scholarly journals Features of Transformation Processes in the Consumer Market in the Digital Economy

Author(s):  
Petruchenya Irina Vladimirovna ◽  
Batraev Marseille Dimekhametovich ◽  
Batraeva Elina Alexandrovna ◽  
Sartene Olga Tuktarovna
Author(s):  
Vardan Mkrttchian ◽  
Serge V. Chernyshenko ◽  
Ekaterina Aleshina

The diverse sectors of the economy are subject to transformational processes in the digital economy. The reason for the rapid digital progress based on a functioning mechanism and the great attention to this transformation are the only economic reasons for reducing the costs of the transformation elements that are present in every product and, along with the transformation, affect mainly all sectors of the economy. For example, in the European Union there is a Permanent Forum on the digital teaching of environmental disciplines. In authors' opinion, the existing transformation models are extremely useful in connection with the decision of Russia and the EAEU member countries on the transformation of Digital Economy. This chapter sets the task of managing on the basis of avatars and developing neural multifunctional technological platforms for transformation processes in Digital Economy as based on the analysis of world experience in the use of digital technologies in teaching environmental disciplines and Triple H Avatar.


Federalism ◽  
2020 ◽  
pp. 92-113
Author(s):  
E. V. Erokhina

The implementation of the national project «Digital Economy» requires the focused efforts of all interested parties and makes special demands on regional management systems. This requires improving the practice of managing digital transformation processes in the regions in order to improve the quality of life of people and dynamic development. The article discusses the conditions for the formation and development of the digital economy in the Southern Federal District (SFD). It is noted that the digital economy provides great opportunities for development, increases the level of information openness and accessibility, reduces bureaucratic barriers, but on the other hand, digitalization processes are associated with inevitable difficulties, uncertainty and risks. It is established that in all subjects there are necessary program documents for digital transformation. The strategic documents adopted in the Southern Federal District are aimed at stimulating and developing digital technologies. The digital economy needs competent specialists, for this it is necessary to create conditions for training personnel, improve the education system, the labor market, create motivation systems for the development of the necessary competencies. In scientific studies, insufficient attention has been paid to the processes of the influence of digital changes on the innovative activity of regional actors. The article presents an analysis of various criteria that affect the possible development of the digital economy and the socio-economic development of the Southern Federal District. The analysis made it possible to identify prospects for the further development of the macroregion. The results of the study can be used in the development and adjustment of regional strategic programs for the development of digital society, as well as material for further theoretical and applied research in the development of digital processes in regional systems.


2019 ◽  
pp. 16-25 ◽  
Author(s):  
A. V. Babkin ◽  
N. S. Alekseeva

The digital economy is currently making a great contribution to the development of the global economy and economies of different countries, being one of the priority development areas. The problem of identifying trends in the development of the digital economy that will determine global trends in the future remains relevant. In this regard, the authors attempt to identify trends in the development of the digital economy based on scientometric databases.Aim. The presented study aims to determine the place and role of the digital economy in the current global transformation processes and trends in its development as part of a study of  scientometric databases.Tasks. The authors present the hierarchy of directions for the development of the digital economy in Russia and its systemic decomposition, identify changes in scientometric indicators in the field of the digital economy through the analysis of the Scopus abstract and citation database and the Russian Science Citation Index (RSCI) database, and describe changes in the scientometric indicators and publication activity in the field of digital economy.Methods. This study uses the international Scopus database, the RSCI database, correlation and regression analysis, and mathematical statistics methods.Results. It is established that interest in the digital economy grows every year. The authors present a hierarchy of directions for the development of the digital economy in Russia and a systemic  decomposition (model) of the digital economy. It is noted that most publications on digital economy focus on the application of digital technologies. Analysis of scientometric databases for 2010–2018 reflects trends in the development of the digital economy.Conclusions. The conducted study shows trends in the development of the digital economy in Russia and identifies priority directions for the development of the national economy as a whole, which specifies the direction for future research. 


Author(s):  
Yu. D. Romanenko ◽  
◽  
A. F. Razin ◽  
S. V. Taktarova ◽  
M. I. Ivanova ◽  
...  

2020 ◽  
Vol 11 (5) ◽  
pp. 90
Author(s):  
Sergey Novikov

The article is devoted to the analysis of transformation processes of high-tech industrial enterprises operating in the digital economy. It is noted that in the modern economy of Russia the technologies of the third and fourth technological paradigm (TP) prevail, therefore the technologies of the fifth and sixth ones are “high” for it. The structure of the transformation processes of a high-tech enterprise in the framework of the development of digital technologies with the allocation of technological levels of automation of the production process is considered. To optimize the processes of technological transformation, the author proposes to use a modified structure. A characteristic feature of the proposed structure is the presence in it of the so-called “intelligent agents”, which are specialized software modules that are controlled by a special data exchange protocol. Modules also have the ability to implement synchronization mechanisms with business objects and provide the technical ability to integrate three or more different information systems.


KANT ◽  
2020 ◽  
Vol 36 (3) ◽  
pp. 66-72
Author(s):  
Svetlana Maidanova ◽  
Igor Ilyin

Currently, international companies actively introduce digital technologies, moving to the global digital economy. Digital transformation has a significant impact on all company's business aspects, monitoring and planning digital transformation processes requires a method that allows evaluating the changes in the company's IT architecture results in the context of their compliance with the company's strategic goals. This article proposes the balanced scorecard application to measure and plan IT architecture changes, using it as the basis for the company's digital twin.


2019 ◽  
Vol 2019 (6) ◽  
pp. 126-146
Author(s):  
Valentina Gerasimenko ◽  
Elena Slepenkova

The article deals with the transformation processes of competitive analysis methods under the influence of digital economy, the development of electronic markets and communications. It is shown that the development of market strategies requires a new methodology and structure of analytical tools to obtain valuable results about competitors and consumers in different markets. The proposed approach to competitive analysis is based on the methodology of integrated use of all business intelligence blocks: big data Analytics, content analysis, web Analytics, mobile Analytics. New Internet services and platforms that allow for effective competitive analysis are evaluated. On the basis of surveys about readiness of Russian management to use digital technologies in market research, recommendations on the directions of development of educational programs in Russian universities are formulated. The article is based on the results of the authors ‘ presentations and discussions at the scientific seminar on digital economy held in 2018-2019 at the faculty of Economics of Lomonosov Moscow state University.


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