scholarly journals ECOTOURISM MANAGEMENT STRATEGY TO SUPPORT ENVIRONMENTAL CONSERVATION IN MOKWAM AREA, MANOKWARI REGENCY, WEST PAPUA

Author(s):  
Fina Elziana Sapary ◽  
I Nyoman Rai ◽  
I Nyoman Sunarta

Mokwam Area is one of the ecotourism objects in Warmare District, Manokwari Regency, West Papua Province. Whilst, it has a wide variety of endemic flora and fauna, ecotourism of Mokwam is also rich in herbs used by indigenous Mokwam known as Arfak tribe. The aim of this study were: 1) to identify the potential of ecotourism in Mokwam Area, 2) to better understanding constraints in ecotourism management supporting environmental preservation in Mokwam Area, and 3) to determine the ecotourism management strategies in favor of Mokwam environmental preservation. Data collection techniques of this research were observation, interview and documentation. The collected data was analysed by using qualitative descriptive and SWOT analysis. The SWOT is used to frame ecotourism management strategy by identifying internal and external factors. The results shows that the ecotourim potential of Mokwam area is a beautiful natural scenery, as well as biodiversity of flora and fauna. The potential attracted endemic faunas of Mokwam ecotourism is a variety of Birds of Paradise (Burung Cenderawasih) which are Cenderawasih Raja (Western Parotia), Cenderawasih Bela Rotan (Magnificent Bird of Paradise), Cenderawasih Ekor Panjang (Arfak Astrapia), Cenderawasih Buff-tailed sicklebill, Cenderawasih Long-tailed paradigala, Cenderawasih Black Sicklebill, as well as Namdurpolos Clever Bird (Vogelkop Bowerbird). Several considerable constraints in managing Mokwam ecotourism considering the environmental conservation is shifting cultivation method implementing by Arfak tribe. This method would potentially exterminate the forest as a habitat of the endemic flora and fauna if there is an increase in population, hot mix road access to Mokwam areas has still not been available and lack of cooperation between villages in Mokwam Area. The strategies based conservation concept in managing Mokwam ecotourism are promoting Mokwam potential ecotourim to the outside audiences; preserving the local wisdom of igya ser hanjob in order to protect the forests which are the habitat of endemic flora and fauna; improving road access to Mokwam Area; conducting comparative studies to similar tourism objects; establishing effective cooperation with other available tourism objects around Mokwam Area; empowering Arfak community about ecotourism management so that the community competitiveness   towards other ecotourism areas could potentially be realised.  Keywords: Ecotourism, biodiversity of flora and fauna, management strategy, local wisdom  

