scholarly journals KINERJA WIRAUSAHA DAN ORIENTASI KEWIRAUSAHAAN PELAKU UMKM OLAHAN ABON IKAN

Author(s):  
Ayu Wulandary ◽  
Burhanuddin Burhanuddin ◽  
Wahyu Budi Priatna

Indonesia is a country that has a long coastline and the development of fisheries and marine sector. Utilization of marine resources is accompanied by the use of capture fisheries to produce processed products. One of processed fishery product is fish shredded with the central area of Makassar City. Production inputs that have fluctuating prices are the primary cause of business performance disruption. The study was conducted in Makassar with 40 respondents of UMKM. Data analysis performed is to analyze the relationship between business performance with entrepreneurship orientation using Spearman analysis. The findings indicate that the majority of entrepreneurial orientations are significantly related to business performance. Keinovativan is related to the overall variable of business performance, proactive and dares to take risks related to company growth and Customer Satisfaction. Aggressiveness is related to company growth and competitive advantage. While the autonomy is not related to business performance

2021 ◽  
Vol 25 (1) ◽  
pp. 39
Author(s):  
Salma Abdullah, Ampauleng

The problem of the catering business is that tastes tend to be less tasty, mistakes in choosing non-quality cooking ingredients, and employees (chefs) tend not to be painstaking, so it is interesting to research by investigating the relationship of intellectual capital with the innovative behavior of women managers and impacting on business performance through competitive advantage. From 25 catering businesses headed by women managers, we set managers and employees (cooks) as 75 respondents (purposive sampling) with data analysis using WarpPLS 7.0. We found that the better the intellectual capital, the better the innovative behavior of female managers, and the better the catering business performance in Makassar City. We found that the better the intellectual capital, the better female managers' innovative behavior, and the better the catering business performance in Makassar City. We also find that behavior innovation is getting better so that this business has a competitive advantage and good business performance. 


2021 ◽  
Vol 11 (1) ◽  
pp. 80-93
Author(s):  
Ady Inrawan ◽  
Hery Pandapotan Silitonga ◽  
Fitria Halim ◽  
Acai Sudirman ◽  
Darwin Lie

This study aims to determine the role of competitive advantage in mediating the relationship between the adoption of financial reporting standards and innovation on the business performance of SMEs in Pematangsiantar City. This study uses a research design with a quantitative approach to causality. Data collection techniques using observation, interviews, questionnaires and documentation. The sampling method used in this study is the convenience sampling method. The data analysis method used is Partial Least Square (PLS).The data analysis test tool uses the statistical software Smartpls 3.0. The results showed that innovation and competitive advantage had a significant effect on business performance, the adoption of financial reporting standards on business performance obtained an insignificant impact. Whereasthe effect of the adoption of financial reporting standards on competitive advantage obtained significant results. Furthermore, the effect of innovation on competitive advantage obtained insignificant results. Then competitive advantage can mediate the relationship between the adoption of financial reporting standards on business performance. Furthermore, the competitive advantage variable is not able to mediate the relationship between innovation and business performance.


2016 ◽  
Vol 4 (2) ◽  
pp. 159-178
Author(s):  
Özlen Onurlu ◽  
Suna Karataş

In a highly competitive environment, the meeting of customer demands and expectations in an effective way is highly crucial for companies that want to have a competitive advantage and to keep on existing in the long run. The main objective of companies is making profit in a sustainable way and this is possible by assuring customer satisfaction. The quality of the services that companies offer their customers is closely related with the performance of the employees. This has made it necessary that marketing activities for employee satisfaction be developed prior to customer satisfaction. Feeling more motivated, workers start working more eagerly as a result of these marketing activities which are called internal marketing. So, companies make their profitability sustainable by means of keeping their customers satisfied and loyal. The aim of this paper is to investigate the relationship between internal marketing activities applied to employees and employee motivations.


2020 ◽  
Vol 4 (2) ◽  
pp. 103-112
Author(s):  
Sri Dwi Ratih Wijayanti ◽  
Lina Mahardiana ◽  
Risnawati Risnawati

