scholarly journals The New Strategy of Nike Corporate Communication in Efforts to Build a New Corporate Image

2021 ◽  
Vol 6 (2) ◽  
pp. 344-352
Author(s):  
Dani Fadillah ◽  
Dong Hao ◽  
Bai Long
Keyword(s):  
Literature Review ◽  
Case Study Research ◽  
Qualitative Approach ◽  
Corporate Image ◽  
Corporate Communication ◽  
Peak Performance ◽  
Study Research ◽  
Self Image ◽  
New Strategy

This study aims to examine the uniqueness of the corporate communication carried out by Nike when the well-known brand competes to sign a contract with athletes who reach  their peak performance to promote its  apparel. However, Nike signs contracts with players when they are still rising stars and then leaves them.  Nike does something that well-known brands do not usually do. Normally, they compete to attract stars who are in their golden age. This research was conducted using a qualitative approach through case study research. The materials of  this research were obtained by conducting a literature review, matters related to the Nike author's boredom collected from various sources, and  reviewed using corporate communication logic. The results of  this study indicate that Nike's steps are aimed at creating a new impression without leaving the old self-image.

scholarly journals ANALISIS STRATEGI PENDAYAGUNAAN ZAKAT PRODUKTIF (STUDI KASUS LAZ NURUL HAYAT)

2020 ◽  
Vol 7 (4) ◽  
pp. 696
Author(s):  
Nico Stenly Yoshua ◽  
Tika Widiastuti
Keyword(s):  
Research Methods ◽  
Swot Analysis ◽  
Case Study Research ◽  
Secondary Data ◽  
Qualitative Approach ◽  
Primary Data ◽  
Study Research ◽  
New Strategy ◽  
Swot Matrix

This study aims to analyze the strategy of utilizing productive zakat in the Zakat Institution of Nurul Hayat. Every zakat institution needs an appropriate and efficient strategy in managing zakat funds so that every mustahiq can be transformed into muzakki. This study uses a qualitative approach with case study research methods. The technique of collecting data uses direct interviews, documentation and observation. To analyze the data, this paper uses the SWOT Matrix and then uses QSPM to identify a new strategy. Then to find out the validity of the data, researchers used triangulation techniques by matching the findings of primary data and secondary data. The results obtained that through the SWOT analysis obtained four strategies and through the QSPM analysis the following results are obtained: SO strategy, namely the expansion of the program in collaboration with Dukcapil/Depkop to reach mustahiq who are entitled to power through zakat has a score of 3,735; WO's strategy is to form an R&D division with a score of 6.085; The ST strategy of introducing digital e-commerce technology to Mustahiq has a score of 6.085; The WT strategy of selecting mustahiq has a score of 2.715 Keywords: LAZ, Zakat, SWOT, QSPM

MAPPING QUALITY OF PAUD AND PNF ACCREDITATION IN KULONPROGO DISTRICT, YOGYAKARTA

2021 ◽  
Vol 4 (3) ◽  
pp. 954-969
Author(s):  
Royati
Keyword(s):  
Case Study Research ◽  
Qualitative Approach ◽  
Quality Of Education ◽  
Study Research ◽  
Accreditation Program ◽  
Mapping Analysis ◽  
The Government

AbstractAccreditation is one of the governments to improve the quality of education. Likewise, to ensure the quality of education at the PAUD and PNF levels, the government held an accreditation program. However, it still has issues that need to be resolved. This study aims to identify and describe the problems of accreditation and quality mapping in the Education Office of Kulonprogo Regency. This research uses a qualitative approach and type of case study research. Based on the results of this research, in mapping the quality of accreditation in PAUD and PNF in Kulonprogo Regency, the first activity carried out was to conduct a quality mapping analysis of each institution. And the results show that the average standard kindergarten, KB, Pos PAUD, LPK and PKBM institutions that must be supervised strictly is the standard of financing. After conducting the analysis, a workshop was conducted with the Dikpora and all PAUD and PNF heads. Keywords: Quality mapping, accreditation, PAUD, PNF.