2020 ◽  
Vol 6 (1) ◽  
pp. 19-32
Author(s):  
Irma Indriyani

ABSTRAKPenelitian ini bertujuan untuk menganalisis strategi pengelolaan Mila Art Dance School, di mana Mila Art Dance School ini merupakan salah satu sanggar tari yang namanya cukup terkenal di Yogyakarta. Mila Art Dance School sendiri didirikan oleh salah satu seniman tari muda di Yogyakarta yaitu Mila Rosinta Totoatmojo. Mila Art Dance School berdiri pada tahun 2015 dan masih beroperasi hingga sekarang bahkan saat ini semakin banyak peminat untuk menjadi konsumen di Mila Art Dance School. Dalam kurun waktu 4 tahun, Mila Art Dance School bisa meluluskan 854 siswa. Metode yang digunakan pada penelitian kali ini adalah deskriptif kualitatif dengan teknik pengambilan data primer. Untuk mengoptimalkan stategi pengelolaan yang dapat membantu Mila Art Dance School lebih berkembang dan dapat terus bersaing dengan pangsa pasar lainnya maka, pada penelitian ini menggunakan teknik analisis SWOT (kekuatan, kelemahan, peluang, ancaman) untuk menganalisis faktor internal dan eksternal, agar Mila Art Dance School dapat meraih kesuksesan di masa mendatang. Dari hasil analisis SWOT, Mila Art Dance School saat ini menunjukkan pada posisi kuadran eksponsif sehingga diperlukan strategi yang berupa penggunaan setiap kekuatan untuk menghadapi setiap ancaman. Posisi tersebut mengarah pada strategi ST, di mana Mila Art Dance School harus menambah dan memperbanyak kelas tari sesuai dengan keinginan konsumen, menjaring staf pengajar agar dapat bekerja lebih kreatif dan inovatif sehingga konsumen dapat menumbuhkan keinginan untuk memulai karir di bidang tari, memperbaharui sistem pembelajaran, menambahkan beberapa fasilitas yang dapat menunjang proses pembelajaran, dan menawarkan kepada konsumen tentang jaringan yang luas di bidang tari. ABSTRACT This study aims to analyze the management strategy of Mila art dance school, where Mila art dance school is a dance studio whose name is quite well known in Yogyakarta. Mila art dance school itself was founded by one of the young dance artists in Yogyakarta, Mila Rosinta Totoatmojo. Mila art dance school was founded in 2015 and is still operating to this day, and even now there are more interested parties to become consumers at Mila art dance school. Within 4 years Mila art dance school could graduate 854 students. The method used in this research is qualitative descriptive with primary data collection techniques. To optimize the management strategy that can help Mila art dance school develop and can continue to compete with other market share, this study uses SWOT analysis techniques (strengths, weaknesses, opportunities, threats) to analyze internal and external factors of Mila art dance school to achieve success in the future. From the results of the analysis of S.W.O.T Mila art dance school currently shows an exponential quadrant position so it requires a strategy in the form of using each force to deal faithfully with threats. This position leads to the ST strategy where Mila art dance school must add and multiply dance classes by the wishes of consumers, recruit teaching staff to work more creatively and innovatively so that consumers can grow up to start a career in dance, renew the learning system, add several facilities which can support the learning process, and offer consumers a broad network of dance.


2020 ◽  
Vol 4 (1) ◽  
pp. 30
Author(s):  
Hana Nathasya

The purpose of this research is to analyze IFE, EFE, IE Matrix on Yolkee, and to find the strengths and weaknesses using SWOT analysis, and to know the right management strategy that can applied by Yolkee using QSPM. The type of research used in this study is qualitative descriptive approach. The data used in this research is primary data. The collection of data obtained from the field reaserch and study of literature. Results of this study showed the IFE, EFE, IE Matrix, SWOT analysis of Yolkee, and the management strategies that can applied by Yolkee by using QSPM.


2019 ◽  
Vol 1 (3) ◽  
pp. 109
Author(s):  
Yulanda Trisula Yohanes ◽  
Nimas Parista Pancawati ◽  
Lalu Ahmad Rahmat

RRI Mataram is an independent, neutral and non-commercial Public Broadcasting Institution that serves to provide information broadcasting, education, healthy entertainment, social control, and maintain a positive image of the nation in the international community. In the digital era, which was the era of media convergence, RRI Mataram did not escape from efforts to remain in the midst of society. This study aims to determine the management strategy of LPP RRI Mataram in the face of the digital era. This study uses a qualitative descriptive method with several steps, namely: Observation, interview, documentation, data analysis and conclusion. From the results of the study, the researchers formulated LPP RRI Mataram's management strategy using a SWOT analysis, including: understanding market share by presenting interesting and interesting shows to the community, maximizing and expanding networks of cooperation with various agencies, utilizing relations with the government, organizing programs for listeners, provide rewards for employees who excel, improve the quality of human resources by providing continuous training, conduct Joint Branding, add segmentation to program 2, improve program quality, and utilize other media as a medium to improve the existence of LPP RRI Mataram, and also complete broadcast systems with audio and video streaming, as well as fixing the RRI PLAY GO application, and minimizing technical problems with optimal device maintenance. Keywords: management strategy; radio; RRI Mataram; digital era


Author(s):  
Ni Putu Sri Prajayanti ◽  
◽  
I M Sudana ◽  
I G M Karma ◽  
◽  
...  

