scholarly journals PENGARUH KUALITAS PRODUK, HARGA DAN STORE ATMOSPHERETERHADAP MINAT BELI KONSUMEN PADA TOKO EMAS DAN MUTIARA DISEKARBELA KOTA MATARAM

2015 ◽  
Vol 4 (1) ◽  
Author(s):  
Yusi Faizathul Octavia

This study aimed to analyze the significant influence between product quality, price,and store atmosphere toward consumer purchase intention on the gold and pearl store inSekarbela Mataram city. Intake of respondents conducted with convenience samplingtechnique using a questionnaire distributed to 100 respondents. The data analysis techniqueused is multiple linear regression analysis. Based on the analysis conducted, it can beconcluded that the variable quality of the product, price, and store atmosphere positive andsignificant impact toward consumer purchase intention on the gold and pearl store inSekarbela Mataram city. This means that if the quality of the product, price, and storeatmosphere is enhanced by the gold and pearls shop owners in Sekarbela city of Mataram,can be increasing the consumer purchase intention. While the dominant variable affectingconsumer purchase intention is the store atmosphere variable.Keywords:Quality of Product, Price, Store Atmosphere and Purchase Intention.

2021 ◽  
Vol 9 (3) ◽  
pp. 1173-1183
Author(s):  
Sulistiyawati Sulistiyawati

This study aims to determine and analyze the influence of social media, location, store atmosphere on purchase intention at the friend's cafe in Sampang. This type of research is quantitative research using a conclusive classification: data collection techniques using non-probability sampling classification and judgmental techniques. The number of samples used in this study was as many as 100 respondents who knew and had accessed the Instagram account of Teman Sehati café. The analysis technique uses multiple linear regression analysis with the SPSS version 25 program. The results show that social media positively and significantly affect purchase intention at Teman Sehati cafe in Sampang. There is a significant influence of location on purchase intention at the Teman Sehati cafe Sampang; the store atmosphere has a positive and significant effect on the purchase intention of a Teman Sehati café in Sampang. Café Teman Sehati is expected to be able to design outlets in such a way as to increase customer convenience with a positive store atmosphere. In addition, it is expected to consider the location to increase consumer purchase intention. Further research can use newer variables such as convenience, promotion, or service quality.


2021 ◽  
Vol 9 (1) ◽  
pp. 11-16
Author(s):  
Muhammad Azis Rahmanto ◽  
Dasmadi Dasmadi ◽  
A. Fidhdiarr Ariestanto TNK

Penelitian ini bertujuan untuk mengetahui adanya pengaruh produk, harga, kualitas pelayanan Azis Birdfam di Boyolali. Teknik pengumpulan data menggunakan wawancara, kuesioner dan studi dokumen yang dilakukan pada bulan mei tahun 2020 sampai juli tahun 2020. Teknik pengambilan sampel yang digunakan berdasarkan bertepatan, semua sampel data telah dianalisis dari analisis regresi linier berganda memperoleh nilai adjusted R Square sebesar 4,9 % variabel produk, harga, kualitas pelayanan berdampak pada loyalitas pelanggan sedangkan selisihnya 95,1 % berdampak oleh variabel lain seperti ikatan emosional, kepercayaan, kemudahan, kepuasan pelanggan dan pengalaman dengan perusahaan. Hasil pengkajian ini merumuskan bahwa produk, harga dan kualitas pelayanan menggunakan uji secara parsial memiliki dampak berdasarkan relevan terhadap loyalitas pelanggan pada Azis Birdfam di Boyolali. ABSTRACT   This study aims to determine the effect of product, price, service quality of Azis Birdfam in Boyolali. The data collection techniques used interviews, questionnaires and document studies conducted in May 2020 to July 2020. The sampling technique used was coincidental, all data samples were analyzed from multiple linear regression analysis to obtain an adjusted R Square value of 4.9%. product variables, price, service quality have an impact on customer loyalty, while the 95.1% difference has an impact on other variables such as emotional ties, trust, convenience, customer satisfaction and experience with the company. The results of this study formulate that the product, price and service quality using a partial test has an impact based on relevance to customer loyalty to Azis Birdfam in Boyolali.


