scholarly journals STRATEGIC MILITARY NEWS MANAGEMENT POLICY – PERSONAL EXPERIENCES FROM DIFFERENT WARS

Author(s):  
VALENTIN AREH

The role of mass media in Western democracies is crucial for public opinion, which is used in the elections to support or reject military actions proposed by the govern- ment. Because of the public and political nature of military operations, it has become essential for military commanders to make effective operational use of the mass media in order to achieve their objectives. The operational commander and his staff must have a sufficient focused guidance to permit them to integrate media manage- ment into operational plans. Author as a war correspondent presents his experiences from different wars, mistakes and best practices from different armies. According to his personal experience, the most elaborate and developed public relations concept is the U.S. “Embedded Media Program” which proved successful from the perspective of the military as well as the media. Vloga množičnih medijev v zahodnih demokracijah je ključnega pomena za obliko- vanje javnega mnenja, ki se uporablja na volitvah za podporo ali zavrnitev vojaških ukrepov, ki jih predlaga vlada. Zaradi javne in politične narave vojaških operacij je postalo nujno, da vojaški poveljniki množične medije učinkovito vključijo v opera- tivno delovanje in tako dosežejo svoje cilje. Operativni poveljnik in njegovo osebje morajo imeti dovolj natančne smernice za vključitev upravljanja medijev v opera- tivne načrte. Avtor kot vojni dopisnik predstavlja svoje izkušnje iz različnih vojn ter napake in primere dobre prakse iz različnih vojsk. Glede na njegove osebne izkušnje je najbolje razvit in izpiljen koncept odnosov z javnostmi program gostujočih medijev iz ZDA, ki se je izkazal kot uspešen tako z vidika vojske kot medijev.

2018 ◽  
Vol 2 (2) ◽  
pp. 137-149
Author(s):  
Hannah Mahfuzhah ◽  
Anshari Anshari

The effort to build good relations with the media is one way to make the institution's image better. Media use activities are carried out to influence the public to achieve organizational goals. Mass media is usually used by organizations or educational institutions to build the image of the institution.In order to be able to perform its functions properly, the role of public relations must be carried out by competent people in their fields. A publicist must be smart in choosing publications, so that the intent to be conveyed to the public can be appropriate and on target. Although the public relations and mass media have a mutually beneficial relationship, there are some things that need to be considered so that especially for educational institutions that have the aim of publishing educational institutions so that a good relationship between public relations and mass media is maintained.


2018 ◽  
Vol 11 (1) ◽  
pp. 86
Author(s):  
Narayana Mahendra Prastya

Tulisan ini bertujuan untuk menganalisis aktivitas hubungan media yang dilakukan oleh Universitas Islam Indonesia, saat kejadian Tragedi Diksar Mapala UII. Kejadian tersebut merupakan krisis karena tidak diduga, terjadi secara mendadak, dan menimbulkan gangguan pada aktivitas dan citra organisasi. Hubungan media adalah salah satu aktivitas yang penting dalam manajemen krisis, karena media massa mampu mempengaruhi persepsi masyarakat terhadap satu organisasi dalam krisis. Dalam situasi krisis sendiri, persepsi dapat menjadi lebih kuat daripada fakta. Batasan hubungan media dalam tulisan ini adalah dalam aspek penyediaan informasi yang terdiri dari : (1) kualitas narasumber organisasi dan (2) cara organisasi dalam membantu liputan media. Data penelitian ini diperoleh dengan mewawancarai wartawan dari media di Yogyakarta yang meliput Diksar Mapala UII. Hasilnya menunjukkan bahwa media membutuhkan narasumber pimpinan tertinggi universitas. Informasi yang diperoleh dari humas universitas dirasa masih kurang cukup. Dalam hal upaya organisasi membantu aktivitas liputan, UII dinilai masih kurang cepat dan kurang terbuka dalam memberikan informasi. The purpose of this article is to analyse the media relations activities by Islamic University of Indonesia (UII), related to crisis "Tragedi Diksar Mapala UII". This incident lead to crisis because it is unpredictable, happen suddenly, disturb the organizational activities, and make the organization's image being at risk. Media relations is one important activites in crisis management. It is because mass media could affect the public perception toward an organization. In crisis situation, perception could be stronger than the fact. The limitation of media relations in this article are information subsidies. Information subsidies consist of : (1) the quality of news sources that provided by the organization, and (2) how organization facilitate the news gathering process by the media. The data for this article is being collected from interview with journalist from the mass media in Yogyakarta. The results are media want the top management of the universities as the news sources. The information that being provided by public relations is not enough. The university also lack of quickness and lack of openess.


