scholarly journals AWARENESS AND ATTITUDES OF CONSUMERS IN USING INTERNET FOR ONLINE PURCHASE

2016 ◽  
Vol 4 (9(SE)) ◽  
pp. 26-36
Author(s):  
R.Anantha Laxmi ◽  
ArunSarath Kumar
Keyword(s):  
Online Shopping ◽  
Shopping Behavior ◽  
Primary Data ◽  
The Internet ◽  
Buying Behavior ◽  
Online Purchase ◽  
Comprehensive Picture ◽  
Online Shopping Behavior ◽  
And Behavior ◽  
Online Buying

Online shopping behavior (also called online buying behavior and Internet shopping or buying behavior) refers to the process of purchasing products or services via the Internet. E-commerce has been growing very fast because of many advantages associated with buying on internet because of lower transaction and search cost as compared to other types of shopping. Through online shopping consumers can buy faster, more alternatives and can order product and services with comparative lowest price. Therefore, in this paper, the researchers have carefully analyzed the consumers’ attitude and behavior towards online shopping. This paper gives a comprehensive picture of the awareness and attitudes of consumersin using internet for online purchase. A sample size of one hundred and five respondents is selected for the research from Thoothukudi district. The study quantitatively analyses the awareness of consumers in using internet, attitudes and behaviors of the consumers in buying various products from internet, hours of using the internet and the like using primary data. Appropriate findings and suggestions are given in the paper.

Influence of Online Shopping Behavior Factors on E-Satisfaction of Customer

2013 ◽  
Vol 64 (3) ◽  
Author(s):  
Houshang Mobarakabadi ◽  
Meisam Karami ◽  
Shaghayegh Maleki Far ◽  
Khodadad Yarkarami
Keyword(s):  
Conceptual Framework ◽  
Online Shopping ◽  
Perceived Value ◽  
Shopping Behavior ◽  
Buying Behavior ◽  
Firm Reputation ◽  
Online Business ◽  
Online Shopping Behavior ◽  
Or Organization ◽  
Online Buying

This research has recommended a conceptual framework for considering the online buying behavior factors which they are namely privacy, trust, perceived value and the firm reputation that they have an impact on the electronic satisfaction of customers. To test the conceptual framework, SPSS has been used to analyze the data collected from 146 online buyer customers in Malaysia. The results of the study indicate online buying behavior factors which they are namely privacy, trust, perceived value and the firm reputation are significantly and positively related to e-satisfaction of the customer. Moreover, according to the demographic characteristics it can be guidance for the online business firms or organization to identify the problems to take actions to attract more online shopping consumers in Malaysia.

The Effect of Demographic Factors of Consumers Online Shopping Behavior in a GCC University

2020 ◽  
pp. 126-151
Author(s):  
Arpita Anshu Mehrotra ◽  
Hala Elias ◽  
Adel Ismail Al-Alawi ◽  
Sara Abdulrahman Al-Bassam
Keyword(s):  
Purchase Intention ◽  
Online Shopping ◽  
Demographic Factors ◽  
Shopping Behavior ◽  
The Internet ◽  
Online Purchase ◽  
Online Retailers ◽  
Competitive Prices ◽  
Online Shopping Behavior ◽  
User Friendly

This study aims to investigate the effect of certain demographic factors of Gulf Cooperation Council countries' (GCC) university students and staff in using online shopping. The study attempts to hypothesize and measure the features that affect the growth of the e-shopping trend in a GCC. The results indicate that education has a large influence on e-shopping use. Gender did not appear to be a significant factor, but consumer income significantly impacts the online shopping of consumers. The results also suggested a positive relationship between online trust and online purchase intention. Additionally, there is a relationship between the ability to use the internet and the online shopping of consumers. Therefore, the more consumers are capable of using the internet, the more online shopping users there will be. The study also suggests that online retailers need to provide competitive prices and user-friendly websites.

Factors affecting customers’ online shopping behavior during Covid-19 pandemic in Bangladesh

2021 ◽  
Vol 9 (2) ◽  
pp. 67-79
Author(s):  
Farha Fatema ◽  
Md. Ashraf Siddiqui
Keyword(s):  
Service Quality ◽  
Online Shopping ◽  
Time Factors ◽  
Ease Of Use ◽  
Shopping Behavior ◽  
Fair Price ◽  
Buying Behavior ◽  
Factors Affecting ◽  
Online Shopping Behavior ◽  
Online Buying

