scholarly journals MEDIA PUBLIKASI HUMAS DALAM PENDIDIKAN

2018 ◽  
Vol 2 (2) ◽  
pp. 137-149
Author(s):  
Hannah Mahfuzhah ◽  
Anshari Anshari
Keyword(s):  
Mass Media ◽  
Public Relations ◽  
Media Use ◽  
Educational Institutions ◽  
Organizational Goals ◽  
Good Relationship ◽  
The Public ◽  
The Media

The effort to build good relations with the media is one way to make the institution's image better. Media use activities are carried out to influence the public to achieve organizational goals. Mass media is usually used by organizations or educational institutions to build the image of the institution.In order to be able to perform its functions properly, the role of public relations must be carried out by competent people in their fields. A publicist must be smart in choosing publications, so that the intent to be conveyed to the public can be appropriate and on target. Although the public relations and mass media have a mutually beneficial relationship, there are some things that need to be considered so that especially for educational institutions that have the aim of publishing educational institutions so that a good relationship between public relations and mass media is maintained.

scholarly journals STRATEGIC MILITARY NEWS MANAGEMENT POLICY – PERSONAL EXPERIENCES FROM DIFFERENT WARS

2013 ◽  
pp. 99-116
Author(s):  
VALENTIN AREH
Keyword(s):  
Mass Media ◽  
Public Relations ◽  
Management Policy ◽  
Military Operations ◽  
The Public ◽  
Military Commanders ◽  
Personal Experiences ◽  
The Media ◽  
The Military

The role of mass media in Western democracies is crucial for public opinion, which is used in the elections to support or reject military actions proposed by the govern- ment. Because of the public and political nature of military operations, it has become essential for military commanders to make effective operational use of the mass media in order to achieve their objectives. The operational commander and his staff must have a sufficient focused guidance to permit them to integrate media manage- ment into operational plans. Author as a war correspondent presents his experiences from different wars, mistakes and best practices from different armies. According to his personal experience, the most elaborate and developed public relations concept is the U.S. “Embedded Media Program” which proved successful from the perspective of the military as well as the media. Vloga množičnih medijev v zahodnih demokracijah je ključnega pomena za obliko- vanje javnega mnenja, ki se uporablja na volitvah za podporo ali zavrnitev vojaških ukrepov, ki jih predlaga vlada. Zaradi javne in politične narave vojaških operacij je postalo nujno, da vojaški poveljniki množične medije učinkovito vključijo v opera- tivno delovanje in tako dosežejo svoje cilje. Operativni poveljnik in njegovo osebje morajo imeti dovolj natančne smernice za vključitev upravljanja medijev v opera- tivne načrte. Avtor kot vojni dopisnik predstavlja svoje izkušnje iz različnih vojn ter napake in primere dobre prakse iz različnih vojsk. Glede na njegove osebne izkušnje je najbolje razvit in izpiljen koncept odnosov z javnostmi program gostujočih medijev iz ZDA, ki se je izkazal kot uspešen tako z vidika vojske kot medijev.

scholarly journals ANALISIS PERAN HUMAS PEMERINTAH DAERAH PROVINSI BENGKULU DALAM MENJALANKAN HUBUNGAN DENGAN PERS (Studi pada Dinas Perhubungan, Komunikasi dan Informatika Provinsi Bengkulu)

2015 ◽  
Vol 1 (1) ◽  
Author(s):  
Yetti Herawati ◽  
Linda Astuti ◽  
Maryaningsih
Keyword(s):  
Public Relations ◽  
Qualitative Method ◽  
Provincial Government ◽  
Research Subjects ◽  
Structured Interviews ◽  
Good Relationship ◽  
The Public ◽  
The Press ◽  
The Media

Government Public Relations could serve as a means or channel of government agencies in running relationship with the press, including the Local Government of Bengkulu province. This study aimed to see at how public relations play this role. The method used in this research was descriptive qualitative method in which the data collection was conducted by semi- structured interviews to research subjects. It’s possible for researchers to develop questions appropriate to the situation and condition so it was possible to get complete data. From the research, the role of PR in the Bengkulu Provincial Government ran good relationship with the press. The good role of the public relations could be demonstrated by the implementation of most of the series of activities such as: building and maintaining a good relationship with the press, served and understood the media, press interviews, broadcast rebuttal, filling out the important public section in the press, and documentation.Keywords : Public Relation Role, Mass Media Relation 

scholarly journals Perencanaan Kampanye Public Relations “Mari Bersatu Permata Bunda” Untuk Meningkatkan Awareness Masyarakat Sekitar Terhadap Sekolah TK-SD-SMP Permata Bunda

