scholarly journals The Visual Cliché of the Mask in Tourism Advertising. An Interdisciplinary Approach

2021 ◽  
Vol 41 ◽  
pp. 363-379
Author(s):  
Ana Crăciunescu ◽  

"In the context of tourism, advertising as a “place” for the encounter of various fields, the destination as a landscape of identities appears as a mediatized image at various levels, among which the pragmatics of a specific promotional language. This specific language consists in specific techniques and generates meaning beyond the camera as a ubiquitous condition of the third Greimasian category (the aesthetic). Based on qualitative research methodology borrowed both from discourse studies and tourism studies, I aim at placing my model contradicting the tensed relation between the three categories (the sacred, the ludic and the aesthetic)."

2020 ◽  
Vol 3 (2) ◽  
pp. 258-272
Author(s):  
Moh. Hasyim Asy’ari

This research is entitled "the implementation of Edmodo media in Arabic language courses at IAI Nazhatut Thullab Sampang. And the purpose of this study is to describe: 1)process of learning Arabic courses with Edmodo media at IAI Nazhatut Thullab Sampang, 2)constraints on applying Edmodo media in learning Arabic courses at IAI Nazhatut Thullab Sampang. In this study, researchers used a qualitative research methodology, while the location of this study was in the campus of IAI Nazhatut Thullab Sampang, in this study the researchers obtained data from the study program, semester 1 students of MPI study program, Arabic language lecturers, and observational data that would be carried out by researchers, as well as the written data that researchers need. Researchers use data collection procedures, data analysis, and checking validity. The results of this study are: 1) Arabic language lecturers submit lecture contracts to be worked on for one semester. Then the Arabic language lecturer explained about Edmodo media to students, the Arabic language instructor told students to create an Edmodo account using a Gmail account. and with the various features in Edmodo Arabic language lecturers can provide exercises such as sending Arabic language videos to improve their specific language and student experience, it makes it easier for students to learn Arabic. 2)in the use of edmodo media when the network is not good because some students in their homes in the countryside, accompanied by students' lack of understanding of the use of edmodo such as functions rather than features contained in edmodo, thus hampering the process of learning Arabic.


Author(s):  
MOHD SAWARI RAHIM ◽  
SURAYA HANI ZAKARIA

Kertas penyelidikan ini membincangkan tentang nilai estetika pada sesebuah tepak sirih dari sudut reka bentuk serta motif rekacoraknya. Tepak sirih yang terdiri daripada cembul-cembul, bekas sirih, kacip dan gobek tampil dalam pelbagai gaya dan citarasa membuktikan keunikan, kreativiti dan daya fikir masyarakat Melayu terdahulu. Proses penciptaannya diungkapkan menerusi garapan keindahan flora dan fauna yang hidup di alam sekeliling ini. Penyelidikan yang dijalankan ini berbentuk deskriptif, hasil dari kajian lapangan dan pustaka bagi mengutip data. Maka, kaedah kualitatif digunakan bagi tujuan mengumpul segala maklumat yang diperoleh. Kaedah temubual, pemerhatian, dokumentasi dan rakaman visual dapat menjelaskan lagi tentang segala maklumat yang diperlukan. Kerelevanan kajian ini sangat perlu memandangkan zaman kini serba maju dan canggih menyaksikan golongan muda dan pewaris lebih cenderung mengagungkan budaya barat dan teknologi gajet. Mereka janggal untuk mengenali budaya dan adat Melayu warisan nenek moyang sendiri. Maka, destinasi hasil peninggalan warisan tersebut berakhir di galeri dan muzium yang kurang impaknya kepada golongan tersebut. Justeru itu, tepak sirih dilihat sebagai satu set kesenian yang dapat melambangkan ketinggian estetika dan kesantunan berbudaya masyarakat Melayu. Ia mementingkan kehidupan bersatu menerusi nilai, adat dan budaya berperaturan, kekal dan mekar sepanjang zaman menggenggam erat pepatah Melayu lama iaitu “Tak Lapuk Dek Hujan dan Tak Lekang Dek Panas”.   This research paper discusses the aesthetic value of an object called "Tepak Sireh" from the perspective of its design and pattern motifs. Consisting of betel-Handset, container betel, incisors and gobek, a Tepak sireh comes in various styles and tastes. This indicates the uniqueness, creativity and energy of the past thinking of Malay Society. The process of its creation is revealed through the application of the beauty of the flora and fauna that live in this environment. The qualitative research methodology was adopted. Data were collected by conducting interviews, observations, documentation and visual recordings The relevance of this study is crucial given that the Malay culture has not received as much attention as the other cultures from the youngsters.. This has left the legacy in galleries and museums hence inevident impact on the group. Therefore, Tepak Sireh can be viewed as a set of art that symbolizes the highly aesthetical and modestly cultured Malay community. It is concerned with life united by values, customs and culture of rules, that stay forever adhering to the old Malay proverb which is “Tak Lapuk Dek Hujan dan Tak Lekang Dek Panas”.


