scholarly journals Pengaruh Pesan Kampanye No Straw Movement Di Media Sosial Terhadap Perubahan Sikap Publik

2020 ◽  
Vol 4 (1) ◽  
pp. 17-26
Author(s):  
Nuri Syafrikurniasari ◽  
Safira Putri Widiani

The purpose of this research was to analyze the effect of the #NoStrawMovement message campaign conducted by KFC Indonesia on changes in community attitudes. This research used quantitative research methods by using a questionnaire for 100 Instagram followers @KFCIndonesia. The sampling technique used is nonprobability sample with purposive sampling. The theory used was the theory of attitude change, namely the Reinforcement theory introduced by Hovland, Janis, and Kelly (1967). The data analysis technique used is the Likert scale, linear regression, and t-test and the results data were processed using the SPSS program. The results showed the #NoStrawMovement campaign message had an influence on changes in people's attitudes, seen from the influence of the variable X (campaign message) on variable Y (attitude change) of 0,318, meant the variable X (campaign message) 1 unit will increase the Y variable (attitude change) by 0,318 units. In addition, the coefficient of determination (R2) is 0,462. This proves that the variation of variable Y (attitude change) can be explained with variable X (campaign message) of 46,2% while the other 53.8% are explained by other factors not included in this study.

2021 ◽  
Vol 4 (1) ◽  
pp. 116-135
Author(s):  
Ummi Sangidah ◽  
Prayekti Prayekti ◽  
Epsilandri Septyarini

This study aims to determine the effect of the independent variables, namely job training, transformational leadership, and work ability on the dependent variable, namely employee performance. This study uses quantitative research methods. The population is all employees. The sample is 73 samples. The sampling technique used was the census technique. The data collection method in this study was a questionnaire distributed to all employees. The data analysis technique used multiple linear regression, t test (partial), f test (simultaneous), and coefficient of determination (R2). The results of this study indicate that job training has a positive and significant effect on employee performance, transformational leadership has a positive and significant effect on employee performance, work ability does not have a positive and significant effect on employee performance, and job training, transformational leadership, and work ability have an effect. simultaneously on employee performance.  


Author(s):  
Lania Muharsih

The progress of this online transportation company certainly depends on the quality of service provided to its customers. Companies engaged in online-based transportation service providers are required to provide good service to their customers in order to satisfy their customers. This study aims to determine the effect of service quality on customer satisfaction in using online taxibike services in Karawang. The research method used is quantitative research methods with non-experimental research design. Sampling in this study was carried out by using a quota sampling technique. The number of samples in this study were 384 respondents. The method of data collection was carried out using service quality instruments with 57 valid items and customer satisfaction instruments with 29 valid items. Based on the Cronbach Alpha formula, the reliability coefficient of the service quality instrument is 0.978 and the customer satisfaction instrument is 0.907, which means that these two scales are very reliable. The results of the data analysis show that there is a positive effect of service quality on customer satisfaction in using online taxibike services in Karawang. This means that the better the quality of service provided by online taxibike service providers in Karawang, the higher customer satisfaction. The results of the calculation of the coefficient of determination show that service quality has a positive effect on customer satisfaction by 1.7%, while the other 98.3% are influenced by other variables not examined in this study. The suggestions for further research are examining other variables that can affect customer satisfaction, such as service quality and price.Keywords: Service quality, customer satisfaction, online taxibike Kemajuan perusahaan transportasi online ini tentunya bergantung pada kualitas pelayanan yang diberikan untuk para pelanggannya. Perusahaan yang bergerak di bidang jasa penyedia transportasi berbasis online dituntut untuk memberikan pelayanan yang baik kepada pelanggannya agar bisa memuaskan pelanggannya. Penelitian ini bertujuan untuk mengetahui pengaruh kualitas pelayanan terhadap kepuasan pelanggan dalam menggunakan layanan ojek online di Karawang. Metode penelitian yang digunakan adalah metode penelitian kuantitatif dengan desain penelitian non-eksperimental. Pengambilan sampel pada penelitian ini dilakukan dengan teknik pengambilan sampel kuota. Adapun jumlah sampel dalam penelitian ini sebanyak 384 responden. Metode pengumpulan data dilakukan dengan menggunakan instrumen kualitas pelayanan sebanyak 57 item sahih dan instrumen kepuasan pelanggan sebanyak 29 item sahih. Berdasarkan rumus Alpha Cronbach diperoleh koefisien reliabilitas instrumen kualitas pelayanan sebesar 0,978 dan instrumen kepuasan pelanggan sebesar 0,907, yang berarti kedua skala ini sangat reliabel. Hasil analisis data menunjukkan bahwa terdapat pengaruh positif kualitas pelayanan terhadap kepuasan pelanggan dalam menggunakan layanan ojek online di Karawang. Artinya semakin baik kualitas pelayanan yang diberikan penyedia jasa layanan ojek online di Karawang maka semakin tinggi kepuasan pelanggan. Hasil perhitungan koefisien determinasi menunjukkan bahwa kualitas pelayanan memberikan pengaruh positif terhadap kepuasan pelanggan sebesar 1,7%, sedangkan 98,3% lainnya dipengaruhi oleh variabel-variabel lain yang tidak diteliti dalam penelitian ini. Adapun saran untuk penelitian selanjutnya yaitu meneliti variabel-variabel lain yang dapat memengaruhi kepuasan pelanggan misalnya kualitas jasa dan harga.Kata Kunci: Kualitas pelayanan, kepuasan pelanggan, ojek online