2019 ◽  
Vol 3 (1) ◽  
Author(s):  
Charlene Mabelle Reina Ulyanti Kesaulya ◽  
Kiki Soewarso
Keyword(s):  
Public Relations ◽  
Public Awareness ◽  
Educational Institutions ◽  
Good Relationship ◽  
The Public ◽  
External Communication ◽  
Surrounding Environment ◽  
Communication Program ◽  
Raising Awareness

Education is a very important thing that should be engaged by every individual, because it is related to the progress and development of a country. In this era of globalization, technology is growing very rapidly that has an impact in education. Schools should be able to adapt to the community and the surrounding environment. TK-SD-SMP Permata Bunda / Sekolah Permata Bunda is a public school operating under the Yayasan Permata Bunda which until now has no public relations role. Thus, it takes the role of public relations in designing more current programs to help schools in raising awareness of certain communities. The purpose of this non-thesis paper is to raise public awareness by using the nine steps of public relations strategy. The Campaign Mari Bersatu Permata Bunda is to let the public to know and understand that the school wants to invite students to not distinguish against one another, nor discriminate, and be united for the students to become better people in the future, and have good relationship with all alumni of Permata Bunda School. It is expected that this non-thesis paper can be adopted by various parties in running external communication strategies. Keywords: Public Awareness, External Communication Program, Mari Bersatu Permata Bunda Campaign, Public Relations in Educational Institutions

Strategi Public Relations Mtsn (Madrasah Tsanawiyah Negeri) 3 Pamekasan Dalam Peningkatan Capacity Building

2020 ◽  
Vol 1 (2) ◽  
Author(s):  
Elok Hidayah Putri
Keyword(s):  
Public Relations ◽  
Capacity Building ◽  
Educational Institution ◽  
Qualitative Approach ◽  
Educational Institutions ◽  
The Public ◽  
The Media ◽  
Media Communications ◽  
Special Concern

Abstrak: Madrasah Tsanawiyah Negeri (MTsN) 3 Pamekasan merupakan salah satu lembaga pendidikan yang tetap eksis di Pulau Madura. Hal ini dibuktikan dengan banyaknya siswa yang mendaftar disana, juga prestasi-prestasi yang didapatkan oleh MTsN 3 Pamekasan menjadi perhatian tersendiri bagi para orang tua untuk menjadikan madrasah ini sebagai lembaga pendidikan rujukan yang digemari. Melihat fenomena ini peneliti merasa tertarik untuk mengkaji bagaimana peran public relations dan strategi public relations dalam peningkatan capacity building. Penelitian ini menggunakan pnedekatan kualitatif dekskrpitif. Prosedur pengumpulan data yang digunakan berupa wawancara dengan public relations MTsN 3 Pamekasan, kepala madrasah, guru-guru, dan masyarakat. Hasil penelitian ini menyebutkan peran public relations MTsN 3 Pamekasan adalah menjalin komunikasi dengan publik, pembentuk identitas dan mengenalkan madrasah. Adapun strategi public relations MTsN 3 Pamekasan dalam peningkatan capacity building yakni merealisasikan human communications (membangun komunikasi dengan public internal dan eksternal. Kemudian media communications seperti website resmi, media partner, aplikasi whatsapp, facebook dan twitter. Madrasah Tsanawiyah Negeri (MTsN) 3 Pamekasan is one of the educational institutions that still exist on Madura island. This is evidenced by the large number of students who have registered there, as well as the achievements obtained by MTsN 3 Pamekasan which are a special concern for parents to make this madrasah a popular reference educational institution. Seeing this phenomenon, researchers are interested in examining the role of public relations and public relations strategies in increasing capacity building. This study uses a descriptive qualitative approach. Data collection procedures used in the form of interviews with public relations MTsN 3 Pamekasan, head of madrasah, teachers, and the community. The results of this study indicate the role of public relations at MTsN 3 Pamekasan is to establish communication with the public, form identity and introduce madrasah. The MTsN 3 Pamekasan public relations strategy is to increase capacity building, namely realizing human communications (building communication with the internal and external public. Then the media communications such as official websites, media partners, whatsapp applications, facebook and twitter.

scholarly journals Administrasi HUSEMAS

2019 ◽  
Author(s):  
ANNISA
Keyword(s):  
Public Relations ◽  
Information Disclosure ◽  
Mutual Understanding ◽  
Press Releases ◽  
Street Vendors ◽  
Good Relationship ◽  
The Public ◽  
The Press ◽  
Contingency Plans