This research aims to determine the marketing strategy that must be taken from the results of the SWOT analysis at the b Hotel Bali & Spa Denpasar. This study uses primary data sources and secondary data sources with data collection methods through interviews, observation and questionnaires. The analysis technique used is a qualitative descriptive analysis technique, namely the SWOT analysis technique which explains, first, the data collection stage at the Bali Hotel & Spa Denpasar regarding the identification of internal and external factors in the form of strengths, weaknesses, opportunities, and threats, the second is the analysis stage, and third namely the stage of decision making to determine the strategy to be taken by the company. The research results from the SWOT analysis show that the company is in quadrant I, where it shows a problem regarding for the strength to see opportunities where the strategy taken is the SO strategy used to be applied in developing strategies that can be suggested at management b Hotel Bali & Spa Denpasar, to can improve the progress of the hotel going forward.


Author(s):  
Ari Satria Saputra

This study aims to analyze workload management strategies, constraints in workload management strategies and planning and development of air traffic integration workload management strategies at Perum LPPNPI. Research data is data collected from interviews, literature studies and data observations obtained from the directorate of operations of the Perum LPPNPI office and evaluation of air navigation over a period of years to years. This type of research is a qualitative descriptive study that has a complete picture of a phenomenon or event that occurs according to its purpose. The method used by researchers in analyzing data is data collection, data reduction, data display and conclusion. Subjects in this study were 5 (five) sources as officials on duty at Perum LPPNPI. The results of this study indicate that the air traffic workload management strategy at Perum LPPNPI is in fulfilling the number of human resources and needs, restructuring air space, managing ATFM (Air Traffic Flow Management), paying more attention to FRMS (Fatigue Risk Management System).


2018 ◽  
Vol 19 (3) ◽  
pp. 1130-1137
Author(s):  
RUJEHAN RUJEHAN ◽  
PAULUS MATIUS

Rujehan, Matius P. 2018. Potential and management strategy of floral biodiversity in the coastal areas in East Kalimantan,Indonesia. Biodiversitas 19: 1130-1137. Some issues such as land clearing and mining activities often arise in the coastal areas of BukitSoeharto Forest Park, East Kalimantan, Indonesia that serves as a water catchment area. The latest land cover in this area was dominatedby bush or shrub and forest cover was reduced. This research was conducted in Tanah Merah Coast and around Samboja Reservoir inthe coastal area of Bukit Soeharto Forest. The purposes of this study were to determine the potential diversity of flora in the two regionsand to develop management strategies in order to maintain or even to improve the diversity of flora. The method used in this researchwas a survey using vegetation analysis and SWOT analysis. The results showed that the species of saplings and trees dominating theforest area of Tanah Merah Coast was Nauclea orientalis, while Cratoxylum arborescens was the most prominent species of seedlings.On the other side, the forest around Samboja Reservoir was dominated by Campnosperma auriculata for trees or adult communities,Ficus retusa for saplings and Dyera costulata for seedlings. Both species diversity (H') and evenness index (E) of these areas werecategorized as medium. Management strategies needed to maintain and improve the diversity and evenness of existed flora consist of S-Ostrategy that aims to improve the ecological functions of the area that can provide economic benefits, S-T strategy proposes cooperationwith local communities to develop alternative economic activities, W-O strategy utilize the funding opportunities from donor agenciesfor forest management and W-T strategy includes efforts to improve human resources through training in collaboration with donor agencies.