2021 ◽  
Vol 1 (1) ◽  
pp. 1-26
Author(s):  
Mansur Azis

Marriage is a social bond or legal agreement between individuals that forms kinship. Marriage aims to announce and give a new status to a married couple to others, so that this couple is accepted and recognized as a legal partner according to law, religion, custom and state. With the husband and wife bond, there will be continuous interaction between these two different people, this interaction can also determine harmony in the family, and disharmony in the family that can have an impact on divorce. The purpose of this study was to analyze the economic effect in terms of education, type of work and income on divorce in Pacitan district. The research method used is quantitative research methods. The sampling technique uses cluster sampling. The sample in this study was the people of the Pacitan district who divorced in 2019. Data collection techniques used questionnaires, documentation interviews and observations. The method of analysis uses descriptive statistics, classical assumption test, multiple regression analysis, t test, F test, and coefficient of determination (R2). The results of this study indicate that 1) Education has a significant effect on divorce in Pacitan Regency in 2019, 2) Type of work has no significant effect on divorce in Pacitan Regency in 2019, 3) Income has a significant effect on divorce in Pacitan Regency in 2019, 4)) Economy (Education, type of work, and income) have a significant effect on divorce in Pacitan district in 2019 with a large influence of 38.3% while the remaining 72.7% is influenced by other variables outside of this research model. Pernikahan adalah ikatan perjanjian hukum antar pribadi yang membentuk hubungan kekerabatan. Pernikahan bertujuan untuk mengumumkan dan memberikan status baru pada pasangan suami istri kepada orang lain, supaya pasangan ini diterima dan diakui statusnya sebagai pasangan yang sah menurut hukum, agama, adat, dan negara. Dengan adanya ikatan suami istri maka akan terjadi interaksi terus menerus antara dua insan yang berbeda ini, interaksi ini juga dapat menentukan keharmonisan dalam keluarga, dan ketidak harmonisan dalam keluarga yang bisa berdampak pada perceraian. Tujuan penelitian ini adalah untuk menganalisis pengaruh ekonomi yang di tinjau dari segi pendidikan, jenispekerjaan dan pendapatan terhadap perceraian di kabupaten Pacitan. Metode penelitian yang digunakan adalah metode penelitian kuantitatif. Tekhnik sampling menggunakan cluster sampling. Sampel dalam penelitian ini adalah masyarakat kabupaten pacitan yang melakukan perceraian ditahun 2019. Tekhnik pengumpulan data menggunakan angket, wawancara okumentasi dan observasi. Metode analisis menggunakan statistik deskriptif, uji asumsi klasik, analisis regresi berganda, uji t, uji F, dan koefesien determinasi (R2). Hasil penelitian ini menunjukkan bahwa 1) Pendidikan berpengaruh signifikan terhadap perceraian di kabupaten Pacitan tahun 2019, 2) Jenis pekerjaan  tidak berpengaruh signifikan terhadap perceraian di kabupaten Pacitan tahun 2019, 3) pendapatan berpengaruh signifikan terhadap perceraian di kabupaten Pacitan tahun 2019, 4) ) Ekonomi (Pendidikan, Jenis Pekerjaan, dan Pendapatan) berpengaruh signifikan terhadap perceraian di kabupaten Pacitan tahun 2019 dengan besarnya pengaruh 38,3% sedangkan sisanya sebesar 72,7% dipengaruhi oleh variabel lain di luar model penelitian ini.