2019 ◽  
Vol 3 (4) ◽  
pp. 495
Author(s):  
Petrus Amat Sutadi ◽  
Suwognyo Widagdo ◽  
Muhaimin Dimyati

The quality of teacher, one that can be seen from the professionalism of the teacher. The professionalism of the Catholic religious teachers   in Jember can be measured from four factors, such as: trainings, teaching experience, school facilities and the quality of supervisions. Based on the explanation above, the formulation of the problem in teaching, teaching experience, school facilities and the quality of supervision in improving the professionalism of the Catholic religious teachers in Jember. This study aims to examine whether there are influences from trainings, teaching experience, school facilities and quality of supervision in improving the professionalism of the Catholic religious teachers in Jember. The population of this study was Catholic religious teachers in Jember. In this study, researchers will use total sampling. In this study, the researcher sample samples of 30 Catholic religious teachers as respondents, because this study uses multiple linear regression analysis of SPSS version 16 application. Based on data analysis shows that the training has a dominantly significant effect on the professionalism of the improvement of Catholic religious teachers in Jember. Whereas teaching experience, school facilities and infrastructures. and quality of supervision gives a not-yet-dominantly effective improvement to the professionalism of Catholic religious teachers in Jember.


Author(s):  
Amalia Juliana Monika Intan

The purpose of this study was to determine whether the product, price, place and process partially or simultaneously influence the desirability of students to recommend lectures at the NHI Bandung Tourism Academy. The population and sample in this study were students of the Bandung Tourism Academy. The variables of this research are the variable product (product), price (price), place (place), and process (process) as well as the desire to recommend college. The research method uses an explanatory survey. The data analysis method used is multiple linear regression analysis and using the t test and F test. Research results. Based on the results of multiple linear regression analysis


2020 ◽  
Vol 2 (1) ◽  
pp. 89-98
Author(s):  
Bagus Nyoman Kusuma Putra ◽  
I Wayan Gede Antok Setiawan Jodi ◽  
I Ketut Merta

Organizational commitment is a level or awareness of a person to recognize the extent of an organization and is bound to its goals so as to accelerate the organization to achieve its objectives. Competence is knowledge, skills, and abilities that are mastered by someone who has become a part of him, so he can do cognitive, affective, and psychomotor behaviors as well as possible. Employee performance is the result of work in quality and quantity achieved by someone in carrying out their functions in accordance with the responsibilities given to him.The purpose of this study is to determine the effect of commitment and competence on employee performance at PT. BPR Duta Bali. The sampling technique used is a saturated sampling technique. The sample in this study was 40 employees. The data analysis method used is multiple linear regression analysis with the SPSS program. The results of the study state that the commitment variable has a positive effect on employee performance. Competency variables do not affect employee performance. Commitment and competency variables simultaneously have a positive and significant effect on employee performance


2021 ◽  
Vol 1 (2) ◽  
pp. 80-99
Author(s):  
Salma Watun ◽  
Suwignyo Widagdo ◽  
Nanda Widaninggar

This study aims to analyze the effect of tax sanctions, tax socialization, tax system, and tax avoidance on the barriers to the tax collection. This research method was quantitative. The population in this study are all individual taxpayers who do free work in Jember Regency. By accidental sampling, the samples are fifty respondents of Individual Taxpayers who do free work. Data collection using a questionnaire, and the data analysis method uses multiple linear regression analysis. The results showed that tax sanctions, tax system, tax avoidance had a significant effect on the obstacles to tax collection, while tax socialization has no significant effect on barriers to tax collection. Since the tax socialization had no impact, fiscus should use the strategy to avoid the barriers of tax collection by using account representative assistance in active counseling to the taxpayer.


