scholarly journals Omni-Channel Intensity and Shopping Value as Key Drivers of Customer Satisfaction and Loyalty

2021 ◽  
Vol 13 (11) ◽  
pp. 5961
Author(s):  
Mitxel Cotarelo ◽  
Teresa Fayos ◽  
Haydeé Calderón ◽  
Alejandro Mollá
Keyword(s):  
Quantitative Study ◽  
Positive Relationship ◽  
Consumer Experience ◽  
Depth Analysis ◽  
Shopping Experience ◽  
Complete Alignment ◽  
Relationship Model ◽  
Key Drivers ◽  
Consumer's Perception ◽  
Customer Satisfaction And Loyalty

Omni-channel retailing consists of the complete alignment of the different channels and touchpoints that generate a seamless experience for consumers, allowing them to move freely through all channels. The consumer’s perception of a seamless and consistent omni-channel experience is called intensity. This study reveals that this intensity in the shopping experience can offer value to consumers, and that intensity and shopping value also influence satisfaction and loyalty. We propose a relationship model that had been tested in a quantitative study with PLS, with a representative sample of buyers who had used the Click and Collect system. The main contribution of this study is to the literature on the analysis of omni-channels from the consumer experience perspective, through an in-depth analysis of the concepts of intensity and shopping value, as well as their relationship with satisfaction and loyalty. The results revealed the existence of a positive relationship between intensity and shopping value, and between these two variables and satisfaction and loyalty.

scholarly journals Recognition of Customers’ Impulsivity from Behavioral Patterns in Virtual Reality

2021 ◽  
Vol 11 (10) ◽  
pp. 4399
Author(s):  
Masoud Moghaddasi ◽  
Javier Marín-Morales ◽  
Jaikishan Khatri ◽  
Jaime Guixeres ◽  
Irene Alice Chicchi Giglioli ◽  
...  
Keyword(s):  
Virtual Reality ◽  
Sensation Seeking ◽  
Support Vector Machine Classifier ◽  
Support Vector ◽  
Behavioral Patterns ◽  
Consumer Experience ◽  
Shopping Experience ◽  
Temporal And Spatial ◽  
Informative Signals ◽  
Exploration Task

Virtual reality (VR) in retailing (V-commerce) has been proven to enhance the consumer experience. Thus, this technology is beneficial to study behavioral patterns by offering the opportunity to infer customers’ personality traits based on their behavior. This study aims to recognize impulsivity using behavioral patterns. For this goal, 60 subjects performed three tasks—one exploration task and two planned tasks—in a virtual market. Four noninvasive signals (eye-tracking, navigation, posture, and interactions), which are available in commercial VR devices, were recorded, and a set of features were extracted and categorized into zonal, general, kinematic, temporal, and spatial types. They were input into a support vector machine classifier to recognize the impulsivity of the subjects based on the I-8 questionnaire, achieving an accuracy of 87%. The results suggest that, while the exploration task can reveal general impulsivity, other subscales such as perseverance and sensation-seeking are more related to planned tasks. The results also show that posture and interaction are the most informative signals. Our findings validate the recognition of customer impulsivity using sensors incorporated into commercial VR devices. Such information can provide a personalized shopping experience in future virtual shops.

Hoteliers’ Perceptions of the Impacts of Green Tourism on Hotel Operating Costs in Zimbabwe: The Case of Selected Harare Hotels

2012 ◽  
Vol 02 (11) ◽  
pp. 64-73
Author(s):  
Nelson Zengeni ◽  
Dorothy Monica Fungai Zengeni ◽  
Shelter Muzambi
Keyword(s):  
Positive Relationship ◽  
Green Revolution ◽  
Operating Costs ◽  
Hotel Employees ◽  
Green Tourism ◽  
The Subject ◽  
Key Drivers ◽  
Relationship Of

