QUALITY ASSURANCE IMPLEMENTATION IN HIGHER EDUCATION TO STRENGTHEN THE INNOVATION STRATEGY IN FACING GLOBALIZATION: A CASE STUDY
Innovation not only in terms of how to produce, but it covers varieties of things to make changes and differences of goods and services, those can be ideas, processes, managements, outputs, outcomes, rules, etc. So, the resulting goods and services are in the different looks and can be improve and increase the competitiveness as well as the competitive advantage. The universities in Indonesia which willing to the higher recognition shall do continuous innovation, by conducting all 11 standard of educations such as: the content of education, teaching learning process, assessment, management, faculty and staff, facilities and infrastructure, competency of graduates, financing, research, service to the community and partnership. Internal Quality Evaluation (EMI) is one of the innovation instruments for quality measurement and also as a quality assurance tools. By using EMI, university can identify the competitiveness and competitive advantages in achieving continuous improvement gradually through process of implementation the innovative strategy. The case studies of XYZ university, using the Focus Group discussion (FGD), resulting the quality of university, then it can be made the innovation strategy to strengthen the competitiveness and competitive advantage. The findings of this study indicate the implementation EMI of university found there are some shortcomings: process standard, facilities and infrastructure standard, assessment standard, research standard, community service standard and partnership standard. Results of EMI found 11 innovation strategies to recommend to the university in the coming year in order to strengthen competitiveness to the higher accreditation level and the competitive advantages in facing the globalization.