2017 ◽  
Vol 3 (2) ◽  
pp. 182-195
Author(s):  
Loli Efendi ◽  
Darwanis Darwanis ◽  
Syukriy Abdullah

This study aims to examine the effect of the quality of regional apparatus, the utilization of information technology, and the supervision of regional finance on the quality of local financial reporting at the Regional Working Units in the Central Aceh Regency. The population of this study is all and agencies in the Central Aceh District. A total of 28 Regional Working Units, consisting of 3 officers (i.e., Head of the Office or the Budget User, Head of Accounting Department, and accounting staff) were selected as the respondents of the study. The data are gathered using the questionnaires and analysed using the Multiple Linear Regression Analysis. The results showed that the quality of the regional apparatus, the utilization of information technology, and the supervision of regional finance significantly affected the quality of local financial reporting at the Regional Working Units in the Central Aceh Regency. This findings implied that in order to improve the quality of local financial reporting, the policy makers should focus on ensuring the quality of regional apparatus, the utilization of information technology, and the supervision of regional financial management.Penelitian ini bertujuan untuk menguji pengaruh kualitas aparatur daerah, pemanfaatan teknologi informasi, dan pengawasan keuangan daerah baik secara bersama-sama maupun secara parsial terhadap kualitas pelaporan keuangan daerah pada Satuan Kerja Perangkat Daerah di Kabupaten Aceh Tengah. Populasi dalam penelitian ini adalah seluruh institusi/lembaga yang meliputi kantor, dinas dan badan pada Kabupaten Aceh Tengah. Sebanyak 28 SKPK (Satuan Kerja Perangkat Kabupaten) dan untuk masing-masing SKPK terdiri dari 3 orang yang terdiri dari kepala SKPK atau Pengguna Anggaran, kepala bagian akuntansi dan staf bagian akuntansi sebagai responden penelitian. Data dalam penelitian dikumpulkan melalui penyebaran kuesioner kepada responden dan kemudian dianalisis dengan menggunakan Regresi Linear Berganda. Hasil penelitian menunjukkan bahwa kualitas aparatur daerah, pemanfaatan teknologi informasi, dan pengawasan keuangan daerah baik secara bersama-sama maupun secara terpisah berpengaruh terhadap kualitas pelaporan keuangan daerah pada Satuan Kerja Perangkat Daerah di Kabupaten Aceh Tengah. Temuan ini menyiratkan bahwa untuk meningkatkan kualitas pelaporan keuangan daerah, pembuat kebijakan harus fokus untuk memastikan kualitas aparatur daerah, pemanfaatan teknologi informasi, dan pengawasan pengelolaan keuangan daerah.


2019 ◽  
Vol 7 (1) ◽  
Author(s):  
Dr. Hotma Napitupulu

<p><em>This research is intended to examine the effect of price and product quality on customer satisfaction both partially and simultaneously at PT Sophie Paris Indonesia, Pondok Gede branch. The research method used is descriptive and verification research methods. Data was collected using the questionnaire method, and data analysis used was multiple linear regression analysis. The results showed that price, product quality and customer satisfaction.<br /><br /></em></p>


2021 ◽  
Author(s):  
Eva Trisnawati Chumairoh ◽  
Trianggoro Wiradinata

This purpose of this study was to determine the effect of leadership, motivation and discipline on employee performance. The independent variables were leadership (X1), motivation (X1) and discipline (X3). The dependent variable was employee performance (Y). This was explanatory research with a quantitative approach. The study was conducted at PT Surabaya Marine with employees. Data analysis was carried out through multiple linear regression analysis with the F test and t test. Employee performance was strongly influenced by leadership, motivation and discipline. Keywords: leadership, motivation, discipline, employee performance


2017 ◽  
Vol 3 (2) ◽  
pp. 139
Author(s):  
Abdul Haris Romdhoni

This study aims to determine the effect of investment on employment in Central Java in 2009-2013. As it is known that investment plays an important role in the absorption of labor or can reduce unemployment. Thus with the increased investment hence the absorption of labor will also increase. The research method used in this research is quantitative research method. This research was conducted in Central Java. The test used is the instrument using the validity test. Methods of data analysis using multiple linear regression analysis, classical assumption test. The results of this study indicate that the increase can be explained by the regression equation is Y = 16595732.325 + 0.32 X. Where the constant is positive value of 16595732.325 indicates that if the investment variable is considered constant (0), then the value of labor absorption of 16595732,325 . Then the regression coefficient of the investment variable is 0.32, this means that if the investment is increased one unit, it will increase the labor absorption of 0.32.


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