2017 ◽  
Vol 2 (1) ◽  
pp. 74-90
Author(s):  
Ferry Susanto

Penulisan tesis mengenai Strategi Pengelolaan bertujuan untuk mengidentifikasi strategiyang digunakan oleh Drumblek Gempar, kemudian menganalisis faktor internal daneksternal serta memformulasikan strategi pengelolaan musik perkusi Drumblek Gempar.Metode penelitian mengenai Strategi Pengelolaan Drumblek Gempar ditentukan oleh empatlangkah yaitu, menentukan lingkup penelitian yang terdiri dari lokasi penelitian, objek penelitian, dan subjek penelitian. Langkah kedua melakukan teknik pengumpulan data yangterdiri dari dua poin yaitu pengumpulan data primer dan pengumpulan data skunder. Ketiga,menentukan variabel yang dilakukan melalui dua faktor yaitu faktor internal (kekuatan dankelemahan) dan faktor eksternal (peluang dan ancaman). Langkah terakhir yaitu melakukananalisis data dan metode yang digunakan adalah kualitatif dengan analisis SWOT. Hasilpenelitian pertama berdasarkan matriks IE strategi pengelolaan pada drumblek Gemparmelalui matriks IE menunjukan pada posisi IV yaitu Growth and Build, strategi umum yangdigunakan adalah sebagai daya tarik Kota Salatiga melalui kesenian drumblek. Keduaberdasarkan kuadran analisis SWOT menunjukan kuadran I Expansion, yaitu bahwa situasiyang sangat baik karena ada kekuatan yang dimanfaatkan untuk meraih peluang yangmenguntungkan. Hal tersebut mengarah pada variabel kekuatan poin tertinggi yaitudrumblek Gempar merupakan drumblek tertua yang ada di Salatiga. Lalu pada variabelpeluang poin tertinggi yaitu sebagai daya tarik Kota Salatiga melalui kesenian drumblek. Thesis writing on Management Strategy aims to identify the strategies used by drumblekGempar, then analyze the internal and external factors and formulate a drumblekpercussion management strategy Gempar. The method of research on drumblekmanagement strategy Gempar determined by four steps, namely, determine the scope ofresearch consisting of research sites, research objects, and research subjects. The secondstep performs data collection techniques consisting of two points: primary data collectionand secondary data collection. Third, determine the variables made through two factors:internal factors (strengths and weaknesses) and external factors (opportunities and threats).The last step is to analyze data and the method used is qualitative with SWOT analysis. The first result based on IE matrix management strategy on drumblek Gempar through IE matrix shows in position IV that is Growth and Build, general strategy used is as appeal of Salatiga City through drumblek art.


Author(s):  
Ernesto Matos Soares ◽  
I Made Antara ◽  
I Made Adhika

MANAGEMENT STRATEGY OF MANUCOCO PROTECTED AREA COMMUNITY BASED IN ADMINISTRATIVE CITY OF ATAURO, DILI TIMOR-LESTEManucoco Protected Area is a mountainous conservation area which is very important for Atauro community because it functions as water catchment areas, especially water sources, important habitat for birds and other biodiversity, but there are still problems that occur such as deforestation, shifting cultivation, system of slash-and-burn cultivation, area zoning is not clear, the expansion of settlements and forest fires, all of these problems can give a less impact on ecological functions of the forest. The aims of this study are 1) to describe the perception of the public about the conservation of natural resources Manucoco Protected Area as a conservation area 2) to formulate management strategies for community-based Manucoco Protected Area. The data collection techniques used questionnaires, interviews, documentation, and focus group discussions, whereas the determination of the respondents used a purposive sampling method. To formulate a management strategy, internal and external factors were identified by using SWOT analysis. The results showed that the public perception of the function of the forest was that the forests had multiple functions, the public perception related to management policies showed that people did not know the forestry legislations. Public perception regarding the rights and obligations in the management strategy namely the public has the perception that forests are common property. Based on the SWOT analysis produced several community-based management strategies that can be used in the management of Manucoco protected areas as follow 1) Maximizing the primary function of forests, (2) Increasing public knowledge through an intensive socialization (3) Increasing the involvement or participation of the community 4) Encouraging the community-based forests protection through HKM 5) Acceleration of area zoning 6) Increasing related department supervision 7) Performing the empowerment of communities around the protected areas 8) Preparing management plans which needs to involve all stakeholders 9) Establishing the management unit in the village/sub-district levels.


