Assessing the competitive advantages of tourism potentials in Tuy Hoa city, Phu Yen province

This paper presents a Quantified SWOT (Strengths, Weaknesses, Opportunities and Threats) analytical method and an analytical hierarchy process method which provides more detailed and quantified information on tourism potential in Tuy Hoa city. Quantified SWOT analysis was used to assess the competing strength of Tuy Hoa’s tourism potential with other places. The results of the study presented that Tuy Hoa city has many advantages of beautiful natural landscapes, nature, rivers and mountains. The results of the comparing value of internal and external factors of Tuy Hoa’s tourism potential indicated it under high competitive pressure from neighbor destinations such as Phan Thiet, Hue, Nha Trang and Da Nang. Tuy Hoa’s tourism potential was lower than that of neighbor cities but it has more attractive tourism features.

Author(s):  
Putinur Putinur ◽  
Randi B.S Salampessy ◽  
Achmad Poernomo

Penelitian ini bertujuan untuk mengidentifikasi faktor internal dan eksternal yang mempengaruhi pengembangan industri patin dan menentukan strategi prioritas untuk pengembangan industri patin diProvinsi Jambi. Penelitian dilaksanakan pada Bulan November 2018 hingga April 2019 bertempat di Provinsi Jambi (studi kasus di Kabupaten  Muaro Jambi), dilakukan dengan metode SWOT (Strengths Weaknesses Opportunities and Threats) dan AHP (Analytical Hierarchy Process). Teknik pengumpulan data meliputi survei, observasi dan wawancara. Cakupan dalam penelitian ini mulai dari sektor budi daya, sektor pengolahan hingga pemasaran. Responden dalam penelitian ini adalah pelaku usaha, pembuat kebijakan (pemerintah daerah dan pusat), serta pakar (akademisi dan peneliti). Hasil identifikasi menunjukkan bahwa faktor internal dan eksternal yang mempengaruhi pengembangan industri patin pada aspek budi daya diantaranya status kepemilikan lahan, ketersediaan modal, tersedianya tenaga penyuluh perikanan, tingginya  minat usaha, akses pemasaran, dukungan dan kebijakan dari pemerintah, dan kontinuitas bahan baku pakan. Pada aspek pengolahan, faktor yang mempengaruhi diantaranya lokasi unit pengolahan, ketersediaan bahan baku, tenaga kerja, akses pemasaran, dukungan pemerintah, serta persaingan. Analisis SWOT menghasilkan 8 alternatif strategi untuk budi daya dan 6 alternatif strategi di sektor pengolahan. Berdasarkan hasil analisis AHP, prioritas utama dalam pengembangan patin di Provinsi Jambi adalah meningkatkan pendampingan dan pembinaan kepada pembudi daya (sektor budi daya) dan mengembangkan usaha, diversifikasi dan inovasi produk (sektor pengolahan).Title: Strategies for Pangasius Industry Development in Jambi ProvinceThe aims of this research were to identify internal and external factors and to formulate the alternative strategies in developing the pangasius industry, in Jambi Province. This research was held in November 2018 until April 2019 in Jambi Province (case study in Muaro Jambi district), applied SWOT (Strengths Weaknesses Opportunities and Threats) and AHP (Analytical Hierarchy Process) methods, while the data were obtained through survey, observation and interviews, covering aquaculture, processing and marketing sectors. Respondents in this research were businessmen, policy makers (local and centralgovernments), and experts (academics and researchers). The results indicate that internal and external factors that influence the development of the pangasius industry in the aquaculture were land ownership,capital availability, availability of fisheries extension workers, high business interest, marketing access, support and policy from the government, and continuity of feed raw materials. Whereas in the processing include the location of processing units, the availability of raw materials, labor, marketing access, government support, and competition. SWOT analysis resulted in 8 alternative strategies for the aquaculture sector and 6 alternative strategies for processing sector. Based on AHP analysis, the main priorities for  the development of pangasius industry in Jambi Province were to strengthen assistance and guidance for farmers (aquaculture sector) and business development, diversification and product innovation (processing sector).


Author(s):  
Miftakhurrizal Kurniawan ◽  
Imam Santoso ◽  
Harry Mangatur Silaban

The purpose of this study is to analyze the internal and external factors that influence development and provide proposals for competitive strategies which are the priority of developing CV Angkasa Jaya. This study uses Strength, Waekness, Opportunity and Threat (SWOT) methods to identify internal and external factors of the company as well as alternative strategic planning and Fuzzy Analytical Hierarchy Process (FAHP) for determining strategic priorities. The results showed that internal and external factors that affected were products, marketing, production processes, the existence of government support, fruit beverage trends, market potential, technology, competition, shifting market tastes, economy and substitute products. Alternative strategies that become priority development strategies that can be applied by CV Angkasa Jaya are to increase the use of production technology and the internet, improve and maintain product quality in order to be able to compete with other products, develop business potential by making product innovations, carry out continuous production processes, improve and maintain market share, increase production capacity and the last priority is to increase promotion.


