. The results of the study presented that Tuy Hoa city has many advantages of beautiful natural landscapes, nature, rivers and mountains. The results of the comparing value of internal and external factors of Tuy Hoa’s tourism potential indicated it under high competitive pressure from neighbor destinations such as Phan Thiet, Hue, Nha Trang and Da Nang. Tuy Hoa’s tourism potential was lower than that of neighbor cities but it has more attractive tourism features.


Author(s):  
Dariia Bernytska

The article sums up approaches of different scientists to determine the sources’ formation of competitive advantages. The basis of the general competitive advantage of the enterprise is determined - internal competitive advantages, which reflect the potential of the enterprise to achieve its competitive positions. External competitive advantages, on the one hand, orient the enterprise to develop and use different internal advantages, but on the other - provide it with stable competitive positions, since they are oriented towards the purposeful satisfaction of a specific group of consumers’ needs. It is specified that the process of forming competitive advantages of an enterprise begins with the idea of its creation by determining the appropriate source under the influence of internal and external factors, between which there is a close relationship. It has been established that the list of sources of competitive advantage is quite large and varied, but an important factor in ensuring the competitive advantage of the company in the domestic and foreign markets is the correlation of price and quality. It has been proven that the successful formation of competitive advantages should be based on qualitative, quantitative and cost approaches through the development of qualitative and quantitative characteristics of the process or products.


Author(s):  
Mark Xu ◽  
Ravni Rohatgi ◽  
Yanqing Duan

The rapid rise of e-business has brought profound impact on, as well as significant challenges to, businesses of all sizes. The lack of anticipated engagement in e-business by small and medium sized enterprises (SMEs) is still a concern to the UK government. Findings from the literature appear to have revealed a contradictory picture of SMEs’ engagement in e-business. There is limited systematic research into how companies, especially small companies, are adopting the Internet technologies. This book chapter reviews current research on SMEs’ e-business adoption by following various adoption models. The chapter examines the driving forces and inhibitors that effect the adoption of ebusiness technology in SMEs. Through interviews with 40 owner managers in the electronic components industry, the chapter reveals that most of the small firms in this industry are at the lower level of the ‘e-adoption ladder’ - predominantly using the Internet for searching information and email. SMEs in this industry have not yet widely engaged in online transactions. The current level of adoption is driven by both internal and external factors, including operational benefits, industry common practice and peer pressure. External forces such as a lack of push from suppliers and customers and a lack of strategic vision of using advanced e-business technology for competitive advantages have determinant effects on the level and scale of e-adoption in SME sector.


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