2015 ◽  
Vol 9 (2) ◽  
pp. 212-227
Author(s):  
Andrew Bradstock

A public theologian will have two questions constantly in mind: Where is the public square with which I am expected to engage? And, what are its terms of engagement? Both questions necessarily involve examining the nature and role of the media as it touches upon the given context, and it is the intention in this article to reflect upon the challenges and opportunities of undertaking public theology in an environment where, (a) significant sections of the mass media accord very low priority to serious discussion of current issues and (b) voices offering a ‘faith’ perspective, or seeking even to draw upon the language of conviction or moral value, are at worst unwelcome and at best misunderstood. What does it look like to do public theology in a ‘straitened’ public square? What challenges are presented and how might they be met?


2021 ◽  
Vol VI (IV) ◽  
pp. 1-8
Author(s):  
Rubab Musarrat ◽  
Muniba Fatima Zahra ◽  
Amna Ashraf

This study targets to investigate the impact of Inter-Services of Public Relations (ISPR) production, broadcasted during the war against terrorism, on Pakistani youth. It is hypothesized that ISPR productions have helped in inflating the motivation level of Pakistani youth, thus helping in promoting the nationalism and positive image of Pakistan. Furthermore, the role of ISPR productions in motivating youth to join Pakistan's Army is also explored. A cross-sectional survey research design was used. The sample of this study was comprised of youth aged between 18 to 24 years, selected through the non-probability purposive sample. The measures comprised of a self-constructed indigenous questionnaire assessing the impact of ISPR productions during a military operation in image building, promotion of nationalism and motivation to join the army. The data analyzed through SPSS Version 22.00 yielded insightful findings. The finding revealed that watching ISPR productions helped in instilling a fervent attitude of Pakistani youth towards nationalism and the Pakistani military. There had been a clearer inclination of youth to aspire for joining the military for upholding the nationalism beliefs, and this finding appears promising, keeping in mind the relative declining opinion that has been observed in youth from the past decade pertaining to nationalism and military operations.


2018 ◽  
Vol 2 (1) ◽  
pp. 55
Author(s):  
Muhammad Syaoki ◽  
Endang Rahmawati

Abstrak:Media massa mengalami perkembangan yang pesat, selain menyampaikan informasi kepada masyarakat media juga memiliki tugas mendidik publik melalui literasi media. Dengan menggunakan metode deskriptif kualitatif penelitian ini bertujuan untuk melihat peranan program reporter on campus dalam upaya menumbuhkembangkan literasi media khususnya di kalangan mahasiswa. Hasil penelitian ini menunjukkan bahwa program reporter on campus sangat menunjang kemampuan mahasiswa baik dalam aspek teoritis maupun aplikatif.Kata Kunci: Radio, Reporter on Campus, Mahasiswa JurnalistikAbstract: The mass media experienced development fastly, in addition to conveying information to the media community also had the task of educating the public through media literacy. Using qualitative descriptive method, this study aims to see the role of on campus reporter program in an effort to develop media literacy, especially among students. The results of this study indicated that on the campus reporter program supports greatly the ability of students in both theoretical and applicative aspects.Keywords: Radio, Reporter on Campus, Student, Journalism


2020 ◽  
Vol 2020 (2) ◽  
pp. 226-235
Author(s):  
Kaka Mohammed Omer Kaka

The article is devoted to the formation of public relations organizations in Kurdistan-Iraq, the formation of their goals, objectives, functions and specialization, as well as the practice of PR in the Kurdish media, including the Rudaw media corporation. It shows the processes and methods of strategic planning of the content of Kurdish media corporations with the mandatory participation of PR departments. The article also analyzes the reasons for the shortcomings in the strategic planning of media content in the Kurdish media due to the neglecting of the role and tasks of public relations services.


2021 ◽  
Vol 15 (1) ◽  
pp. 127-148
Author(s):  
Rohmanur Aziz

This study aims to reveal the role of the media in disseminating information regarding the cancellation of the departure of pilgrims from the critical discourse dimensions. Therefore, this research method uses Critical Discourse Analysis from Norman Fairclough. The results of this study indicate that the role of the media in the cancellation policy of Hajj pilgrims in 2021 consists of three essential things. First, the media sided with the news content about the cancellation of the hajj based on norms by the law and various derivative regulations. Second, the mainstream media group has its concept in understanding how to disseminate the information so that it can become a public discourse and understand the public after being back on the mainstream media stage. Third, the media behaves like a ‘pendulum’ that can go back and forth to contribute to "orchestrating" the public discourse in this context regarding the cancellation of the departure of the pilgrims.Penelitian ini bertujuan untuk mengungkap peranan media dalam menyebarluaskan informasi mengenai pembatalan keberangkatan jamaah haji dilihat dari dimensi-dimensi wacana kritis. Oleh karena itu metode penelitian ini menggunakan Analisis Wacana Kritis dari Norman Fairclough. Hasil penelitian ini menunjukkan bahwa peranan media dalam kebijakan pembatalan jemaah haji tahun 2021 terdiri dari tiga hal penting. Pertama, media berpihak pada konten pemberitaan tentang pembatalan haji berdasarkan pada norma yang sesuai dengan undang-undang dan berbagai peraturan turunannya. Kedua, kelompok media arus utama memiliki konsep tersendiri dalam memahami cara menyebarluaskan informasi sehingga dapat menjadi wacana publik, namun sekaligus dapat memahamkan publik setelah kembali dimainkan di panggung media arus utama. Ketiga, media berperilaku sebagai bandul pendulum yang dapat bolak-balik berkontribusi dalam “mengorkestrakan” wacana publik dalam konteks ini tentang pembatalan pemberangkatan jemaah haji.     