2021 ◽  
Vol 2 (2) ◽  
pp. 212-225
Author(s):  
Idris Saleh

This research aims to show the effect of capital adequacy ratio (CAR), financing to deposit ratio (FDR), non-performing financing (NPF), operating expenses on operating income (OEOI), and inflation partially and simultaneously on return on assets (ROA) at Sharia Commercial Bank in Indonesia. This type of research is a quantitative research using secondary data based on panel data. The research population consisted of 11 Islamic Commercial Banks in Indonesia using the purposive sampling technique so that 220 samples were obtained. The data analysis technique used is panel data regression method, classical assumption test, coefficient of determination, t-test, and f-test. The results show that CAR has a positive and significant effect on ROA, FDR has a negative and insignificant effect on ROA, NPF, and inflation has a positive effect and is not significant on ROA. At the same time, OEOI has a negative and significant effect on ROA. Simultaneously all independent variables have a significant effect on ROA.


Author(s):  
Muhammad Fauzi Amrullah

This study aims to examine the influence of the variables Celebrity Endorser, Brand Image, and Electronic Word of Mouth on Purchasing Decisions among Shopee e-commerce users in Indonesia. This research is a causal quantitative research and data collection tools using a closed questionnairevia google form. The population in this study were Indonesians who shop using Shopee and the number of samples in this study were 80 people. The sampling technique used in this reseach isnon-probability sampling with purposive sampling method. The analysis used is multiple linear regression test. The data analysis technique uses the IBM SPSS version 21 program.The results of the analysis show that the variables of Celebrity Endorser, Brand Image, and Electronic Word of Mouth have a positive and significant effect on Purchasing Decisions on Shopee e-commerce users in Indonesia and the coefficient of determination (R2) by 0.603 or 60.3%.


Author(s):  
Fereddy Siagian

The purpose of this study is to find out and analyze the effect of internal communication on the performance of educational staff. This type of research uses descriptive and quantitative research. The population in this study amounted to 102 people, using the Slovin formula obtained a sample of 51 people with a simple random sampling technique. The testing instrument uses a validity test and a reliability test. While the data analysis technique used is a simple regression analysis with the t test and the coefficient of determination test. From the results of the research data obtained values for internal communication variables of (9,852) > (2,011) with a sig value of 0,000 < from the value of 0.05. Meanwhile for the R Square value obtained a result of 0.669, meaning that the change in the performance of the teaching staff at the Cirebon AMC Educational Institution was 66.9% influenced by internal communication while the remaining 33.1% was caused by other variables not examined. The conclusion of this study is that internal communication greatly influences the performance of educational staff in the work environment of the Cirebon AMC Educational Institution. good to better demonstrate the success of the Cirebon Maritime Academic Educational Institute.


Konselor ◽  
2013 ◽  
Vol 2 (1) ◽  
Author(s):  
Ridia Hasti ◽  
Nurfarhanah Nurfarhanah

The ability of young people in foster independence behavior may be influenced by the social interaction of its peers. Phenomenon in the field most of the students like friends mocked when conveying ideas, some students lacked the courage to speak in front of friends and most difficult students convey their ideas to friends. The research aims to reveal how the relationship between social interaction with peers independence teenage behavior. Quantitative research methods to the type of correlational research. Student population SMP Negeri 1 Padang Panjang 703 people. Proportional sampling technique is random sampling with sample 88 people. The data analysis technique Pearson Product Moment formula with the program Statistical Product and Service Solution for windows release 17.0. There is a significant relationship between social interaction with peers independence adolescent behavior Pearson correlation of 0.389 significance level of 0.000, the relationship enough. Recommended for guidance counselor in order to improve counseling services and a facilitator to develop peer social interaction and independence behavior.