This study aims to: know and analyze whether the Competence and Discipline Work simultaneously and partially effect on Customer Satisfaction in the Office of State Assets and Auction (KPKNL) Palu. This study uses quantitative research which is a study that aims to explain the relationship between two or more variables with a sample of 49 customers and data analysis techniques used are multiple linear regression. The results of hypothesis analysis and testing can be concluded that: (1) based on regression test results obtained sig. F of 0.00 <0.05, which can be interpreted that the variable Competence and Work Discipline affect simultaneously to Customer Satisfaction. (2) based on regression test results obtained Competence variables have significance level t sig. 0.010 <α 0.05, which can be interpreted that the variable Competence partially significant effect on customer satisfaction. (3) based on the regression test results obtained variable Work Discipline has significance level t sig. 0,000 <α 0.05, which can be interpreted that the variable Work Discipline partially significant effect on Customer Satisfaction. Penelitian ini bertujuan untuk: mengetahui dan menganalisis apakah Kompetensidan Disiplin Kerjaberpengaruh secara serempak dan parsial terhadap Kepuasan Pelanggan di Kantor Pelayanan Kekayaan Negara dan Lelang (KPKNL) Palu. Penelitian ini menggunakan penelitian kuantitatif yang merupakan penelitian yang bertujuan untuk menjelaskan hubungan antara dua variabel atau lebih dengan sampel 49 pelanggan dan teknik analisis data yang digunakan adalah regresi linear berganda.Hasil analisis dan pengujian hipotesis dapat disimpulkan bahwa: (1) berdasarkan hasil uji regresi diperoleh sig. F sebesar 0,00 < 0,05, yang dapat diartikan bahwa variabel Kompetensidan Disiplin Kerjaberpengaruh secara serempak terhadap Kepuasan Pelanggan. (2) berdasarkan hasil uji regresi diperoleh variabel Kompetensimemiliki tingkat signifikasi t sig. 0,010 < α 0,05, yang dapat diartikan bahwa variabel Kompetensisecara parsial berpengaruh signifikan terhadap kepuasan pelanggan. (3) berdasarkan hasil uji regresi diperoleh variabel Disiplin Kerja memiliki tingkat signifikasi t sig. 0,000 < α 0,05, yang dapat diartikan bahwa variabel Disiplin Kerja secara parsial berpengaruh signifikan terhadap Kepuasan Pelanggan.


Author(s):  
Jeganathan Gomathi Sankar ◽  
Peter Valan ◽  
M. S. Siranjeevi

Service quality has turned out to be the most important topic of consideration to academicians and practitioners. It has been proven that the influence of service quality on business performance, cost leadership, customer satisfaction, customer loyalty, and profitability. The accomplishment of quality in services has turned out to be a vital concern of all services organisations. Quality in services is mainly undefined and becomes the crucial issue. Increased competition and knowledge of customer satisfaction made the service organisations use new service parameters and implement quality management tools as competitive advantage. Service quality is hard to evaluate, as it is subjective in nature. Many researchers did explore and confirm the dimensions of service quality. This study focuses on various studies of service quality conducted by earlier researchers in an array of industries. The chapter details the development of service quality theory and different models hypothesised to measure service quality.


Author(s):  
Luthfi Azwardy ◽  
Adelina Lubis

This study aims to determine and prove whether the brand image and price of customer satisfaction Village Futsal Medan. Types This study is an associative questioning the relationship between two variables. Data analysis technique using multiple linear analysis with hypothesis test using t test, f test and coefficient of determination. The results of the discussion and conclusion indicate that incentives and motivation partially and siimultan have positive and significant influence to customer satisfaction of Village Futsal Medan. Keywords: Brand Image, Price, Customer Satisfaction


2019 ◽  
Vol 3 (5) ◽  
pp. 49
Author(s):  
Alex Witama

It has often been argued that customer satisfaction can contribute significantly to a company’s success in a variety of ways. This study aims to analyze the effect of brand image, perceived price and service quality on customer satisfaction. The method of data collection is convenience sampling. The samples of this research are collected from 109 respondents, who are the customers in one of the biggest smartphone service center in Jakarta. The technique of data analysis used in this study was regression analysis. The result is: the relationship between brand image, perceived price and service quality have a significant and positive impact toward customer satisfaction.


2019 ◽  
Vol 3 (1) ◽  
pp. 1
Author(s):  
Erwan Aristyanto ◽  
Andi Farouq Hasan ◽  
Aditya Surya Nanda

Intense competition between banks is increasingly tight good conventional banks as well as Islamic banks. The rivalry has led banks to get competitive strategies do customers. Strategy all aimed at satisfying the customer's bank. The key competitive advantage in a situation full of competition is the ability of the bank in improving customer satisfaction. Customer satisfaction will be the key to success, not only in the short term but sustain- able competitive advantage. The purpose of this research is to find out and analyse the influence the commitment and trust of customer satisfaction on Sharia in Surabaya. The population in this study is bank syariah in Surabaya and the number of samples as much as 95 clients. The technique of sampling by using purposive sampling namely sampling with certain considerations. Design research is quantitative with the hypothesis. Data analysis techniques using multiple linear regression using SPSS 23.


2021 ◽  
Vol 5 (1) ◽  
pp. 96-105
Author(s):  
Dewi Zulvia ◽  
Krisvia Krisvia

The key competitive advantage in a situation full of competition is the ability of the company in improving customer satisfaction. Customer satisfaction will be the key to success, not only in the short term but sustainable competitive advantage. The purpose of this research is to find out and analyse the influence the service quality, trust and technology information system on customer satisfaction in Taspen (Persero) compayny of Padang. Technique data collecting in this research use the questionnaire.  The sample taken by as much 100 people customers at PT. Taspen (Persero) Branch the Padang by using scale likert. Design research is quantitative with the hypothesis. Data analysis techniques using multiple linear regression using SPSS 25. This result indicates that the variable of 1) service quality have an effect on positive to customer satisfaction 2) trust have an effect on positive to customer satisfaction 3) technology information system have an effect on positive to customer satisfaction


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