scholarly journals MATA KULIAH PENDIDIKAN KEWARGANEGARAAN SEBAGAI UPAYA MEMUPUK RASA NASIONALISME MAHASISWA (Studi Kasus Pada Mahasiswa Universitas Buana Perjuangan Karawang)

2018 ◽  
Vol 2 (1) ◽  
Author(s):  
Yogi Nugraha
Keyword(s):  
Civic Education ◽  
Teacher Candidates ◽  
Case Study Research ◽  
Target Population ◽  
Study Time ◽  
Qualitative Approach ◽  
Purposive Sampling ◽  
Study Research ◽  
Education Courses

ABSTRACT This study aims to describe the implementation of civic education courses in an effort to foster a sense of nationalism student at the Buana Perjuangan Karawang University. This study used a qualitative approach with the method used is the case study. Research conducted at the Buana Perjuangan Karawang University, with an estimated study time for start of the date October 28, 2017 until August 28, 2018. The target population in this study were students who follow courses of civic education, and sampling using techniques purposive sampling. The results obtained show that nationalism formed through civic education in college can be formed. It is based on a statement cited by respondents stated that the Civic Education is very important to learn in college, it's based on the erosion of a sense of nationalism began to be immediately addressed by studying Civics. Civic education is also learned to go back to the students will be taught by the teacher candidates Pancasila and Civic Education. Increased sense of nationalism in studying Civics is proof that Civic Education is so important to learn. Keywords: Civic Education, Nationalism, Students. ABSTRAK Penelitian ini bertujuan untuk mendeskripsikan pelaksanaan mata kuliah pendidikan kewarganegaraan dalam upaya memupuk rasa nasionalisme mahasiswa di Universitas Buana Perjuangan Karawang. Penelitian ini menggunakan pendekatan kualitatif dengan metode yang digunakan yaitu metode studi kasus. Penelitian dilaksanakan pada Universitas Buana Perjuangan Karawang, dengan estimasi waktu penelitian selama mulai dari tanggal 28 Oktober 2017 sampai dengan tanggal 28 Agustus 2018. Populasi target dalam penelitian ini adalah mahasiswa yang mengikuti mata kuliah pendidikan kewarganegaraan, dan pengambilan sampel menggunakan teknik purposive sampling. Hasil penelitian yang diperoleh menunjukkan bahwa nasionalisme yang terbentuk melalui pembelajaran pendidikan kewarganegaraan di perguruan tinggi dapat terbentuk. Hal ini berdasarkan pernyataan yang diutarakan oleh para responden yang menyatakan bahwa Pendidikan Kewarganegaraan sangat penting untuk dipelajari di Perguruan Tinggi, hal ini didasarkan pada mulai lunturnya rasa nasionalisme haruslah segera diatasi dengan mempelajari Pendidikan Kewarganegaraan. Pendidikan Kewarganegaraan juga dipelajari untuk kembali dibelajarkan kepada peserta didik nantinya oleh para calon guru Pendidikan Pacasila dan Kewarganegaraan. Meningkatnya rasa nasionalisme dalam mempelajari Pendidikan Kewarganegaraan merupakan bukti bahwasanya Pendidikan Kewarganegaraan begitu penting untuk dipelajari. Kata kunci: Pendidikan Kewarganegaraan, Nasionalisme, Mahasiswa.

scholarly journals Efektivitas Pengendalian Internal Persediaan Obat-Obatan Penanggulangan Covid-19 Di Instalasi Farmasi Dinas Kesehatan Provinsi Jambi

2021 ◽  
Vol 11 (2) ◽  
pp. 185-194
Author(s):  
Uni Mardhotillah ◽  
Diska Arliena Hafni
Keyword(s):  
Internal Control ◽  
Case Study Research ◽  
Qualitative Approach ◽  
Internal Controls ◽  
Medicine Management ◽  
Study Research