Implementation of Public Relations or Public Relations is the entire implementation and application of the role of public relations in an organization / agency / company that has been planned, and organized with the aim of creating and maintaining mutual understanding and connecting between companies and their communities. These objectives can be applied through various programs / programs that benefit companies and the public in supporting them with information openness. This research aims to study and describe the Public Relations Implementation of the PSDA Office to foster good relations with external publics such as the press, agreements, and others. information. In a good relationship made by the Public Relations Department of the PSDA to reporters in the disclosure of information through the form of activities of forming personal contacts, press releases, and contingency plans. The good relations of PSDA Public Relations with Cross-Chancellors in information disclosure are coordinating activities, inviting the Governor, providing assistance, and holding social activities. The good relations of PSDA Public Relations with Universities in information disclosure are through apprenticeship / job training / street vendors, as well as holding World Water Day seminars.

scholarly journals ANALISIS AKTIVITAS HUBUNGAN MEDIA DALAM MANAJEMEN KRISIS DI PERGURUAN TINGGI

2018 ◽  
Vol 11 (1) ◽  
pp. 86
Author(s):  
Narayana Mahendra Prastya
Keyword(s):  
Mass Media ◽  
Public Relations ◽  
Public Perception ◽  
Media Relations ◽  
The Public ◽  
News Sources ◽  
The Media ◽  
The University ◽  
Information Subsidies

Tulisan ini bertujuan untuk menganalisis aktivitas hubungan media yang dilakukan oleh Universitas Islam Indonesia, saat kejadian Tragedi Diksar Mapala UII. Kejadian tersebut merupakan krisis karena tidak diduga, terjadi secara mendadak, dan menimbulkan gangguan pada aktivitas dan citra organisasi. Hubungan media adalah salah satu aktivitas yang penting dalam manajemen krisis, karena media massa mampu mempengaruhi persepsi masyarakat terhadap satu organisasi dalam krisis. Dalam situasi krisis sendiri, persepsi dapat menjadi lebih kuat daripada fakta. Batasan hubungan media dalam tulisan ini adalah dalam aspek penyediaan informasi yang terdiri dari : (1) kualitas narasumber organisasi dan (2) cara organisasi dalam membantu liputan media. Data penelitian ini diperoleh dengan mewawancarai wartawan dari media di Yogyakarta yang meliput Diksar Mapala UII. Hasilnya menunjukkan bahwa media membutuhkan narasumber pimpinan tertinggi universitas. Informasi yang diperoleh dari humas universitas dirasa masih kurang cukup. Dalam hal upaya organisasi membantu aktivitas liputan, UII dinilai masih kurang cepat dan kurang terbuka dalam memberikan informasi. The purpose of this article is to analyse the media relations activities by Islamic University of Indonesia (UII), related to crisis "Tragedi Diksar Mapala UII". This incident lead to crisis because it is unpredictable, happen suddenly, disturb the organizational activities, and make the organization's image being at risk. Media relations is one important activites in crisis management. It is because mass media could affect the public perception toward an organization. In crisis situation, perception could be stronger than the fact. The limitation of media relations in this article are information subsidies. Information subsidies consist of : (1) the quality of news sources that provided by the organization, and (2) how organization facilitate the news gathering process by the media. The data for this article is being collected from interview with journalist from the mass media in Yogyakarta. The results are media want the top management of the universities as the news sources. The information that being provided by public relations is not enough. The university also lack of quickness and lack of openess.

Doing Theology in a Straitened Public Square

2015 ◽  
Vol 9 (2) ◽  
pp. 212-227
Author(s):  
Andrew Bradstock
Keyword(s):  
Mass Media ◽  
Public Theology ◽  
Moral Value ◽  
The Public ◽  
Public Square ◽  
Challenges And Opportunities ◽  
The Media ◽  
The Mass Media ◽  
The Given

A public theologian will have two questions constantly in mind: Where is the public square with which I am expected to engage? And, what are its terms of engagement? Both questions necessarily involve examining the nature and role of the media as it touches upon the given context, and it is the intention in this article to reflect upon the challenges and opportunities of undertaking public theology in an environment where, (a) significant sections of the mass media accord very low priority to serious discussion of current issues and (b) voices offering a ‘faith’ perspective, or seeking even to draw upon the language of conviction or moral value, are at worst unwelcome and at best misunderstood. What does it look like to do public theology in a ‘straitened’ public square? What challenges are presented and how might they be met?

