scholarly journals Service Failure, Threat or Opportunity to Engage a Research Shopper?

2019 ◽  
Vol 2 (3) ◽  
Author(s):  
Nuria Viejo-Fernández ◽  
Rodolfo Vázquez-Casielles

This paper analyzes the effect of the existence or not of failures, as well as the response of retailers to an eventual failure, influences the emotions developed by research shoppers. The empirical research is based on a survey with a sample of 636 mobile phone users. The results derived from the application of a structural equations model indicate that research shoppers develop more intense positive emotions when they do not have any complain with the retailers or if they solved the failure satisfactorily. Likewise, the relationship between research shoppers and the development of negative emotions is less intense when customers do not have any complain with the retailer or the company has solved the failure satisfactorily. 

Author(s):  
Haitao Liu ◽  
Kai Dou ◽  
Chengfu Yu ◽  
Yangang Nie ◽  
Xue Zheng

This study aimed to test the association between peer attachment and aggressive behavior, as well as the mediating effect of regulatory emotional self-efficacy on this relationship. A total of 1171 (582 male, 589 female) Chinese adolescents completed self-reported questionnaires that assessed peer attachment, regulatory emotional self-efficacy, and aggressive behavior. Path analysis showed that the negative association between peer attachment and adolescent aggressive behavior was mediated by self-efficacy in managing negative emotions. However, the mediating effect of self-efficacy in expressing positive emotions was nonsignificant. Moreover, there was no significant difference in the indirect paths mentioned above between male and female respondents. These findings highlight self-efficacy in managing negative emotions as a potential mechanism linking peer attachment to adolescent aggressive behavior.


2020 ◽  
Vol 3 (4) ◽  
Author(s):  
Nuria Viejo-Fernández ◽  
Sneha Saha

This paper evaluates the influence that information processing routes have on omni-shopping behavior, as well as analyzing the consequences of this behavior for retailers through a cognitive-affective approach. A sample of 705 mobile phone users was used for this purpose. The results obtained using the binomial logit model in a first phase and later with an application of structural equations, reflect that omni-shoppers have a more planned purchasing behavior than those who develop a one-stop shopping behavior. They search for information in a rational and deep way, spending time and effort. As for the consequences that the omni-channel behavior has for retailers, it has been found that those omni-shoppers who experience negative emotions with the retailer, have a low perceived value of the company and their satisfaction will also be negative.


Author(s):  
Yeslam Al-Saggaf

This chapter looks at the relationship between the expression of positive and negative emotions in Twitter and users' network size. The questions that guided this study are: Do users who tweet twice or more “I am bored,” “I am excited,” “I feel lonely,” “I feel loved,” “I feel sad,” and “I feel happy” gain more followers and friends or lose them? Do users who express positive emotions twice or more have more followers and friends compared to users who express negative emotions or less? Do users who express boredom, excitement, loneliness, feeling loved, sadness, and happiness twice or more interact more with their networks or less? To address these questions, the study collected 35,096 English tweets in 2016. The findings indicate that users who tweeted these emotions, their number of followers and number of friends have increased, not decreased and that only users who expressed excitement had more followers and friends than users who expressed boredom. The study contributes to the literature on the benefits that lonely, sad, and bored users can reap from expressing emotions in Twitter.


Author(s):  
Orlando Manuel Martins Marques Lima Rua

The main objective of this chapter is to analyze the relationship between entrepreneurial orientation and competitive advantage on Portuguese exporting textiles small and medium enterprises (SMEs). Therefore, a quantitative methodological approach was used, conducting a descriptive, exploratory, and transversal empirical study, having applied a questionnaire to a sample of Portuguese SMEs, associated of the Portuguese textile association (ATP). The structural equations model was used for this purpose, using the partial least squares (PLS). Based on survey data from 247 firms, the empirical results indicate that 1) innovation have a positive and significant impact on differentiation, 2) proactivity and risk-taking does not have a positive and significant impact on differentiation, and 3) innovation, proactivity, and risk-taking does not have a positive and significant impact on cost leadership. This study shows that Portuguese textile SMEs seek to support and stimulate new ideas, experimentation, and creativity that surely result in new products, services, and processes.


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Jose Luis Saavedra Torres ◽  
Monika Rawal ◽  
Ramin Bagherzadeh

Purpose This paper aims to examine the role of brand attachment as a relevant construct in customers’ evaluation after they face a service failure which impacts future consumer behaviors. It mainly answers the research question: does brand attachment cushion or amplify the effect of service failure on customers’ negative emotions? Design/methodology/approach A 2 × 2 × 2 experimental design was conducted. Data analysis was performed with ANOVA and moderated mediation. Findings Customer’s feelings toward a brand (brand attachment) that existed before a service failure occurred can regulate customer’s negative emotions especially when consumer attribute service failure to a controllable cause. This process minimizes the effect of service failure in customer’s satisfaction and consequently increase customer behaviors like word of mouth and loyalty intentions. Research limitations/implications Adding perceived intentionality as a service failure’s attribution could provide another layer of explanation of customer behavior. Also, an expanded study using a sector characterized by higher cost of change and permanent consumption could provide result’s generalizability. Practical implications Brand attachment should be included in the customer service strategy. In a service failure situation, brand attachment becomes part of the “service customer policy” helping customers to regulate their negative emotions. Originality/value This study fills the knowledge gap regarding the role of customers’ positive emotions toward brands when a service failure occurs. The current study extends branding literature by differentiating brand attachment role from coping tactics.


