scholarly journals The Impact of Perceived Interactivity and Intrinsic Value on Users’ Continuance Intention in Using Mobile Augmented Reality Virtual Shoe-Try-On Function

Systems ◽  
2021 ◽  
Vol 10 (1) ◽  
pp. 3
Author(s):  
Qianling Jiang ◽  
Jie Sun ◽  
Chun Yang ◽  
Chao Gu
Keyword(s):  
Theoretical Model ◽  
Perceived Control ◽  
New Technologies ◽  
Mobile Apps ◽  
Intrinsic Value ◽  
Mobile Internet ◽  
Intention To Use ◽  
Continuance Intention ◽  
Perceived Interactivity ◽  
The Impact

In response to the rapid growth of mobile Internet, online retailers have created better shopping experiences through new technologies. These shopping experiences are the product of the new interaction methods created by new technologies and the intrinsic value of these technologies. To achieve a better understanding of how new technologies improve consumers’ intention to use them continuously, this study established a theoretical model of how consumers’ perceived interactivity affects intrinsic value, which then affects attitudes, and ultimately contributes to the theoretical model. Within the perceived interactivity construct, there is perceived control, personalization and responsiveness, and as part of the intrinsic value construct there is playfulness and aesthetics. The results demonstrate that intrinsic value and perceived interactivity play important roles in predicting consumers’ attitudes and continuance intention to use new technologies applied to mobile e-commerce, but do not include perceived control in perceived interactivity. To highlight the results of this study, relevant enterprises or practitioners may use the findings to design or improve the features of existing mobile apps to provide better services and experiences to consumers based on their internal perceptions.

Evolution of e-participation in Greek local government

2021 ◽  
pp. 1-15
Author(s):  
Constantina Costopoulou ◽  
Maria Ntaliani ◽  
Filotheos Ntalianis
Keyword(s):  
Decision Making ◽  
Big Data ◽  
Local Government ◽  
Local Governments ◽  
Local Community ◽  
New Technologies ◽  
Mobile Apps ◽  
Digital Technologies ◽  
Decision Making Processes ◽  
The Impact

Local governments are increasingly developing electronic participation initiatives, expecting citizen involvement in local community affairs. Our objective was to assess e-participation and the extent of its change in local government in Greece. Using content analysis for 325 Greek municipal websites, we assessed e-participation status in 2017 and 2018 and examined the impact of change between these years. The assessment regards two consecutive years since the adoption of digital technologies by municipalities has been rapid. The main findings show that Greek local governments have made significant small- to medium-scale changes, in order to engage citizens and local societies electronically. We conclude that the integration of advanced digital technologies in municipalities remains underdeveloped. We propose that Greek municipalities need to consider incorporating new technologies, such as mobile apps, social media and big data, as well as e-decision making processes, in order to eliminate those obstacles that hinder citizen engagement in local government. Moreover, the COVID-19 outbreak has highlighted the need for enhancing e-participation and policymakers’ coordination through advanced digital technologies.

Employee Behavioral Intentions in Adopting Information Technology

2013 ◽  
pp. 73-87
Author(s):  
Anastasia A. Katou ◽  
Margarita A. Vogiatzi
Keyword(s):  
Information Technology ◽  
Structural Equation ◽  
New Technologies ◽  
Hotel Industry ◽  
National Sample ◽  
Employee Attitudes ◽  
Behavioural Intention ◽  
Intention To Use ◽  
Managerial Experience ◽  
The Impact

This study investigates the impact of perceived information technology (IT) beliefs on behavioural intention to use IT. The study is based on a national sample of 18 organisations from the private hotel industry in Greece, and on data obtained from 215 employees. The statistical method employed is structural equation modelling. The findings of the study suggest that employee attitudes positively and fully mediate the relationship between perceived IT beliefs and behavioural intention to use IT. Furthermore, it suggests that this relationship is influenced by individual factors such as task-technology fit, self-efficacy, individual contingencies, and social factors such as subjective norm. Finally, the study argues that women, younger people, well-educated employees, and people with managerial experience are keen in adopting new technologies in the hotel industry in Greece.

scholarly journals The Impact of the New Generation Mobile Apps on Services Sector

2019 ◽  
Vol 8 (3) ◽  
pp. 6881-6886
Keyword(s):  
Mobile Apps ◽  
Mobile App ◽  
Mobile Internet ◽  
Computer Applications ◽  
Wireless Internet ◽  
Services Sector ◽  
Data Usage ◽  
Target States ◽  
New Generation ◽  
The Impact