2019 ◽  
Vol 4 (1) ◽  
pp. 49-62
Author(s):  
Janu Riyanto

Abstrak Penelitian Pengembangan Strategi Pengelolaan Sanggar Srengenge Mas, Bantul, DIY bertujuan mengidentifikasi strategi yang digunakan selama ini dalam mencapai tujuan yang telah ditetapkan. Di samping untuk menganalisis faktor internal dan eksternal serta memformulasikan pengembangan strategi yang digunakan Sanggar Srengenge Mas. Metode penelitian yang digunakan meliputi empat tahap. Tahap pertama menentukan lingkup penelitian yang terdiri dari objek penelitian dan subjek penelitian. Langkah kedua, melakukan teknik pengumpulan data. Langkah ketiga menentukan variabel yang mencakup faktor internal (kekuatan dan kelemahan) dan faktor eksternal (peluang dan ancaman). Langkah keempat atau terakhir, melakukan analisis data dengan menggunakan metode kualitatif dengan menggunakan analisis SWOT. Hasil penelitian berdasarkan matrik IE, Sanggar Srengenge Mas berada di posisi V, yakni Hold and Maintain (pertahankan dan pelihara). Strategi umum yang dipakai adalah penetrasi pasar dan pengembangan produk. Hasil penelitian kedua, berdasarkan kuadran analisis SWOT Sanggar Srengenge Mas berada di kuadran I sehingga diperlukan pemilihan strategi berupa penggunaan setiap kekuatan untuk menghadapi setiap ancaman dengan mendukung strategi ofensif guna menciptakan peluang. Hasil penelitian ketiga, berdasarkan hasil Kuadran Analisis SWOT Sanggar Srengenge Mas menunjukkan posisinya berada pada kuadran I yaitu Ekspansion mendukung strategi ofensif. Abstract Research on the Management Strategy Development of the Srengenge Mas Studio, Bantul, DIY aims to identify the strategies that have been used so far in achieving the stated objectives. Besides analyzing internal and external factors and formulating the development of strategies used by Srengenge Mas Studio. The research method used includes four steps. The first step determines the scope of the study which consists of the object of research and research subjects. The second step is to carry out data collection techniques. The third step determines variables that include internal factors (strengths and weaknesses) and external factors (opportunities and threats). The fourth or final step is to analyze the data using qualitative methods using SWOT analysis. The results of the study are based on the IE matrix, Sanggar Srengenge Mas is in position V, namely Hold and Maintain (keep up and maintain). The general strategies used are market penetration and product development. The results of the second study, based on the SWOT analysis quadrant Srengenge Mas Studio, were in quadrant I, so a strategy was needed in the form of using each force to deal with each threat by supporting an offensive strategy to create opportunities. The results of the third study, based on the results of the Srengenge Mas SWOT Analysis Quadrant, show that their position is in quadrant I, namely expansion, supporting offensive strategies.


2021 ◽  
Vol 20 (1) ◽  
pp. 67-78
Author(s):  
Samsudiin Sofie ◽  
Risman Iye ◽  
A. Yusdianti Tenriawali ◽  
Susiati Susiati

ABSTARCT This research reveals the presumptive ideology of the socialization of environmental conservation pamphlets in Buru Regency. This research is a qualitative descriptive study. This means that in this study the researcher observed and analyzed the sentences in the Socialization Pamphlet for Environmental Conservation in Buru Regency through a pragmatic approach. The data source used for this study was the Environmental Conservation Socialization Pamphlet in Buru Regency, while the type of data in this study was written data, in the form of sentences in pamphlets containing presuppositions. This research reveals the types of presuppositions in the environmental preservation socialization pamphlet, namely: (1) existential presuppositions, (2) factive presuppositions, (3) lexical presuppositions, (4) structural presuppositions, and (5) counterfactual presuppositions while non-active presuppositions are not found. menemenyekuruh Government and LSM are trying to socialize environmental preservation in real terms in Buru Regency. This means that the pamphlet publisher does not use inactive presuppositions which in fact are presuppositions that are assumed to be incorrect or allow wrong understanding due to the use of uncertain or ambiguous words. Keywords: ideology; Presumption; Flyer; Buru Regency


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