The purpose of the study was to determine the possible relationship of green hospitality and operating costs in Zimbabwe’s hotels. To achieve this, it looked at practices in hotels and their effect on operating costs and also on the awareness levels of the employees on the subject. The study showed that there is both a negative and positive relationship between green hospitality and operating costs as perceived by the hotel employees. The findings also revealed that employee awareness is important in the discussion of green tourism as a measure of controlling costs as they (employees) are the key drivers of the green revolution.

scholarly journals Feedback Environment and Creativity in Education Organizations

2015 ◽  
Vol 3 (2) ◽  
pp. 121
Author(s):  
Ying-Leh Ling ◽  
Fairuz Ismail ◽  
Abdul Ghani Kanesan Abdullah
Keyword(s):  
Quantitative Study ◽  
Positive Relationship ◽  
Pearson Correlation ◽  
Study Data ◽  
Educational Organizations ◽  
Feedback Environment ◽  
High Quality ◽  
Significant Difference ◽  
Inferential Analysis ◽  
The Relationship

This study aims to examine the relationship between feedback environment practices and creativity in the educational organizations. This study is a quantitative study. A total of 40 polytechnic students from Polytechnic Kuching Sarawak are randomly selected to participate in this study. Data were obtained using a set of questionnaire consisting of three parts. The data obtained were analyzed descriptively and inferentially. Inferential analysis involves <em>t</em> test and Pearson correlation. The findings have shown that the level of feedback environment based on students' perception is high. Simultaneously, the level of creativity among the students is also high. The findings indicated that there is no significant difference in feedback environment between genders. Furthermore, the study also showed a significant and positive relationship between feedback environment and students’ creativity. The results of this study have several implications directly to the formation of high-quality students as feedback environment and students’ creativity are interrelated and inseparable in educational organizations.

Special Economic Zones in Sub-Saharan Africa

2020 ◽  
pp. 1007-1023
Author(s):  
Douglas Zhihua Zeng
Keyword(s):  
Developing Countries ◽  
Policy Instrument ◽  
Sub Saharan Africa ◽  
Industrial Transfer ◽  
Case Examples ◽  
Depth Analysis ◽  
Key Drivers ◽  
Sub Saharan ◽  
The Right ◽  
Economic Zones

SEZs can be an effective catalyst for industrialization and structural transformation for developing countries if implemented properly in the right context. However, the performance of SEZs is mixed globally, with East Asia outperforming other regions in general. In sub-Saharan Africa, with the rapid industrial transfer wave of recent years and inspiration from the East Asian success, countries have shown renewed interest in this policy instrument. This chapter provides an overview and an in-depth analysis of Africa’s SEZ experiences through thirteen case examples, identifies the key drivers of SEZs’ success, and draws useful lessons which can be applicable to other developing countries.

scholarly journals Family Functionality among Island Residents in Promoting Mastery of Quranic Recitation

2021 ◽  
Vol 11 (11) ◽  
pp. 539-552
Author(s):  
Mohd Abdul Nasir Abd Abd Latif ◽  
Ahmad Zulfiqar Shah Abdul Hadi ◽  
Muhammad Hasbi Abdul Rahman ◽  
Muhammad Nadzir Ibrahim
Keyword(s):  
Primary School ◽  
Quantitative Study ◽  
Positive Relationship ◽  
Research Instrument ◽  
High Level ◽  
New Generation ◽  
Family Functionality

This study aimed at identifying family functionality in promoting mastery of al-Quran recitation among the island residents. This Study was conducted involved 70 respondents in Primary School in Perhentian Island (Pulau Perhentian) in Terengganu State of Malaysia. This quantitative study used a questionnaire as the research instrument which focusing on the aspects of functionality support, role, environment and communication. The findings suggest that four aspects in family functionality were at moderately high-level including support (mean = 3.55, SD = 0.85), role (mean = 3.72, SD = 0.92), environment (mean = 3.47, SD = 0.81) and communication (mean = 3.73, SD = 0.89). Analysis showed no positive relationship was observed between family functionality and mastery of Quranic recitation. This shows that systematic and wisdom planning by the authority are needed so that the existing family functionality can be sustained in a quality way and subsequently help inculcate mastery of al-Quran recitation among the new generation of Perhentian Island residents.

