scholarly journals A Review of YouTube for Tourism Promotion in Indonesia

Author(s):  
D Damiasih ◽  
Arneta Rohma Agustina ◽  
Azril Azahari ◽  
Dwiyono Rudi Susanto

Currently, YouTube as one os popular social media platrom is something that has potential as a medium for tourism promotion. This is because YouTube is a social media that has the second largest number of users, it can also be an effective media for promotion since YouTube displays visual and audio that are considered to be attractive. Hence, it can contribute to grow and increase the interest of tourists to visit. This has been proven by several countries that tourism sectors have become famous since the videos uploaded through the YouTube. There are several things that must be considered by Indonesia in making tourism promotional videos. Therefore, this paper presents a review on the usage of Youtube as platform for tourism promotion made by many scholars in Indonesia. This paper further presents a discussion on what should tourims business player should do on their YouTube promotion channel. Finally, we present open problems for future research recommendations.

Author(s):  
Amin Kiswantoro ◽  
Eufemia Sarina ◽  
Azril Azahari ◽  
Nur Rohman

Promoting a tourist destination, Facebook is one of the best social media platfroms can be employed. Facebook has been known by everyone for a long time and hence even though there are many new features, people are still using Facebook. By posting on Facebook wall, most young people shared something including tourism promotion. They will post photos or videos with exciting words and greetings to other polite users. Indeed, previously tourism promotion was still minimal because many people were not familiar with social media. But along with the times, their mindset changed. They learn to use social media and at the same time make tourism is getting more intense in Indonesia. Here we will briefly discuss Facebook as a medium for promoting tourism in Indonesia. We present a review on the usage of Facebook as a platform for tourism promotion made by many scholars in Indonesia. We further present a discussion on what should tourism business player should do on their Facebook promotion page. Finally, we present open problems for future research recommendations.


Author(s):  
Azril Azahari ◽  
Sultan Sabiq Arrafi ◽  
D Damiasih ◽  
Aldi Wisnumurti

Tourism and information technology are two things that are currently interrelated. The use of information technology in the tourism sector is very influential in its current development. One of the information technologies approaches used is the information system regarding tourist destinations in Indonesia. The use of the information system is used to make it easy for media users to access information about tourist destinations. All kinds of information conveyed from destinations, routes, attractions, facilities, and others are combined into one information system. In this paper, we present an information system landscape of indonesia tourism destination. We review information system usage for tourism destination. We show that the use of the information system for tourist location destinations can continue to be developed to get the trust of its users, starting from the facilities in the system, to the benefits of its use such as ease of search, ordering or reservation, and others. Finally, we present open problems for future research recommendations.


2017 ◽  
Vol 5 (1) ◽  
pp. 70-82
Author(s):  
Soumi Paul ◽  
Paola Peretti ◽  
Saroj Kumar Datta

Building customer relationships and customer equity is the prime concern in today’s business decisions. The emergence of internet, especially social media like Facebook and Twitter, changed traditional marketing thought to a great extent. The importance of customer orientation is reflected in the axiom, “The customer is the king”. A good number of organizations are engaging customers in their new product development activities via social media platforms. Co-creation, a new perspective in which customers are active co-creators of the products they buy and use, is currently challenging the traditional paradigm. The concept of co-creation involving the customer’s knowledge, creativity and judgment to generate value is considered not only an upcoming trend that introduces new products or services but also fitting their need and increasing value for money. Knowledge and innovation are inseparable. Knowledge management competencies and capacities are essential to any organization that aspires to be distinguished and innovative. The present work is an attempt to identify the change in value creation procedure along with one area of business, where co-creation can return significant dividends. It is on extending the brand or brand category through brand extension or line extension. This article, through an in depth literature review analysis, identifies the changes in every perspective of this paradigm shift and it presents a conceptual model of company-customer-brand-based co-creation activity via social media. The main objective is offering an agenda for future research of this emerging trend and ensuring the way to move from theory to practice. The paper acts as a proposal; it allows the organization to go for this change in a large scale and obtain early feedback on the idea presented. 


2021 ◽  
pp. 004728162110078
Author(s):  
Shanna Cameron ◽  
Alexandra Russell ◽  
Luke Brake ◽  
Katherine Fredlund ◽  
Angela Morris

This article engages with recent discussions in the field of technical communication that call for climate change research that moves beyond the believer/denier dichotomy. For this study, our research team coded 900 tweets about climate change and global warming for different emotions in order to understand how Twitter users rely on affect rhetorically. Our findings use quantitative content analysis to challenge current assumptions about writing and affect on social media, and our results indicate a number of arenas for future research on affect, global warming, and rhetoric.


Games ◽  
2021 ◽  
Vol 12 (2) ◽  
pp. 45
Author(s):  
Tiziana Ciano ◽  
Massimiliano Ferrara ◽  
Mariangela Gangemi ◽  
Domenica Stefania Merenda ◽  
Bruno Antonio Pansera

This work aims to provide different perspectives on the relationships between cooperative game theory and the research field concerning climate change dynamics. New results are obtained in the framework of competitive bargaining solutions and related issues, moving from a cooperative approach to a competitive one. Furthermore, the dynamics of balanced and super-balanced games are exposed, with particular reference to coalitions. Some open problems are presented to aid future research in this area.


