scholarly journals The attitude of consumers towards “Made in Italy” products. An empirical analysis among Italian customers

2019 ◽  
Vol 14 (1) ◽  
pp. 31-47 ◽  
Author(s):  
Lucio Cappelli ◽  
Fabrizio D’ascenzo ◽  
Roberto Ruggieri ◽  
Francesca Rossetti ◽  
Alessandra Scalingi
Keyword(s):  
Willingness To Pay ◽  
Empirical Investigation ◽  
Public Policies ◽  
Food Sector ◽  
Premium Price ◽  
Research Questions ◽  
The Relationship ◽  
Theoretical Standpoint ◽  
Made In

Abstract The paper is part of a broader research project studying consumer’s attitude towards “Made in Italy” products through empirical investigation. The research questions addressed are: 1) Does recognition in terms of the qualitative characterization of “Made in Italy” products exist? And if so, 2) are people willing to pay, in quantitative terms, a premium price for such products? From a theoretical standpoint, the research seeks to fill a gap in the literature, since studies combining the “made in” characteristic with measured “willingness to pay” are neither conventional nor numerous. The specific purpose of this contribution is to analyze the relationship between the purchase of “Made in Italy” products, recognition of the quality and willingness to pay a premium price on the part of Italian consumers, reporting the results of an empirical research. The survey involved a total of 315 Italian consumers while three commodity sectors were analysed: food, fashion and mechanical automation. The results confirm that there is a propensity to purchase “Made in Italy” products which does not seem to be a matter of irrational consumer behaviour. “Made in Italy” is confirmed as a conceptual category consolidated in the minds of consumers, since there is clear recognition of these products in terms of qualitative characterization. These and other results of the research (which need to be confirmed and extended with further empirical investigations) should prove relevant both to the literature and as indications for public policies and the strategies of companies operating in the sectors examined. For the literature this research can be useful because there is no complete overview of quantitative data on the premium price. It can also serve for public policies because quantification of the premium price can influence the choices and strategies of companies. This study shows a significant willingness to pay a premium price for the three sectors analyzed, although the premium price is not homogeneous: while the measures range mostly between 10 and 30%, higher values appear for products in the food sector.

scholarly journals The Willingness to Pay in the Food Sector. Testing the Hypothesis of Consumer Preferences for Some Made in Italy Products

2020 ◽  
Vol 12 (15) ◽  
pp. 6275 ◽  
Author(s):  
Lucio Cappelli ◽  
Fabrizio D’Ascenzo ◽  
Maria Felice Arezzo ◽  
Roberto Ruggieri ◽  
Irina Gorelova
Keyword(s):  
Willingness To Pay ◽  
Consumer Preferences ◽  
Value Systems ◽  
Specific Reference ◽  
Extensive Literature ◽  
Food Sector ◽  
Sustainable Food ◽  
Mass Consumption ◽  
Premium Price ◽  
Made In

Previous publications have shown that Italian consumers are willing to pay a premium price for certain categories of Made in Italy products. The premium price has proven to be higher in the food sector. This study provides an extensive literature review on the topic and aims to test a hypothesis regarding consumer preferences towards some Made in Italy food products of mass consumption (olive oil, meat and fish), with specific reference to the value systems that influence the purchase. This paper studies the correlation between the potential willingness to pay a premium price for the mentioned products and the characteristics of consumers’ sample. The results obtained confirm the willingness to pay for Made in Italy products and correlate the willingness to pay a premium price with the level of education of the respondents to the questionnaire. Thus, these findings show that consumers with a higher educational level tend to make more sustainable food choices and by doing so lean toward a sustainable lifestyle.