Online shopping is one of the fastest-growing marketplaces in Bangladesh. But during the Covid 19, when other sectors are stable, only online shopping has gained a greater positive response. Thus, for online shopping, customers’ behavior is influenced by various factors including fare price, product quality, and durability, trust & security, etc. The study aims to identify the factors that influence the customers’ online shopping behavior during the Covid-19 in Bangladesh under the effect of control variables. The results indicate that of the eight dimensions, features and quality, fair price, performance and durability, trust and reliability, security, E-service quality, ease of use, and time are positively and significantly affect customers' online buying behavior during the Covid-19 in Bangladesh. Concerning the influence of these factors on customers, the study finds that features and quality, performance and durability, trust and reliability, e-service quality, ease of use and time factors influence the customers’ online buying behavior during the pandemic in Bangladesh. Online shopping companies must focus on these factors to get a higher response from people in Bangladesh.

scholarly journals Eliciting Salient Factors in Online Shopping Behavior Research

2019 ◽  
Vol 3 (2) ◽  
pp. 8
Author(s):  
Laila Refiana Said
Keyword(s):  
Exploratory Study ◽  
Online Shopping ◽  
Causal Effect ◽  
Academic Research ◽  
Behavioral Research ◽  
Shopping Behavior ◽  
Buying Behavior ◽  
Predictive Variables ◽  
Online Shopping Behavior ◽  
Online Buying

<p>This paper argues the importance of an exploratory study prior to hypotheses testing in any causal-effect or explanatory predictive behavioral research. It proposes a stage of eliciting salient factors using a framework from theory of planned behavior. The paper opted for an exploratory study by firstly examining 12 academic research of online shopping behavior in Indonesia.  Secondly, using the open-ended questions given to 30 respondents, the paper explored reasons respondents shop or not shop online. Those immediate responses were documented and termed as salient factors.  Thirdly, the salient factors were then combined with foregone factors based on literature reviews.  The final set of factors was chosen as predictive variables in order to provide more accurate potential antecedents for predicting and explaining online shopping behavior. The paper provides sound and practical guidance in eliciting salient factors and formulating a final set of factors in causal-effect/explanatory predictive behavioral research on online shopping behavior.  It suggests that academic research should place importance on the stage of eliciting salient factors. Foregone factors are used to strengthen the choice of predictive variables.  Both salient and foregone factors are necessary for the final set of factors in such online shopping behavior studies. The paper includes implications for the online vendors and government agencies to promote e-commerce. This paper fulfils a need to conduct exploratory study on online shopping behavior to understand such phenomenon of high internet penetration yet low rate of online buying behavior by focusing on salient factors of the studies. </p>

scholarly journals SIKAP ONLINE SHOPPING DAN NIAT PENCARIAN INFORMASI TERHADAP NIAT DAN PERILAKU BELANJA

2013 ◽  
Vol 2 (1) ◽  
Author(s):  
Apriliani Kartika Setiowati ◽  
Widayat . ◽  
Jasly .
Keyword(s):  
Electronic Mail ◽  
Online Shopping ◽  
Information Gathering ◽  
Partial Least Square ◽  
Least Square ◽  
Shopping Behavior ◽  
Primary Data ◽  
Information Searching ◽  
Online Shopping Behavior ◽  
And Behavior

SIKAP ONLINE SHOPPING DAN NIAT PENCARIAN INFORMASITERHADAP NIAT DAN PERILAKU BELANJAApriliani Kartika SetiowatiMagister Manajemen - Universitas Muhammadiyah MalangE-mail: [email protected] Ekonomi dan Bisnis- Universitas Muhammadiyah MalangE-mail: [email protected] ByFakultas Ekonomi-Universitas Merdeka PasuruanE-mail: [email protected] explanatory study aims to test and analyze how respondents attitudes towards online shoppingeffect, information gathering, shopping intention and behavior. To measure the attitudes toward onlineshopping, attributes associated to online shopping are used. Moreover, the websites revisits andshopping intensity through alternative channels are used to measure the behaviour of the respondentsvisiting intensity to shop online. Partial least square are used to analysis primary data attitudestoward online shopping, purpose to gather information online, shopping intention and shoppingbehaviour. The data was collected by using a questionnaire distributed to online shopping consumersthrough electronic mail. Sample size includes 100 respondents with judgmental sampling technique.The sample’s respondents are members of an online fashion store, online shopping purchasebetween July and September 2011. The result of T-test shows that the attitude towards online shoppinghas positive effect on information searching intention and online shopping intention. Furthermore,the findings show that the purpose the respondent gathers information online has positiveeffect on online shopping intention. Lastly, shopping intention has significant effect on shoppingbehavior. The Q-square score resulted from the study is 0.9275. It means that the model in the studyhas the capacity to predict the possible correlation among the analyzed variables that consist ofattitude, information gathering intention, shopping intention and shopping behavior.Keywords: attitude toward online shopping, information searching intention, online shopping intentionand online shopping behavior.

