scholarly journals Peran Humas DPRD Dalam Menjaga Kinerja Dan Citra DPRD (Studi Pada Dprd Kabupaten Bima)

2020 ◽  
Vol 2 (2) ◽  
pp. 153
Author(s):  
Haeril Haeril ◽  
Mas'ud Mas'ud ◽  
Taufik Irfadat

Tujuan penelitian ini untuk mengetahui peran Hubungan Masyarakat (Humas) DPRD dalam menjaga kinerja dan citra DPRD Kabupaten Bima. Jenis penelitian menggunakan metode deskriptif dengan pendekatan kualitiatif. Hasil penelitian diketahui bahwa dalam menjalankan perannya  Humas membangun hubungan fungsional dengan Publik secara kelembagaan dengan menjalin kemitraan dengan media massa, cetak, maupun online dengan melalui kerjasama advetorial dan Parlementaria dalam rangka pemuatan berita-berita kegiatan DPRD.  Humas juga berupaya meng-counter issue (berita hoax) yang beredar di masyarakat atau di media massa dengan cepat, kemudian menerbitkan informasi dan dokumentasi kegiatan DPRD Kabupaten Bima serta mengupayakan pelayanan melalui media center dengan memberdayakan Akun media sosial milik DPRD. Humas juga berperan membentuk hubungan Sub-sistem dengan Publik, melalui tiga pendekatan yaitu sebagai penasehat ahli (Expert prescriber), sebagai fasilitator proses pemecahan masalah (Problem Solving Procces Facilitator), dan  teknisi komunikasiAbstractThe purpose of this study was to determine the role of Public Relations (PR) DPRD in maintaining the performance and image of the DPRD Bima Regency. This type of research uses a descriptive method with a qualitative approach. The results of the research show that in carrying out its role, Public Relations builds functional relationships with the public institutionally by establishing partnerships with mass, print, and online media through advetorial and parliamentary cooperation in the context of posting news on DPRD activities. Public Relations also tries to counter issues (hoax news) circulating in the community or in the mass media quickly, then publishes information and documentation of the Bima Regency DPRD activities and seeks services through the media center by empowering the DPRD's social media accounts. Public relations also plays a role in forming Sub-system relationships with the public, through three approaches, namely as an expert advisor (Expert prescriber), as a facilitator of the problem solving process (Problem Solving Process Facilitator), and a communication technician.  

2019 ◽  
Vol 8 (11) ◽  
pp. e368111485
Author(s):  
Gentara Alam Bumi ◽  
Maitri Apsari Widyakirana ◽  
Shania Safira Haroen

The aim of this research is try to determine the role of Denny Sumargo as a sports ambassador in persuading his followers to participate in physical exercising. Afterwards, this research applied the two-step flow communication theory by Katz and Lazarsfeld. For the method, it uses a qualitative approach with descriptive characteristic. The results found that the Public Relations role that Denny Sumargo undertakes is that of an expert prescriber, communications facilitator, and problem solving process facilitator. However, it can be concluded that there is still a lack of awareness towards the importance of healthy living through exercising and the weak delivery of the message to society.


2018 ◽  
Vol 2 (1) ◽  
pp. 55
Author(s):  
Muhammad Syaoki ◽  
Endang Rahmawati

Abstrak:Media massa mengalami perkembangan yang pesat, selain menyampaikan informasi kepada masyarakat media juga memiliki tugas mendidik publik melalui literasi media. Dengan menggunakan metode deskriptif kualitatif penelitian ini bertujuan untuk melihat peranan program reporter on campus dalam upaya menumbuhkembangkan literasi media khususnya di kalangan mahasiswa. Hasil penelitian ini menunjukkan bahwa program reporter on campus sangat menunjang kemampuan mahasiswa baik dalam aspek teoritis maupun aplikatif.Kata Kunci: Radio, Reporter on Campus, Mahasiswa JurnalistikAbstract: The mass media experienced development fastly, in addition to conveying information to the media community also had the task of educating the public through media literacy. Using qualitative descriptive method, this study aims to see the role of on campus reporter program in an effort to develop media literacy, especially among students. The results of this study indicated that on the campus reporter program supports greatly the ability of students in both theoretical and applicative aspects.Keywords: Radio, Reporter on Campus, Student, Journalism


2020 ◽  
Vol 2020 (2) ◽  
pp. 226-235
Author(s):  
Kaka Mohammed Omer Kaka

The article is devoted to the formation of public relations organizations in Kurdistan-Iraq, the formation of their goals, objectives, functions and specialization, as well as the practice of PR in the Kurdish media, including the Rudaw media corporation. It shows the processes and methods of strategic planning of the content of Kurdish media corporations with the mandatory participation of PR departments. The article also analyzes the reasons for the shortcomings in the strategic planning of media content in the Kurdish media due to the neglecting of the role and tasks of public relations services.


