scholarly journals Modalization of Speech Actions as the Basis of the Metaphoric Transfer (on the Example of German Economic Discourse)

2021 ◽  
Vol 5 (3) ◽  
pp. 128-136
Author(s):  
I. A. Shipova ◽  
N. V. Badaeva

The question of the nature of speech modalization has been repeatedly considered in linguistics from various positions, which is partially reflected in the text of the article. The authors of the publication propose to look at the points of intersection of the process of metaphorization of statements within the framework of one type of discourse with the expression of the author's attitude to and/or assessment of its content. To substantiate the validity of this approach, the authors refer to the methodology of logical analysis of language, the theory of intersubjectivity and the theory of evaluativity, linking cognitive methods of analyzing the process of metaphorization with a broad understanding of the category of modality. This formulation of the problem fits into the modern scientific paradigm of interdisciplinarity and the actualization of interdisciplinary relations, which reflects the relevance of the proposed text. The scientific novelty of the topic is an attempt to determine the correlation of the category of modality in its axiological and ideological aspects with metaphorization as a means of actualizing evaluativity in economic discourse. Commonly, denoting phenomena, processes or results is not limited to their nomination, but the producer of the utterance gives them a modal assessment. The empirical material containing fragments of texts of the German-language mass media on economic topics reflects the validity of the proposed interpretation of the issue, shows the potential relationship of phenomena in the intersection of various connotative meanings of a cognitive metaphor, potentially serving to express the attitude to the proposition of an utterance at the level of intersubjective assessments that create a modal frame of the text. The given examples clearly demonstrate that cognitive metaphors in various forms of their implementation could serve to express ideological modality from the standpoint of intersubjectivity, since the producer of the text relies on the reflection of a fragment of reality in the communicative and cognitive activity of subjects of the national-cultural community of people. The article recognizes a certain ambiguity of the proposed interpretation of the category of modality, which is considered in the traditional grammar as an expression of possibility, ought and desirability, or as a confidence, doubt and assertion that the action is carried out at different time levels using phrases with modal verbs, modal words or adverbs, particles, etc. Thus, the article can be considered as an indirect invitation to a discussion on the issue.

2021 ◽  
Vol 3 (3) ◽  
pp. 65-82
Author(s):  
S. P. Anokhina

The paper studies two types of indirect (secondary) nomination: simulative and indicative ones, exemplified by extracts from English coursebooks on economics. The similative nomination is actualised through functional transfer, which is interpreted as a separate kind of metaphor termed “actional metaphor”. The analysis of indicative nomination is focused on metonymy and synecdoche (as its closely related device), which is conditioned by the same transfer principle on the basis of an essential attribute. The semantic derivates are considered in sentences representing such logic thought form as definition, which allows to reveal the metaphoric and metonymic processes in the field of English economic terminology.The research discloses the interrelations between the analysed term models and their functions as designators for target and source domains on the one hand, and cognitive metaphor types (ontological and conceptual), on the other hand. The author comes to the conclusion that both types can have either simple or complicated structure. Similarly, there are simple and complicated metonymies. These phenomena make the peculiarities of the given economic discourse when considered from the angle of semantic derivation. The tendency to the uniform secondary semiotic code in term metaphor description can be viewed as another valid peculiarity of economic discourse.With regard to the indicative secondary nomination, the main findings are as follows: the metonymic lexis is organized as a chain opposition: terms and nomens – terms – terms and common lexis – common lexis. The mechanism of forming “mixed” kinds of the indirect nomination, i.e. metaphtonymy and synecdoche-metonymy, is revealed in the course of the context analysis. This leads the author to a hypothetical argument that it is the actional metaphor that underlies these mixed types of semantic derivatives.Both types of the secondary nomination have a systemic nature: metaphor is described in other system units; metonymies have field structure and are actualised through specific oppositions.