This research aim to analyze effectiviness of internal control of Covid-19 medicine management avalibility at pharmaceutical installation of Jambi Health Departement. This research is case study research with qualitative approach. The results showed that the pharmaceutical installation of the Jambi Health Office had carried out internal controls well to protect its assets and efforts to increase its managerial activities. The Jambi Health Office Pharmacy Installation has implemented internal control based on COSO standards in managing supplies of special medicines for Covid-19 prevention properly and effectively. This can be proven by the fulfillment of the implementation of 13 indicators (87%) of the 15 COSO indicators that have been carried out by the Pharmaceutical Installation of the Jambi Health Office.

scholarly journals PERAN PEMBIAYAAN MURABAHAH DALAM MENINGKATKAN USAHA BATU BATA (STUDI PADA BMT AS-SALAM KANTOR KAS NGERECO KANDAT KEDIRI)

1970 ◽  
Vol 5 (1) ◽  
pp. 64-76
Author(s):  
Muh Khoirul Anam ◽  
Haris Santoso
Keyword(s):  
Financial Institutions ◽  
Case Study Research ◽  
Lower Class ◽  
Qualitative Approach ◽  
Study Research ◽  
Islamic Financial Institutions ◽  
Conventional Banks ◽  
Depth Interviews

Financial institutions are currently needed by all people because financial institutions are considered to be quicker in providing business capital loans. Previously, conventional banks were the only financial institutions operating in the financial sector or loans to the community before Islamic financial institutions, now with the development of financial institutions sharia society mostly prefers sharia finance rather than conventional, plus BMT which operates in the middle to lower class, this is what causes many people to take Islamic financial institutions because they prioritize family systems, so this study focuses on: 1). How is the application of murabahah financing at BMT As-Salam to brick businesses in the Ngreco Kandat Kediri village, 2). What is the role of murabahah financing at BMT As-Salam towards brick business in the Ngreco Kandat Kediri village, 3). How did the brick business increase in the Kandat Kediri Ngreco village after obtaining murabahah financing at BMT As-Salam. Research on the role of murabahah financing in brick business uses a descriptive qualitative approach with a type of case study research that refers to the interpretive postpositivistic thinking paradigm. The technique of collecting data is in-depth interviews, observation and documentation. The results of this study indicate that the application of murabahah financing at BMT As-Salam is very different where loans for business capital of bricks that should use mudharabah or musyarakah at BMT These salads use murabaha. Besides that the role of BMT As-Salam is very influential on brick business and before BMT As-Salam arrived, brick entrepreneurs still had difficulty finding capital to improve their business but after taking murabahah financing at BMT As-Salam, their efforts experienced an increase and prosperity life.

scholarly journals Recruitment and retention of health professionals across Europe: A literature review and multiple case study research

Health Policy ◽  
2015 ◽  
Vol 119 (12) ◽  
pp. 1517-1528 ◽  
Author(s):  
Marieke Kroezen ◽  
Gilles Dussault ◽  
Isabel Craveiro ◽  
Marjolein Dieleman ◽  
Christel Jansen ◽  
...  
Keyword(s):  
Literature Review ◽  
Health Professionals ◽  
Case Study Research ◽  
Multiple Case Study ◽  
Recruitment And Retention ◽  
Study Research ◽  
Multiple Case

scholarly journals Disharmoni Keluarga Ditinjau dari Intensitas Komunikasi

2018 ◽  
Vol 12 (2) ◽  
Author(s):  
Nisfi Laili Munawaroh ◽  
Nur Azizah
Keyword(s):  
Physical Environment ◽  
Field Observation ◽  
Case Study Research ◽  
Qualitative Approach ◽  
Self Image ◽  
The Family ◽  
The World ◽  
The Right ◽  
Harmonious Family