2020 ◽  
Vol 3 (2) ◽  
pp. 102
Author(s):  
Revi Marta

One of the PR activities is promotion, in this case public relations must promote tourism potential spread throughout the province of West Sumatra. West Sumatra area is very rich in tourist destinations, it is unfortunate if the promotion is carried out by certain parties who have high awareness of the tourism potential of West Sumatra. But today, new media is not only used in the fields of journalism, politics, marketing, but has also penetrated the world of public relations. Therefore, in this study the results of the study found that the role of public relations in managing social media as a medium for promoting tourism in Sumatra is in accordance with the role of public relations stated by Dozier and Broom, which plays a role as Communication Facilitator, Communication Technician, Problem Solving Process Facilitator, with Constraints faced by West Sumatra Province Public Relations in using social media in the promotion of tourism is in terms of the effectiveness of social media management, it is seen that the potential and condition of the HR officers of the Public Relations Bureau that are available, compared to the workload of the Public Relations Bureau, is felt to be inadequate.


Author(s):  
VALENTIN AREH

The role of mass media in Western democracies is crucial for public opinion, which is used in the elections to support or reject military actions proposed by the govern- ment. Because of the public and political nature of military operations, it has become essential for military commanders to make effective operational use of the mass media in order to achieve their objectives. The operational commander and his staff must have a sufficient focused guidance to permit them to integrate media manage- ment into operational plans. Author as a war correspondent presents his experiences from different wars, mistakes and best practices from different armies. According to his personal experience, the most elaborate and developed public relations concept is the U.S. “Embedded Media Program” which proved successful from the perspective of the military as well as the media. Vloga množičnih medijev v zahodnih demokracijah je ključnega pomena za obliko- vanje javnega mnenja, ki se uporablja na volitvah za podporo ali zavrnitev vojaških ukrepov, ki jih predlaga vlada. Zaradi javne in politične narave vojaških operacij je postalo nujno, da vojaški poveljniki množične medije učinkovito vključijo v opera- tivno delovanje in tako dosežejo svoje cilje. Operativni poveljnik in njegovo osebje morajo imeti dovolj natančne smernice za vključitev upravljanja medijev v opera- tivne načrte. Avtor kot vojni dopisnik predstavlja svoje izkušnje iz različnih vojn ter napake in primere dobre prakse iz različnih vojsk. Glede na njegove osebne izkušnje je najbolje razvit in izpiljen koncept odnosov z javnostmi program gostujočih medijev iz ZDA, ki se je izkazal kot uspešen tako z vidika vojske kot medijev.


Author(s):  
Yetti Herawati ◽  
Linda Astuti ◽  
Maryaningsih

Government Public Relations could serve as a means or channel of government agencies in running relationship with the press, including the Local Government of Bengkulu province. This study aimed to see at how public relations play this role. The method used in this research was descriptive qualitative method in which the data collection was conducted by semi- structured interviews to research subjects. It’s possible for researchers to develop questions appropriate to the situation and condition so it was possible to get complete data. From the research, the role of PR in the Bengkulu Provincial Government ran good relationship with the press. The good role of the public relations could be demonstrated by the implementation of most of the series of activities such as: building and maintaining a good relationship with the press, served and understood the media, press interviews, broadcast rebuttal, filling out the important public section in the press, and documentation.Keywords : Public Relation Role, Mass Media Relation 


2020 ◽  
Vol 4 (1) ◽  
pp. 9-16
Author(s):  
Arkan Shaleh ◽  
Wulan Furrie

Media are tools that are used to convey messages from communicators to the public. Public relations can not be separated from the media, because public relations needs media to publication the information about the company or organization. In the process of its performance, the Cilincing District Health Center certainly needs to convey information to its audience whether it is necessary to receive programs, services and so on. This does not include media information for programs and such information. This study aims to analyze the role of public relations in Instagram social media as a publication to improve community services in the Cilincing District Health Center. The research method in this study is qualitative, with descriptive research using case studies. Data collection techniques in this study by conducting in-depth interviews, observation, discipline and literature. The role of public relations is the role of expert advisors, the role of communication facilitators, the role of problem solving process facilitators, and the role of communication technicians. Public relations are active in utilizing Instagram as a publication tool in the Cilincing District Health Center, through the results related to the community relations role of the Cilincing District Health Center only.