2017 ◽  
Author(s):  
Teguh Adiprasetyo ◽  
Hery Suhartoyo ◽  
Arief Firdaus

Status: PreprintStrategy formulation was conducted to develop organic agriculture as sustainable agricultural practice in Bengkulu Province. This research used multicriteria decision-making tools which were analytical hierarchy process (AHP) and strength-weakness-opportunity-threat (SWOT) analysis to generate alternative strategies. Then, fuzzy analytical hierarchy process (fuzzy-AHP) was utilized to choose the best strategy for developing organic agriculture in Bengkulu Province. The results identified five strength factors, 16 weakness factors, eight opportunity factors and seven threat factors. The evaluation of internal and external factors led to the internal factor value of 2.26 and the external factor value of 2.54. This result placed the current condition of organic agriculture development in Bengkulu Province in the position of weakness-opportunity (WO) quadrant. The fuzzy-AHP analysis ranked the strategies, respectively developing export-oriented competitive organic products, supporting the production and marketing of organic products, and developing community supported organic agriculture


2021 ◽  
Vol 19 (2) ◽  
pp. 383-391
Author(s):  
Dino Rimantho ◽  
Marlina Tamba

Penetepan strategi pengelolaan sampah dilakukan sebagai upaya untuk mengurangi laju timbulan sampah di TPA Burangkeng Kabupaten Bekasi. Tujuan penelitian ini adalah mengidentifikasi faktor internal dan eksternal yang menjadi kekuatan, kelemahan, peluang dan ancaman bagi TPA Burangkeng, kemudian merumuskan alternatif strategi pengembangannya. Metode penelitian menggunakan analisis SWOT (Strength, Weakness, Opportunity, Threath) dan AHP (Analitical Hierarchy Process). Berdasarkan hasil analisis SWOT terhadap faktor internal dan eksternal TPA Burangkeng, diperoleh alternatif strategi bagi pengembangan kebijakan operasional, yakni strategi perencanaan SDM, strategi perbaikan metode dan teknologi, serta strategi pengadaan sarana dan alat. Hasil perumusan strategi dari analisis SWOT tersebut kemudian ditentukan prioritasnya dengan menggunakan AHP. Berdasarkan hasil penelitian dengan metode AHP diketahui kriteria utama yang perlu diperhatikan dalam pengembangan adalah kriteria teknologi dengan bobot prioritas sebesar 0,371, dan sub-kriteria untuk pencapaian teknologi adalah melalui inovasi pengelolaan dengan bobot sebesar 0,325. Sehingga strategi pengembangan yang didapat adalah melalui strategi perbaikan metode dan teknologi pengelolaan, dengan bobot prioritas sebesar 0,540.ABSTRACTThe determination of a waste management strategy is carried out as an effort to reduce the rate of waste generation in the TPA Burangkeng, Bekasi Regency. The purpose of this research is to identify internal and external factors which are the strengths, weaknesses, opportunities and threats of TPA Burangkeng, then formulate alternative development strategies. The research method uses SWOT analysis (Strength, Weakness, Opportunity, Threath) and AHP (Analytical Hierarchy Process). Based on the results of the SWOT analysis on the internal and external factors of the Burangkeng TPA, an alternative strategy was obtained for the development of operational policies, namely the HR planning strategy, the strategy for improving methods and technology, and the strategy for the procurement of facilities and tools. The results of the strategy formulation from the SWOT analysis are then prioritized using AHP. Based on the results of research with the AHP method, it is known that the main criteria that need to be considered in development are technology criteria with a priority weight of 0.371, and the sub-criteria for technological achievement is through management innovation with a weight of 0.325. Thus, that the development strategy obtained is through a strategy to improve management methods and technology, with a priority weight of 0.540.