2020 ◽  
pp. 16-21
Author(s):  
Альбина Алексеевна Темербекова ◽  
Гульфия Владимировна Байкунакова

Рассматривается вопрос формирования графической культуры обучающихся основного общего образования, которая характеризуется навыками оперирования графической информацией и умением ее использовать в практической деятельности и осуществляется путем овладения графическим языком в процессе выполнения определенных учебных действий. Анализируя исследования в области диагностики графической культуры обучающихся основного общего образования, выявляется многопрофильность и многоаспектность процесса формирования исследуемого качества. Представлен ряд диагностических методик, которые определены в соответствии характером и структурой компонентов графической культуры обучающихся, описаны основные критерии графической культуры обучающихся основного общего образования, приведена взаимосвязь критериев и показателей. The article deals with the formation of a graphic culture of students of basic general education, which is characterized by the skills of operating graphic information and the ability to use it in practical activities, and is carried out by mastering the graphic language in the process of performing certain educational activities. The paper presents a number of diagnostic techniques, which are determined in accordance with the nature and structure of the components of the graphic culture of students, describes the main criteria of the graphic culture of students of basic general education, shows the relationship of criteria and indicators. According to each criterion methods and diagnostics are proposed: motivation of teaching and emotional attitude to learning, assessing the need for achievements, assessing the level of independence in cognitive activity, determining the level of culture of design and research activities, determining the creative abilities of students, assessing the abilities for self-development, self-education, reflection. Motivational criteria: interest in mastering the skills of graphic activity, cognitive motives; the need for achievements; motivation for achievement; formation of personal qualities (anxiety, emotional attitude); independence in cognitive and creative activities (graphic skills and mental operations). Meaningful criteria: knowledge of graphic culture; knowledge of graphic culture; knowledge of ways to work with information; ability to use graphic skills in creating an art project. Creative criteria: fluency; flexibility; resourcefulness, ingenuity; originality; independence, non-standard. Reflexive criteria: ability to self-education, selfdevelopment; ability to reflect; formation of self-assessment of the level of graphic skills.


2020 ◽  
pp. 52-66
Author(s):  
O. V. Ilyina ◽  
E. V. Kablukov

The authors consider identity as a conditional discursive construct, the result of subjects of discourse identifications and offer their own methodology for its analysis. It is shown that regional identity can be represented in the form of a model based on spatial and temporal identifications that specify the coordinate system of reality in which there are residents of the region in question. The concept of space-time is complemented by a set of diverse thematic identifications, including economic, political, cultural, ethnic, religious, linguistic, etc. For the first time in the framework of the socio-constructionist paradigm, a discursive model of the regional identity of the inhabitants of Tatarstan is constructed in the article. The empirical material of the study is the corpus of texts of Tatarstan media for 2017-2019. It is shown that the spatial identification of Tatarstan people includes the practice of selecting, nominating and describing significant geographical objects, the practice of constructing relations of Tatarstan with other geographical objects. Particular attention is paid to the practice of constructing the capital status of a regional center, as well as the relationship of spatial and political identifications. Analyzing the practices of ethnic, religious, linguistic and cultural identification, the authors come to the conclusion that the identity of the Tatarstan people is ethnocentric: despite the declared multinationality and multi-confessionality of the region, Tatars as an ethnic group, Tatar language, Tatar culture and Islam as a traditional religion of the Tatars are of particular importance.


Studia Humana ◽  
2020 ◽  
Vol 9 (3-4) ◽  
pp. 120-130
Author(s):  
Tomasz Jarmużek ◽  
Mateusz Klonowski ◽  
Rafał Palczewski

AbstractIn this paper, we indicate how Jan Woleński’s non-linguistic concept of the norm allows us to clarify the deontic relationship between sentences and the given normative system. A relationship of this kind constitutes a component of the metalogic of relating deontic logic, which subjects the logical value of the deontic sentence to the logical value of the constituent sentence and its relationship with a given normative system in the accessible possible worlds.