Characterization of Auditory Disability and Its Relation to the Resilience

2018 ◽  
Vol 5 (2) ◽  
pp. 15
Author(s):  
Bibian Bibeca Bumbila García ◽  
Hernán Andrés Cedeño Cedeño ◽  
Tatiana Moreira Chica ◽  
Yaritza Rossana Parrales Ríos
Keyword(s):  
Social Integration ◽  
Conceptual Analysis ◽  
Disabled People ◽  
Disabled Students ◽  
Hearing Disability ◽  
Technical University ◽  
The Relationship ◽  
Made In

The objective of the work is to establish the characterization of the auditory disability and its relationship with resilience at the Technical University of Manabí. The article shows a conceptual analysis related to the inclusion and social integration of disabled students. Based on the fact that the person with disabilities grows and develops in the same way as that of people without disabilities and what usually happens is that disabled people are rejected and discriminated against based on a prefabricated and erroneous conceptualization of these people. The results associated with the application of the SV-RES test prepared by the researchers are shown (Saavedra & Villalta, 2008b). Characterization of the auditory deficit is made in the students, and the limitations that derive from it are pointed out. We analyze the particularities related to communication with students who have a hearing disability and resilience in this type of student, where some personal highlights that in this sense constitute an example of resilience. Finally, the results related to the study of the relationship between students' hearing disability and the level of resilience dimensions are shown.

scholarly journals CLIC FOTOGRÁFICO TURÍSTICO E CAMINHOS DA MEMÓRIA: PROJETOS CULTURAIS EM CAXIAS DOS SUL/RS, BRASIL

2018 ◽  
Vol 2 ◽  
pp. 195
Author(s):  
Luiz Antonio Gloger Maroneze ◽  
Jamile Cezar de Moraes ◽  
Mary Sandra Guerra Ashton
Keyword(s):  
Cultural Heritage ◽  
Public Policies ◽  
Local Culture ◽  
Conceptual Basis ◽  
Heritage Education ◽  
The Relationship ◽  
The City

O objetivo desse artigo é analisar os projetos culturais Clic Fotográfico Turístico e Caminhos da Memória e suas contribuições para a discussão da cidadania em Caxias do Sul, RS. Quanto à metodologia, foram utilizadas a pesquisa bibliográfica e a documental para a constituição da base conceitual e a caracterização dos dois projetos respectivamente. Além da observação participante ao projeto Caminhos da Memória, aplicação de questionários e realização de entrevistas. Como resultados, verificou-se que as duas atividades propõem reflexões a respeito do patrimônio cultural caxiense, bem como da relação entre os residentes e a cidade por meio de uma visão voltada à cidadania. Tanto o conceito turista cidadão como a metodologia da educação patrimonial estão inseridas nas políticas públicas municipais, a fim de motivar a sociedade a participar ativamente na valorização da cultura, da identidade local e da memória para o desenvolvimento de Caxias do Sul.Palavras-chave: Turismo. Projetos culturais. Caxias do Sul/RS.ABSTRACTThis article aims at analyzing the cultural projects Clic Fotográfico Turístico and Caminhos da Memória and their contributions to the discussion on citizenship in Caxias do Sul/RS. With regard to the methodology, bibliographic and documentary researches have been carried out to build up the conceptual basis and the characterization of both projects, respectively. Besides participant observations in the project Caminhos da Memória, further investigation took place through questionnaires and interviews. As a result, the projects offer reflections on the cultural heritage from Caxias do Sul/RS, as well as on the relationship between residents and the city, through a citizenship perspective. Likewise, the citizen tourist concept and the heritage education methodology are inserted in the local public policies in order to motivate the society to actively participate in the enhancement of the local culture, identity and memory, for the development of Caxias do Sul.Keywords: Tourism. Cultural projects. Caxias do Sul/RS.

Going Green: A Study on Consumer Perception and Willingness to Pay towards Green Attributes of Hotels

2017 ◽  
Vol 6 (10) ◽  
pp. 16 ◽  
Author(s):  
Srishti Agarwal ◽  
Neeti Kasliwal
Keyword(s):  
Willingness To Pay ◽  
Family Income ◽  
Positive Perception ◽  
Green Products ◽  
The Family ◽  
Indian Consumers ◽  
Research Questions ◽  
The Difference ◽  
To Come ◽  
The Relationship

Going green has become a new trend for Indian consumers. The perception towards green environment gave birth to the new insight of consumers. This study is guided by four research questions: (1) Identifying perception of Indian consumers about green attributes of hotels, (2) Identifying willingness to pay (WTP) of Indian consumers for green attributes of hotels, (3) Identifying the difference between the family income and willingness to pay of Indian consumers towards green attributes of hotels, and (4) and identifying the relationship between the perception and willingness to pay of Indian consumers towards green attributes of hotels. The current study concluded that Indian consumers have a positive perception towards green products and services but positive perception of consumers does not have positive willingness to pay. Some Indian consumers are willing to pay for green products and services but many of them are not ready to pay an extra amount for the same. So it’s a big challenge for the hoteliers to come out with those green services which can attract consumers. Also, they should make aware about the usage of green services and its importance so that consumers can easily buy without any hesitation.