2020 ◽  
pp. 004728752092231 ◽  
Author(s):  
Juan Ignacio Pulido-Fernández ◽  
Pablo Juan Cárdenas-García

After having demonstrated the relationship between tourism and economic growth, tourism-led economic growth (TLGH), and economic-driven tourism growth (EDTG), the scientific literature was concerned with studying the relationship between tourism and economic development, limiting itself to analyzing a possible unidirectional relationship between tourism, economic growth, and economic development. In this context, the aim of this article is to determine if the relationship between tourism and economic development is bidirectional given that, although tourism can be a tool for economic development, it is also true that a higher level of economic development influences tourism growth. Using a sample of 143 countries, and applying confirmatory factor analysis together with a structural equations model, the bidirectional relationship is confirmed. Therefore, although tourism growth and economic development face different challenges, if public policies work in a coordinated manner, they may contribute significantly to improving economic development in countries that are configured as tourist destinations.


Author(s):  
Rubén Trigueros ◽  
José M. Aguilar-Parra ◽  
Adolfo J. Cangas ◽  
Rosario Bermejo ◽  
Carmen Ferrandiz ◽  
...  

Included among the basic objectives of Physical Education (PE) classes is the consolidation of habits of a healthy lifestyle among adolescents. However, the main studies in this field have focused on cognitive aspects related to students during these classes, yet they ignore the role that emotions can play in the adoption of future habits. Objectives: To analyze how emotions (emotional intelligence and emotional state) can influence the resilience and motivation of adolescents, as well as academic performance and adoption of healthy lifestyle habits. Methodology: 615 secondary school students between the ages of 14 and 19 participated (M = 16.02; SD = 1.57) in the study. A structural equations model was developed using the main variables and by applying some of the principles of Self-Determination Theory. The results show that emotional intelligence is positively related to positive emotions and negatively related to negative emotions. Positive emotions positively predict both self-motivation towards physical education classes and resilience. Resilience positively predicts self-motivation. Finally, self-motivation acts as a predictor of both academic performance and regular participation in physical activity. Conclusions: This study successfully shows the importance of focusing on emotions in PE classes inasmuch as emotion increases the tendency to get good grades and maintain active lifestyle habits. In this sense, focusing on the emotions of students in PE could prove quite beneficial.


2020 ◽  
Vol 12 (7) ◽  
pp. 2681 ◽  
Author(s):  
Celeste León-Moreno ◽  
Juan Evaristo Callejas-Jerónimo ◽  
Cristian Suarez-Relinque ◽  
Daniel Musitu-Ferrer ◽  
Gonzalo Musitu-Ochoa

The aim of this study was to examine the relationship between parenting dimensions (involvement/acceptance vs. strictness/imposition) and school victimization, considering the possible mediating role of social anxiety. The sample comprised 887 adolescents (52.3% girls) aged between 12 and 16 (M = 13.84 and SD = 1.22) enrolled at three compulsory secondary education ("ESO" or "Educación Secundaria Obligatoria" in Spanish) schools located in the provinces of Valencia, Teruel and Seville (Spain). A structural equations model was developed using the Mplus 7.4 program. The results obtained indicate that social anxiety mediates the relationship between parenting dimensions (involvement/acceptance vs. strictness/imposition) and school victimization. Finally, the results and their potential theoretical and practical implications are discussed.


2012 ◽  
Vol 40 (7) ◽  
pp. 1857-1898 ◽  
Author(s):  
Laurie J. Barclay ◽  
Tina Kiefer

As empirical research exploring the relationship between justice and emotion has accumulated, there have been key questions that have remained unanswered and theoretical inconsistencies that have emerged. In this article, the authors address several of these gaps, including whether overall justice relates to both positive and negative emotions and whether both sets of emotions mediate the relationship between overall justice and behavioral outcomes. They also reconcile theoretical inconsistencies related to the differential effects of positive and negative emotions on behavioral outcomes (i.e., performance, withdrawal, and helping). Across two field studies (Study 1 is a cross-sectional study with multirater data, N = 136; Study 2 is a longitudinal study, N = 451), positive emotions consistently mediated the relationship between overall justice and approach-related behaviors (i.e., performance and helping), whereas negative emotions consistently mediated the relationship between overall justice and avoidance-related behaviors (i.e., withdrawal). Mixed results were found for negative emotions and approach-related behaviors (i.e., performance and helping), which indicated the importance of considering context, time, and target of the behavior. The authors discuss the theoretical implications for the asymmetric and broaden-and-build theories of emotion as well as the importance of simultaneously examining both positive and negative emotions.


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