A General Vehicle Technology such as Computer Applications and Internet Penetration affects all sectors of Economy. Previous studies have quantified the extent of growth in GDP that occurs due to a given growth level in internet subscriptions. However, the immediate impact of mobile app usage is naturally on services sector growth rather than the overall GDP. Since September 2016, when Reliance Jio unleashed a data price war, the app-based services sector saw a phenomenal growth. Taking this well-known fact into account, this paper constructs a regression model between mobile internet subscription and the growth of services sector in six states of India for the period 2014-18. The study also enquires if the spurt of mobile data usage since the year 2017 has resulted in a corresponding growth on services sector GSDP in the target states. Although there exists an extremely strong correlation between the growth of wireless internet subscriptions and the growth of services sector in the target states, the spurt in data usage since 2017 hasn’t resulted in a corresponding spurt in the growth of services sector. The study explores the implications of such results obtained through regression analysis between mobile internet and the growth in services sector GSDP.

scholarly journals The Effects of Mobile Advertising Alerts and Perceived Value on Continuance Intention for Branded Mobile Apps

2020 ◽  
Vol 12 (17) ◽  
pp. 6753
Author(s):  
Miluska Murillo-Zegarra ◽  
Carla Ruiz-Mafe ◽  
Silvia Sanz-Blas
Keyword(s):  
Social Media ◽  
Mobile Apps ◽  
Perceived Value ◽  
Mobile App ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Data Driven ◽  
Continuance Intention ◽  
Mobile Advertising ◽  
The Impact

This paper examines consumers’ behaviours towards mobile advertising alerts offered by branded mobile apps in the fashion industry. While consumer-driven factors have attracted much attention, little research has examined the impact of data-driven mobile advertising alerts on consumer continuance intention for branded mobile apps. This paper analyses the combined influence of consumer beliefs, data-driven mobile advertising alerts, and perceived value on mobile advertising acceptance, intention to repurchase, and recommendation behaviour towards branded mobile apps on social media. In total, 340 valid responses from Spanish customers of an online fashion outlet, all social media users, who make their purchases from the company exclusively through its branded mobile application, were analysed to test the hypotheses, using structural equation modelling. The results showed that mobile advertising acceptance, intention to repurchase, and recommendation behaviour are driven by the perceived value of the branded mobile app. Perceived value is determined by the usefulness of the branded mobile app, attitudes towards mobile advertising alerts, and irritation. Mobile advertising content (informativeness and credibility) improves attitudes towards mobile advertising alerts. Ease of use increases perceived usefulness, while perceived control decreases irritation. Managerial implications are provided.

scholarly journals Study of How Experience Involvement Affects Users’ Continuance Intention to Use Mobile Reading

2014 ◽  
Vol 2 (6) ◽  
pp. 532-542 ◽  
Author(s):  
Qi Wang ◽  
Xiaoli Zhou ◽  
Xiaohang Zhang
Keyword(s):  
Image Enhancement ◽  
Rapid Development ◽  
Subjective Norm ◽  
Subjective Norms ◽  
Mobile Internet ◽  
Perceived Usefulness ◽  
Smart Phones ◽  
Intention To Use ◽  
Continuance Intention ◽  
The Relationship

AbstractWith the rapid development of mobile internet and the continuous replacement of new smart phones, the advancement of we-media age, and advent of the era of 4G, reading revolution has opened. This paper is to study which factors affect users’ continuance intention. We discussed the relationship between experience involvement, subjective norms, and the dimensions of perceived value as well as users’ continuance intention. The results show that the model which this paper put forward could effectively explain the hypothesizes, and this paper mainly draws the following conclusions: subjective norm significantly affect experience involvement; on one hand, experience involvement significantly and directly affect users’ continuance intention, and on the other hand, indirectly affect users’ continuance intention by significantly affect the users’ perceived usefulness, perceived pleasure and perceived cost; experience involvement can’t significantly affect users’ perceived image enhancement. We suggest the mobile reading providers pay more attention to the free experience process, increasing its convenience, enriching its content and rationalizing its cost. And they should also optimize the mobile reading to improve users’ perceived image enhancement. Mobile reading providers should let users more involved to achieve value co-creation.