2018 ◽  
Vol 1 (1) ◽  
pp. 91-104
Author(s):  
M. Fahreza ◽  
Asnawi Asnawi ◽  
Asrinaldi Asrinaldi

This article discusses the role of PR in promoting tourism in Kota Pariaman. Utilization of communication media in tourism promotion facilities Kota Pariaman by Pariaman City Government Public Relations is carried out by Public Relations of Pariaman City Government in order to create tourism in Pariaman City which is conducive and must be visited by the public. These media are print media and electronic media including media that are integrated with social media. With such utilization, all targets in the effort to utilize the media can be affordable. The way of communication between the Public Relations of the Pariaman City Government and the community in creating a good tourism climate in the City of Pariamn is carried out by involving the community directly in safeguarding tourism objects in Kota Pariaman so that it is worth visiting. This is created by the pattern of communication between the Public Relations of Pariaman City Government and the intense and continuous community


2021 ◽  
Vol 10 (2) ◽  
pp. 251-271
Author(s):  
Nayla Erzani ◽  
Renata Anisa

Media relations penting bagi berbagai jenis perusahaan guna dapat memperoleh publisitas positif melalui media massa, utamanya bagi perusahaan yang baru merintis. Walau peran Public Relations merupakan aspek penting dalam pertumbuhan perusahaan yang baru merintis (startup), penelitian holistik tentang bagaimana startup dapat memanfaatkan Public Relations masih terbatas. Penelitian ini bertujuan untuk membahas secara lebih rinci tentang bagaimana konsultan Public Relations Kennedy, Voice Berliner (KVB) dapat berperan dalam aktivitas media relations sebuah startup properti-teknologi bernama Cove. Penelitian menggunakan metode kualitatif, dengan merujuk pada konsep ilmiah media relations yang meliputi pengelolaan relasi, pengembangan strategi, serta pengembangan jaringan. Data penelitian diperoleh melalui hasil observasi, wawancara, dan studi dokumen yang dianalisis secara deskriptif. Hasil penelitian menunjukkan bahwa konsultan Public Relations KVB berperan untuk melakukan follow-up rutin terhadap jurnalis dalam rangka mengelola relasi. Konsultan juga melakukan pengembangan strategi dengan menyusun pedoman komunikasi serta taktik berupa pemetaan media, siaran pers, konferensi pers, serta pemantauan media. Selain itu, konsultan juga turut memanfaatkan jaringan di organisasi usaha dan kehumasan internasional dalam menjalankan aktivitas media relations Cove. Media relations are essential for various companies to gain positive publicity through the mass media, especially for startups. Although the role of Public Relations is a crucial aspect amidst the growth of startups, holistic research on how startups can optimize the use of Public Relations remains limited. This study aims to discuss how Public Relations consultants from KVB (Kennedy, Voice Berliner) can manage the media relations activities of a property-technology startup called Cove. The research uses the qualitative method, referring to the three concepts of media relations; relationship management, strategy development, and network expansion. All data were obtained through observations, interviews, and document studies which were also descriptively analyzed. The study results indicate that the Public Relations consultants of KVB have a role in carrying out the routine follow-up of journalists to manage relations. The consultants also develop strategies by initiating communication guidelines and tactics. Moreover, consultants utilize KVB’s networks in business and international public relations organizations to implement Cove’s media relations activities.


2018 ◽  
Vol 2 (2) ◽  
pp. 137-149
Author(s):  
Hannah Mahfuzhah ◽  
Anshari Anshari

The effort to build good relations with the media is one way to make the institution's image better. Media use activities are carried out to influence the public to achieve organizational goals. Mass media is usually used by organizations or educational institutions to build the image of the institution.In order to be able to perform its functions properly, the role of public relations must be carried out by competent people in their fields. A publicist must be smart in choosing publications, so that the intent to be conveyed to the public can be appropriate and on target. Although the public relations and mass media have a mutually beneficial relationship, there are some things that need to be considered so that especially for educational institutions that have the aim of publishing educational institutions so that a good relationship between public relations and mass media is maintained.


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