2020 ◽  
Vol 8 (1) ◽  
pp. 10
Author(s):  
Melly Febriani Jayadi ◽  
Ida Bagus Suryawan

Banyuwangi Regency is an area that has a variety of tourism potential either natural, cultural and artificial potential. One of the tourist attractions with its natural potential is Blimbingsari Beach. Blimbingsari Beach is one of the tourist attractions located in Banyuwangi Regency which is famous for its distinctive culinary fish. Currently tourists visit Blimbingsari Beach is still small compared to other tourist attractions. Tourism potential in Blimbingsari Beach is able to attract many tourists to visit by developing its tourist potential. This study used primary data sources obtained directly by observation and interviews, and data analysis techniques used in this study is a SWOT analysis which is a qualitative analysis tool that is done by examining internal and external factors. SWOT analysis compares the external factors which are opportunities and threats with internal factors which are strengths and weaknesses. The results of this study shows that the development of Blimbingsari beach tourism potential can still be developed further through existing potential. Blimbingsari beach managers should promote more so that Blimbingsari beach is known to many people. Keyword: Strategy Development, Potential, Beach, Tourism


Author(s):  
Bagus Dwi Nugroho ◽  
Hartrisari Hardjomidjojo ◽  
Ma'mun Sarma

Fisheries is a prominent sector in Bogor District, in line with its vision to be the most advanced district in Indonesia by becoming the biggest producer of both decorative and consumable fish. Total production of consumable fish has reached 112.781 tons and production of decorative fish has reached 242.520.230 seeds. Kelompok Mitra Posikandu is a group of fish breeder which is located in Minapolitan Area, Bogor District. The group was established in August 2016 with 23 members. The newly established group has several potencies to grow and expand, hence need a research to be carrried out. Internal Factor Evaluation (IFE) and External Factor Evaluation (EFE) methods were used in this research to analyze both internal and external factors. Alternative strategies for business expansion were explained with Strengths, Weaknesses, Opportunities and Threats (SWOT) method and further analyzed by using Analytical Hierarchy Process (AHP).


2020 ◽  
Vol 24 (1) ◽  
pp. 100-105
Author(s):  
Herawati Herawati ◽  
Muhammad Arsyad Thaha ◽  
Chairul Paotonan

Abstrak Wilayah pesisir merupakan pertemuan antara wilayah laut dan wilayah darat, dimana daerah ini merupakan daerah interaksi antara ekosistem darat dan ekosistem laut yang sangat dinamis dan saling mempengaruhi. Tujuan penelitian ini adalah untuk menentukan material lokal yang potensial dapat digunakan sebagai bahan bangunan pelindung pantai dan memilih tipe bangunan pelindung pantai yang sesuai kondisi hidro-oseanografi di lokasi studi dengan metode Analythic Hierarchy Process. Lokasi penelitian berada di Provinsi Sulawesi Tenggara, tepatnya di Pulau Kabaena, Kecamatan Kabaena Barat Desa Sikeli kabupaten Bombana. Pulau Kabaena memiliki luas 873 km2. Secara geografis terletak antara 4°22’ 59,4” - 5°28’ 26,7” Lintang Selatan serta antara 121°27’46,7”-122°09’,4” Bujur Timur. Hasil penelitian menunjukkan perairan disepanjang tanjung perak sangat mempengaruhi hidro-oseonografi disekitar pantai desa Sikeli. Kondisi ini berpengaruh terhadap pola pergerakan arus dan tinggi gelombang datang disekitar pantai desa Sikeli. Tinggi gelombang rata-rata yang paling besar merambat dari arah barat sebesar 0.49 m dengan presentase kajadian sebesar 32.42 %, disusul arah barat laut sebesar 0.39 m (20.56 %), arah tenggara sebesar 0.31 m (8.72 %) arah barat daya sebesar 0.31 m (7.99 %), arah utara sebesar 0.20 m (6.94 %), arah timur sebesar 0.15 m (11.81 %), arah selatan sebesar 0.12 m (3.42 %), dan arah timur laut sebesar 0.11 m (8.15 %). Pengambilan keputusan untuk memilih tipe bangunan pelindung pantai dengan metode AHP (Analytical Hierarchy Process) untuk penanganan abrasi pesisir pantai desa Sikeli berbasis bahan lokal diperoleh bahwa alternatif bangunan dengan nilai keterpilihan yang tertinggi adalah detached breakwater (0,4432) disusul groin (0,2479), sea-wall (0,1700) dan revetment (0.1389). Detached breakwater berfungsi untuk menahan laju sedimen kearah laut, mengurangi ketinggian dan meredam energi gelombang dan tidak dibangun sepanjang garis pantai yang akan dilindungi sehingga kapal nelayan dapat ditambat dipesisir pantai dengan aman. Abstract The Selection Type of Coastal Protection Structures in Sikeli Village Based on Local Materials. The coastal area is a meeting point between the sea and land areas, where this area is an area of interaction between terrestrial ecosystems and marine ecosystems which are very dynamic and influence each other. The purpose of this research is to determine local materials that can be used as coastal protection materials and to select the type of coastal protection that is suitable for the hydro-oceanographic conditions in the study location using the Analythic Hierarchy Process method. The research location is in Southeast Sulawesi Province, precisely on Kabaena Island, Kabaena Barat District, Sikeli Village, Bombana Regency. Kabaena Island has an area of 873 km2. Geographically it is located between 4° 22' 59.4"- 5° 28' 26.7" South Latitude and between 121° 27' 46.7 "-122° 09' 4" Longitude East. The results showed that the waters along Tanjung Perak greatly affect the hydro-oseonography around the coast of Sikeli village. This condition affects the current movement pattern and the height of the incoming waves around the coast of Sikeli village. The largest average wave height propagating from the west is 0.49 m with a kajadian percentage of 32.42%, followed by the northwest direction of 0.39 m (20.56%), southeast direction of 0.31 m (8.72%) to the southwest of 0.31 m (7.99%), to the north of 0.20 m (6.94%), to the east of 0.15 m (11.81%), to the south of 0.12 m (3.42%), and to the northeast of 0.11 m (8.15%). The decision to choose the type of coastal protection using the AHP (Analytical Hierarchy Process) method for the coastal abrasion management model in Sikeli village based on local materials was obtained that the alternative building with the highest electability value was the detached breakwater (0.4432) followed by groins (0.2479), sea-wall (0.1700) and revetment (0.1389). The detached breakwater model which functions to restrain the sediment rate towards the sea, reduce the height and reduce wave energy and is not built along the coastline which will be protected so that fishing boats can be moored to the coast safely.