scholarly journals PUBLIKASI PEMBERITAAN DALAM PEMBENTUKAN CITRA LEMBAGA

2019 ◽  
Vol 4 (1) ◽  
pp. 80
Author(s):  
Mukaromah Mukaromah ◽  
Amida Yusriana
Keyword(s):  
Public Relations ◽  
Educational Institutions ◽  
Youth Voice ◽  
The Public ◽  
Csr Reporting ◽  
Central Java ◽  
The Media ◽  
The Masses ◽  
Alternative Reading

<p>Mass media is one of the media publications to the public in the formation of the Image. Important positive images are formed to foster public trust. News in the newspaper media is still interesting to be appointed in an effort to build a positive image of educational institutions. In addition to targeting the masses of young people, higher education institutions also target parents who are still familiar with conventional media such as newspapers. The case study in this study was Dian Nuswantoro University (Udinus) and news in the Suara Merdeka newspaper. Suara Merdeka is interesting to be appointed because the local  central Java newspaper has amounts of printing and is still an alternative reading in the Central Java region where this segmentation is in line with Udinus segmentation which is domiciled in Semarang, Central Java.<br />This study aims to analyze the theme of news that often arises about the institution, the frequency of occurrence of coverage in certain periodizations. Furthermore, this can be observed how the reporting of a media that has the power to shape the image of the institution. The method used is quantitative content analysis, which describes how the contents of the media using thematic and physical recording units are analyzed using the concept of public relations about media and the formation of the image of the institution.<br /> <br />The result can be seen that there are 9 sections in Suara Merdeka which present Udinus related news, namely Semarang Metro rubric, Edukasia, Screen, Page 1, Business Economy, Around Young Tugu, Salatiga News, Youth Voice Expressions. Screen Rubric occupies the highest position in the news, which is 70.3%. For the<br />theme that is often reported, there are four types of reporting, namely news related to the world of academics (products), related to environmental responsibility (CSR), reporting related the environment and reporting related<br />to the activities of communicating the activities of the institution.</p><p> </p>

scholarly journals Peran Program Reporter on Campus RRI Mataram Dalam Meningkatkan Kemampuan Jurnalistik Mahasiswa KPI Universitas Muhammadiyah Mataram

2018 ◽  
Vol 2 (1) ◽  
pp. 55
Author(s):  
Muhammad Syaoki ◽  
Endang Rahmawati
Keyword(s):  
Mass Media ◽  
Media Literacy ◽  
The Public ◽  
Qualitative Descriptive ◽  
The Media ◽  
The Mass Media ◽  
Student Journalism ◽  
Descriptive Method

Abstrak:Media massa mengalami perkembangan yang pesat, selain menyampaikan informasi kepada masyarakat media juga memiliki tugas mendidik publik melalui literasi media. Dengan menggunakan metode deskriptif kualitatif penelitian ini bertujuan untuk melihat peranan program reporter on campus dalam upaya menumbuhkembangkan literasi media khususnya di kalangan mahasiswa. Hasil penelitian ini menunjukkan bahwa program reporter on campus sangat menunjang kemampuan mahasiswa baik dalam aspek teoritis maupun aplikatif.Kata Kunci: Radio, Reporter on Campus, Mahasiswa JurnalistikAbstract: The mass media experienced development fastly, in addition to conveying information to the media community also had the task of educating the public through media literacy. Using qualitative descriptive method, this study aims to see the role of on campus reporter program in an effort to develop media literacy, especially among students. The results of this study indicated that on the campus reporter program supports greatly the ability of students in both theoretical and applicative aspects.Keywords: Radio, Reporter on Campus, Student, Journalism

scholarly journals Role of the Public Relations Service in Shaping the Media Content Strategy of the Kurdish Media Corporation "Rudaw"

2020 ◽  
Vol 2020 (2) ◽  
pp. 226-235
Author(s):  
Kaka Mohammed Omer Kaka
Keyword(s):  
Strategic Planning ◽  
Public Relations ◽  
Media Content ◽  
The Public ◽  
Mandatory Participation ◽  
Content Strategy ◽  
The Media ◽  
Media Corporations

The article is devoted to the formation of public relations organizations in Kurdistan-Iraq, the formation of their goals, objectives, functions and specialization, as well as the practice of PR in the Kurdish media, including the Rudaw media corporation. It shows the processes and methods of strategic planning of the content of Kurdish media corporations with the mandatory participation of PR departments. The article also analyzes the reasons for the shortcomings in the strategic planning of media content in the Kurdish media due to the neglecting of the role and tasks of public relations services.

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