Employee Behavioral Intentions in Adopting Information Technology

2011 ◽  
Vol 2 (2) ◽  
pp. 17-30
Author(s):  
Anastasia A. Katou ◽  
Margarita A. Vogiatzi
Keyword(s):  
Information Technology ◽  
Structural Equation ◽  
New Technologies ◽  
Hotel Industry ◽  
National Sample ◽  
Employee Attitudes ◽  
Behavioural Intention ◽  
Intention To Use ◽  
Managerial Experience ◽  
The Impact

This study investigates the impact of perceived information technology (IT) beliefs on behavioural intention to use IT. The study is based on a national sample of 18 organisations from the private hotel industry in Greece, and on data obtained from 215 employees. The statistical method employed is structural equation modelling. The findings of the study suggest that employee attitudes positively and fully mediate the relationship between perceived IT beliefs and behavioural intention to use IT. Furthermore, it suggests that this relationship is influenced by individual factors such as task-technology fit, self-efficacy, individual contingencies, and social factors such as subjective norm. Finally, the study argues that women, younger people, well-educated employees, and people with managerial experience are keen in adopting new technologies in the hotel industry in Greece.

ANALISIS FAKTOR KEPERCAYAAN TERHADAP TEKNOLOGI PADA KEINGINAN MASYARAKAT DALAM MENGADOPSI E-VOTING

2018 ◽  
Vol 4 (2) ◽  
Author(s):  
Anik Hanifatul Azizah
Keyword(s):  
New Technologies ◽  
New Technology ◽  
Positive Influence ◽  
Successful Implementation ◽  
Intention To Use ◽  
Actual System ◽  
Wide Range ◽  
Voting System ◽  
The Government ◽  
The Impact

[Id]Berkembangnya penggunaan mesin e-voting dan meningkatnya penerapan pemilu dalam jaringan (daring) mengindikasikan bahwa masyarakat percaya akan performansi teknologi informasi dalam meningkatkan proses pemilu. Kesuksesan implementasi teknologi informasi mutlak dibutuhkan, Sebagai dukungan kesuksesan tersebut diperlukan analisis yang mendalam. Sebelum mengimplementasikan teknologi e-voting, pemerintah perlu mengetahui tingkat kesediaan (willingness) masyarakat untuk menggunakan teknologi baru. Tingkatan tertentu bahwa ekspektasi seseorang dapat terpenuhi dengan baik adalah definisi dari kepercayaan (trust). Kepercayaan masyarakat teridentifikasi sebagai faktor utama untuk mempengaruhi niat/ kemauan masyarakat menggunakan sebuah teknologi. Penelitian ini menganalisis pengaruh dari faktor kepercayaan terhadap niat untuk menggunakan e-voting. Penelitian ini mengusulkan sebuah model yang menggambarkan niat masyarakat untuk menggunakan e-voting (Intention to use) dengan mengidentifikasi kepercayaan masyarakat terhadap teknologi (trust of technology). Trust dibagi menjadi beberapa faktor yang lebih spesifik. Kuisioner kertas disebarkan kepada 370 masyarakat negara Indonesia dan 346 di antaranya valid. Kuisioner disebarkan secara langsung oleh surveyor kepada masyarakat yang telah memiliki hak pilih dan disebar secara merata kepada golongan umur yang bervariasi, serta tingkat Pendidikan maupun profesi yang beragam. Hasil penelitian menunjukkan bahwa semakin tinggi Trust of Technology (TOT) dapat meningkatkan niat masyarakat untuk menggunakan e-voting (Intention to Use E-voting - ITU). Ditemukan juga beberapa faktor dapat mempengaruhi pengaruh positif terhadap kepercayaan masyarakat terhadap teknologi. Hasil dari penelitian ini menunjukkan bahwa pemerintah diharapkan untuk memperhatikan fakto-faktor yang mempengaruhi kepercayaan masyarakat yang berujung niat dan kemauan masyarakat untuk menggunakan e-voting sebelum menerapkan e-voting tersebut.Kata Kunci: Kepercayaan, Keinginan, Keamanan, Validitas, Pemilu.[En]Increasing adoption of the electronic voting machine and rising pilot testing of internet voting suggests people believe that ICT can improve the electoral process. Since every new technology adoption needs to achieve successful implementation, deeper analysis on several sides was needed to support it. Before implementing a particular e-voting technology, the government needs to know the level of citizen willingness to adopt those new technologies. The expectancy that promise of an individual or group can be relied upon is defined as trust. The citizen trust can be identified by certain factors that lead to intention to use actual system. This study analyzes the impact of trustworthiness on citizen intention to use e-voting system in a developing country. The research proposes a model of e-voting adoption intention by investigating citizen trustworthiness from trust of technology (TOT). The trust was expanded to more specific unique factors. Offline questionnaires were spreaded to 370 respondents and 346 of them were valid. Questionnaires were distributed directly by surveyors to people who have the right to vote and distributed equally for a wide range of ages, as well as varying levels of education and professions. The results indicate that higher TOT increase citizen intention to use e-voting, and also several key determinants have positive influence on the citizen trust. This result suggested that government should first comply with several factors in citizen trustworthiness before conducting an e-voting system.

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