scholarly journals SMES’ E-COMMERCE ADOPTION TOWARDS CONSUMER EXPERIENCE

2020 ◽  
Vol 21 (2) ◽  
pp. 144-155
Author(s):  
Nuryanti Taufik ◽  
Faizal Haris Eko Prabowo ◽  
Allicia Deana Santosa ◽  
Andina Eka Mandasari
Keyword(s):  
Structural Equation Modeling ◽  
Sample Size ◽  
Quantitative Study ◽  
Structural Equation ◽  
Analytical Tool ◽  
Equation Modeling ◽  
Survey Method ◽  
Consumer Experience ◽  
Consumer Responses

This study aims to determine how the effect of e-commerce adoption on SMEs towards consumer experience in shopping online and its impact on repurchases. This research is a quantitative study with a survey method. The analytical tool used is Structural Equation Modeling. The sample size in this study is 205 respondents who have made transactions on the fashion SME e-commerce websites. The results showed that the better the adoption of e-commerce carried out by SMEs fashion, the better it is in providing a good experience for consumers, which ultimately made consumers repurchase on the website. This study provides new measurements of consumer responses in the form of experience after using SME e-commerce websites.

Online Shopping Experience

2004 ◽  
pp. 15-44 ◽  
Author(s):  
Yi M. Guo
Keyword(s):  
Influencing Factors ◽  
Web Sites ◽  
Online Shopping ◽  
Individual Characteristics ◽  
Consumer Experience ◽  
Preliminary Results ◽  
Factors Influencing ◽  
Shopping Experience ◽  
Research Questions ◽  
Online Consumer

In this chapter, a model of online shopping experience is proposed to unify previous works of online consumer experience. Online shopping experience (OSE) is the interaction between shoppers and commercial web sites. It consists of physical, cognitive, and affective activities, and in-progress responses. Factors influencing shopping experience include individual characteristics of shoppers, characteristics of stores and commercial web sites, characteristics of products and shopping task, and other contextual factors. The outcomes of shopping experience have been studied in many ways. Based on this model, series of research questions can be asked to examine relationships between components of shopping experience and influencing factors, and between shopping experience and shopping outcomes. Preliminary results of a study are reported to illustrate the usefulness of the concept of online shopping experience.

scholarly journals Due Economy is Based on Authenticity? Authentic Leader’s Personality and Employees’ Voice Behaviour

2018 ◽  
Vol III (II) ◽  
pp. 43-54
Author(s):  
Muhammad Zia-ur Rehman ◽  
Atiqa Shahbaz ◽  
Noor Hassan
Keyword(s):  
Quantitative Study ◽  
Authentic Leadership ◽  
Positive Relationship ◽  
Healthcare Organization ◽  
Employee Voice ◽  
Voice Behavior ◽  
Direct Reports ◽  
The Impact

The study examines the impact of authentic leader’s personality on employee voice behavior through a quantitative study. The results, from a sample of 200 subordinate–supervisor dyads from a healthcare organization in Pakistan, provide evidence of a positive relationship for leader authentic personality with direct reports’ ratings of the leaders’ authentic leadership. In addition, authentic leadership was found to influence subordinates’ voice behavior, as rated by subordinates’ immediate supervisors; notably, this relationship was partially mediated by the subordinates’ perceptions of OBSE. Furthermore, leader authentic personality was indirectly related to subordinates’ voice behaviour through the mediating influence of authentic leadership and, in turn, subordinates’ perceptions of Organization-based selfesteem. The findings of this study will make management understand the linkage of an authentic leader’s personality and employee voice behavior.

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