2015 ◽  
Vol 1 (2) ◽  
pp. 189
Author(s):  
YOHANES BERCHEMANS EBANG

So far, Indonesia has never been able to escape from the entanglement of corruption. This fact requires all elements of the nation to participate actively in combating this social scourge. Given that Indonesia is a democratic state, where the people are the holder of supreme power, the people have an important role in uncovering and combating the problem of corruption. One of the role and participation of the public is through the media. The reason is because the mass media can reach all levels of society. The mass media is a strategic tool that is able to sniff out and dismantle the rotten practices that start emerging or still veiled. The fact proves that in various places in Indonesia and abroad, corruption is always associated with the mass media.


2009 ◽  
Vol 52 (3) ◽  
pp. 667-695 ◽  
Author(s):  
LAURA BEERS

ABSTRACTThis article argues for the central role of publicity and propaganda in the Labour party's 1945 landslide election victory. While the ‘swing to the left’ in the first years of the war provided an opportunity for Labour, popular radicalism did not automatically translate into support for the party. The following discussion shows how the national party leadership made use of the BBC, print media, and visual propaganda to associate itself in the popular mind with the successes of the coalition government and the promises of the Beveridge report. While the Conservatives' propaganda machinery fell into abeyance during the war, Labour deftly exploited new means of mass communication which had grown up during the interwar period to build a broad national constituency in favour of its return to power. In order properly to understand the link between ‘high politics’ and popular opinion, political historians need to consider not only the languages through which elite policies were translated and communicated to the public, but also the media of communication. This article argues that, contrary to common perceptions, Labour was successful in 1945 in part because of its ability to embrace and exploit the new mass media to its political advantage.


2020 ◽  
Vol 2 (2) ◽  
pp. 153
Author(s):  
Haeril Haeril ◽  
Mas'ud Mas'ud ◽  
Taufik Irfadat

Tujuan penelitian ini untuk mengetahui peran Hubungan Masyarakat (Humas) DPRD dalam menjaga kinerja dan citra DPRD Kabupaten Bima. Jenis penelitian menggunakan metode deskriptif dengan pendekatan kualitiatif. Hasil penelitian diketahui bahwa dalam menjalankan perannya  Humas membangun hubungan fungsional dengan Publik secara kelembagaan dengan menjalin kemitraan dengan media massa, cetak, maupun online dengan melalui kerjasama advetorial dan Parlementaria dalam rangka pemuatan berita-berita kegiatan DPRD.  Humas juga berupaya meng-counter issue (berita hoax) yang beredar di masyarakat atau di media massa dengan cepat, kemudian menerbitkan informasi dan dokumentasi kegiatan DPRD Kabupaten Bima serta mengupayakan pelayanan melalui media center dengan memberdayakan Akun media sosial milik DPRD. Humas juga berperan membentuk hubungan Sub-sistem dengan Publik, melalui tiga pendekatan yaitu sebagai penasehat ahli (Expert prescriber), sebagai fasilitator proses pemecahan masalah (Problem Solving Procces Facilitator), dan  teknisi komunikasiAbstractThe purpose of this study was to determine the role of Public Relations (PR) DPRD in maintaining the performance and image of the DPRD Bima Regency. This type of research uses a descriptive method with a qualitative approach. The results of the research show that in carrying out its role, Public Relations builds functional relationships with the public institutionally by establishing partnerships with mass, print, and online media through advetorial and parliamentary cooperation in the context of posting news on DPRD activities. Public Relations also tries to counter issues (hoax news) circulating in the community or in the mass media quickly, then publishes information and documentation of the Bima Regency DPRD activities and seeks services through the media center by empowering the DPRD's social media accounts. Public relations also plays a role in forming Sub-system relationships with the public, through three approaches, namely as an expert advisor (Expert prescriber), as a facilitator of the problem solving process (Problem Solving Process Facilitator), and a communication technician.  


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