Key Communication Strategies of Creating the Image of an Immigrant in the Spanish Media Discourse (on the Publications of El País)

Author(s):  
Mariya Simonova

The article is devoted to the peculiarities of coverage of the issue of immigration to Spain on the material of the daily social–political newspaper El País which refers to the quality Spanish press. The research carried out within the framework of Media Linguistics using the method of linguistic analysis of the text and the method of cognitive analysis demonstrated a very interesting fact of imbalance between the actual immigrants’ perception in the Spanish society and a certain image artificially created in the media space. The analysis of publications, more than 300 during the year 2019, that were selected according to the theme of publication: national immigration policy, immigration, crimes involving immigrants, immigrants and the Spanish society revealed two key strategies for covering the topic of immigration – the strategy for creating a negative image of the immigrant and the strategy of solidarity. The author managed to identify a sharp dissonance between the real perception in Spain of immigrants and the image of the «enemy» spread by the Spanish media.   

2019 ◽  
Vol 24 (2) ◽  
pp. 273-282
Author(s):  
Alexander S. Oleynikov ◽  
Valentina A. Slavina

The article discusses the stereotyping and mythologization of the image of Russia, identified as a result of an analysis of the modern Spanish press. The empirical base of the study consists of articles of electronic versions of socio-political newspapers “ABC”, “El Pais”, “El Mundo” from 2014 to 2018. The considered time interval is associated with significant changes in international relations and the emergence of differences between the West and Russia on key issues of its foreign and domestic policy. Immediate response of the international community to the actions of Russia has contributed to fundamental changes in its perceptions about the global media space. An important component of the image of the world in the media sphere is the image of the state, which is created primarily through the media. It is formed on the basis of actual events of the surrounding reality, reflects their dynamics, expresses the public consciousness and influences it. Creating a media image of Russia, Spanish newspapers rely on stereotypical ideas and myths about it existing in the West, and also take part in the creation of new ones. Stereotyping and mythologization form a specific negative perception matrix, which negatively affects the image of Russia and demonizes it.


2021 ◽  
pp. 145-163
Author(s):  
Liudmyla Iuzva

One of the most important indicators of democracy is electoral transparency, which is characterised by the legitimacy of campaign financing. Since Ukraine declares its desire to join the European Union, it should demonstrate the compliance with the values common to the EU, one of which is democracy. In 2019, Ukraine held «double» elections, around which, traditionally, a multi-vector discourse unfolded in the media space. One of the areas covered was the financing of election campaigns. The author applied one of the basic sociological methods of document analysis – content analysis of the discourse devoted to financing the 2019 presidential and parliamentary election campaigns in Ukraine. The results of empirical study demonstrated that funding for these two campaigns was reported differently. Thus, in the coverage of the presidential campaign considerable attention was paid to the coverage of its various aspects. Moreover, the attention was paid to the type of voter bribery, known as direct. The parliamentary media campaign received less attention than the presidential campaign. The most frequent attention was paid to indirect voter bribery. The tone of the discourse was quite difficult to capture, however, if we evaluate the correlation between the negative and positive contexts of describing the financing of election campaigns, then, of course, the negative ones were much more prevalent.