scholarly journals Productividad, disposición al pago y eficiencia técnica en el uso del agua: La horticultura intensiva de la Región de Murcia

2011 ◽  
Vol 7 (14) ◽  
pp. 109 ◽  
Author(s):  
José Colino Sueiras ◽  
José Miguel Martínez Paz
Keyword(s):  
Willingness To Pay ◽  
Technical Efficiency ◽  
Productive Activity ◽  
Positive Relation ◽  
South Eastern ◽  
Productive System ◽  
Efficiency And Productivity ◽  
Made In

This work presents some results derived from a study on efficiency and productivity of the water in the coastal intensive horticulture of the Spanish South-eastern. After the characterization of this productive activity, 230 direct surveys to horticulture’s farmers and 50 interviews to agrarian technicians (made in campaign 2004/05) are analyzed, measuring the productivity and the levelling-prices and stopprice of water for the most characteristic productions. The paper finally analyzes the «willingness to pay» by the water revealed by the farmers, which shows a positive relation with the levels of technical efficiency at this productive system.

scholarly journals Food labels: consumer’s information or consumer’s confusion

OCL ◽  
2018 ◽  
Vol 25 (2) ◽  
pp. D202 ◽  
Author(s):  
Sylvette Monier-Dilhan
Keyword(s):  
Willingness To Pay ◽  
Food Labels ◽  
Topical Issue ◽  
Food Sector ◽  
National Brands ◽  
Organic Products ◽  
The Impact ◽  
Published Research

This paper synthesizes findings of published research on the impact of food labels on consumers’ willingness to pay and focuses on the consumers’ rationales when deciding to purchase organic food. The first issue refers to one aspect of the proliferation of quality labels in the agro-food sector: the coexistence of two signs on one product and the consequences of this coexistence on the value of each sign. In the context of the competition between national brands and private labels through public quality labels, it has been shown that the willingness to pay for a quality sign decreases when it is combined with another one on the same product. The second concern is a two-fold issue: the characterization of “organics food consumers” in terms of socio-demographics characteristics and consumers’ purchasing motives. The more consistent result is that consumers with higher levels of education are more likely to purchase organic products. The three main reasons for buying organic products are considerations related to health, product quality, and environmental protection. The proliferation of signs about quality is a topical issue related to the emergence of sustainability issues that highlight labels linked to agro-ecological practices. The question of the effectiveness of the informational role of labels remains relevant.

scholarly journals Faunal analysis and injuries characterization of Polistinae (Hymenoptera, Vespidae) in niagara rosada vineyards in Bento Gonçalves, Rio Grande do Sul state, Brazil

2019 ◽  
Vol 35 (4) ◽  
Author(s):  
Ida Maria De Oliveira ◽  
Alci Enimar Loeck1 ◽  
Flávio Roberto Mello Garcia ◽  
Marcos Botton
Keyword(s):  
Rio Grande ◽  
Faunal Analysis ◽  
Harvest Time ◽  
Rio Grande Do Sul ◽  
Grape Berries ◽  
Major Producer ◽  
Relationship Of ◽  
The Relationship ◽  
Made In

The State of Rio Grande do Sul is a major producer of grapes in Brazil, highlighting the Serra Gaúcha as the main producing region. In the pursuit of good quality in grapes it is essential the control of pests, especially insects. This study highlights the incidence of wasps, which cause serious damage at harvest time. This study aimed to characterize the community of social wasps (Hymenoptera, Vespidae) through faunal analysis and to examine the relationship of these insects with injuries to the grape berries in vineyards of Bento Gonçalves, Rio Grande do Sul State. Therefore, active search were made in January and February 2014, followed by analysis of frequency, constancy, abundance, dominance and diversity. Ten species of wasps were able to use grape berries as food. The two dominant species were Polybia ignobilis and P. minarum, however, Synoeca cyanea has greater ability to break the intact berries. Other three species, Polistes cavapytiformis, P. versicolor and Brachygastra lecheguana, were also able to break the skin of grapes, but of damaged berries.