2019 ◽  
Author(s):  
Onsardi Onsardi

The title of this study is the Strategy of Increasing Consumer Food Loyalty in CurupCity, Rejang Lebong Regency (Case Study in "Henvian" Typical Food Industry). Thisresearch is based on the importance of strategies in increasing business and consumerloyalty to products sold.Strategies to increase business and consumer loyalty can bedone with a SWOT analysis. Place of this research is the "Henvian" shop that sellstypical Rejang lebong food. The method used in this study is descriptive qualitative.Informants in this study were people who were considered to know for certain about theHENVIAN Specialty Food Store in Curup City, Rejang Lebong Regency. The dataanalysis technique used in this study is a SWOT analysis to determine the strengths,weaknesses, opportunities and threats in a typical Rejang Lebong food business.By using SWOT analysis techniques that consist of strengths (weakness), weaknesses(weakness), opportunities (opportnity) and threats (threath). The results of this studycan be concluded that the internal factors that are the strength of the marketing strategyare the quality of the product that is good at a price affordable to the public andtourists, service that is friendly and responsive to consumer needs, as well astechnological advancements that facilitate the promotion of business. Internal factorsthat are a weakness are often lack of stock, there are some products that do not meet thestandard packaging, the product shelf life is short, employees do not use uniforms.External factors that become opportunities are a fairly high economic community,abundant raw materials while external factors that are a threat are the manycompetitors, an unstable economy, the price of basic needs increases. Based on theresults of the SWOT analysis of internal and external factors, the strategy used is toimprove product quality by improving the appearance of packaging and quality ofcontent and quality of service by providing uniforms to employees and providingstandards of service to consumers. .Keywords: Strategy, Consumer Loyalty, SWOT


2019 ◽  
Vol 1 (1) ◽  
Author(s):  
Herwin Mopangga ◽  
Fitriaty Puhi

Tourism shows a significant contribution to foreign exchange and regional income in Indonesia. Defined as a priority and leading sector in the RPJMD, tourism development in the Regencies and the Province of Gorontalo must measure the results, benefits and impacts for all stakeholders. Contribution to regional income (PAD) and the composition of internal and external factors in each of the leading destinations is needed for the purpose of determining the strategy and policy of sustainable tourism development. The study concluded that tourism sector was relatively small in its contribution to each PAD total by Regencies in Gorontalo Province. The low of PADsp is relevant to the low occupancy rate (TPK) of the hotel and the length of stay (LoS). The lack of retribution income from recreation and sports spot is relevant to the lack of activities to support the attractiveness such as art and cultural attractions and local products that can be souvenirs for tourists. Infrastructure facilities at leading tourism objects are relatively incomplete or do not meet tourism standards. The low of PAD, TPK LoS can also explain that the increase in tourists to Gorontalo is only a transit to the other tourist objects outside of Gorontalo Province.Keywords: Tourism, Leading Sector, Gorontalo, Income, Swot Analysis


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