2021 ◽  
Author(s):  
◽  
Matthieu Mereau

<p>This research is an exploration of meaning in architecture, considering architectural meaning as cultural production. My thesis expands the notion of architecture from the mere design and implementation of built forms to include consideration of the cultural context in which they are produced. It considers architecture to encompass not only built forms but the interpretations and cultural representations which are assigned to them. These cultural products – images, artworks, and media discourse – contribute to the wider social meanings people use to make sense of the world around them. Meanings in architecture are social creations. They are placed on artefacts by people situated within specific social contexts, and within their frames of thought and experience. My main premise is that institutions of architectural mass media, to a certain extent, shape the frames of reference for mainstream views of architecture, playing a significant role in influencing the meanings people attribute to the various cultural products that make up the field of architecture. From this premise, this research proposes that the 'media space' of architecture – a space which people abstractly construct as they interpret architectural print media – has potential for architects interested in dealing with the cultural substance of architecture, that is, with architectural meaning. To explore this idea, this thesis uses theoretical discussions on three themes ('Meaning in Architecture', 'Architectural Media and Representation', and 'the Architecture Culture Industry') to develop a particular understanding of the production of meaning in architecture. Parts of this understanding are strengthened and further developed by case studies of particular works of three architects: the journal L'Esprit Nouveau (1920-1925) produced by Le Corbusier; the Sala O exhibit at the Exhibition of the Fascist Revolution (1933) designed by Giuseppe Terragni; and the German Pavilion at the Barcelona International Exposition (1929) designed by Ludwig Mies van der Rohe. The way these architects engaged with architectural print media to develop the meanings of their work is used as the rationale for a series of architectural design explorations, which attempt to create an architecture open to post-structuralist understandings of meaning. This conceptual 'reconstruction' of Mies' much-publicised Barcelona Pavilion and the accompanying self-critique becomes my own contribution to the critical media discourse surrounding (or as I argue, constituting) the pavilion. This research finishes with some conclusions towards a philosophy of meaning in architecture. Its findings critique conventional understandings of the nature of architectural interpretation, and challenge the hegemony of the built form as the site of architectural meaning. Revealing the special focus of the architecture culture industry to be the stimulation of architectural meanings and the spread of particular interpretations in society, my study starts to reassess the role of the architect in contemporary, 'mediatised' culture. Through approaching architectural print media in more astute ways, architects may begin to explore new forms of architectural meaning, beyond the limits of built form and material existence, and create work within the 'media space of architecture'.</p>


2021 ◽  
Author(s):  
◽  
Matthieu Mereau

<p>This research is an exploration of meaning in architecture, considering architectural meaning as cultural production. My thesis expands the notion of architecture from the mere design and implementation of built forms to include consideration of the cultural context in which they are produced. It considers architecture to encompass not only built forms but the interpretations and cultural representations which are assigned to them. These cultural products – images, artworks, and media discourse – contribute to the wider social meanings people use to make sense of the world around them. Meanings in architecture are social creations. They are placed on artefacts by people situated within specific social contexts, and within their frames of thought and experience. My main premise is that institutions of architectural mass media, to a certain extent, shape the frames of reference for mainstream views of architecture, playing a significant role in influencing the meanings people attribute to the various cultural products that make up the field of architecture. From this premise, this research proposes that the 'media space' of architecture – a space which people abstractly construct as they interpret architectural print media – has potential for architects interested in dealing with the cultural substance of architecture, that is, with architectural meaning. To explore this idea, this thesis uses theoretical discussions on three themes ('Meaning in Architecture', 'Architectural Media and Representation', and 'the Architecture Culture Industry') to develop a particular understanding of the production of meaning in architecture. Parts of this understanding are strengthened and further developed by case studies of particular works of three architects: the journal L'Esprit Nouveau (1920-1925) produced by Le Corbusier; the Sala O exhibit at the Exhibition of the Fascist Revolution (1933) designed by Giuseppe Terragni; and the German Pavilion at the Barcelona International Exposition (1929) designed by Ludwig Mies van der Rohe. The way these architects engaged with architectural print media to develop the meanings of their work is used as the rationale for a series of architectural design explorations, which attempt to create an architecture open to post-structuralist understandings of meaning. This conceptual 'reconstruction' of Mies' much-publicised Barcelona Pavilion and the accompanying self-critique becomes my own contribution to the critical media discourse surrounding (or as I argue, constituting) the pavilion. This research finishes with some conclusions towards a philosophy of meaning in architecture. Its findings critique conventional understandings of the nature of architectural interpretation, and challenge the hegemony of the built form as the site of architectural meaning. Revealing the special focus of the architecture culture industry to be the stimulation of architectural meanings and the spread of particular interpretations in society, my study starts to reassess the role of the architect in contemporary, 'mediatised' culture. Through approaching architectural print media in more astute ways, architects may begin to explore new forms of architectural meaning, beyond the limits of built form and material existence, and create work within the 'media space of architecture'.</p>