2019 ◽  
Vol 3 (1) ◽  
pp. 11
Author(s):  
Indri Ardiyanti

Abstract: The purpose of this study was to determine the effect of variable job burnout and job satisfaction on turnover intention. The research method used is quantitative research methods. The population in this study was employees of PT. Arteria Daya Mulia (ARIDA) Cirebon Regency with a total of 841 people. The technique of measuring the number of samples using Slovin formula with a margin of error of 10%, so that the number of samples set in this study was 90 respondents. The sampling technique uses proportionate stratified random sampling. The technique of withdrawing data using a questionnaire with a scale of measurement instruments using a Likert scale. The data analysis technique used uses multiple regression analysis. The results of the study show that there are positive and significant effects both partially and simultaneously, between the variables of job burnout and job satisfaction on turnover intention. Keyword : Job Burnout; Job satisfaction; Turnover intention Abstrak: Tujuan penelitian ini adalah untuk mengetahui pengaruh variabel kelelahan kerja dan kepuasan kerja terhadap turnover intention. Metode penelitian yang digunakan adalah metode penelitian kuantitatif. Populasi dalam penelitian ini adalah karyawan PT. Arteria Daya Mulia (ARIDA) Kabupaten Cirebon dengan jumlah 841 orang. Teknik pengukuran jumlah sampel menggunakan rumus slovin dengan margin of eror 10%, sehingga ditetapkan jumlah sampel dalam penelitian ini adalah 90 orang responden. Teknik penarikan sampel menggunakan proportionate stratified random sampling. Teknik penarikan data menggunakan kuesioner dengan skala pengukuran instrumen mengunakan skala likert. Teknik analisis data yang digunakan menggunkan analisis regresi ganda. Hasil penelitian menunjukan bahwa terdapat pengaruh yang positif dan signifikan baik secara parsial maupun simultan, antara variabel kelelahan kerja dan kepuasan kerja terhadap turnover intention. Kata Kunci : Kelelahan kerja; Kepuasan kerja; Turnover intention


2020 ◽  
Vol 21 (2) ◽  
pp. 149-156
Author(s):  
Agi Syarif Hidayat ◽  
◽  
Hilmiana Hilmiana ◽  

The purpose of this study was to determine the significance of the effect of transformational and transactional leadership on innovative behavior with psychological empowerment as the moderator variable. The research method used is quantitative research methods. The population in this study were employees of the Regional Drinking Water Company (PDAM) of Cirebon City with a total population of 203 people. The sampling measurement technique used the Slovin formula with a margin of error of 10%, so the number of samples in this study was determined to be 67 respondents. The sampling technique uses the incidental sampling approach. The data collection technique used was a questionnaire with a Likert scale. The data analysis technique used is path analysis. The results showed that Transformational leadership had a significant effect on innovative behavior either directly or mediated by psychological empowerment variables. The transactional leadership variable did not have a significant effect on innovative behavior either directly or mediated by psychological empowerment variables. The psychological empowerment variable has a significant effect on increasing innovative behavior.


Author(s):  
Tri Yundari ◽  
Dwi Artati

This study aims to determine the Analysis of the Effect of Financial Literacy, Financial Behavior and Income on Investment Decisions (Case Study on Private Employees in Sruweng District, Kebumen Regency). The type of research used is descriptive quantitative research method. The types and sources of data used are primary data collected and processed by the researchers themselves from the object. The total population in this study was 4.397 private employees. The sampling technique used non-probability sampling with the type of purposive sampling. This research was conducted by distributing questionnaires to 50 respondents from private employees in Sruweng District, Kebumen Regency. The data analysis technique used in this study is descriptive statistical analysis, data quality test, classical assumption test, multiple linear regression test, t test, f test and coefficient of determination with the help of SPSS Version 25 software program. The results of this study indicate that financial literacy is not significant effect on investment decisions, while financial behavior and income have a positive and significant effect on investment decisions.


Sign in / Sign up

Export Citation Format

Share Document