Impact of COVID-19 on Food Consumption and Marketing

2022 ◽  
pp. 60-79
Author(s):  
Suja Ravindran Nair
Keyword(s):  
Food Consumption ◽  
Healthy Eating ◽  
Behavioral Model ◽  
Shopping Behavior ◽  
Review Of The Literature ◽  
Buying Behavior ◽  
Behavior Intentions ◽  
Food Patterns ◽  
Online Shopping Behavior ◽  
And Behavior

COVID-19 has greatly disrupted lives and affected buying behavior of individuals. Countries were forced to impose lockdowns, alongside the practices of wearing masks, social distancing and hygiene have become the ‘new normal'. This situation forced consumers to re-work shopping habits, modify food patterns, develop healthy eating and online shopping behavior. With multiple waves of COVID-19 engulfing countries, pandemic effects are here to stay, suggesting food marketers explore the continuity of healthy food consumption with futuristic behavioral intention. For this purpose, this study uses a behavioral model perspective built upon the theory of planned behavior. A general review of the literature on food choice behavior is used. The literature review shows an integrated framework indicating linkages between the antecedents, consumers' behaviors, and behavior intentions/consequences from a sustainable behavioral model perspective.

How logistics capabilities offered by retailers influence millennials’ online purchasing attitudes and intentions

2019 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Jason M. Riley ◽  
Richard Klein
Keyword(s):  
Structural Equation ◽  
Online Shopping ◽  
Reasoned Action ◽  
Explanatory Power ◽  
Online Reviews ◽  
Shopping Behavior ◽  
Equation Modeling ◽  
Content Type ◽  
Online Purchase ◽  
Online Shopping Behavior

Purpose The purpose of this study is to understand consumers’ use of online retail channels. This study examines how tracking capabilities, delivery speed, trust, logistics carriers’ reputation, people important to the consumer and online reviews influence Millennials’ online purchasing attitudes and intentions. Design/methodology/approach A survey was administered to 321 Millennials. Subsequently, it was used to test both direct and indirect hypotheses using structural equation modeling techniques. Findings The study determined that tracking capabilities, trust, people important to the consumer and online reviews directly influence online purchase attitude and by extension intention formation. The results also revealed that logistics carrier reputation moderates the trust to online purchase attitude linkage. Research limitations/implications This work improves the explanatory power of the theory of reasoned action by linking logistics factors to online shopping behavior. Further, it provides insight into the moderating influence of logistics carriers’ reputation. Practical implications For retailers, the results provide information on how to better develop ecommerce service offerings. By providing information about logistics services and capabilities during the ecommerce transaction, retailers can improve the chance that consumers will complete online purchases. Originality/value This research fills a gap in the literature regarding how to influence millennial consumers. Moreover, findings strengthen the understanding of online-purchasing attitudes and intentions formation, important to retailers developing new online shopping platforms and technologies.

scholarly journals The Changes in Online Buying Intention as a Determinant of Behavior During COVID-19 Pandemic in the Ready-Made Garments Industry in Egypt

2021 ◽  
Vol 16 (5) ◽  
pp. 1
Author(s):  
Ashraf Elsafty ◽  
Marwa Elshahed
Keyword(s):  
Social Media ◽  
Technology Acceptance ◽  
College Education ◽  
Secondary Data ◽  
Primary Data ◽  
The Internet ◽  
Buying Behavior ◽  
Work From Home ◽  
Customer Segment ◽  
Online Buying

During 2020, in the time of the COVID-19 during and after lockdown. Governments are imposing lockdown and shutdown for all activities/services inside the country to reduce the spread of the previously mentioned pandemic including international flights. Major factories and manufacturers had stopped for months during the pandemic which led to having thousands of people with no salaries. Major companies resorted to work from home procedures whenever they can to keep the business going. This research will focus on the Online buying intention that eventually leads to buying behavior of Ready-made Garments in Egypt over the internet and social media, such as Facebook and Instagram to be specific. Readymade garment industry has started booming with the spread of e-commerce, especially with the influence of social media. Paper focuses on the area of greater Cairo and its resident customer segment of readymade garments, focusing on middle and upper social with minimum college education, who are also well-enabled with the needed resources to purchase products via the Internet. The primary data was collected through Customer Interviews that were conducted through online questionnaires that resulted in the observation of COVID-19 as a catalyst for online shopping intention as a determinant of behavior since 32.5 % of the respondents increased their buying frequency during the lockdown. The secondary data was collected through the review of previous researches, models and cases. Although the Online Buying Behavior is relatively a new phenomenon, the Buying behavior is quite rich with theories, a theoretical framework was proposed for the study of the online buying intention as a determinant of behavior that is based on Technology Acceptance Model (TAM) by Davis (1989) and 2 variables from Nayyar &amp; Gupta (2011) along with 2 moderating variables which are eWOM &amp; Psychological Factors and a mediating variable which is COVID-19.

