Self-Consistency, Value Strength and Aesthetic Judgments
An empirical test was made of the relation of self-consistency to strength of the aesthetic value in determining aesthetic judgments. 25 undergraduate Ss responded to 24 paintings. From each respondent was collected: (1) using a self-anchoring scale adaptation, a self-rating of personality characteristics subjectively deemed the significant attributes characterizing those who liked and disliked each painting as the self-concept index, (2) rating of the degree of liking each painting on a six-point scale as the aesthetic behavior studied and (3) score on the Aesthetic Value of the Allport-Vernon-Lindzey Study of Values as the index of the strength or importance of the particular value involved. Tetrachoric correlations of the 24 sets of responses made by each individual in (1) and (2) were used as the indices of self-consistency. The mean rt = .50 ( p < .01). Rank difference correlations of these rts and the score on the Aesthetic Value from (3) indicated the importance of the value in determining the strength of the self-consistency ( rho = .39, p < 05), confirming the significance of this correlate of the self-consistency dynamic in aesthetic judgment.