Author(s):  
Mohammad Faraz Naim ◽  
Usha Lenka

The study examines the influence of social media on Gen Y employees' engagement. Hypotheses are developed to explain the influence of social media on Gen Y employees' engagement. A sample of 256 Indian Gen Y employees from IT industry participated in the survey. Structural equation modeling is used to test the research hypotheses. Findings reveal that social media has a significant positive effect on Gen Y employees' engagement. It is revealed that social media moderates the relationship of HR practices (communication, collaboration; knowledge sharing and recognition) and engagement in Gen Y employees. While the scope of this study is limited to IT industry and results may not generalize to different industries in different regions. Hence, future studies should test the given hypotheses in different industries of different regions. The findings suggest that organizations should incorporate social media into their HR strategy. The study is one of the first to date, to empirically test the effect of social media on Gen Y employee engagement.


2020 ◽  
Vol 178 (1-2) ◽  
pp. 567-611
Author(s):  
Ewain Gwynne ◽  
Tom Hutchcroft

Abstract We prove that the simple random walk on the uniform infinite planar triangulation (UIPT) typically travels graph distance at most $$n^{1/4 + o_n(1)}$$ n 1 / 4 + o n ( 1 ) in n units of time. Together with the complementary lower bound proven by Gwynne and Miller (2017) this shows that the typical graph distance displacement of the walk after n steps is $$n^{1/4 + o_n(1)}$$ n 1 / 4 + o n ( 1 ) , as conjectured by Benjamini and Curien (Geom Funct Anal 2(2):501–531, 2013. arXiv:1202.5454). More generally, we show that the simple random walks on a certain family of random planar maps in the $$\gamma $$ γ -Liouville quantum gravity (LQG) universality class for $$\gamma \in (0,2)$$ γ ∈ ( 0 , 2 ) —including spanning tree-weighted maps, bipolar-oriented maps, and mated-CRT maps—typically travels graph distance $$n^{1/d_\gamma + o_n(1)}$$ n 1 / d γ + o n ( 1 ) in n units of time, where $$d_\gamma $$ d γ is the growth exponent for the volume of a metric ball on the map, which was shown to exist and depend only on $$\gamma $$ γ by Ding and Gwynne (Commun Math Phys 374:1877–1934, 2018. arXiv:1807.01072). Since $$d_\gamma > 2$$ d γ > 2 , this shows that the simple random walk on each of these maps is subdiffusive. Our proofs are based on an embedding of the random planar maps under consideration into $${\mathbb {C}}$$ C wherein graph distance balls can be compared to Euclidean balls modulo subpolynomial errors. This embedding arises from a coupling of the given random planar map with a mated-CRT map together with the relationship of the latter map to SLE-decorated LQG.


2020 ◽  
Vol 12 (16) ◽  
pp. 6537
Author(s):  
Jian Xue ◽  
Zeeshan Rasool ◽  
Aqsa Gillani ◽  
Ahmad Imran Khan

The current study suggests a different and innovative view by testing a unique combination of variables, which are unproven in a single model for the purpose of increasing the ratio of sustainable projects. The project manager can use the model to look their projects and can compose necessary changes for better outcomes. The study objects to postulate the competence breach of project managers with regard to sustainability, and to deliver direction that how to fulfill the research gap. The given work is centered on the result of project supervisor soft capabilities on project sustainability mediated by innovation. To achieve this aim, deductive approach was adopted. The sample size of the study was 242 respondents, and data were collected from software houses. The collected data were then analyzed by doing the structural equation modeling in PLS-SEM in order to examine the relationships. The outcomes demonstrate positive impact of project manager soft competences on project sustainability and mediating impact of innovation among the relationship of project manager soft competences and project sustainability. Innovation is directly linked to project sustainable development, and was accepted, which aligns with the previous studies. This research reflects the role of project manager soft competences on innovation and project sustainability. The study is unique in its scope and implications as the focus is upon empirical investigation of the project manager soft competences and project sustainability in the context of Pakistan.