Author(s):  
Olena Moiseyenko ◽  
Dmytro Mazin

The article focuses on identifying and structuring the linguistic frames which are activated in relation to the representation of Kyivan Rus’ in the U.S.English media discourse. The research aimed to examine the connections between the first historically recorded East Slavonic state and present-day Ukraine. The linguistic analysis is based on the rhetorical version of framing analysis, seeking to explore the ways how the rhetorical means used by the media contribute to shaping the audience’s perceptions in specific historical and political areas.


Author(s):  
Tetiana Prudnykova ◽  

The process of close interconnection between stability and variability in the Ukrainian language system is reflected in economic news of Ukraine, financial reports of organisations, government, ministries, etc., where, along with the established terms, some nouns which are not characteristic of that specific text type are used, therefore, it makes the research more comprehensive and enables to achieve in-depth understanding of the problem. The purpose of the paper is systematic description of non-specialized nouns, and explanation of their semantic and functional-stylistic potential. The research objectives are to differentiate words with direct and abstract meanings, to identify new semantic colouring of analysed lexical items and to determine the features of derivative nominations. The dynamics of lexical-semantic system of the Ukrainian language reflects the use of nouns with a new meaning that has developed on the basis of non-derivative words with direct semantics. Such linguistic units that are used in economic paperss form two groups. The first one includes those that, like their correlate, are remained as specific nominations: бики, монстр, моцарт. The second one is formed by the substantives that, in the non-specialised functioning in the texts on economic content, show the transition to the sphere of the abstract ones: коридор, стеля, шторм. Enrichment of the media space on economic topics is achieved by nouns that are related to the derivative words. Usually, they mark different subject processes, rarely states and specific subjects. Such nominations have occurred as a result of reinterpretation of the meaning of the substantives for which the spoken verbs and the verbs that are used in figurative meaning serve as formative ones. The role of the formant falls on the suffixes -енн-, -інн-, -нн-, rarely – -тв-, -ок-, -ація: зміцнення, ослаблення, падіння, оготівковування, гонитва, стрибок, тінізація. Non-specialised nouns that function in the texts on economic topics have occurred as a result of reinterpretation of words formed by zero suffixation: розворот, відтік, навар, відкат. Limited efficiency in economic topics is shown by substantives formed from nouns by suffixation: бізнесюк, парасолька, as well as composites (банкопад) and juxtaposites (маски-шоу). The Ukrainian media discourse of the early XXI century is too sensitive to linguistic changes. The dynamics is characteristic of direct and abstract nouns that are used in economic papers and correlate with non-derivative and derivative substantives.


2020 ◽  
Vol 75 (1) ◽  
pp. 386-393
Author(s):  
M. Aimagambetova ◽  
◽  
A. Sadykova ◽  

This article substantiates the presence of informative and communicative nature of the cultural code in the media discourse of the Kazakh press. The historical experience of forming a multinational society in Kazakhstan has had a huge impact on the national code. Considering the reflection of the national code of the Kazakh people in the modern media discourse, we note that the words "consent"," tolerance", "hospitality" and "respect" are most often found in the Kazakh media space when describing various phenomena of the cultural code. The process of digitalization and convergence, which affects the media space of Kazakhstan, along with other countries, provides a technical opportunity for communication between press readers and authors. The tendency to increase feedback from readers contributes to optimizing the entire communication and activity process and obtaining higher-quality information. The presence of information and communication component helps the dialectical development of the national cultural code of the Kazakh people, the opposition against the challenges of globalization in preserving the national identity and the best traditions of the people.