Author(s):  
Wong Ling Yann ◽  

This paper aims to explore into the categories, structural formation, syllables and alphabetic characteristics of the naming of Chinese streets in Sibu, Sarawak. Sibu is the third biggest city in Sarawak, is also called “New Foochow” or “Little Foochow”. The Foochow people is one of the main ethnicities in Sibu. The Foochow culture and dialect play an important role in developing the history of Sibu. One of the significant influences of the Foochow culture and dialect towards the history of Sibu is the naming of the city streets in Chinese. This study adopts a qualitative research methodology to collect and analyse research data, where a historical comparative study is adopted to study the naming categories, the structural formation, syllables and alphabetic characteristics of the Chinese streets in Sibu.


The present study highlights the ditransitive complementation between Pakistani English (PE) and British English (BE). The ditransitive verb complementation allows double objects in a sentence i.e. indirect object and direct object. Since the current study uses qualitative research methodology, a sample of 48 statements selected from these Pakistani Print Media sources: one newspaper, six daily magazines and two weekly magazines; eventually, 8 statements out of the 48 statements were only found suitable. Although, the findings of the present paper may be generalized as per the nature of study. Moreover, the retrieved data is analyzed in correspondence with the three patterns of ditransitive complementation of BE as introduced by Rahman (1990). Finally, the findings of the current study showed that PE utilizes infinitive phrase at the place of direct object; in view of second pattern PE leaves out indirect object and that clause remains the same between the two mentioned Englishes. Hence, in view of the third and last pattern, PE applies to infinitive in the place of indirect object and prepositional idiom. The study, hereby, has been successful in identifying the ditransitive complementation deviations between PE and BE


The present study highlights the ditransitive complementation between Pakistani English (PE) and British English (BE). The ditransitive verb complementation allows double objects in a sentence i.e. indirect object and direct object. Since the current study uses qualitative research methodology, a sample of 48 statements selected from these Pakistani Print Media sources: one newspaper, six daily magazines and two weekly magazines; eventually, 8 statements out of the 48 statements were only found suitable. Although, the findings of the present paper may be generalized as per the nature of study. Moreover, the retrieved data is analyzed in correspondence with the three patterns of ditransitive complementation of BE as introduced by Rahman (1990). Finally, the findings of the current study showed that PE utilizes infinitive phrase at the place of direct object; in view of second pattern PE leaves out indirect object and that clause remains the same between the two mentioned Englishes. Hence, in view of the third and last pattern, PE applies to infinitive in the place of indirect object and prepositional idiom. The study, hereby, has been successful in identifying the ditransitive complementation deviations between PE and BE


2021 ◽  
Vol 42 (1) ◽  
Author(s):  
Kimion Tagwirei

Churches in Zimbabwe have excluded deaf people, limiting their access, presence and participation in Missio Dei and Missio Ecclesiae. So far, there is minimal Zimbabwean theological scholarly attention to communicating the gospel with deaf people. Much of the available related literature focusses on education for deaf people. This article applies a critical disability theory, which is explanatory, practical, normative, and promotes equality and inclusion. In this contribution, communication of the gospel with deaf people is explored. Against the backdrop of marginalisation of deaf people and the inconsideration of the hearing Church, this study interrogated the gospel communication gap that needs to be bridged between deaf people and the hearing Church. The culture of deaf people and communication of the gospel in Zimbabwe were examined. Reflecting through a topic ‘Speaking in signs: Communicating the gospel with deaf people in Zimbabwe’, using a qualitative research methodology through interviews with 20 participants from different institutions for deaf people and Evangelical Fellowship of Zimbabwe, this research observed that very few denominations have reached out to deaf people with the gospel, whilst the majority have not. The study challenges traditionally exclusive Zimbabwean ecclesiology, missiology and communication of the gospel. It recommends inclusive and contextualised communication of the gospel through the incorporation of sign language and deaf culture towards effective evangelisation and discipleship of deaf people.Intradisciplinary and/or interdisciplinary implications: The trainers of deaf people, Evangelical Fellowship of Zimbabwe and deaf people themselves provided an example of an interdisciplinary approach to communicating the gospel with deaf people in Zimbabwe where Ecclesiology, Communication and Disability Studies collaborate towards inclusive sharing of the gospel, and the realisation of Missio Dei and Missio Ecclesiae in Zimbabwe.


The present study highlights the ditransitive complementation between Pakistani English (PE) and British English (BE). The ditransitive verb complementation allows double objects in a sentence i.e. indirect object and direct object. Since the current study uses qualitative research methodology, a sample of 48 statements selected from these Pakistani Print Media sources: one newspaper, six daily magazines and two weekly magazines; eventually, 8 statements out of the 48 statements were only found suitable. Although, the findings of the present paper may be generalized as per the nature of study. Moreover, the retrieved data is analyzed in correspondence with the three patterns of ditransitive complementation of BE as introduced by Rahman (1990). Finally, the findings of the current study showed that PE utilizes infinitive phrase at the place of direct object; in view of second pattern PE leaves out indirect object and that clause remains the same between the two mentioned Englishes. Hence, in view of the third and last pattern, PE applies to infinitive in the place of indirect object and prepositional idiom. The study, hereby, has been successful in identifying the ditransitive complementation deviations between PE and BE.