Author(s):  
Alexander Shepel

Objective: To obtain technical equipment of infrastructure and terminal capacity relations in order to determine the necessary gridiron of tracks, as well as to assess efficiency and optimization of existing stations’ functioning. Methods: Based on synthesis and analysis of stations’ operation, as well as transport systems’ simulation modeling theory. Results: Parameters, influencing the present and designed terminal capacity, were identified. Cause-and-effect relations of events, resulting in railway machinery being brought in non-serviceable condition, are established. Dynamic system of indices was suggested, allowing for a more precise solution of the following tasks: to identify the necessary and sufficient gridiron of tracks for passing the specified amount of traffic, to assess the most probable amount of traffic at the station and its loading. Criteria of input and output flows of traffic at the station, as well as lay-over and trains' delays were stated, the former make it possible to analyze the suggested technical equipment and station functioning. Practical importance: On the basis of obtained relations it is possible to specify optimum relationship of trains’ lay-over time at station yards, the reserve of gridiron of tracks’ elements time in use and the number of routes being implemented at the station, as well as the necessary gridiron of tracks within the given аmount of train traffic. The results of the research may be applied in designing new railway stations, as well as optimization of station functioning and reconstruction of the existing stations.


2008 ◽  
Vol 13 (1) ◽  
pp. 46-62 ◽  
Author(s):  
Judith T. Shuval ◽  
Sky E. Gross

This article focuses on midwives who practice complementary and alternative medicine (CAM) in Israel. After qualifying as nurses in mainstream biomedical institutions, these midwives have, at some point in their careers, opted to study a variety of CAM skills and practice them in hospital delivery rooms in Israel. The authors explore the relationship of selected elements of feminist ideology to the epistemology of CAM midwives. Seven context-specific themes are viewed as central to their epistemological stance: rejection of the medicalization of birth; a strong belief in the “naturalness” of childbirth; rejection of the overuse of technology; empowerment of women; nostalgia and reverence for the past; centrality of intuition, feeling, and emotion; and active advocacy. In-depth, semistructured interviews were carried out during 2004 to 2005 with 13 midwives. These narratives provided empirical material for a qualitative analysis. Evidence is shown to demonstrate the unique feminist quality of the core beliefs of the CAM midwives.


Author(s):  
Tatyana Vladimirovna Kotova ◽  
Ekaterina Vladimirovna Sokolova ◽  
Elena Vladimirovna Chernikina

Insurance companies, being one of the most important links in the financial system of the country, make a significant contribution to the development of the national economy. Insufficient stability and a low level of dynamics of insurance development are conditioned by poor capitalization of insurance companies and absence of methodological complex, which would allow to create financial strategy with high degree of efficiency. In the Russian Federation today there are 236 insurance companies, of them 61 are in the Astrakhan region. Every year insurance companies cease their activity due to the license revocation. The study of the insurance market of the Astrakhan region and Russia using modern methods of scientific research, including mathematical models, made it possible to establish the relationship of insurance indicators with GDP and GRP. Studying the developing insurance market allowed to infer about the expediency of using the indicator “depth of the insurance market”. The forecast of this indicator until 2020 was based on the consensus forecast of the Ministry of Economic Development of the Russian Federation. Development of the insurance market and, consequently, the economy of the region and of the country is affected by many factors. The following indicators were considered as factors: dollar rate, price per gram of gold, MICEX index, central rate of the Central Bank of Russia, and the inflation rate. The constructed multifactorial regression model helped to establish the relationship between the volume of insurance premiums of voluntary insurance, the dollar exchange rate and the level of inflation. The given research algorithm can be used in various fields. The worked out forecast of the parameter of depth of insurance market in the Astrakhan region and Russia proved positive tendency in developing regional and Russian insurance market.


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