A Study on E-Commerce Aspects Impacting Consumer’s Online Shopping Behavior in United Arab Emirates

2021 ◽  
Vol 18 (4) ◽  
pp. 1331-1335
Author(s):  
Anil Roy Dubey ◽  
B. Balaji
Keyword(s):  
United Arab Emirates ◽  
Online Shopping ◽  
Shopping Behavior ◽  
Primary Data ◽  
Time Saving ◽  
Digital World ◽  
Shopping Experience ◽  
Online Shopping Behavior ◽  
Online Shops ◽  
Rapid Shift

In the digital world, it’s somewhat difficult to manage the expectations of the present customers especially E-Commerce Shoppers who are often challenging and pushed to keep up with what is anticipated to them. Numerous E-shoppers are under pressure to locate and approach to convey an offline in-store ride to the online store ride of higher level interaction with their customers. Experts have cited that all kinds of powers are clearly in the fingers of customers and that their never ever change their behaviors, this leads to force them to approach various online shops portals to adapt. Online shopping comes to be greatly empowered, the E-shoppers expectations from retailers to vendors and are developing a rapid shift in their behavior with an emphasis on pace and convenience. Shopper’s interest spans have become shorter, with 50 percent of shoppers leaping from one retailer website to another, earlier they making an enduring purchase. In addition, greater than eighty percent of shoppers are taking their shopping experience in both online as well as offline. A retailer’s internet site is one of the key places where customers go to search about their dream product’s records and pricing. The demand for the quick shipping of products purchased and handy services, such as click on online and collect in store, as properly as seamless returns have led to groups developing easy, no-fuss fee options. Research indicates that primary shops will continue to offer higher approaches to gather products purchased online from their stores, as a way of appealing to customers and supplying larger convenience. Based on these prevailing conditions a study was performed on E-Commerce components impacting consumer’s online purchasing conducted on the United Arab Emirates (UAE). Major portions of primary data collection were done via the questionnaires method and by means of emails in two predominant cities of UAE (Sharjah, Abu Dhabi). Cost, time saving (shipping), maintaining customers private details in a secured manner and comfort while do shopping were recognized as vital elements and this leads to assured buying conduct of online shopping. The www is to remodel in the region of populace where communal networked group impact and leads to online shopping.

scholarly journals FAKTOR-FAKTOR PENDORONG INDIVIDU MELAKUKAN BELANJA ONLINE

2019 ◽  
Vol 7 (1) ◽  
pp. 34
Author(s):  
Tri Wahyuarini ◽  
Evi Sofianan ◽  
Syarifah Novieyana
Keyword(s):  
Online Shopping ◽  
Subjective Norms ◽  
Shopping Behavior ◽  
Control Behavior ◽  
Empirical Hypothesis ◽  
Online Shopping Behavior ◽  
Main Construct ◽  
And Behavior ◽  
And Control ◽  
Positive Effect

This research used Theory of Planned Behavior’s model to explain factors that caused people to do online shopping by adopting Limayem et al. (2000) research. Limayem’s study explain about factors that caused online shopping behavior especially intention to do online shopping which determined by perception of the consequences of behavior, attitude towards online shopping, personal innovation, subjective norms and control behavior.The main construct of this research also adopted Limayem’s study, namely : intention and behavior to do online shopping. Intention to do online shopping consist of five constructs which are attitude towards online shopping, subjective norms, personal innovation, perception of the consequences of behavior, and control behavior.The main purpose of this research is to examine whether attitude towards online shopping, subjective norms, personal innovation, perception of the consequences of behavior, and control behavior have a positive effect to intention to do online shopping and whether intention to do online shopping have a positive effect to online shopping behavior. Empirical hypothesis are used to proof the main purpose, by using correlation as the data testing tool.The result shows that the 1st hypothesis is proven, which means there is a positive effect of attitude towards online shopping, subjective norms, personal innovation, perception of the consequences of behavior, and control behavior to intention to do online shopping. It is show by signification number 0.000. The result from 2nd hypothesis is also proven, which confirm the positive effect intention to do online shopping with online shopping behavior. But one of the construct was dropped from the early data processing caused by unsatisfactorily validity.

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