2019 ◽  
Vol 13 (2) ◽  
pp. 113
Author(s):  
Pham Thi Thu Hien

Twitter and Microblogging are two separate entities but completes each other. Both of them can be used as language learning tools and their potential has been proved by several scholars. This study tries to examine students’ experiences in integrating microblogging with twitter. It is also study about the beneficial roles of microblogging with Twitter in language learning, its relation to writing, and its appropriateness in language learning. This study employs a qualitative research methodology, and case study as its research design. Semi-structured interviews and questionnaires were employed in this study to find out about participants' views about microblogging and Twitter. From this study, it can be concluded that the participants of the study underwent various experiences during the implementation of microblogging with Twitter. They also felt that microblogging with Twitter at some point advantages them to systematically arrange their ideas, and allows them to choose appropriate diction of their ideas. They also stated that Twitter can be an appropriate means in language learning, especially in English writing<em>.</em>


2020 ◽  
Vol 17 (1) ◽  
pp. 56-69
Author(s):  
Aishath Muneeza ◽  
Zakariya Mustapha

Limitations of action designate extent of time after an event, as set by statutes of limitations, within which legal action can be initiated by a party to a transaction. No event is actionable outside the designated time as same is rendered statute-barred. This study aims to provide an insight into application and significance of Limitations Act 1950 and Limitation Ordinance 1952 to Islamic banking matters in Malaysia as well as Shariah viewpoint on the issue of limitation of action. In conducting the study, a qualitative research methodology is employed where reported Islamic banking cases from 1983 to 2018 in Malaysia were reviewed and analysed to ascertain the application of those statutes of limitations to Islamic banking. Likewise, relevant provisions of the statutes as invoked in the cases were examined to determine possible legislative conflicts between the provisions and the rule of Islamic law in governing the right and limitation of action in Islamic banking cases under the law. The reviewed cases show the extent to which statutes of limitations were invoked in Malaysian courts in determining validity of Islamic banking matters. The limitation provisions so referred to are largely sections 6(1)(a) and 21(1) Limitations Act 1953 and section 19 Limitation Ordinance 1953, which do not conflict with Shariah viewpoint on the matter. This study will prove invaluable to financial institutions and their customers alike in promoting knowledge and creating awareness over actionable event in the course of their transactions.


Panggung ◽  
2019 ◽  
Vol 29 (4) ◽  
Author(s):  
Maryono Maryono

ABSTRACTUnderstanding of art will be complete if it can express a particular value. One source of values in art is the pleasure of its objectivity, which encompasses intrinsic and extrinsic values with aesthetical visualization. The values of implicature in the Srimpi Anglir Mendhung can be found by referring to the expression of verdictive speech acts in its verbal and nonverbal components. In order to study the implicature values contained in Srimpi Anglir Mendhung, the researcher uses a qualitative research methodology based on the theory of pragmatics and theory of performing arts. The strategies used for collecting data are a library study, a study of visual recordings, a study of audio recordings, and interviews. The technique of analysis is interactive and involves the triangulation of data, methodology, and theory. The results of the discussion show that the implicature in the expression of verdictive speech acts in Srimpi Anglir Mendhung is a form of adulation and homage to the noble king, Sultan Agung Hanyakra Kusuma from the Mataram Kingdom. The values of heroism and virtue contained in Srimpi Anglir Mendhung are a reflection of the values of life, which should be emulated and appreciated by the audience and general public.Keywords: implicature, expression of verdictive speech acts, and Srimpi Anglir Mendhung dance. ABSTRAKPemahaman tentang seni terjadi secara lengkap apabila mampu untuk mengungkapkan suatu nilai. Satu sumber nilai seni adalah kenikmatan yang diberikan oleh objektifitas terhadap nilai-nilai instrinsik dan ekstrinsik dengan visualisasi estetis. Merujuk pada ekspresi tindak tutur verdiktif pada komponen verbal dan nonverbal, Tari Srimpi Anglir Mendhung dapat ditarik implikatur nilainya. Untuk mengkaji implikatur nilai yang terkandung dalam Tari Srimpi Anglir Mendhung, peneliti menggunakan metodologi penelitian kualitatif dengan berlandaskan teori pragmatik dan teori seni pertunjukan. Strategi pengumpulan data berupa studi pustaka, studi rekaman visual, studi rekaman audio, dan wawancara. Teknik analisisnya bersifat interaktif dengan mentrianggulasikan data, metodologis, dan teori. Hasil pembahasan ditemukan bahwa implikatur ekspresi tindak tutur verdiktif Srimpi Anglir Mendhung merupakan bentuk sanjungan dan penghormatan terhadap raja yang dimuliakan yaitu Sultan Agung Hanyakra Kusuma dari Kerajaan Mataram. Nilai-nilai keprajuritan dan kebajikan yang terkandung dalam Srimpi Anglir Mendhung merupakan cerminan nilai-nilai kehidupan, layak diteladani dan diapresiasi oleh audiens maupun masyarakat luas.Kata kunci: ekspresi, implikatur, Tari Srimpi Anglir Mendhung, tindak tutur verdiktif


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