2021 ◽  
Vol 29 (1) ◽  
pp. 66-77
Author(s):  
Erin Hurley ◽  
Timo Dietrich ◽  
Sharyn Rundle-Thiele

Co-design empowers people, giving them a voice in social marketing program design; however, approaches have mostly excluded expert knowledge. An abductive approach to co-design allows for inclusion of expert knowledge, providing theoretical guidance while simultaneously investigating user views and ideas extending understanding beyond known effective approaches. We use the seven-step co-design framework and outline how an abductive inference can be applied to co-design. Social cognitive theory constructs were integrated into the seven-step co-design process. The abductive approach to co-design was tested in two co-design sessions involving 40 participants. Findings demonstrate that theory can be successfully integrated into the seven-step co-design process through utilization of theory-mapped activity cards. This article provides guidance on how theory can be incorporated into ideation and insight generation. Limitations and future research recommendations are provided.


2021 ◽  
Vol 2 (2) ◽  
pp. 1-31
Author(s):  
Esteban A. Ríssola ◽  
David E. Losada ◽  
Fabio Crestani

Mental state assessment by analysing user-generated content is a field that has recently attracted considerable attention. Today, many people are increasingly utilising online social media platforms to share their feelings and moods. This provides a unique opportunity for researchers and health practitioners to proactively identify linguistic markers or patterns that correlate with mental disorders such as depression, schizophrenia or suicide behaviour. This survey describes and reviews the approaches that have been proposed for mental state assessment and identification of disorders using online digital records. The presented studies are organised according to the assessment technology and the feature extraction process conducted. We also present a series of studies which explore different aspects of the language and behaviour of individuals suffering from mental disorders, and discuss various aspects related to the development of experimental frameworks. Furthermore, ethical considerations regarding the treatment of individuals’ data are outlined. The main contributions of this survey are a comprehensive analysis of the proposed approaches for online mental state assessment on social media, a structured categorisation of the methods according to their design principles, lessons learnt over the years and a discussion on possible avenues for future research.


SAGE Open ◽  
2021 ◽  
Vol 11 (2) ◽  
pp. 215824402110164
Author(s):  
Lian Tang ◽  
Siti Zobidah Omar ◽  
Jusang Bolong ◽  
Julia Wirza Mohd Zawawi

The widespread use of social media has promoted extensive academic research on this channel. The present study conducts a systematic analysis of extant research on social media use among young people in China. This systematic literature review aims to identify and bridge gaps in topics, theories, variables, and conceptual frameworks in studies of social media usage among young people in China. The study aims to develop a cause–effect framework that shows the causal relationships among research structures. The PRISMA method is used to review 20 articles drawn from the Scopus and Google Scholar databases. From the analysis, 10 major research topics, eight theories or models, and a complete framework of causal relations emerge. It is recommended that future research on social media should include a greater diversity of types of social media, investigate a wider range of research topics, and adopt different theories or models. Researchers should also implement a more complete and detailed systematic method for reviewing literature on social media research in China.


2020 ◽  
pp. 136843022097475
Author(s):  
Samuel Hansen Freel ◽  
Rezarta Bilali ◽  
Erin Brooke Godfrey

In a three-wave longitudinal study conducted in the first 100 days of Trump’s presidency, this paper examines how people come to self-categorize into the emerging social movement “the Resistance,” and how self-categorization into this movement influences future participation in collective action and perceptions of the movement’s efficacy. Conventional collective action (e.g., protest, lobby legislators)—but not persuasive collective action (e.g., posting on social media)—and perceived identity consolidation efficacy of the movement at Wave 1 predicted a higher likelihood of self-categorization into the movement 1 month later (Wave 2) and 2 months later (Wave 3). Self-categorization into the Resistance predicted two types of higher subsequent movement efficacy perceptions, and helped sustain the effects of conventional collective action and movement efficacy beliefs at Wave 1 on efficacy beliefs at Wave 3. Implications for theory and future research on emerging social movements are discussed.


2021 ◽  
Vol 54 (5) ◽  
pp. 1-35
Author(s):  
Shubham Pateria ◽  
Budhitama Subagdja ◽  
Ah-hwee Tan ◽  
Chai Quek

Hierarchical Reinforcement Learning (HRL) enables autonomous decomposition of challenging long-horizon decision-making tasks into simpler subtasks. During the past years, the landscape of HRL research has grown profoundly, resulting in copious approaches. A comprehensive overview of this vast landscape is necessary to study HRL in an organized manner. We provide a survey of the diverse HRL approaches concerning the challenges of learning hierarchical policies, subtask discovery, transfer learning, and multi-agent learning using HRL. The survey is presented according to a novel taxonomy of the approaches. Based on the survey, a set of important open problems is proposed to motivate the future research in HRL. Furthermore, we outline a few suitable task domains for evaluating the HRL approaches and a few interesting examples of the practical applications of HRL in the Supplementary Material.


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