2015 ◽  
Vol 59 (7) ◽  
pp. 822-838 ◽  
Author(s):  
Øyvind Ihlen ◽  
Tine Ustad Figenschou ◽  
Anna Grøndahl Larsen

Internationally, the issue of irregular immigration is highly contested and actors promote different frames in the news. In this article, we analyze the strategizing that goes on behind the scenes among nongovernmental organizations and public immigration authorities. Many studies have documented how strategic actors take advantage of mainstream news media conventions, but there is a dearth of research on how these frame sponsors critically reflect on their strategies. Based on ethnographic fieldwork and qualitative interviews, we analyze the dilemmas and challenges the actors face in adapting their communication strategies to the news media. The immigration authorities are systematic and professional in their media work, with easy access to leading media. Faced with the news media’s emphasis on dramatic individual stories, however, they struggle to find a media strategy that balances efficient communication with bureaucratic regulations and values. The NGOs, on the other hand, have the opportunity to exploit media conventions and pitch emotional, individual stories to journalists. Still, for both type of actors, the challenge is to expand the media interest beyond such stories to foster a systemic debate on immigration policy.


2021 ◽  
pp. 107-123
Author(s):  
Mª-Gemma Teso-Alonso ◽  
Enrique Morales-Corral ◽  
Juan-Antonio Gaitán-Moya

In the last two years, since the publication of the latest IPCC reports (IPCC, 2018 & 2020), greater alarm in the scientific, media and social areas has elevated the climate crisis to an emergency level. The social perception of the risk for people and the communication of this emergency has become a complex social phenomenon being constantly updated. This article sets out the results of the content analysis for communications on climate change (CC) in the main Spanish press, radio and television media and their respective Twitter accounts. A structural sampling has been used to identify the different media and supports to be analyzed. The time segment of the Climate Week NYC 2019 was chosen because key dates for the objectives of the study converge there. The Decalogue of Recommendations for Reporting on Climate Change (ECODES, 2018)”, endorsed by over 80 media sources in Spain in the years 2018 and 2019, brings together a series of variables for climate change communication analysis including outstanding concepts and values. The results confirm that the media discourse on CC is worded in accordance with the different social, scientific, and political agendas which interact with the media agenda. Particularities have been found in terms of how the information has been treated and the representations of CC, depending on the type of media analyzed. The evaluation also permits the identification of common elements that characterize the media discourse and shows how the acceleration of the six social tipping interventions (STI) identified by Otto et al. (2020) requires the strategic cooperation of the media for social transformation.


2021 ◽  
pp. 104-109
Author(s):  
Chernysh O.O.

The urgency of the researched problem is connected with the growing role of mass media in modern conditions leads to change of values and transformation of identity of the person. The active growth of the role of the media, their influence on the formation and development of personality leads to the concept of “media socialization” and immutation in the media. The aim of the study is to outline the possibilities of the process of media socialization in the context of immutation in the media. The methods of our research are: analysis of pedagogical, psychological, literature, synthesis, comparison, generalization. The article analyzes the views of domestic and foreign scientists on the problem of immutation in the media and the transformation of the information space. In the context of the mass nature of the immutation of society, the concept of “media socialization” becomes relevant, which is the basis for reducing the negative impact of the media on the individual.The author identifies the lack of a thorough study of the concept of “media socialization” in modern scientific thought. Thus, media socialization is associated with the transformation of traditional means of socialization, and is to assimilate and reproduce the social experience of mankind with the help of new media.The article analyzes the essence of the concepts “media space”, “mass media” and “immutation”. The influence of mass media on the formation and development of the modern personality is described in detail.The study concluded that it is necessary to form a media culture of the individual, to establish safe and effective interaction of young people with the modern media system, the formation of media awareness, media literacy and media competence in accordance with age and individual characteristics for successful media socialization. The role of state bodies in solving the problem of media socialization of the individual was also determined. It is determined that the process of formation of media culture in youth should take place at the level of traditional institutions of socialization of the individual.The author sees the prospect of further research in a detailed analysis and study of the potential of educational institutions as an institution and a means of counteracting the mass nature of the immutation of society.Key words: immutation, media socialization, mass media, media space, information.


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