scholarly journals Protected geographical indication recognition and willingness to pay: A case of grojec apple

2017 ◽  
Vol 11 (3-4) ◽  
pp. 73-80
Author(s):  
Bruce L. Ahrendsen ◽  
Edward Majewski
Keyword(s):  
Willingness To Pay ◽  
Regression Models ◽  
Geographical Indication ◽  
Important Research ◽  
Profit Margins ◽  
Important Region ◽  
Premium Price ◽  
Apple Production ◽  
Research Questions ◽  
Jel Code

The Grojec region of Poland is an important region for apple production and accounts for 40 percent of domestic apple production. Apple growers from the region made an attempt to strengthen their competitive position through registering their apples as Protected Geographical Indication (PGI) products. The European Commission’s PGI allows food producers to obtain market recognition and a premium price for their products. Although the Grojec Apple received PGI registration in 2011, little has been done to promote apples with the PGI label. Two important research questions are addressed: 1) Does the Polish market recognize Grojec Apple PGI, and 2) Does the market value Grojec Apple PGI? Logit and regression models are estimated using survey data collected during an International MBA in Agribusiness and Commerce study week in Warsaw. Only 22% of consumers recognize Grojec Apple PGI. Yet, 70% of consumers indicate they are willing to pay more for the product and their average willingness to pay (WTP) premium is 32%. Results indicate use of the PGI label may be effective in improving sales and profit margins for Grojec Apple producers and their affiliated cooperatives. Older consumers are more likely to indicate a WTP premium. Males, smaller households, and consumers less sensitive to apple price indicate a higher WTP premium. An advertising campaign promoting Grojec Apple PGI as a better product may be effective at increasing consumer likelihood to pay more and WTP premium. Although “Grojec” is already familiar to most consumers in central Poland as a region for apples, a Grojec Apple with PGI label would assure consumers they are purchasing apples from the Grojec region and the apples are high quality. JEL Code: D12, Q13, Q18

scholarly journals Por dentro dos “reservatórios de idéias”: uma agenda de pesquisa para os think tanks brasileiros | Inside "think tanks": a research agenda for Brazilian think tanks

2012 ◽  
Vol 8 (1) ◽  
Author(s):  
Camila Carneiro Dias Rigolin ◽  
Maria Cristina P. Innocentini Hayashi
Keyword(s):  
Political Theory ◽  
Sociology Of Knowledge ◽  
Public Policies ◽  
Analytical Framework ◽  
Think Tanks ◽  
Front Line ◽  
Think Tank ◽  
Political Decision ◽  
The Relationship

Resumo Este trabalho explora a relação entre conhecimento e decisão política ou entre expertise e desenho de políticas públicas, apresentando uma proposta teórico-metodológica para a caracterização de think tanks no Brasil, instituições que operam na fronteira entre o mundo acadêmico e a esfera governamental. Trata-se de um lócus privilegiado de fazer política, em que a disputa pelo poder se dá no campo das idéias. Investigar estas instituições permite analisar como o conhecimento especializado influencia a decisão política e identificar os processos através dos quais os experts adquirem status frente à sociedade. A proposta apoia-se na articulação de conceitos oriundos de dois campos de conhecimento: a Sociologia do Conhecimento e a Teoria Política, que fornecem os referenciais adequados para a investigação de fenômenos relativos à ascendência do conhecimento especializado na formulação, implementação e avaliação de políticas públicas.Palavras-chave think tanks, expertise, planejamento, políticas públicas.Abstract This paper explores the relationship between knowledge and political decision or between expertise and the design of public policies. It presents a theoretical and methodological framework for the characterization of Brazilian think tanks. These are institutions that work at the front line of academic circles and governmental spheres. Think tanks are a privileged locus of policy making, where power disputes are framed in terms of idea issues. The study of the nature of these institutions allows us to better understand how certified knowledge influences political decision and how experts build prestige and status in contemporary society. This proposal is based in concepts that come from two disciplinary fields: Sociology of Knowledge and Political Theory. Together, they provide the analytical framework to investigate the ascendance of expertise in the building, implementation and evaluation of public policies.Keywords think tank, expertise, planning, public policies.

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