A harmonious family is the most beautiful treasure in the life of the world. A harmonious family can be a wonderful spirit to do everything. But sometimes life in the family will find problems. So that harmonious family atmosphere is often eroded by these problems. Actually, every problem will find the right solution if a family can communicate intensely.This study focuses on family disharmony in terms of communication intensity. This study uses a qualitative approach to the type of case study research. The subjects of this study were DT, WI, LL, SG, LM, ES, and HT. The data presented is obtained by doing field observation directly with the support of interviews to the related subjects. The data is presented in the form of words, then analyzed to be taken conclusion as the result of research.After the researcher conducted the initial observation and found the family who in the disharmonic condition in Karangpucung village, Purwokerto Selatan subdistrict, the writer do deeper observation and interview related to family disharmony in terms of communication intensity.The results showed that the intensity aspects of communication in DT and WI families were: 1) attention during communication, 2) regularity, 3) message width, and 4) message depth. In addition, the intensity of communication factors in DT and WI families are 1) self-image and image of others, 2) psychological atmosphere, 3) physical environment, 4) tendency to lead together, and 5) dislike trust as a telling place between DT and WI

scholarly journals The Evaluation of Management Standards on Accreditation Results of PAUD Institutions in 2017 Year (Study of Accreditation Results Documents in BAP PAUD and PNF West Kalimantan)

2019 ◽  
Vol 4 (1) ◽  
pp. 139
Author(s):  
Hamka Hamka ◽  
Wahyudi Wahyudi ◽  
M. Chiar
Keyword(s):  
Research Method ◽  
Case Study Research ◽  
Qualitative Approach ◽  
Low Achievement ◽  
Descriptive Case Study ◽  
West Kalimantan ◽  
Study Research ◽  
Management Standards ◽  
Management Standard

The purpose of this study was to determine the results of accreditation on the standard aspects of PAUD management. This research method uses a documentary study method with a qualitative approach. This type of research in this study is a descriptive case study research. Based on the evaluation recapitulation of all aspects of the management standard that PAUD institutions on average do not yet have a work inspection and assessment document therefore it is a problem that the low achievement period of 8 standards in PAUD units that apply for accreditation in 2017 due to the low 2 aspects PAUD institutions have not yet been launched.

scholarly journals ANALISIS RESTITUSI PAJAK PERTAMBAHAN NILAI PADA KEPATUHAN PENGUSAHA KENA PAJAK KANTOR PELAYANAN PAJAK PRATAMA (KPP CIREBON TAHUN 2016–2018)

2020 ◽  
Vol 17 (2) ◽  
pp. 87
Author(s):  
Endah Nurhawaeny Kardiyati ◽  
Abdul Karim
Keyword(s):  
Case Studies ◽  
Case Study Research ◽  
Value Added ◽  
Qualitative Approach ◽  
Value Added Tax ◽  
Study Research ◽  
Embedded Case Study ◽  
Descriptive Method

ABSTRAKThis study aims to analyze the mechanism of value added tax restitution and the obstacles that often occur during the restitution process. The method used in this research is descriptive method with a qualitative approach, and using embedded case study research case studies. The results of this study are the mechanism of value added tax restitution at the Pratama Cirebon tax service office carried out in accordance with applicable rules and obstacles that often occur in the process of value added tax restitution on taxpayers. Keywords                   : Restitution; Value Added Tax ABSTRAKPenelitian ini bertujuan untuk menganalisis mekanisme restitusi pajak pertambahan nilai dan kendala yang sering terjadi pada saat proses restitusi . Metode yang digunakan dalam penelitian ini adalah metode deskriptif dengan pendekatan kualitatif, dan menggunakan studi kasus embedded case study research. Hasil dari penelitian ini adalah mekanisme restitusi pajak pertambahan nilai pada kantor pelayanan pajak pratama cirebon dilakukan sesuai dengan aturan-aturan yang berlaku dan kendala yang sering terjadi dalam proses restitusi pajak pertambahan nilai pada wajib pajak. Kata kunci                 : Restitusi; Pajak Pertambahan Nilai.

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